Table of Contents
Content
Slide No.
Overview of the Company
03
Mission and Vision
05
Business Activities
06
Products and Services
07
Exports Market
12
SWOT Analysis
13
Key Strategic Initiatives
14
Contact Details
17
Overview of Ahlia Chemicals Company
Ahlia Chemicals Company K.S.C.C. (“ACC” or “the Company”) was established in 1981 as a Kuwaiti shareholding company. The Company’s current paid up capital is USD 10 million and it is a 100% owned subsidiary of Al-Ahlia Holding Company K.S.C.C.
The Company is one of the leading manufacturers of construction specialties chemicals in the state of Kuwait and is engaged in the manufacturing and sale of Concrete Additives, Range of Bitumen Protective Coatings, Cementitious Products, Industrial Flooring (Epoxy and Cementitious based Systems), Bituminous Waterproofing Membranes, Foaming Agents, Mortar Additives, Polysulfide Sealants, Hydrophobic PU Injection and all types of Grouting Materials asphalt emulsions and other chemicals used as insulation against water and humidity. The Company also trades in similar items.
With the track record of over 30 years, Ahlia Chemicals, an ISO 9001:2008 certified company, is the pioneer in its field and has successfully achieved its objectives by gaining respect and confidence in both quality and services, from clients in Kuwait as well as other neighboring countries.
Today Ahlia Chemicals covers more than 60% of the local market share in the construction specialty field with a vast perspective for growth and expansion.
The Company is the only manufacturer of bitumen waterproofing membrane and bitumen emulsions in the State of Kuwait. Products are manufactured in accordance with international standards and it meets ASTM, BS & DIN standards as relevant. Ahlia Chemicals had the privilege of being the first manufacturer of its kind in Kuwait to receive the ISO 9001:2008 quality certification.
Ahlia Chemicals’ outstanding track record has definitely strengthened its relationship with regional and international firms which it represents and collaborates with.
Company Development Time Line
First concrete admixture plant
Awarded the ISO 9001 quality certification
Restoration after Iraqi invasion
1981
Establishment
1984
1987
Bitumen emulsion plant
1991
1996
Polymer modified bitumen based water proofing membrane (Turbal)
1997
Opening of showroom in Shuwaik
Associated with PmB Pitchmastic for the Bridge Deck Waterproofing System (Supply & Apply)
Concrete mortar plant commissioned
1998
2005
2006
New facilities for the production of: Rebranded to new logo
Polyurethane range of products Epoxy products Joint Sealant
2012
2013
Launched the Company into new exports markets across MENA region
Ahlia Chemicals Mission and Vision
Mission Ahlia Chemicals has been poised to meet the greater challenge in construction industry with a motto “efficiency, quality, service and customer satisfaction” in all its endeavors. Vision To be recognized as a region wide stop and shop firm for all construction needs. Strategy Ahlia is committed to establish long term, valuable business relationship with its customers by providing them with quality and services. The Company continuously looks at the future for the next innovations that will allow it to better serve its customer needs.
Business Activit ies of Ahli a Chemicals Company Ahlia Chemicals Company
Concrete / Mortar Admixture, Industrial Flooring & Topping, Curing Membranes / Surface Treatments
Adhesive & Bonding Agents, Damp Proofing / Waterproofing, Sheet Membrane (Turbal), Repair Compounds & Grouts
Expansion Joints & Sealants, Epoxy Coatings, Heat & Thermal Insulations,
Commercial Trading
Contracting
Polyurethane Products (PU)
Manufacturing Activities
Trading Activities
The manufacturing unit in Subhan Industrial area is to produce and cater a wide range of construction specialty materials for the most demanding applications in construction.
Ahlia Chemicals is the only manufacturer of bitumen waterproofing membrane, bitumen emulsions, and polyurethane chemicals in the State of Kuwait. Products are manufactured in accordance with international standards and it meets ASTM, BS & DIN standards as relevant.
It has the privilege of being the first manufacturer of its kind in Kuwait, to receive the ISO: 9001 certification.
Being a local manufacturer, Ahlia chemicals is well supported by the government bodies, and enjoys a credible reputation among the customers regarding availability, quality and service.
Products and Services Categories
CONCRETE / MORTAR ADMIXTURE
DAMP PROOFING /WATER PROOFING
INDUSTRIAL FLOORING AND TOPPINGS
SOIL STABILIZER
ADHESIVE AND BONDING AGENTS
WATER PROOFING MEMBRANE
Products and Services Categories
REPAIR COMPOUNDS AND GROUTS EPOXY BASE REPAIR MORTAR AND GROUT
POLYURETHANE CHEMICALS
JOINTING COMPOUND & FIXING MORTAR JOINT SEALANTS
CONTRACTING DIVISION
RENDER STUCCO AND PLASTER
PmB PITCHMASTIC
Other Activities
•
Chemical Activities Ahlia Chemicals’ main standard in the chemical industry is maintaining a consistent level of high quality and stability to meet the new technological demands. This was maintained through the state of the art in-house R&D laboratory.
•
Environmental Activities Ahlia Chemicals deeply understands its responsibility, commitment and the necessity of the preservation of the environment as well as the safety of its staff. As a manufacturer of wide range of products Ahlia Chemicals is committed to edify the people the concept of pride and preservation of the same.
•
Construction Activities Ahlia Chemicals’ wealth of experience throughout the construction works & continuous improvement strategy implemented in all department has resulted in high quality services.
•
Manufacturing Activities Ahlia Chemicals has been recognized throughout the industry for its products and manufacturing process as well as for its ability to adopt any new manufacturing lines.
Other Activities (contd..)
•
Staff Activities Ahlia Chemicals has been able to build and maintain a healthy relationship with its precious customer due to its staff who: – Understand their customer desires. – Have a strong commitment towards quality and services. – Are motivated to work within a continuous improvement of framework.
•
Concrete Activities Ahlia Chemicals utilizes its power to provide the region with highest class of services in the concrete industry starting with gradients and finishing with wide variety of products.
Contracting Services
WATER PROOFING INSULATION CONTRACTING
HEAT INSULATION CONTRACTING
INSULATION SYSTEM CONTRACTING
BRIDGE DECK WATER PROOFING
Exports Market
Ahlia Chemicals products are exported to following countries: ’
UAE
KSA
Bahrain
Lebanon
Bangladesh
Libya
India
Morocco
Iran
Oman
Iraq
Qatar
Jordan
Sudan
Kenya
Yemen
SWOT Analysis Strengths
Strong presence in the market being one of the oldest companies into construction chemical manufacturing in Kuwait.
Priority from most of the ministries including PAHC (Iskan), being a local company.
Operating in a tax free country, giving high elasticity for price maneuverability during tight market conditions.
High caliber employees.
Weaknesses
Huge operations create control loopholes.
Significant investments in long term assets lead to high fixed costs, which have a adverse effect during slowdown times.
Opportunities
Threats
Current factories’ capacity increase would enable Ahlia to compete in new markets.
Recent global financial crisis leading to slowed exports demand.
More R&D would give Ahlia a boost to lead the market in innovative technologies.
Long term demand is secured by natural increase in local population.
Any further delay in governmental spending on infrastructure projects due to political instability would lead to lower local demand.
Kuwait is a country that is passing through a high growth phase, securing higher sales to Ahlia.
Higher governmental spending on infrastructure projects due to higher national income as a result for increase in oil prices would lead to higher local demand.
Price wars by competition in order to liquidate their stocks during sluggish sales periods.
Overview of Key Strategic Initiatives
Strategic Initiative and its Expected Outcome ISO certification and QMS upgrade by “Bureau Veritas” Revision of formulation and improved R & D New business opportunities Optimal utilization of existing ERP software (“Exact”) Management accounts consultancy services from “Coordinated Center Consultants” Evaluation of existing plant and machinery technical consultants for capacity utilization
Increased Sales
Improved Gross Margin
Less Working Capital
ISO Certification and QMS Upgrade
Right from the inception Ahlia Chemicals focused on gaining reputation for quality and reliability among the leading construction companies and other industries to whom the products / services are provided.
Being the leading manufacturer of construction specialties, maintaining an excellent reputation is a critical success factor for the company. In this regard, Ahlia Chemicals is under the process of upgrading its existing ISO 9001:2008 Certification to the new standard 2008 version in order to ensure high customer satisfaction.
Striving
for
QMS
upgrade
and
recertification
of
ISO
9001:2008
and
ensuring
effective
implementation of QMS will clearly demonstrate the Company’s commitment to meeting customer requirements and providing high service levels.
As a result of above initiative, Ahlia Chemicals will be qualified to bid for most of the government projects including those from Public Authority for Housing Welfare, Ministry of Public Works, etc. where it is mandatory to possess an ISO certification which in turn is expected to result in increased sales for the Company.
Moreover, the revised policies and procedures according to industry standards are expected to provide more control over collection and levels of inventory thus helping the organization reduce working capital requirements.
Revision of Formulation and Improved R&D
One of the main foundation structures in Ahlia Chemicals is the in house R & D laboratory. The laboratory is equipped with state of the art facilities to ensure the quality of both raw material and final products in accordance with the international standards. Moreover, it plays a crucial role developing new products by understanding the needs of construction industry as well as Ahlia’s constant pursuit of excellence and global knowledge.
New product design and development is a crucial factor in the survival of a company. In an industry that is changing fast, firms must continually revise their design and range of products. This is necessary due to continuous technology change and development as well as other competitors and the changing preference of customers.
Within Kuwait, the construction dynamics have significantly changed during the last ten (10) years in terms of basic infrastructure, road systems, port facilities, housing and commercial structures and in this scenario, compounders and formulators have a critical role to play, particularly with rising or uncertain energy prices and volatile pricing for petroleum-based raw materials.
Considering the above facts, Ahlia Chemicals intends to have a long-term contract with a renowned R&D consultants across the region, who would offer the company with necessary R&D for existing products and develop new products as per region’s construction market requirements which would result in increased sales and improved gross margins.
Contact
MANUFACTURING UNIT
AHLIA CHEMICALS CO. P. O. Box No. : 24297, SAFAT 13103
Tel Fax Sales Department: Tel
: +965-24 73 33 64 +965 24 73 48 93 : +965-24 72 31 28
Fax
: +965-24 71 67 61 +965 24 71 67 93 : +965-24 71 01 37
Email Web
:
[email protected] : www.ahliachemicals.com
North Subhan Block No. 6 Street No. 105 Subhan, State of Kuwait
