MERCADEO AGROPECUARI O 1027 07A_289 FASE 2
JUSTIFICACIÓN DEL PRODUCTO ELEGIDO
Presentado por: JOSE WILLIAM ALVIS OLAYA CODIGO: 16284665
Presentado a: EVA INES GUATIBONZA
Grupo: 102707_7
UNIVERSIDAD NACIONAL AIERTA ! A DISTANCIA ESCUELA DE CIENCIAS ASICAS TECNOLOGIA E INGENIERIA UNAD
"A!O DE 2#$% INTRODUCCION La !"#!$%! &# #'"# &($)*#!"( #' +,(+(!#, a- .,)+( )! +,(&)$"( +a,a /a$#, !)#'",a #-#$$%! +a,a #*+#a, a &'#a, !)#'",( +,(#$"( $(! $a&a )!a &# -a' 3a'#' E! #- &#+a,"a*#!"( &#- Va--# &#- Ca)$a +(, ') $-*a"(-(.a +(, ') "(+(.,a3a +(, ') )$a$%! .#(.,3$a #' )!a ,#.%! +,9-#.a&a +a,a "#!#, )!a a-"a &9#,'&a& &# +,(&)$"(' &# $)-"9(' E! -(' -"*(' a(' #! -a ,#.%! '# /a #*+#a&( a &9#,'3$a, $(! !)#9(' $)-"9(' a-"#,!a"9(' +($( #;+-(,a&(' <)# /a! &( .a!a!&( "#,,#!( #! -a' #;+(,"a$(!#' &# !)#'",( +a' #- *#,$a&( !"#,!a$(!a- '#*+,# /a '&( )! (=#"9( $-a,( a -a /(,a &# #'"a-#$#, )! +-a! &# !#.($( E- $)-"9( &# $a$a( /a &( $,#$#!&( a +a'(' a..a!"a&(' #! C(-(*a "a!"( ') #;+(,"a$%! $(*( #- $(!')*( !"#,!( '(! a'"a!"# a-"(' #! ,#-a$%! a -a +,(&)$$%! a$")a- +(, "a- *("9( 9#*(' $(! )#!(' (=(' <)# a!a-a, #- Ca$a( $(*( )! +,(#$"( 9a-# a!"# #- $,#$*#!"( &# -(' *#,$a&(' !"#,!a$(!a-#' !a$(!a-#' #' -a *#=(, (+$%! #! $)a!"( a (+(,")!&a& &# *#.($(
OJETIVOS& O'(et)*o +enera, J)'"3$a, #- +,(&)$"( #'$(.&( +a,a <)# '#a #- +,(&)$"( #! #- $)a- a'a*(' !)#'",a !9#'".a$%! &#'a,,(--a*(' -a 3a'# 2 +(, #- .,)+( O=#"9(' E'+#$3$(' •
•
•
•
I&#!"3$a, $)-#' '(! -(' +,(&)$"(' <)# '(! *a' $)-"9a&(' #! !)#'",a' (!a' D#"#,*!a, $)-#' '(! -(' 3a$"(,#' <)# &##*(' "#!#, #! $)#!"a +a,a "(*a, )!a &#$'%! a -a /(,a &# +,(+(!#, )!a (+(,")!&a& &# !#.($( I!9#'".a, #- *#,$a&( -($a- # !"#,!a$(!a- &# -(' +,(&)$"(' <)# '# $)-"9a! #! !)#'",a' $)&a&#' I&#!"3$a, $)a- ( $)-#' '(! -(' +,(&)$"(' <)# "#!#! *' +,(#$$%! &# *#,$a&( #! -(' +,%;*(' a(' !( '(-( a !9#- !a$(!a- '!( "a*>! !"#,!a$(!a-
JUSTIFICACIÓN DEL PRODUCTO ELEGIDO E! -(' -"*(' a(' #- $a$a( '# /a $(!9#,"&( #! )! +,(&)$"( &# #;+(,"a$%! $(! )! $,#$*#!"( a+,(;*a&( &#- 20 ? a!)a- #! #- -"*( a( -a +,(&)$$%! &# Ca$a( ')+#,( -a' 54000 "(!#-a&a' #! $(*+a,a$%! $(! -a' 47000 <)# '# +,(&)=#,(! #! #- 2014 -(' *#,$a&(' !"#,!a$(!a-#' $a&a 9# !(' *,a! $(! )#!(' (=(' #! #- -"*( a( -a' #;+(,"a$(!#' &# Ca$a( $,#$#,(! )! 45? '#!&( -(' *#,$a&(' *' *+(,"a!"#' #'"a&(' )!&(' A-#*a!a B>-.$a S)a @,a!$a I"a-a E'+aa #- *#,$a&( a'"$( &(!&# '# &#'"a$a C/!a La +,(&)$$%! &# $a$a( #! C(-(*a !( a-$a!a a $),, -a &#*a!&a !"#,!a &#*'*( '! #*a,.( -a 3#&#,a$%! /a #!$a*!a&( +,(.,a*a' +a,a 3(,"a-#$#, -(' $)-"9(' $(! #- !*( &# a)*#!"a, ') $)-"9( &# ,#!(9a, -(' a,(-#' <)# /a! &( $)*+-#!&( ') $$-( #- 3)"),( &# -a !&)'",a $a$a("#,a #! #- a' $a&a 9# .a!a *a' *+(,"a!$a ') a.,#*a$%! /a #!"#!&&( -(' #!#3$(' &# ",aa=a, (,.a!a&a*#!"# La +,(&)$$%! &# $a$a( #! C(-(*a '# *)#'",a $(*( )!a (+$%! !"#,#'a!"# $(*( )! +,(&)$"( a $(*#,$a-a, !( '(-( +(, -a 3a$-&a& +a,a ') $(*#,$a-a$%! '!( +(, -a $a!"&a& &# a)&a' <)# /a &# +a,"# &#- .(#,!( +a,a a+(a, ') $)-"9( E- ,(- &#- $a$a( +,(&)$# &# 40 a 60 /aa' a!)a-#' ,#+a,"&a' #! &(' $('#$/a' -( !(,*a- #' <)# +,(&)$a ')' +,*#,(' 3,)"(' a -(' 5 6 a(' #'"a-a!&( ') +,(&)$$%! a +a,", &# #!"(!$#' -a' ",a&$(!a-#' +-a!"a$(!#' &# $a$a( $(! a,(-#' 9#=(' +)#&#! +,(&)$, )!a *#&a &# 400 -(' +(, /#$",#a +(, a( '! #*a,.( -a' !)#9a' +-a!"a$(!#' $(! a,(-#' ,#!(9a&(' +)#&#! +,(&)$, /a'"a )!a "(!#-a&a +(, /#$",#a +(, a( '.!3$a!&( #'"( )!a +,(&)$$%! &# 2 9#$#' *#&a *a' <)# -a' a!"#,(,#'
CONCLUSIONES& • •
•
E- $)-"9( $(! )!a .,a! +,(#$$%! a -a,.( +-a( #' #- Ca$a( A+,(9#$/a!&( -a' a)&a' &#- *!'"#,( &# a.,$)-"),a -(' +,#'"a*(' a!$a,(' $(! a-.)!(' a(' &# .,a$a +(&,a '#, )!a !9#,'%! !$a- a=a La .,a! &#*a!&a <)# /a "#!&( #'"# $)-"9( #! *#,$a&(' !a$(!a-#' # !"#,!a$(!a-#' -( $(!9#,"#! #! )!( &# -(' $)-"9(' *a' a",a$"9(' <)# #;'"#! #! -a ,#.%!
