A sample lesson plan for Entrepreneurship focusing on Target Market.
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DEMONSTRATION DEMONSTRATION LESSON PLAN IN ENTREPRENEURSHIP
CS-EP11/12ENTREP-Od-8 A. Competency: CS-EP11/12ENTREP-Od-8
I.
Determine who the customers are in terms of a. Taret ret mar! mar!et et ". Custo Customer mer re# re#uir uireme ements nts$$ and c. %ar %ar!et !et si& si&e e.
B. Obje Object ctiv ive e:: Durin the 'esson( the students shou'd "e a"'e to) 1. Descri" Descri"e e taret taret mar!et eora*hi eora*hica'' ca''+ +( demora*h demora*hica' ica''+ '+(( in terms terms of needs needs
and other factors$ 2. De,e'o* a sur,e+ #uestionnaire #uestionnaire to et et to !now !now the taret taret mar!et$ mar!et$ and . %a!e %a!e conc'u conc'usi sions ons a"out a"out the taret taret mar!et mar!et to aid the de,e'o de,e'o*me *ment nt of the the "usiness *'an.
II.
S!bject M"tte#
Taret Taret %ar!etin %ar!e tin Process Time Frame:
1 hour
Materials/Resources:
readins on mar!etin ana'+sis *ictures of different t+*es of mar!et *ower*oint *resentation on taret mar!et
Approach:
0n#uir+ ased **roach and Co''a"orati,e 3earnin
III. Leon P#ope# . Primin 1. Dai' Dai'+ + Rou Routi tine ne a. Pra+er ". Chec! Chec!in in of tt ttend endan ance ce
2. %oti, oti,at atio ion n “A Whole New World”
Each rou* must tr+ to answer the #uestions f'ashed on the screen correct'+ to et a *u&&'e *iece. 0f the rou* fai's to i,e the correct answer( then the+ must e4chane their ta'ent for the *u&&'e *iece. Once a'' the #uestions ha,e "een answered and the *u&&'e *ieces ha,e "een com*'eted "+ the rou*s then the+ must com*'ete the 5isaw *u&&'e to show the *icture that wi'' "e used in the acti,ities of the c'ass.