MMA Global Member Directory

D

Member Directory

DIRECTORY

ABOUT THE MOBILE MARKETING ASSOCIATION (MMA) The Mobile Marketing Association (MMA) is the premier global nonprofit association established to lead the development of mobile marketing and its associated technologies. The MMA is an actionoriented organization designed to clear obstacles to market development, establish guidelines and best practices for sustainable growth, and evangelize the mobile channel for use by brands and content providers. With more than 600 member companies, representing over forty-two countries, our members include agencies, advertisers, handheld device manufacturers, carriers and operators, retailers, software providers and service providers, as well as any company focused on the potential of marketing via mobile devices.

Mobile Marketing Association Member Directory, Spring 2008 Mobile Marketing Association 1670 Broadway, Suite 850 Denver, CO 80202 USA Telephone: +1.303.415.2550 Fax: +1.303.499.0952 [email protected]

*Updated as of 31 May, 2008

The MMA is a global organization with regional branches in Asia Pacific (APAC); Europe, Middle East & Africa (EMEA); Latin America (LATAM); and North America (NA).

About the MMA Member Directory The MMA Member Directory is the mobile marketing industry’s foremost resource for information on leading companies in the mobile space. It includes MMA members at the global, regional, and national levels. An online version of the Directory is available at http://www.mmaglobal.com/memberdirectory.pdf. The Directory is published twice each year.

The materials found in this document are owned, held, or licensed by the Mobile Marketing Association and are available for personal, non-commercial, and educational use, provided that ownership of the materials is properly cited. Any commercial use of the materials, without the written permission of the Mobile Marketing Association, is strictly prohibited. Updates – contact [email protected]. © 2008 Mobile Marketing Association

Mobile Marketing Association

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Table of Contents

Mobile Marketing Association Effective 5/31/08

Introduction & Member Benefits

01

Board of Directors

02

Guidelines & Policy

05

Global Committee Overview

06

Staff

09

Member Companies, by Industry Category

10

Member Companies, by Geographic Region

15

Member Company Profiles (Alphabetical)

21

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MMA Information

What is the MMA The Mobile Marketing Association (MMA) is the premier global non-profit association established to lead the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish guidelines and best practices for sustainable growth, and evangelize the mobile channel for use by brands and content providers. With more than 600 global member companies, representing over forty-two countries, membership includes agencies, advertisers, handheld device manufacturers, wireless operators, aggregators, technology enablers, market research firms and all companies focused on marketing via the mobile channel. The MMA is a global organization with regional chapters located in Asia Pacific (APAC), Europe, Middle East & Africa (EMEA), Latin America (LATAM) and North America (NA). The MMA also has national organizations in the UK, Spain, Ireland, Germany and Austria, all of whom collaborate with the regional and global chapters on establishing a sustainable industry for mobile marketing. One of the best means for our member companies to participate in the MMA is through our committees, task forces and special interest groups. The MMA has launched committees in each region and encourages participation in each from across the ecosystem. Industry contributions from MMA committees include guidelines and best practices (e.g. Consumer Best Practices), educational documents (e.g. Introduction to Mobile Search) as well as research (e.g. the MMA Annual Attitude & Usage Study). Today, the MMA offers over 20 different committees in the mobile marketing, mobile advertising and content and media arenas. For more information or to get involved, please visit www.mmaglobal.com

Mobile Marketing Association 1670 Broadway, Suite 850 Denver, CO 80202 Phone: +1.303.415.2550

Member Benefits MMA membership provides an opportunity to participate in the premier global association for mobile marketing which strives to stimulate the growth of mobile marketing through an action-oriented approach that clears obstacles to market development, establishes standards and best practices for sustainable growth, and evangelizes the mobile channel for use by brands and third party content providers. Additional benefits for all members include: •

Opportunity to network and meet potential customers and partners, as well as learn from the leaders in the space on how to better add mobile to your cross media marketing initiatives.

•

MMA regional chapters established in North America (NA), Europe, Middle East & Africa (EMEA), Asia and Pacific (APAC) and Latin America (LATAM).

•

Ability to lead in the development and execution of guidelines and best practices.

•

Access to MMA conducted primary and secondary research that provides education and insight into the mobile channel and its use for marketing.

•

Discounts for industry events and research reports.

•

Sponsorship, programming and advertising opportunities.

Please contact [email protected] for more details.

Join Us Today!


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MMA Board of Directors

Global Board of Directors

Jimmy Poon, Managing Director, Púca China APAC Chairman

Russell Buckley, Managing Director, Europe, AdMob Inc., EMEA Chairman

Federico Pisani Massamormile, CEO, HANZO LATAM Chairman

Matthias Kunze, Director, Mobile Monetization, Yahoo! APAC Vice Chairman

Dan Rosen, AKQA, Group Head, UK EMEA Vice Chairman

Omarson Costa, Senior Business Development Manager - Latin America, Microsoft Corporation LATAM Vice Chairman

John Maguire, Chief Commercial Officer and General Manager, AsiaPacific, CRE8 APAC Treasurer & Secretary

Xavier Perret, Orange Group, Vice President, Digital Advertising Solutions EMEA Treasurer

Eduardo Jacob, CEO, MobX- Mobile Marketing LATAM Treasurer

Tom Daly, Group Manager, Strategy & Planning, Global Interactive Marketing, The Coca-Cola Company NA Chairman

Gene Keenan, Vice-President of Mobile Services, Isobar NA Vice Chairman

Michael Bayle, Senior Director, Global Mobile Monetization, Yahoo NA Treasurer

To Be Announced LATAM Secretary Mark Wächter, MMA Germany (BVDW Section Mobile) EMEA Secretary

Christian Hernandez Gallardo, Google, Strategic Partnerships EMEA Director at Large


Maria Mandel, Executive Director of Digital Innovation, OgilvyInteractive NA Secretary

Ibrahim (Aby) Mcmillan, CEO Abril Digital, Editora Abril SA LATAM Director at Large

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Michael Becker, EVP, Business Development, iLoop Mobile, Inc. NA Director at Large

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Rohit Dadwal, Director Mobile, Platform and One Care, Microsoft Operations Pte. Ltd. APAC Director at Large

Laura Marriott, President, Mobile Marketing Association

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Asia Pacific (APAC)

Europe, Middle & East, Africa (EMEA)

Executive Committee • Chairman: Jimmy Poon, Managing Director, Púca China • Vice Chairman: Matthias Kunze, Director, Mobile

Executive Committee • Chairman: Russell Buckley, AdMob Inc., Managing

• • •

Monetization, Yahoo! Treasurer & Secretary: John Maguire, Chief Commercial Officer and General Manager, Asia-Pacific, CRE8 Director at Large: Rohit Dadwal, Director Mobile, Platform and One Care, Microsoft Operations Pte. Ltd. President, Laura Marriott, Mobile Marketing Association

• • • • • • • • • • • • •

Vice Chairman: Dan Rosen, AKQA, Group Head, UK Treasurer: Xavier Perret, Orange Group, Vice President,

•

Secretary: Mark Wächter, MMA Germany (BVDW

• •

Board of Directors

Barney Loehnis, Network Director, Asia, Isobar Emmanuel Allix, Regional Technology Development Director, GroupM Geoffrey Handley, Co-Founder, Director of New Business, Asia Pacific - The Hyperfactory Joshua Maa, CEO, Madhouse Inc. Ken Mandel, VP and Managing Director, Yahoo! Southeast Asia Krishna Durbha, Head-VAS, Business & Marketing, Reliance Leonardo O'Grady, Integrated Marketing and Communications Director, East, South Asia, and Pacific Rim, Coca-Cola Linda Stanojevic, Regional Manager, Ericsson IPX Marco Gavin, Digital Marketing Manager, Procter & Gamble Rajiv Hiranandani, Co-Founder & Global Head of Revenues, Mobile2Win Pvt. Ltd. Sandy Agarwal, Director, Head Nokia Interactive APAC & Chairman Emeritus, MMA & Chairman Emeritus, MMA Sean Rach, Managing Director, Hong Kong, OgilvyOne Worldwide Vinchi Cuyegkeng, Manager, Mobile Advertising, SMART Communications, Inc.

• • • • • • • • • • • •

•

Mobile Marketing Association

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Digital Advertising Solutions Section Mobile) Director at Large: Christian Hernandez Gallardo,

Google, Strategic Partnerships MMA: Paul Berney, Managing Director, EMEA

Board of Directors

•

Effective 5/30/08

Director, Europe

• •

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Anne-Lise Katle, Head of Mobile Content, Telenor Nordic Mobile Arda Kertmelioglu, Co-Founder / Chief Business Development Officer, Mobilera B.V. Charles Sword, Head of Mobile Advertising, Yahoo! Europe David Barker, Head of Publishers and Partnerships, EMEA, Nokia Eamon Hession, CEO & MMA Ireland Chairman M:Metrics Ltd, Hervé Le Jouan, Managing Director Europe, Púca Martin Peters, Head of Mobile Search & Advertising, TMobile International Melis Turkmen, Mobile Marketing & Advertising Unit Head, TURKCELL Prinz M. Pinakatt, Manager of Interactive Marketing Europe, The Coca-Coca Company Richard Saggers, Head of Mobile Advertising & MMA Chairman Emeritus EMEA, Vodafone Roland Tauchner, Managing Director, DIMOCO Direct Mobile Communications & MMA Austria, Chairman Sixto Arias, Managing Director, Mobext (Havas Digital) & Founder, MMA Spain and Salvador Carrillo, CEO, Mobile Dreams Factory & MMA Spain, President Stefan Meyer-Spickenagel, Global Director Mobile, GroupM Tanya Field, Head of Mobile Internet, O2/Telefonica

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Latin America (LATAM)

North America (NA)

Executive Committee • Chairman: Federico Pisani Massamormile, CEO, HANZO • Vice-Chairman: Omarson Costa, Senior Business Development Manager - Latin America, Microsoft Corporation • Treasurer: Eduardo Jacob, CEO, MobX- Mobile Marketing • Director at Large: Ibrahim (Aby) Mcmillan, CEO Abril Digital, Editora Abril SA • Secretary: To be announced • President, Laura Marriott, Mobile Marketing Association • Managing Director, Terence Reis, Mobile Marketing Association

Executive Committee • Chairman: Tom Daly, Group Manager, Strategy & Planning, Global Interactive Marketing, The Coca-Cola Company • Vice Chairman: Gene Keenan, Vice-President of Mobile

Board of Directors

Board of Directors

• • • • • • • • • • •

Adriana Knackfuss, Interactive Marketing Manager, The Coca-Cola Company Alexandre Manuel Madeira Fernandes, Director of Products & Services, Vivo S.A. Ann Marie Williams, CEO, Okto Eugenio Velasco, Mobile Services Director, Televisa Digital Ezequiel Abramzon, Digital Media Director, The Walt Disney Company Latin America Ezequiel Jones, Media Director – Southern Cone, Unilever de Argentina S.A. Felipe Muñoz, Sr. Director, Latin America, Yahoo! Inc. Guillermo Rivaben, Marketing Director, Telecom Personal S.A. Marcelo Catelo , Mobile Marketing Director, F.biz Renato Ciuchini, Director for New Business and Strategic Planning, TIM Brasil Roberto Vazquez Ferrero, Telecommunications Market & Consumer Research Director for Latin America, The Nielsen Company – Nielsen Mobile

• • • • • • • • • • • • • • • • • • • • • • • • • •


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Services, Isobar Treasurer: Michael Bayle, Senior Director, Global Mobile

Monetization, Yahoo! Secretary: Maria Mandel, Executive Director of Digital Innovation, OgilvyInteractive Director at Large: Michael Becker, EVP, Business Development, iLoop Mobile, Inc. President, Laura Marriott, Mobile Marketing Association

Amanda Richman, SVP, Director of Digital Services, MediaVest USA Charles J. Meyers, Group President of Messaging and Mobile Media, VeriSign Craig Kirkland, Director, Messaging & Voice Services, Alltel Wireless Cyriac Roeding, Chairman Emeritus (NA), Mobile Marketing Association David Oberholzer, Vice-President, Corporate Development, Limbo Inc. Diana Pouilot, Director of Mobile Advertising, Google, Inc. Glenn Myers, Director of Mobile Product Management, Microsoft Advertiser & Publisher Solutions – Emerging Media Team Greg Clayman, EVP, Digital Distribution and Business Development, MTV Networks Jeff Sellinger, EVP & General Manager, CBS Corp. Jeffrey Glass, Partner, Bain Capital Ventures Jeremy Wright, Global Director, Mobile Brand Strategy, Nokia Jim Manis, President & CEO, 1024 Wireless Services Kevin Packingham, VP, Product Management, Sprint Jordan Berman, Executive Director of Media Innovation, AT&T Mobility Louis Gump, Vice President, Mobile, The Weather Channel Interactive Mitch Feinman, SVP, Fox Mobile Entertainment Nick MacIlveen, Director of Carrier Relations, OpenMarket Inc. Ron Cuervo, Director Carrier Relations, SinglePoint Ryan Hughes, VP Digital Media Programming, Verizon Steve Livingston, Chief Marketing Officer, mBlox Venetia Espinoza, Group Manager, Mobile Applications and Partner Programs, T-Mobile USA Webster Lewin, Director of Mobile Marketing, R/GA

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Guidelines & Policy

Guidelines & Policy The Mobile Marketing Association has created Committees in order to actively establish industry-wide, national and international best practices and guidelines for mobile marketing. Each Committee has developed a set of action-oriented initiatives which they lead. Committee chairs and participants provide expertise and a wealth of hands-on experience and knowledge that helps to focus and clarify each initiative and achieve results. Committee participation is a key way that MMA members help to shape the future of mobile marketing. Initiatives, policies and education issued by the MMA include:

EDUCATION

GUIDELINES • Code of Conduct for Mobile Marketing (Global) http://mmaglobal.com/modules/content/index.php?id=5

• Mobile Advertising Overview http://mmaglobal.com/mobileadoverview.pdf

• Consumer Best Practices (United States) http://www.mmaglobal.com/bestpractices.pdf

• Understanding Mobile Marketing: Technology & Reach http://www.mmaglobal.com/uploads/MMAMobileMarketing102.pdf

• Mobile Advertising Guidelines (Global) http://www.mmaglobal.com/mobileadvertising.pdf

• Off Portal - An Introduction to the Market Opportunity http://www.mmaglobal.com/offportal.pdf • Mobile Marketing Sweepstakes & Promotions Guide http://www.mmaglobal.com/mobilepromotions.pdf

GLOSSARY • Mobile Marketing Industry Glossary http://www.mmaglobal.com/glossary.pdf

• Mobile Search Use Cases http://www.mmaglobal.com/mobilesearchusecases.pdf • Introduction to Mobile Coupons http://www.mmaglobal.com/mobilecoupons.pdf

ACADEMIC JOURNAL • International Journal of Mobile Marketing http://www.mmaglobal.com/modules/article/view.article.php/1420

• Introduction to Mobile Search

http://www.mmaglobal.com/uploads/MMAMobileSearchIntro.pdf • Short Code Primer http://www.mmaglobal.com/shortcodeprimer.pdf

MEMBER DIRECTORY • 2008 Spring Member Directory http://www.mmaglobal.com/memberdirectory.pdf

For additional information on the initiatives and policy please contact the MMA at [email protected].


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MMA Global Committee Overview

MMA Global Committee Overview Mobile Marketing Association (MMA) committees are the best means to get involved in the Mobile Marketing Association and contribute to building a professional and sustainable mobile marketing industry for us all. Each Committee is chaired by your fellow members and comprised of member companies. Each member company is permitted to have one representative per committee, as desired. The key to a committee's success is the action orientation and collaboration of our membership to achieve deliverables which help shape our industry. The MMA Members Only site contains additional information on each of the committees and deliverables that each is pursuing -- as well as details on upcoming committee meetings and conference calls. Below is a current list of active committees and working groups: Academic Outreach Committee The Academic Outreach Committee is chartered with establishing a bridge between industry and academia. Scholars will provide industry participants with meaningful insights from theory and research, while industry participants will provide scholars with real-world experience and data. The committee will encourage an environment for the sharing of meaningful theory, methods and data to foster the growth of the industry. The committee is also responsible for production of the International Journal of Mobile Marketing. Consumer Best Practices Committee The Consumer Best Practices Committee leads the development of a cross-carrier code of conduct that adequately balances consumer/subscriber protection with the revenue opportunities available via the Premium SMS channel. The Committee will provide objective measure of acceptable/not acceptable practices for content providers/aggregators to follow. With the rapidly growing number of common short codes being implemented across the United States, there is a need for a monitoring and reporting function in the industry to ensure that the active short code campaigns remain in compliance with the best practices as set forth by the Mobile Marketing Association (MMA). The MMA Best Consumer Practices are designed to provide continuity of a positive user experience and accountable third party content offering across carriers in a self regulated environment. Sub-committees have been created to contribute to key topics within the Consumer Best Practices Guidelines: The Participation TV Sub-Committee works to establish a set of guidelines for all companies that provide services for the distinctive needs of the interactive/participation TV sector. The guidelines will protect the long term viability of the industry by setting standards across all key parts of the iTV supply chain. These standards will provide the best consumer experience and ensure public trust in the systems is upheld. They will also learn from other markets which are more mature in the interactive/Participation TV field and apply to the learning and practical implications in the US. The special committee will address the distinctive concerns that interactive/participation TV creates. Examples of such concerns are spiky traffic, lessened margin of error due to nature of live TV, and how applications are promoted. The Interactive Voice Response (IVR) Sub-Committee charter is to develop best practices, policies, guidelines and standards for the use of IVR technologies in the mobile marketplace. The goal of the committee will be to inform and encourage carriers, media, brands, service and content providers to offer IVR and Premium IVR services and to provide IVR access to existing services and content. The Marketing to Children Sub-Committee within the MMA will be focused on establishing a set of guidelines, within Consumer Best Practices, for all companies that provide services for the distinctive needs of the children. The sub-committee will also create a list of key issues as well as an action plan to how to address. The Mobile Promotions & Sweepstakes Sub-Committee will develop a guidelines document that will serve to assist promotional marketers seeking to extend their promotional programs to the mobile channel. The document will include the types of mobile promotions currently being executed and common mechanics of each. The Mobile Web Sub-Committee will provide strategic direction and tactical input to the Consumer Best Practices Guidelines for mobile web/WAP services. The sub-committee will also focus on evangelizing mobile web opportunities for marketers and raising the profile and promoting mobile web/WAP services to consumers. Content Leadership Steering Committee The Content Leadership Steering Committee will work with the MMA leadership to define new current and future content initiatives and focus areas for the industry and the MMA, and thereby actively shape the industry and help define the industry framework. Education Committee The Education Committee’s charter is to develop a tool kit to educate and evangelize on the role of mobile in a cross media mobile marketing and advertising campaign. The Committee works closely with MMA Staff to ensure effective outreach to brands, advertisers and agencies world-wide. Measurement Committee The Measurement Committee’s charter is to provide global leadership in the following areas: (1) Advertising Currency Definition & Quantification, (2) Mobile success definition as part of cross media marketing mix, and (3) White Paper/Education on importance of measurement to brand marketer engagement of mobile channel.


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MMA Global Committee Overview Metrics Committee The Metrics Committee is initially focused on developing a Metrics Study/Report (Mobile Marketing Attitude & Usage Study) which will establish a baseline for future metrics initiatives. The mission of the Metrics Committee is to develop a recommended set of guidelines to measure the effectiveness of mobile marketing programs. Mobile Advertising Committee The Mobile Advertising Committee is chartered with establishing a library of format and policy guidelines for advertising within content on mobile devices (Mobile Web, Java, Gaming, Music Applications etc.). The Committee will create the framework for operators, content providers, agencies, brands and vendors to adopt as industry approved standards. Sub-committees within the mobile advertising committee include: display, messaging and mobile video & television. Mobile Commerce Committee The Mobile Commerce Committee is chartered with developing best practices and guidelines in regards to mobile commerce initiatives. The ultimate goal of the committee is to, eventually, enable a simple, consistent and compatible consumer experiences across all carriers. The committee will establish balanced guidelines that encourage brand, retail and media adoption to drive consumption. The committee will also work to establish a consortium with the carriers to provide fair mobile commerce with high quality controls for all players in the ecosystem. Sub-committees within the Mobile Commerce Committee include: Mobile Banking and Mobile Couponing. Mobile Communities & User Generated Content Committee The Mobile Communities & User Generated Content Committee has the opportunity to contribute to the Mobile Communities Market Development by exploring, commenting on and developing Guidelines and Best Practices. Key issues to be considered and addressed include: reactions to legislation, content monitoring, location-based services, age verification, and digital rights management. Mobile Program Mark Task Force The charter of the Mobile Program Mark Task Force for a mobile content industry logo is to create a consumer-facing symbol to protect the consumer’s interests and promote a healthy industry. The symbol/logo will indicate to the consumer at-a-glance that an advertisement is for a mobile campaign. Mobile Search Committee The Mobile Search Committee is designed to establish guidelines for a search marketing ecosystem. The Mobile Search Committee will help operators maximize value as well as provide an efficient search ecosystem for advertisers and content providers in the mobile space. Privacy Committee The Privacy Committee works to codify a set of best practice standards around wireless consumer privacy and develop those standards into a certification program, in conjunction with CTIA. The committee's initial step will be to harmonize existing standards so that MMA members that choose to demonstrate their adherence to consumer privacy best practices will have the opportunity to do so. Proximity Committee The Proximity Committee will establish guidelines around proximity services to ensure a consistent and positive consumer experience that will make proximity services a viable communications channel for brands and media owners. The scope of proximity currently includes bluetooth, NFC, WiFi and location services. Urban Special Interest Group The Urban Special Interest Group (USIG) will foster urban and mobile ecosystem collaboration through networking, education and policy. As a centralized forum, the USIG will facilitate mobile adoption for urban content owners, mobile service providers, technologists, vendors and strategic partners to help enable urban business synergies and development in the mobile market. Women in Wireless Committee The Women in Wireless committee will establish a forum for female industry leaders in the mobile media community and to increase the industry awareness around the success of female executives in our industry. Committee members must be director level and above and employed at an MMA member company. They must also be active in the mobile media industry. MMA Internal Committees Audit Committee The Audit Committee is responsible for providing oversight on the association financials. The Audit Committee reviews and approves the Association financial results, annually, as prepared by the Association’s accounting firm. The Audit Committee is chaired by the MMA Treasurer and convenes as required. Awards Selection Committee The Awards Selection Committee provides leadership, review and selection for the MMA Annual Awards Program. The Awards Selection Committee will also assist in the definition of program for the 2007 program. The Awards Selection Committee is chaired by Laura Marriott, Mobile Marketing Association. Governance Committee The Governance Committee is responsible for the MMA bylaws and all governance procedures for the association. The Committee reviews, develops and recommends enhancements to the association governance structure. The Governance Committee is chaired by Laura Marriott, Mobile Marketing Association.


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MMA Global Committee Overview Nominations Committee The Nomination Committee convenes around annual elections to ratify ballot and appoint additional nominees, as required. The Nominations Committee is chaired by Laura Marriott, Mobile Marketing Association.

MMA Committee Chairs Committee Name

Chair(s)

Committee Name

Chair(s)

Academic Outreach

Michael Becker, iLoop Mobile Michael Hanley, Ball State University

Mobile Advertising

Joshua Maa, Madhouse, Inc. (APAC) Markus Münkler, Vodafone Group Services Ltd. (EMEA) Jana Eisenstein, ScreenTonic (EMEA) Christine Loredo, Yahoo! (NA) Stephanie Bauer Marshall, Verizon Wireless (NA)

Code of Conduct & Consumer Best Practices, APAC Chapter

Chair to be determined

Display Sub-Committee (Downloadables & Mobile Web)

Erica Chriss, Greystripe Inc. Juan Anonio Muñoz-Gallego, Unkasoft Advergaming Stephanie Bauer Marshall, Verizon Wireless Jana Eisenstein, ScreenTonic

Code of Conduct & Consumer Best Practices, EMEA Chapter

Chair to be determined

Messaging SubCommittee

Kirsten McMullen, 4INFO, Inc. Eran Hertzmann, Mobixell Networks (Europe) Ltd.

Consumer Best Practices, US Chapter

David Oberholzer, Limbo, Inc. Co-chair to be determined

Mobile Video & TV SubCommittee

Stephen Upstone, Ad Infuse, Inc. Ken Gierl, MediaFLO USA, Inc. Eswar Priyadarshan, Quattro Wireless Mark Kaplan, ICAP

Participation TV SubCommittee

Katrina Moran, Granada USA Troy Sample, Telescope, Inc.

Interactive Voice Response (IVR) SubCommittee

George Rogerson, Cellfish Media Sid Methner, Teligence

Mobile Banking SubCommittee

John Mavraides, VeriSign, Inc. Sean Moshir, CellTrust Corp.

Marketing to Children Sub-Committee

Janet Borelli, MTV Networks Trish Halamandaris, The Walt Disney Company

Mobile Couponing SubCommittee

Alberto Benbunan Garzón, Mobile Dreams Factory Dwight Moore, Cellfire

Mobile Web SubCommittee

Anil Malhotra, Bango

Mobile Communities & User Generated Content

Andrew Osmak, Lavalife Fred Ghahramani, AirG

Content Leadership

Jon Vlassopulos, Endemol Larry Shapiro, The Walt Disney Company

Mobile Search

Neal Karasic, JumpTap Jay McClary, AOL LLC

Education

Jason Spero, AdMob, Inc. Webster Lewin, R/GA

Privacy

Alan Chapell, Chapell & Associates

Mobile Program Mark, NA Chapter

Jim Ingolia, I-Mobile Marketing Rick Carlson, AT&T Mobility

Proximity

Daniel Rosen, AKQA Alberto Benbunan Garzón, Mobile Dreams Factory

Measurement

Michael Bayle, Yahoo ! (Board Sponsor)

Urban

Metrics (APAC, EMEA, LATAM, NA)

MMA led initiative

Women in Wireless


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Mobile Commerce

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Connie Wong, Vidiator Laura Marriott, MMA

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MMA Staff

Laura Marriott President

Dinara Orazova E-Marketing Manager

Michael Hogan VP, Finance & Operations

Terence Reis Managing Director, LATAM


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Abbie Weiss Marketing Communications Coordinator

Denise Ocampo Executive Assistant

Jeremy Zimmerman Committee Coordinator

Lisa Harris Senior Marketing Communications Manager

Paul Berney Managing Director, EMEA

Stacey Sayer Membership Manager

Theresa Pizzo Bookkeeper

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Tonia Meyer Director, Committee Initiatives

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Member Companies, by Industry Categories

ACADEMIC INSTITUTION Ball State University Center for Media Design Icare Research Institute Northeastern University ADVERTISING SALES & MARKETING TV10s AGENCY 12snap AG 21 Communications 3C Interactive 5th Finger ADObjects Aerodeon Turkey AKQA Mobile Ansible Mobile Arnold Worldwide Arvato Mobile GmbH Avenue A | Razorfish Inc. BSPCo Carlson Mobile Catapult Marketing Catchwind Cellit Cellnet S.A. CODEC İletişim ve Danışmanlık Hizmetleri Ltd. Şti. Come&Stay CPX Interactive DAEM Interactive Dataport Bilgi Islem Cozumleri San. ve Tlc. Ltd. Sti. DeNA Global,Inc. diamond:dogs group Edelman EkoBuzz Inc. EL2 Electric Agency F.biz Figensoft Future Mobile Interatividades Digitais LTDA FuturLink g8wave Global Network Solutions Europe Ltd. G-nius Mobile Intelligence Gold Mobile Golden Gekko GroupM Hemisphere No Brainer Hill | Holliday Hiwave GmbH iCrossing I-Mobile Marketing, LLC Incentivated Inside Mobile Integmo Iletişim A.S. IntegraClick Inc. I-Pop Networks Private Limited ipsh! Isobar Global Kahkaha Kom Internet Bilgi ve Reklam


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Kikucall Kona Interactive LOVO Lifestyle Service GmbH Madhouse Inc. Media Contacts Mediavivence MindMatics, LLC MO7 Mobile Interactive Media Mobext Mobiento Mobile Marketing Mobile2win MobileDreams Factory MOBILERA Mobisix MobiTX Inc. MobX – Mobile Marketing 360 S/A MoviDream mVentix, Inc. Net Think Iberia Nokia OgilvyInteractive Out There Media Pharos Consulting Pliq pontomobi interactive Project House Proteus (a 2ergo company) Publicidad Interactiva 2006 Publicis Groupe, North America Quigley-Simpson Interactive R/GA Radius-ED Sdn Bhd Resource Interactive Rip Road, Inc. RUN THE RED Servicos em Telecomunicacoes Ltda. SmartReply sms.at mobile internet services gmbh Split P Media Studiocom TEKNOmart TeriMobile The Concept Studio, LLC TMP Directional Marketing Turatel Mobil Medya İletişim ve Bilişim Hiz. Ltd. Şti. Universal McCann Upstream S.A. VML Wieden+Kennedy Wunderman Network Zed digital AGGREGATOR 21 Communications ADObjects Airborne Mobile Inc. Arbinet Digital Media Arvato Mobile GmbH Atlas Interactive North America (Silverback Media) BINBIT BSG Clearing Solutions Catchwind CellTrust Corporation

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CommerceTel Cross Country Automotive Services Dada Entertainment LLC Echovox, Inc. Editora Abril SA EL2 Ericsson Handmark Inc. Hook Mobile, Inc. Impact Mobile Inc. I-Pop Networks Private Limited ipsh! LSN, Inc. M Cashback mBlox Mediavivence m-invent Mobile Messenger Mobile2win MobX – Mobile Marketing 360 S/A Motricity MX Telecom Myxer NeoMedia Technologies, Inc. New Motion, Inc. News Over Wireless Numobiq, Inc. Okto OpenMarket Inc. Playboy Entertainment Group PlayPhone Inc. Proteus (a 2ergo company) Púca Qmobile, Inc. Radius-ED Sdn Bhd Real Content Group, LLC Single Touch Interactive SinglePoint SmartReply sms.at mobile internet services gmbh Sports.comm Ltd. Sybase 365 TakeNet Terra Networks The Hyperfactory The Walt Disney Company uLocate Communications, Inc. uVuMobile Velti VeriSign, Inc. Verve Wireless, Inc Vibes Media Vocel Wireless Idea Corp./DBA Pure Mobile Solutions Yavox Latin America S/A ANALYTICS PROVIDER AdMob APPLICATION PROVIDER 12snap AG 21 Communications 3C Interactive

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3rd Dimension Inc. 4INFO 5th Finger Acision Action Engine AdHere Mobile Ltd. Advanced Interactive Sciences Aegis Mobile, LLC Air2Web Airborne Mobile Inc. AirG Airwide Solutions Alcatel - Lucent AOL LLC Aradiom Arvato Mobile GmbH Atlas Interactive North America (Silverback Media) Azuki Systems (formerly Peermeta) Bango Bercut Ltd. Blackbetty Mobilmedia GmbH BSPCo Buzzd, Inc. Catchwind Cellfire Inc. Cellit Celltick Converge Technologies Crisp Wireless DAEM Interactive Dataport Bilgi Islem Cozumleri San. ve Tlc. Ltd. Sti. diamond:dogs group digital SIDEBAR DIMOCO - Direct Mobile Communications GmbH Distributive Networks Dynetic Mobile Solutions Echovox, Inc. edioma, Inc. EkoBuzz Inc. E-mobile Solutions Empowered Wireless, Inc. Entumovil.net Envio Networks, Inc. Ericsson F.biz Fidelity Investments First Data Corp. FoneMine Inc. FunMobility, Inc. FuturLink g8wave Gavitec, a NeoMedia Technologies Company GetLisa Information Services G-nius Mobile Intelligence Gold Mobile Golden Gekko Handmade Mobile Entertainment Handmark Inc. HANZO S/A iamota corporation Icare Research Institute IceBreaker, US. Inc.


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iLoop Mobile, Inc. Immersion Corp. Impact Mobile Inc. Incentivated Inside Mobile Interop Technologies I-Pop Networks Private Limited ipsh! Jingle Networks, Inc JNJ Mobile (Mocospace) Kahkaha Kom Internet Bilgi ve Reklam Kargo Kona Interactive Levendo Holdings, LLC Limbo Inc LiveWire Mobile LOC-AID Technologies LOVO Lifestyle Service GmbH M Cashback MangoMOBILE Media Layers Mediavivence Microsoft (MSN & Windows Live) MindMatics, LLC m-invent MLB Advanced Media, LP Mobile Accord, Inc. Mobile Complete Mobile Data Systems Mobile Messenger Mobile2win MobileDreams Factory MOBILERA Mobiltim Iletisim Kurumsal Hizmetler A.S. MobiTV, Inc. MobX – Mobile Marketing 360 S/A Modiv Media Momail Motricity Movius Interactive Corporation Mozes, Inc. mSnap Inc. mVentix, Inc. MX Telecom Neighborhood America Neolane, Inc. Netomat, Inc. News Over Wireless Newsphone Hellas SA Nortel Networks Nuance Communications Numobiq, Inc. Okto ON2 Technologies, Inc. Payzy Corporation Pelago, Inc. Plutolife LLC Predicto Mobile LLC Proteus (a 2ergo company) Púca qode, a NeoMedia Technologies Company Quattro Wireless QuickPlay Media Radius-ED Sdn Bhd

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RockeTalk, Inc. RuleSpace, LLC Salient Mobility LLC Scanbuy SendMe Mobile Sensei, Inc Shackleton ShoZu Silverpop SinglePoint Smarter Agent SmartReply SnapNow Snaptell, Inc. Spiral Solutions Split P Media Sports.comm Ltd. SUMOTEXT, Inc. Syniverse Technologies Tagit Pte Ltd TakeNet Tapioca Mobile Tedexis TeleCommunication Systems (TCS) Telenor Nordic Mobile Telescope, Inc. Tempos 21 TeriMobile The Concept Studio, LLC The Hyperfactory The Walt Disney Company The Weather Channel Thin Multimedia, Inc. Touchwork Transpera Twistbox Entertainment U Turn Media Group uLocate Communications, Inc. Unkasoft Advergaming Upstream S.A. Vantrix Vapor Mobile Velti Verve Wireless, Inc Vibes Media Vidiator Vindigo Vocel Washington State Employees Credit Union WeatherBug WIN plc Wireless Idea Corp./DBA Pure Mobile Solutions Yavox Latin America S/A Zipwhip Zoove Zumobi APPLICATION TESTING SOLUTION Mobile Complete BLUETOOTH BLIP Systems

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Bluepod Media Ltd. BRAND 2waytraffic Mobile USA Inc. 4INFO A&E Television Networks AccuWeather, Inc. AdweekMedia Anheuser-Busch, Inc. AOL LLC AT&T Mobility Cellfire Inc. ChaCha Search Inc. CNET Networks Condé Net Dada Entertainment LLC DAEM Interactive Dennis Digital Deutsche Post AG Discovery Communications, LLC DUPONT (E.I. du Pont Nemours and Company) Editora Abril SA Fidelity Investments Guthy-Renker Corporation Helio, LLC. HipCricket Kona Interactive Lavalife Mobile, a division of Lavalife Corp. Limbo Inc MGM Grand Microsoft (MSN & Windows Live) m-invent MLB Advanced Media, LP Mobile ESPN Publishing MTV Networks NPR Playboy Entertainment Group Procter & Gamble RH Brands, LLC SendMe Mobile ShopText, Inc State Farm Insurance Target Corporation The Coca Cola Company The Walt Disney Company Toyota Motor Sales Unilever Univision Communications Verizon Wireless Visa USA Vocel Vodafone Group WeatherBug Yahoo!

CONSULTING Alcatel - Lucent Catalist Group Limited Chapell & Associates Grupo Consultores Nova Ventus Consulting NPR ThunderHouse Univision Communications CONTENT PROVIDER 21 Communications 2waytraffic Mobile USA Inc. 4INFO 9 Squared, Inc. A&E Television Networks AccuWeather, Inc. AdHere Mobile Ltd. AdweekMedia Airborne Mobile Inc. AirG Arvato Mobile GmbH Blackbetty Mobilmedia GmbH BSPCo Buongiorno Catalyst Mobile, Inc. CBS Corporation Cellfire Inc. Cellfish Media LLC. CellTrust Corporation Cellufun, Inc. Charged Media CNET Networks Condé Net Cox Newspapers CPX Interactive CRE8 Cross Country Automotive Services Dada Entertainment LLC DeNA Global,Inc. Dennis Digital Discovery Communications, LLC Distributive Networks Echovox, Inc. edioma, Inc. Editora Abril SA Ellow E-mobile Solutions Fidelity Investments Flycell, Inc. Fox Interactive Media Fox Mobile Entertainment Funmobile Limited FunMobility, Inc. Gameloft Gannett Gavitec, a NeoMedia Technologies Company Global Network Solutions Europe Ltd. Globo Comunicacao e Participacoes S/A (Globo.com) Glomobi BV (R&D Media) go2 Media Granada America HipCricket iamota corporation

BROADCASTING ADVERTISING SOLUTION GoldSpot Media CHIPSET PROVIDER / WIRELESS TECHNOLOGY QUALCOMM CDMA Technologies


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IceBreaker, US. Inc. Incentivated Interop Technologies Jamster JNJ Mobile (Mocospace) Kargo Kona Interactive Levendo Holdings, LLC LifeLock, Inc. Limbo Inc LimeLife, Inc. LOVO Lifestyle Service GmbH LSN, Inc. MarketTools MBmobileinteractive, LLC MGM Grand m-invent MLB Advanced Media, LP Mobile ESPN Publishing Mobile2win MobileDreams Factory MobX – Mobile Marketing 360 S/A Motricity MTV Networks mVentix, Inc. mywaves inc. Myxer NBC Universal New Motion, Inc. New York Times Company Newsphone Hellas SA NPR Opera Interactive Technology Group Payzy Corporation Pelago, Inc. Ping Mobile Playboy Entertainment Group Pliq Qmobile, Inc. Real Content Group, LLC Reuters RH Brands, LLC Rhythm NewMedia RMG Connect Worldwide S View LLC Salient Mobility LLC SendMe Mobile Sensei, Inc Sharpcards Ltd. sms.at mobile internet services gmbh Split P Media Sports.comm Ltd. Televisa / Esmas Movil Teligence Terra Networks The Concept Studio, LLC The Phorsite Group The Walt Disney Company The Weather Channel Turner Broadcasting System, Inc. Twistbox Entertainment uLocate Communications, Inc. Universo Online S.A. (UOL) Univision Communications Vapor Mobile Vegas.com

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VeriSign, Inc. Verizon Live Source Verve Wireless, Inc Vidiator Vindigo Vocel WAUMOVIL SA WeatherBug WIN plc Wireless Idea Corp./DBA Pure Mobile Solutions Wunderman Network Yahoo!

HipCricket Interop Technologies iO global limited Jinny Software Ltd. Kona Interactive Media Layers m-invent MO7 Mobile Interactive Media Mobixell Networks (Europe) Ltd Neolane, Inc. NeoMedia Technologies, Inc. Nortel Networks Numobiq, Inc. Openwave Systems Ortiva Wireless, Inc. Pharos Consulting Proteus (a 2ergo company) QuickPlay Media Single Touch Interactive Syniverse Technologies Tagit Pte Ltd Tapioca Mobile TeriMobile Thin Multimedia, Inc. Unkasoft Advergaming Vantrix Verizon Live Source Wired Assets Data Corporation

D2C SUBSCRIPTION SERVICE Thumbplay Inc. DATA MANAGEMENT Acxiom Corporation DEVICE MANUFACTURER Gavitec, a NeoMedia Technologies Company Motorola Nokia DISTRIBUTION NETWORK Intera Group

LEGAL Cobalt LLP Reed Smith LLP

ENABLING TECHNOLOGY PROVIDER qode, a NeoMedia Technologies Company S View LLC END USER Fidelity Investments RH Donnelley IN-MARKET MONITORING Wireless Media Consulting INFORMATION SERVICES Experian INFRASTRUCTURE VENDOR 24/7 Real Media Acuity Mobile, Inc. Ad Infuse Airborne Mobile Inc. Airwide Solutions Alcatel - Lucent BLIP Systems Bytemobile, Inc. ClairMail Ericsson FoneMine Inc. GetLisa Information Services Greystripe, Inc.


LOCATION SERVICES Acuity Mobile, Inc. Buzzd, Inc. Cellfire Inc. Cross Country Automotive Services Figensoft Google Handmark Inc. Hiwave GmbH Incentivated ipsh! Limbo Inc LOC-AID Technologies LOVO Lifestyle Service GmbH m-invent MO7 Mobile Interactive Media MobX – Mobile Marketing 360 S/A Qwikker Smarter Agent TeleCommunication Systems (TCS) Telenor Nordic Mobile Tempos 21 TeriMobile The Concept Studio, LLC uLocate Communications, Inc. UnoMobi Useful Networks MANAGED SERVICES MOBILERA

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MARKET RESEARCH FIRM Experian Grupo Consultores IAG Icare Research Institute InsightExpress ipsh! J.D. Power and Associates Kona Interactive Lightspeed Research Limbo Inc M:Metrics MarketTools mVentix, Inc. Nielsen Mobile Quigley-Simpson Interactive SmartReply sms.at mobile internet services gmbh The Concept Studio, LLC TNS Touchwork Wireless Media Consulting MEDIA COMPANY Advertising Age CBS Corporation Charged Media Cox Newspapers innerActive MTV Networks NBC Universal New York Times Company MEDIA NETWORK VoodooVox MEDIA TECHNOLOGY SOLUTION GoldSpot Media MOBILE AD NETWORK 5th Finger Ad Infuse AdMob Arbinet Digital Media DoubleClick Epic Advertising, Inc Incentivated JumpTap Millennial Media, Inc. Mobiento Mobile Marketing Mobile Posse, Inc. Nokia Out There Media Rhythm NewMedia Sennari Entertainment, Inc. Smaato Inc. MOBILE AD PLATFORM Action Engine Amobee Media Systems

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Crisp Wireless Dynetic Mobile Solutions Greystripe, Inc. Tedexis Zumobi

Yahoo! MOBILE SOLUTIONS PROVIDER Ping Mobile MOBILE WEB 5th Finger dotMobi (mTLD Top Level Domain Ltd.)

MOBILE COMMERCE Infinian Corporation Modiv Media ShopText, Inc Valista MOBILE SEARCH 24/7 Real Media 4INFO Bytemobile, Inc. Carlson Mobile ChaCha Search Inc. Cross Country Automotive Services Frucall Inc. go2 Media Google Handmark Inc. iCrossing Incentivated Ingenio Jingle Networks, Inc JumpTap LOVO Lifestyle Service GmbH Medio Systems, Inc. mInfo Information Technology Co., Ltd. Mobile Data Systems MobX – Mobile Marketing 360 S/A RH Donnelley Smarter Agent SmartReply sms.at mobile internet services gmbh SnapNow SPH Search Pte. Ltd. TMP Directional Marketing V-Enable Verve Wireless, Inc Vocel


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MULTIMEDIA SERVICE PROVIDER Hook Mobile, Inc. Vidiator MVNO / MVNE OPERATOR Progressive Concepts, Inc. PAYMENT SERVICES PROVIDER BSG Clearing Solutions PLATFORM & MEDIA SERVER MANUFACTURER Movius Interactive Corporation REGISTRY OPERATOR NeuStar, Inc SECURITY LifeLock, Inc. SERVICE PROVIDER Momail SOCIAL NETWORKING Handmade Mobile Entertainment ShoZu

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SOFTWARE Openwave Systems TEST & MONITORING EQUIPMENT NexPerience VENTURE SERVICES 1024 Wireless Servcies Catalist Group Limited Levendo Holdings, LLC WIRELESS OPERATOR Acqua Mobile Alltel AT&T Mobility Cincinnati Bell Wireless Cricket Communications Helio, LLC. Hutchison 3G Austria GmbH kajeet, Inc. O2 Orange NSM Reliance Communications Smart Communications, Inc. (SMART) SMS Arena S.L. Sprint Nextel Telecom Italia SpA Telecom Personal S.A. Telefonica Moviles Telenor Nordic Mobile TMN - Telecomunicacoes Móviles Nancionais T-Mobile Austria T-Mobile USA Turkcell U.S. Cellular Corp Verizon Wireless Virgin Mobile USA Vodafone Group

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GLOBAL MEMBERS 9 Squared, Inc. Acision Action Engine Ad Infuse, Inc. AdMob Inc. Adweek Media Air2Web Airwide Solutions AKQA Mobile Alcatel-Lucent Amdocs Management Limited Amobee Media Systems AOL LLC. BANGO Bluepod Media Ltd. Buongiorno Carlson Marketing Worldwide Catalist Group Charged Media Comverse CRE8 Dada Entertainment, Inc. Dennis Digital Deutsche Post AG DoubleClick Dynetic Mobile Solutions, Inc. Edelman Ericsson AB FOX Mobile Entertainment, Twentieth Century FOX/News Corp. Funmobile Limited g8wave Gavitec, a NeoMedia Technologies Company Glomobi BV GoldSpot Media Google, Inc. GroupM Guthy-Renker iCrossing iLoop Mobile, Inc. iO global limited Isobar JumpTap Kargo M Cashback Ltd. M:Metrics Markettools Media Contacts Medio Systems, Inc. Microsoft (MSN and Windows Live) MindMatics, LLC. m-invent inc. Mobile Dreams Factory, SL. Motorola Motricity Movius Interactive Corporation mTLD Top Level Domain, LLC (.mobi) MTV Networks MX Telecom NeoMedia Technologies, Inc. Neustar, Inc. Newsphone Hellas SA NexPerience Nielsen Mobile


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Nokia Corporation Nortel, Inc. OgilvyInteractive Openwave Opera Interactive Technology Group Playboy Enterprises PlayPhone, Inc. Procter & Gamble Proteus a 2ergo company Púca Technologies qode, a NeoMedia Technolgies Company Qualcomm R/GA Reliance Communication Reuters Rhythm NewMedia S View, LLC Scanbuy ShopText, Inc. ShoZu SnapNow Sybase 365 Telecom Italia SpA TeriMobile The Coca-Cola Company The Concept Studio The Hyperfactory The Walt Disney Company The Weather Channel Interactive Turkcell Iletisim Hizmetleri A.S. Twistbox, Inc. Unkasoft Advergaming Velti PLC VeriSign, Inc. Vidiator Vodafone Group Services Ltd. Wieden+Kennedy Wunderman Yahoo! APAC REGIONAL MEMBERS 21 Communications Acision AKQA Mobile Amdocs Management Limited Bluepod Media Ltd. Buongiorno Carlson Marketing Worldwide Catalist Group Catalyst Mobile, Inc. Charged Media Comverse Converge Technologies CRE8 David Krynauw Edelman Ericsson AB Funmobile Limited Glomobi BV G-nius Mobile Intelligence Pty Ltd Google, Inc. GroupM i-Pop Networks Private Limited Isobar

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Madhouse Inc. Markettools M Cashback Ltd. Microsoft (MSN and Windows Live) mInfo Information Technology Co., Ltd. Mobile2Win Mobile Messenger Motorola Movius Interactive Corporation mTLD Top Level Domain, LLC (.mobi) NexPerience Nielsen Mobile Nokia Corporation OgilvyInteractive Openwave Peter Yeh Playboy Enterprises Procter & Gamble Púca Technologies Radius-ED Sdn Bhd Reliance Communication Reuters Rhythm NewMedia Scanbuy SMART Communications, Inc. SPH Search Pte. Ltd. S View, LLC Tagit Pte Ltd The Coca-Cola Company The Hyperfactory The Walt Disney Company The Weather Channel Interactive Vidiator Wieden+Kennedy Wunderman Yahoo! EMEA REGIONAL MEMBERS 12snap AG Acision Action Engine AdHere Mobile, Ltd. AdMob Inc. Aerodeon Turkey Airwide Solutions AKQA Mobile Alcatel-Lucent Amdocs Management Limited Amit Bose Amobee Media Systems AOL LLC. Aradiom Inc. Arvato Mobile GmbH BANGO Bercut Ltd BLIP Systems A/S Bluepod Media Ltd. BSPCo Bundesverband Digitale Wirtschaft (BVDW) e.V. Buongiorno Carlson Marketing Worldwide Celltick CODEC 0leti_im ve Dan1_manl1k Hizmetleri Ltd. ^ti.

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Comverse CRE8 Dada Entertainment, Inc. Dataport Bilgi Islem Cozumleri San. ve Tlc. Ltd. Sti. Dennis Digital Deutsche Post AG DIMOCO - Direct Mobile Communications GmbH DoubleClick Dynetic Mobile Solutions, Inc. Edelman EL2 Electric Agency Ericsson AB Figen Yaz1l1m Evi Tic. Ltd. ^ti. (Figensoft) FUTURLINK Gavitec, a NeoMedia Technologies Company Global Network Solutions Europe Ltd. Glomobi BV Golden Gekko Ltd. Google, Inc. GroupM Handmade Mobile Entertainment Heikki Karjaluoto Hiwave GmbH Icare Research Institute iCrossing iLoop Mobile, Inc. Incentivated Limited innerActive Inside Mobile Integmo Ileti_im A.S. iO global limited Isobar Jinny Software Limited JumpTap Kahkaha Kom Internet Bilgi ve Reklam Kargo M:Metrics Markettools Media Layers Medio Systems, Inc. Microsoft (MSN and Windows Live) m-invent inc. Mobiento AB Mobile Dreams Factory, SL. MOBILERA Mobiltim Iletisim Kurumsal Hizmetler A.S. Mobise (A T.A. Telecom Business Unit) Mobixell Networks (Europe) Ltd MOMAIL Motorola Motricity MoviDream MoviDream Movius Interactive Corporation mTLD Top Level Domain, LLC (.mobi) MTV Networks Neustar, Inc. Newsphone Hellas SA NexPerience Nielsen Mobile Nokia Corporation


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Nortel, Inc. Nova Ventus Consulting SL O2 Openwave Opera Interactive Technology Group Out There Media Holding GmbH Panagiotis Chatziathanasion Pharos Consulting Playboy Enterprises PlayPhone, Inc. Procter & Gamble Project House Púca Technologies Qualcomm R/GA Reliance Communication Reuters Rhythm NewMedia Shaun Rosen ShoZu Spiral Solutions Sports.comm Ltd S View, LLC Sybase 365 Tamer Serag el Din TEKNOmart Telecom Italia SpA Telenor Nordic Mobile TeriMobile The Coca-Cola Company The Walt Disney Company The Weather Channel Interactive TMN - Telecomunicacoes Móviles Nancionais Turatel Mobil Medya 0leti_im ve Bili_im Hiz. Ltd. ^ti. Turkcell Iletisim Hizmetleri A.S. Twistbox, Inc. Unkasoft Advergaming Upstream S.A. Velti PLC VeriSign, Inc. Vodafone Group Services Ltd. Wieden+Kennedy WIN plc Wunderman Yahoo! LATAM REGIONAL MEMBERS Acision Air2Web Amdocs Management Limited BINBIT Buongiorno Cellnet S.A. Comverse CRE8 Dada Entertainment, Inc. Edelman Editora Abril SA. Editora Abril SA. Ericsson AB Fulano.com.br (F.Biz) Future Mobile Interatividades Digitais LTDA

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Globo Comunicacao e Participacoes S/A (Globo.com) HANZO S/A M Cashback Ltd. Media Contacts MEDIAVIVENCE Microsoft (MSN and Windows Live) Mobile Computing S.A. Mobile Dreams Factory, SL. MobX - Mobile Marketing 360 S/A Motorola Nielsen Mobile Nokia Corporation Okto Tecnologia E Servicos De Informática Ltd. PlayPhone, Inc. pontomobi interactive Procter & Gamble Proteus a 2ergo company Reliance Communication Ricardo Márquez Uribe RUN THE RED Servicos em Telecomunicacoes Ltda. S View, LLC Sybase 365 TakeNET (CURUPIRA SA) Tedexis Telecom Italia SpA (TIM Brasil) Telecom Personal S.A. Televisa / Esmas Movil Terra Networks The Coca-Cola Company The Walt Disney Company The Weather Channel Interactive TIM Celular S.A. Unilever Universo Online S.A. (UOL) Unkasoft Advergaming VeriSign, Inc. WAUMOVIL SA Wieden+Kennedy Wunderman Yahoo! Yavox Latin America S/A NA REGIONAL MEMBERS 1024 Wireless Services, LLC 24/7 Real Media 2waytraffic Mobile USA, Inc. 3C Interactive 3rd Dimension Inc. 4INFO, Inc. 5th Finger 9 Squared, Inc. A&E Television Networks AccuWeather, Inc. Acision Action Engine Acuity Mobile, Inc. Acxiom Corporation Ad Infuse, Inc. AdMob Inc. ADObjects Inc. Advanced Interactive Sciences, LLC Advertising Age

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Adweek Media Aegis Mobile, LLC Air2Web Airborne Mobile AirG Airwide Solutions AKQA Mobile Alcatel-Lucent Alltel Wireless Amdocs Management Limited Amobee Media Systems Anheuser-Busch, Inc. Ansible Mobile Anthony Johnson AOL LLC. Arbinet Arnold AT&T Mobility Avenue A | Razorfish Azita Arvani Azuki Systems (formerly Peermeta) Ball State University BANGO Bhavuk Kaul Bluepod Media Ltd. Brand in Hand BSG Clearing Solutions Buongiorno Buzzd Bytemobile, Inc. Carlson Marketing Worldwide Carmen Corrada Catapult Marketing Catchwind CBS Corp. Cellfire Cellfish Media LLC. Cellit, LLC CellTrust Corporation Cellufun, Inc. Center for Media Design Cha Cha Search, Inc. Chapell & Associates Cincinnati Bell ClairMail CNET Networks Cobalt LLP Come&Stay CommerceTel Comverse Conde Net, Conde Nast Cox Newspapers CPX Interactive CRE8 Cricket Communications Crisp Wireless Inc. Cross Country Automotive Services Dada Entertainment, Inc. Damon Miller DeNA Global, Inc. Dennis Digital Didier Jaubert Digital Sidebar, Inc. Discovery Communications, LLC Distributive Networks DoubleClick


Douglas Schumann Dr. Jeff W. Totten DUPONT (E.I. du Pont Nemours and Company) Dynetic Mobile Solutions, Inc. Echovox, Inc. Edelman edioma, Inc. Ed Jennings EkoBuzz Inc. Ellow E-mobile Solutions Empowered Wireless, Inc. Envio Networks, Inc. Epic Advertising, Inc. Eric Lazar Ericsson AB Executive Resource Group, Inc. Experian Fidelity Investments First Data Corp. Flycell FoneMine Inc. Fox Interactive Media FOX Mobile Entertainment, Twentieth Century FOX/News Corp. Frank Chindamo Frucall Inc. Funmobile Limited FunMobility g8wave Gameloft Gannett Digital GetLisa go2 Media Gold Mobile GoldSpot Media Google, Inc. Granada America Greystripe Incorporated GroupM Gwyneth Anderson Handmark Inc. Helio LLC Hemisphere No Brainer Hill Holliday HipCricket Hook Mobile IAG Research Iamota Corporation IceBreaker iCrossing iLoop Mobile, Inc. Immersion Corp. I-Mobile Marketing, LLC Impact Mobile Inc. Infinian Corporation Ingenio InsightExpress IntegraClick, Inc. Intera Group, Inc. Interop Technologies iO global limited ipsh! Isobar J.D. Power and Associates

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Jane Satree Jim Brown Jingle Networks JNJ Mobile Joao Gonzaga John Fitzwater Joshua Chastain JumpTap kajeet, Inc. Karen Manross Kargo Karla Allen Kona Interactive LLC Lavalife Mobile, a division of Lavalife Corp. Leon Samuel Levendo Holdings, LLC LifeLock Lightspeed Research Limbo, Inc. Limelife, Inc. LiveWire Mobile Loc-Aid Technologies LSN, Inc. M:Metrics Major League Baseball Advanced Media, L.P. MangoMOBILE Mark Beccue Consulting, Inc. Markettools Mark Kaplan Matt Booth mBlox, Inc. MBmobile interactive, LLC M Cashback Ltd. Media Contacts Medio Systems, Inc. MGM Grand Michael Marchese Microsoft (MSN and Windows Live) Millennial Media, Inc. MindMatics, LLC. m-invent inc. MMCast Inc. MO7 Mobile Interactive Media Mobile Accord, Inc. Mobile Complete Mobile Data Systems Mobile Dreams Factory, SL. Mobile ESPN Publishing Mobile Marketing Association Mobile Messenger Mobile Posse Mobisix MobiTV, Inc. MobiTX, Inc. Modiv Media Moira Tamayo Motorola Motricity Motricity Movius Interactive Corporation Mozes Inc. mSnap Inc. mTLD Top Level Domain, LLC (.mobi) MTV Networks

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mVentix, Inc. MX Telecom MyThum mywaves inc. Myxer Inc. NBC Universal Neighborhood America Neolane Inc NeoMedia Technologies, Inc. Netomat, Inc. Neustar, Inc. New Motion Inc. News Over Wireless New York Times Company NexPerience Nielsen Mobile Noam Samson Nokia Corporation Nokia Corporation Nortel, Inc. Northeastern University NPR (National Public Radio) Nuance Communications Numobiq Inc. OgilvyInteractive ON2 Technologies, Inc. OpenMarket Openwave Opera Interactive Technology Group Ortiva Wireless, Inc. Payzy Corporation Pelago, Inc. Ping Mobile Playboy Enterprises PlayPhone, Inc. Pliq LLC Plutolife LLC Predicto Mobile LLC Procter & Gamble Progressive Concepts, Inc. Promotions.com Proteus a 2ergo company Publicis NA (Denuo Group, Leo Burnett & Starcom) Qmobile Inc. Qualcomm Quattro Wireless Quickplay Media Quigley-Simpson Qwikker R/GA Rafael Salaberry Real Content Group Reed Smith LLP Reliance Communication Resource Interactive Reuters RH Brands, LLC RH Donnelley Rhythm NewMedia Richard Bennett Ringleader Digital Rip Road, Inc. RMG Connect Worldwide RockeTalk, Inc. RuleSpace, LLC


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Safecount Salient Mobility LLC Scanbuy Send Me, Inc. Sennari Entertainment, Inc. Sensei, Inc. Shabnum Norling SHARPCARDS ShoZu Silverback Media Silverpop SinglePoint Smaato Inc. Smarter Agent SmartReply SMS.AC, Inc. SnapNow SnapTell, Inc. Sophia Sheikh Split P Media Sprint-Nextel State Farm Insurance Street Savings Studiocom SUMOTEXT, Inc. Susan Finch - Web Developer/Consultant S View, LLC Sybase 365 Syniverse Technologies Tapioca Mobile Tara O'Doherty Consulting Target Corporation Telecom Italia SpA TeleCommunication Systems, Inc. (TCS) Telescope, Inc. Teligence The Coca-Cola Company The Concept Studio The Hyperfactory The Phorsite Group The Walt Disney Company The Weather Channel Interactive Thin Multimedia Thumbplay Inc. ThunderHouse LLC T-Mobile USA TMP Directional Marketing TNS Touchwork Toyota Motor Sales USA, Inc. Transpera Turner Broadcasting System, Inc. TV10s Twistbox, Inc. U.S. Cellular Corp uLocate Communications, Inc. Unilever Univision Online, Inc. Unkasoft Advergaming UnoMobi (formerly Reward Phone Inc) Useful Networks, Inc. U-Turn Media uVuMobile Valista Vantrix Corporation

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Vapor Mobile VEGAS.com V-ENABLE VeriSign, Inc. Verizon Live Source Verizon Wireless Verve Wireless, Inc. Vibes Media Vidiator Vindigo Virgin Mobile USA VISA USA VML Vocel, Inc. VoodooVox Washington State Employees Credit Union WeatherBug Wieden+Kennedy Wired Assets Data Corporation Wireless Idea Corp/DBA Pure Mobile Solutions Wireless Media Consulting Wunderman Yahoo! Zipwhip Zoove Zumobi MMA AUSTRIA MEMBERS (ONLY) Blackbetty Mobilmedia Gmbh creative media multimedia- und Informations. GmbH diamond dogs webconsulting GmbH Evolaris Privatstiftung Hutchison 3G Austria GmbH Kleine Zeitung Online-Service GmbH & Co KG Laola1.at Multimedia GmbH LOVO Lifestyle Service GmbH MobileMarketing.at mobilkom Austria AG & CoKG MOWIS GmbH- Mobile World Information Systems ORF-Enterprise GmbH & Co KG Roman Brandl / co SUN Microsystems GmbH sms.at mobile internet services gmbh Styria Media AG T-Mobile Austria YOC MMA SPAIN MEMBERS (ONLY) ACQUA MOBILE Arista Mobile ASOCIACIÓN ESPAÑOLA DE COMUNICACIONES MÓVILES Daem Interactive Entumovil.net Full Contact Grupo Consultores de Publicidad, S.A. Iceberg Media Ingenieros y Profesionales Especializados, S.L

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Jet Multimedia Mobext Mobile One2One NETSIZE Netthink Iberia, SL Orange NSM PDM - Digital Marketing Iberia S.L Publicidad Interactiva 2006 Shackleton SIT Mobile SMS Arena S.L. Telefónica Moviles Telefónica Publicidad e Información Tempos 21 The Digital Door Ubiqua Instant Response S.L Universal McCann Yell Publicidad Zed digital


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Member Companies, 123

1024 Wireless Services, LLC 12snap is an expert in developing and implementing innovative marketing and customer loyalty solutions as well as entertainment and utility applications for mobile phones. Founded in 1999, 12snap utilizes the creative and technological opportunities inherent in mobile phones to create award-winning campaigns and marketing programs. Being one of the pioneers and leading European providers of mobile marketing, 12snap serves clients like adidas, Coca-Cola, Ferrero, Lufthansa, McDonald’s and Vodafone. The company is headquartered in Munich with branches in Germany, the United Kingdom, Italy and Sweden. Industry Category: Venture Catalyst

Industry Categories: Agency, Application Provider

1024 Wireless Services, LLC 225 108th Avenue NE, Suite 570 Bellevue, WA 98004 USA ℡ +1.425.635.4602 +1.425.635.4617

12snap AG Lazarettstr. 4 Munich D-80636 Germany www.12snap.com ℡ +4989 30 6666-0 +4989 30 6666-999

21 Communications enables consumer brands to deliver branded content and advertising to mobile phone users. With its proprietary technology and vast distribution resources, 21 Communications connects clients to China's vast telecommunications infrastructure and constantly expands their market share. 21 Communications is an official service provider (SP) of China Mobile and China Unicom. The company's profitability is rooted in its deep client base, including Johnson & Johnson, General Electric (GE), Electronic Arts (EA), the National Football League (NFL), Warner Brothers, Adidas and BMW. Visit www.cms.com.

24/7 Real Media, Inc. a WPP company (Nasdaq: WPPGY), is the leading global digital marketing company, empowering advertisers and publishers to engage their target audiences with greater precision, transparency and ROI. Using its award winning ad serving, targeting, tracking and analytics platform, powerful search marketing technology and global network of specialized Web sites, the company has turned the art of reaching audiences across virtually any digital medium into a measurable science. Additional Brands: Open AdStream, Decide DNA

Industry Categories: Agency, Aggregator, Application Provider, Content Provider

Industry Categories: Infrastructure Vendor, Mobile Search

21 Communications 218 Xinle Road, 4/F Shanghai, 200031 China www.21cms.com ℡ +86 (21) 5403-5000 +86 (21) 5405-1868

24/7 Real Media 132 West 31st St., 9th Floor New York, NY 10001 USA www.247realmedia.com ℡ +1.212.231.7100 +1.212.760.1774


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3cInteractive is a fully integrated mobile marketing agency and interactive application service provider. We provide products and services that enable businesses and content providers to implement technology to distribute and manage their marketing campaigns via SMS and PSMS. 3cI offers everything a company needs to launch and manage a breakthrough mobile campaign. Our easy-to-use software applications make it simple to manage campaigns, host and deliver content and add e-commerce functionality and more. 3cI combines our mobile service bureau capabilities with over 15 years experience in online, IVR and traditional pay-per-call technologies to provide the most comprehensive full service interactive service bureau in the US. Industry Categories: Content Provider, Brand


2waytraffic Mobile USA Inc. 55 Washington Street, Suite 822 Brooklyn, NY 11201 USA www.2waytraffic.com ℡ +1(212) 966-8600 +1(212) 966-8670

3C Interactive 301 NE 1st Street Delray Beach, FL 33483 USA www.3cinteractive.com ℡ +1.561.278.0998 +1.561.278.4696

4INFO provides the means to search, discover, and receive relevant information on a cell phone. 4INFO's comprehensive suite of mobile services provides access to stock information, sports scores, weather, flight information, movie times, horoscopes, hotspot locations, news, stock quotes, hotel reservations, package tracking, mobile downloads, and more. Most services are available free of charge to users on all major U.S. carriers. 4INFO's comprehensive suite of mobile services provides answers for consumers, content mobilization for publishers, and a dynamic mobile media for advertisers. 4INFO's investment partners include U.S. Venture Partners, Draper Fisher Jurvetson, and Gannett Company, Inc. 4INFO is headquartered in Palo Alto, Calif. Industry Category: Application Provider

Industry Categories: Mobile Search, Application Provider, Brand, Content Provider

3rd Dimension Inc. 201 West 52nd Street New York, NY 10019 USA www.3rddimensiontech.com ℡ +1(212) 265-7260

4INFO 2100 Geng Road, Suite 102 Palo Alto, CA 94303 USA www.4info.net ℡ +1.650.251.9122 +1.650.251.9833


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5th Finger is the global authority in mobile marketing offering a highly evolved, innovative, and integrated approach to mobile marketing and mobile brand engagement. We provide agencies and brands strategic insight into award winning mobile strategy, media planning and creative support resulting in maximum reach and ROI from an integrated digital campaign. 5th Finger’s industry-leading technology platform air-castTM provides the most advanced level of real-time reporting and analysis that enables brands to get a clear picture of the campaign, while measuring real impact and ROI across all digital marketing channels. This real-time reporting allows marketers to refine campaigns on-the-fly for maximum results. The 5th Finger team delivers deep global expertise across many industry sectors, including FMCG/Beverages, Media/TV and Live Events. The company is a proven, trusted partner for North America’s leading interactive agencies and helps the world’s biggest brands leverage their integrated marketing spend across diverse media channels and geographic boundaries. Industry Categories: Application Provider, Agency, Mobile Web, Mobile Advertising, Regional & Global

Industry Category: Content Provider

5th Finger 2 Bryant Street, Suite 220 San Francisco, CA 94105 USA www.5thfinger.com ℡ +1.505.514.0027

9 Squared, Inc. 1999 Broadway, Suite 1250 Denver, CO 80202 USA www.9squared.com ℡ +1.720.889.0014 +1.720.889.0016


Second Location 708 Third Avenue, Suite 1800 New York, NY 10017 USA

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Member Companies, A

A&E Television Networks is home to some of the most recognized brands in television - A&E and The History Channel. Known for such groundbreaking shows as Criss Angel Mindfreak, Gene Simmons Family Jewels, Paranormal State, Ice Road Truckers, Ax Men, Intervention and others our programs can been seen in virtually every home in the United States, and in many international locations as well.

AccuWeather, The World's Weather Authority, provides a portfolio of products and services through the airwaves, via the Internet, wireless, in print, and behind the scenes that benefit hundreds of millions of people worldwide. AccuWeather serves over 250,000 paying customers in media, business, government and institutions, and millions more through AccuWeather.com. AccuWeather also provides content onto more than 10,000 Internet sites including CNN Interactive, ABC's owned and operated stations, The Washington Post and The New York Times. Visit www.accuweather.com for more information.

Additional Websites: www.history.com; www.biotv.com Additional Brands: A&E, The History Channel, The Biography Channel, The History Channel en Espanol, Crime & Investigation Network, History International, Military History Channel Industry Categories: Content Provider, Brand

Industry Categories: Content Provider, Brand

A&E Television Networks 235 East 45th Street New York, NY 10028 USA www.aetv.com

AccuWeather, Inc. 385 Science Park Road State College, PA 16803 USA www.accuweather.com ℡ +1.814.237.0309 +1.814.235.8504

Acqua Mobile

Acision is a global leader in telecoms for messaging, payments, and content management products, services and solutions. Its Next Generation messaging and payments solutions are deployed by 300 of the world's top network operators and service providers in over 130 countries. Acision has successfully deployed on five continents, across many different networks, serving more than 800 million active users. As the pioneer in Next Generation messaging, its systems process two out of every three text messages sent in the world. Through this continued technology leadership from Acision, network operators and service providers are set for Assuring Innovation in Next Generation telecoms. For further information visit: www.acision.com. Industry Category: Application Provider

Industry Category: Wireless Operator

Acision 6404 International Parkway, Suite 2048 Plano, TX 75093 USA www.acision.com ℡ +1.972.246.5400 +1.972.246.5401

Acqua Mobile C/ Darro, 13 Madrid, 28002 Spain


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Action Engine, the On-Device Portal (ODP) Company™, enables media companies and network operators to build, deploy, manage and monetize highly personalized and intuitive suites of mobile applications that deliver a superior user experience. Action Engine’s best-in-class ODP platform incorporates intelligent mobile advertising, support for mass market handsets and broad management capabilities to create downloadable portals that increase profitability, speed time to market, lower cost of ownership and drive brandawareness. The Action Engine Mobile Advertising Xtension (MAX) platform enables mobile operators, device manufacturers and large developer networks to insert rotate and track advertisements in any device home screen or mobile application.

Acuity Mobile is a leading provider of mobile marketing content delivery solutions. Acuity Mobile's Embedded Mobile Advertising Platform (EMAP) is a patented technology that enables Spot Relevance - the ability to deliver targeted marketing content to the right person, at the right time, in the right location. EMAP technology is used by carriers, advertisers and content owners to ensure that relevant content (ads, offers, traffic, weather, etc.) is delivered directly to mobile users based on their interests, time of day and geographic location. The technology behind EMAP was first developed in 2000 and patent protected since 2003. Acuity Mobile harnesses the power of mobility to improve content delivery for marketers and their consumers. For more information, please visit www.acuitymobile.com.

As the acknowledged market leader in on-device portal and on-device advertising technology, Action Engine’s award-winning software has been successfully deployed by numerous companies including AOL, Dow Jones, Sports Illustrated.com, Golf.com, MSNBC.com, TiVo, Sprint, and Verizon Wireless. Additional information is available at +1(425) 498-1500, [email protected],and www.actionengine.com. Industry Categories: Application Provider, Mobile Advertising Serving Technology

Industry Categories: Infrastructure Vendor, Location Services

Action Engine 2331 130th Ave NE Bellevue, WA 98005 USA www.actionengine.com ℡ +1.425.498.1527 +1.425.498.1550

Acuity Mobile, Inc. 7852 Walker Drive Greenbelt, MD 20770 USA www.acuitymobile.com ℡ +1(301) 513-0111

Industry Categories: Data Management Acxiom Corporation 601 East Third Street Little Rock, AR 72201 USA www.acxiom.com ℡ +1(601) 342-1000 +1(601) 262-1854


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Ad Infuse is leading the industry in personalized mobile advertising solutions. With a technology platform that delivers relevant advertising experiences targeted to each mobile subscriber, Ad Infuse replaces mass communications with direct, brand-to-consumer relationships. Uniting carriers, brands, content providers and consumers, Ad Infuse creates a marketplace for mainstream mobile media consumption. For carriers, Ad Infuse offers ad-serving technology solutions architected to protect consumer privacy and to deliver a blend of ad-supported and subscription-based premium content. For brands, Ad Infuse redefines advertising with truly dynamic ad insertion, allowing marketers to personalize their message and build a direct, high-impact consumer relationship. For content providers, Ad Infuse offers a path to mobile syndication supported by a balanced combination of subscription and adsupported revenue. For consumers, Ad Infuse reveals all the possibilities that the mobile Web has to offer – from intriguing user-generated content and games, to the latest news stories and pop culture videos. Additional Website: www.mobileaddegree.com Additional Brand: Mobile Ad Degree Industry Categories: Infrastructure Vendor, Mobile Ad Network

Industry Categories: Application Provider, Content Provider

Ad Infuse, US Headquarters 550 Kearny Street Suite 630 San Francisco, CA 94108 USA www.adinfuse.com ℡ +1.415.315.3400 +1.415.449.6733

AdHere Mobile Ltd. Belodstrovskaya Stree, 22, Office 326 Saint-Petersburg, 197342 Russia www.adhere.ru ℡ +7 812 495 62 89


Second Location 1st Floor, Palladium House, 1-4 Argyll Street London W1F7TA UK Third Location 230 Park Avenue, 10th Floor New York, NY 10169 USA

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AdMob is the world's largest and highest quality mobile advertising marketplace, serving more than 2.5 billion high quality mobile banner and text ads per month. Founded in January 2006, AdMob allows advertisers to reach their customers on the mobile web and enables publishers to increase the value of their mobile sites. AdMob offers both advertisers and publishers the ability to leverage targeted and personalized advertising in more than 160 countries. Sample AdMob customers include Coca Cola, P&G, Adidas, MSN, Paramount Pictures, Reuters, MTV and many more. AdMob serves ads for over 4000 mobile web sites including CBS, Weather Underground, Maxim and Peperonity. Additional Websites: analytics.admob.com, admob.com/metrics, taptap.com Additional Brands: Mobile Analytics, AdMob Mobile, Metrics Report AdMob, TapTap Industry Categories: Mobile Ad Network, Analytics provider

Industry Categories: Agency, Aggregator

AdMob 60 East Third Ave San Mateo, CA 94401 USA www.admob.com ℡ +1.650.931.3956

ADObjects #400-601 W. Broadway Vancouver, BC V5Z4C2 Canada www.adostrategies.com ℡ +1(604) 267-7048

Advanced Interactive Sciences (AIS) delivers comprehensive direct response solutions that efficiently convert responders through any channel – phone, web or mobile - into buyers. Our one-stop solution lets you coordinate all response channels through one company to enable your multi-channel marketing programs. The AIS solution blends the immediacy of mobile with the ease of a phone call for order completion. With mobile click-to-call capability, prospective customers don't even need to dial the phone. They simply click on the phone number on a mobile website, banner landing page or SMS and are directed to the AIS Speech platform for order completion. With years of experience in direct response customer acquisition, AIS is well positioned to help translate interested mobile prospects into buyers. By partnering with AIS, mobile marketing companies can following consumers through to completion of the transaction whether the results is an order, lead generation or appointment setting. Additional Websites: www.mightyputty.com, www.benderball.tv, www.topsytree.com, www.pancakepuff.com Industry Categories: Mobile Response Solution Provider, Application Provider Advanced Interactive Sciences 1320 Old Chain Bridge Road, Suite 260 McLean, VA 22101 USA www.aisvoice.com ℡ +1(800) 995-3138 +1(703) 883-1149


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Member Companies, A

Advertising Age is the world's leading brand of news and information on advertising, marketing and media, delivered wherever and whenever busy marketing executives want to consume it. Ad Age platforms include the weekly newspaper and real-time Web site, as well as electronic newsletters; events and conferences; streaming video; audio podcasts; blogs and more. Our core audience is made up of top-level executives from Fortune 500 companies and their agency and media partners. Across all media platforms, Advertising Age has total audience contacts of 712,000+ advertising, marketing and media professionals.

AdweekMedia encompasses the publications, websites, digital products and events produced by Adweek, Brandweek and Mediaweek. Through this dynamic media network, each brand keeps the advertising, marketing and media communities competitive and connected by delivering the latest news and expert analysis most relevant to their specific needs. A combined audience of 804,122 unique website visitors deliver 3,184,653 page views each month online. Over 65,700 key decision-makers read the print editions every week, and AdweekMedia produces 11 daily and weekly e-newsletters serving opt-in recipients with breaking news and updates. In addition, our growing roster of webinars and custom video sites attract a steadily building audience of attendees and visitors.

Additional Brands: Creativity, adcritic.com , madison+vine.com, adagechina.com

Additional Websites: www.brandweek.com, www.mediaweek.com Additional Brands: Adweek, Brandweek, Mediaweek

Industry Category: Media Company


Advertising Age 711 Third Avenue New York, NY 10017 USA www.adage.com ℡ +1.212.210.0424 +1.212.210.0440

AdweekMedia 770 Broadway New York, NY 10003 USA www.adweek.com ℡ +1(800) 995-3138 +1(703) 883-1149

Aerodeon Mobile Marketing was established in London, in February 2000 with a conviction that mobile phones could help brands communicate with their consumers in ways that has never been imagined before. It is the first ever mobile marketing agency of UK, and the leading mobile marketing network of the world with its offices in London, Paris, New York and Istanbul. As Aerodeon Turkey, since 2002, we’ve worked with leading consumer brands to develop mobile strategy and big creative ideas that have generated leads, increased market share and shifted brand perception. So far, we have run more than 750 mobile marketing campaigns. Consumer insight is at the heart of our campaign development process. Through our understanding of consumers we translate our client’s requirements into a well defined, consumer-oriented mobile marketing campaign. This understanding is founded on research, which we use to continuously refine our knowledge of what is working, and why. Aerodeon Turkey is the place where you will find people working at the forefront of the mobile revolution, who thrive on fresh ideas, hard work and a shared commitment to excellence. Industry Category: Application Provider

Industry Categories: Agency

Aegis Mobile, LLC 9010 Heydon Hall Circle Charlotte, NC 28210 USA www.aegismobile.com ℡ +1.703.887.7265

Aerodeon Turkey Abdi Ipekci Cd. Azer Is Merkezi No:44 K:1 Nisantasi Istanbul 34367 Turkey www.aerodeon.com.tr ℡ +902122349654 +902123430875


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Air2Web is the leading provider of wireless applications and gateway services, with wireless deployments in over 140 countries on more than 470 carrier networks. Air2Web customers are protected from the complexities of writing multiple applications for multiple devices and networks and benefit from Air2Web’s direct connections into carrier networks for creating and executing cross-carrier mobile marketing campaigns. Sample customers include UPS, ABN AMRO, CSX Intermodal, CitiBank, ICICI, InterContinental Hotels Group, and the Weather Channel. For more information see www.air2web.com.

Since 2000, Airborne Mobile has blazed a distinctive trail, helping to pioneer, build and establish the burgeoning mobile media space. Its reach is extensive. As a forward-thinking mobile marketer, Airborne is the go-to company, enabling ad agencies, consumer brands and retailers the ability to directly reach the palms and pockets of consumers. Airborne conceives, creates and distributes best-of-breed mobile programs wellsuited to our partners’ needs. Whether it’s messaging products, graphics, video, ringtones, ringback tones, full-track downloads, games, applications or websites, we are driven by brand objectives and creativity, not technology. Our distribution network is vast, penetrating both on-deck and off-deck channels for all types of products, be they premium or promotional. As a partner, Airborne has created a broad product portfolio for top-of-mind brands like Family Guy™, Maxim™, SPEED TV™, NHL™, Food Network™, Taco Bell™ and Marc Ecko Enterprises™, and is the go-to choice for major wireless carriers for products, merchandising and new initiative launches. A subsidiary of CYBIRD Co., Ltd., Airborne can be explored deeper by visiting www.airbornemobile.com.

Industry Category: Application Provider

Industry Categories: Content Provider, Aggregator, Application Provider, Infrastructure Vendor

Air2Web Promenade II, 1230 Peachtree Street N.E., 12th Floor Atlanta, GA 30309 USA www.air2web.com ℡ +1.404.942.5300 +1.404.815.7708

Airborne Mobile Inc.

Third Location 3575 St. Laurent Blvd., Suite 750

800 Fifth Ave., Suite 4100

Montreal, Quebec H2X 2T7 Canada www.airbornemobile.com ℡ +1(514) 289-9111 +1(514) 289-9494

Seattle, WA 98104 USA

Second Location 415 Madison Avenue, 15th Floor New York, NY 10017 USA


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AirG is the global leader in powering mobile communities and wireless social networking. AirG's mobile community has more than 10 million unique users worldwide and is interconnected to more than 85 mobile operators and media companies globally including Sprint Nextel, Cingular, Rogers, TELUS, Virgin Mobile, Orange, Boost Mobile, Vodafone and MTV Asia. With more than 2 billion users worldwide, the mobile phone has proven to be a viable platform for bringing mobile users together in interactive social networking communities, and with multiple access points including voice, SMS, MMS, WAP, Java, BREW and imode, AirG's community products are commercially available across every wireless technology.

Airwide Solutions is the leading provider of next-generation mobile messaging and wireless internet infrastructure, applications and solutions. Its products help more than 120 wireless operators worldwide drive mobile messaging usage and revenues and enables them to leverage multiple delivery channels and next-generation infrastructure in new and more powerful ways. With a history of industry firsts – including the first text message ever sent, the introduction of the first SMS router, the first A2P MMS push gateway and mobile service control which enables mobile context, personalization and profiling – the company continues to pioneer new technologies. Airwide’s open, tiered Fusion architecture offers mobile operators advanced revenue options, a practical pathway to Mobile Messaging 2.0 and a foundation to bridge mobile messaging and mobile internet. Airwide Solutions operates globally with offices in Europe, the Americas, Asia Pacific and Africa. For more information about Airwide Solutions, please visit www.airwidesolutions.com.

Additional Websites: www.mobilemessaging2.com Industry Categories: Application Provider, Content Provider

Industry Categories: Infrastructure Vendor, Application Provider

AirG Ste. 706-1155 Robson St. Vancouver, BC V6E 1B5 Canada www.airg.com ℡ +1.604.408.2228 +1.866.874.8136

Airwide Solutions 20 Mall Road Burlington, MA 01803 USA www.airwidesolutions.com ℡ +1(781) 685-2976 +1(781) 685-4772

AKQA Mobile is a division of AKQA dedicated to Mobile Marketing/Advertising campaigns.

Alcatel-Lucent (Euronext Paris and NYSE: ALU) provides solutions that enable service providers, enterprises and governments worldwide, to deliver voice, data and video communication services to end-users. As a leader in fixed, mobile and converged broadband networking, IP technologies, applications, and services, Alcatel-Lucent offers the end-toend solutions that enable compelling communications services for people at home, at work and on the move. With 79,000 employees and operations in more than 130 countries, Alcatel-Lucent is a local partner with global reach. The company has the most experienced global services team in the industry, and one of the largest research, technology and innovation organizations in the telecommunications industry.

Industry Category: Agency

Industry Categories: Infrastructure Vendor, Application Provider, Consulting

AKQA Mobile 118 King Street, 6th Floor San Francisco, CA 94111 USA www.akqa.com


Second Location 1 St John's Lane London EC1M 4BL UK ℡ +44 207 780 4856 +44 (0)20 7780 4787

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Alcatel - Lucent 54 Rue La Boetie Paris, 75008 France www.alcatel-lucent.com

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Second Location 20-22 Queens Road Reading, Berkshire RG1 4AU UK

Second Location 600-700 Mountain Avenue Murray Hill, NJ 07974 USA

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Alltel, headquartered in Little Rock, Ark., owns and operates the nation's largest wireless network. Alltel's wireless footprint covers over one-half of the total landmass of the continental United States. Alltel serves more than 11 million customers in 35 states. Industry Category: Wireless Operator One Allied Drive Little Rock, AR 72202 USA www.alltel.com ℡ +1.501.905.8000 +1.501.905.7455

Amdocs Management Limited Seventh Floor, 90 High Holborn London, WC1 6XX UK www.amdocs.com

Amobee offers the most comprehensive ad serving solution delivering advertising campaigns for brand building, direct response and lead generation across all mobile content helping operators generate significant new revenue streams from advertising while delivering a rich experience to wireless subscribers. Amobee Media Systems has built and designed the first ad-serving solution 100% dedicated to mobile operators, allowing them to dynamically insert advertising impressions in all forms of mobile communication and content including: WAP Browsing, Video & Music, Messaging and Games. The insertions occur with full user consent and are made in a relevant, contextual and non-intrusive manner, thus increasing the media value while giving users control over the engagement. Amobee’s media system is composed of an off-line campaign management system and an on-line ad-server enabling the delivery of relevant advertising impressions in all mobile services. This unique mobile advertising solution is designed around a distributed architecture allowing for maximum protection of end user data while maximizing advertising revenue. It has been designed from the ground up to integrate into the various mobile operator network components to allow for greater relevancy and delivery across all handsets, all formats and all networks. Industry Categories: Mobile Advertising Ad Serving

Industry Category: Brand

Amobee Media Systems Building 3, Chiswick Business Park, 566 Chiswick High Road London W4 5YA UK www.amobee.com

Anheuser-Busch, Inc. One Busch Place, 196-1 St Louis, MO 63118 USA www.anheuser-busch.com


Second Location 3 Twin Dolphin Rd., Suite 260 Redwood City, CA 94065 USA ℡ +(646) 361-2491

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AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs the country's largest Internet access business, and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc. [NYSE:TWX], AOL LLC is based in Dulles, Virginia. AOL and its subsidiaries also have operations in Europe, Canada and Asia. Learn more at AOL.com. Additional Websites: www.aol.com, www.mapquest.com, www.aim.com, www.moviefone.com Additional Brands: Red, KOL, Mapquest, Moviefone, Cityguide, AOL, America Online, AIM Industry Category: Agency

Industry Categories: Application Provider, Brand

Ansible Mobile 260 5th Avenue, 2nd Floor New York, NY 100001 USA www.ansiblemobile.com ℡ +1(212) 213-7500 +1(212) 213-7501

AOL LLC 22070 Broderick Drive Dulles, VA 20166 USA www.corp.aol.com ℡ +1.703.265.5787 +1.703.265.5787


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Aradiom is an international leader in mobile application and platform development technology providing best-in-class solutions for governments and corporations in the banking, travel and professional services sectors. We design, develop and market a broad range of secure mobile solutions based on a highly adaptable platform called the Aradiom Mobile Framework™.

Arbinet (Nasdaq: ARBX) created and operates the World's largest electronic exchanges for the trading of communications. Today, over 600 telecommunication carriers, content providers and ISPs buy, sell, deliver and settle over $500 million annually in Arbinet's voice and data exchanges.

We truly believe we are revolutionizing the way mobile applications are created and deployed. Our philosophy, "Anytime, Anywhere, Anyphone”, is reflected not only in our applications, but also in our dedication to create a user friendly and modular framework, which works on all Javaenabled mobile devices and is equipped with tools allowing anyone to easily build, deploy and maintain high value, low cost, professional mobile applications. In addition to SolidPassTM, Aradiom’s unique embedded soft-token security solution, our core products, all built with the Aradiom Mobile Framework™, include QuickCity™, QuickGov™ suite, QuickFlight™ and QuickOperator™. Founded in 2002, Aradiom is headquartered in Austin and has offices in New York, Zurich and Istanbul. Additional Brands: SolidPass, Mobile Framework, QuickCity, QuickBank, QuickGov, QuickFligh, QuickPolice, QuickOperator, Corporate Call Manager Industry Categories: Application Provider, Mobile Marketing

Industry Categories: Mobile Advertising, Aggregator

Aradiom 3605 Steck Avenue, Suite #1063 Austin, TX 78759 USA www.aradiom.com

Arbinet Digital Media 120 Albany Street, Tower II, Suite 450 New Brunswick, NJ 08901 USA www.arbinet.com ℡ +1.732.509.9100 +1.732.509.9101

Second Location Yeni Tarlabaşı Cad. No:10, Bilgin Han Kat:7 Istanbul 34437 Turkey ℡ +902122544895 +902122544899

Secondary Location 12/18 Paul Street London, EC2A 4JH UK

Arista Mobile Bilbao, 48009 Spain www.aristamobile.es ℡ +34 946054392


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Arnold is one of the most highly awarded agencies in the world, with a client roster that includes well-recognized brands like truth®, Hershey's, Vonage, Royal Caribbean and Jack Daniel’s. Arnold is owned by Havas (Nasdaq: HAVS, Euronext Paris: HAV.PA) and represents one of the lead agencies in the system, with three fully integrated service offices in the U.S.: the Boston headquarters, New York, and Washington D.C., as well as seven additional service offices. Industry Category: Agency Arnold Worldwide 101 Huntington Avenue Boston, MA 02199 USA www.arnoldworldwide.com ℡ +1.617.587.8000 +1.617.587.8488 Second Location 1600 International Drive McLean, VA 22102 USA

Industry Categories: Agency, Aggregator, Application Provider, Content Provider Third Location 110 Fifth Avenue New York, NY 10011 USA

Arvato Mobile GmbH Kehrwieder 8 Hamburg, 20457 Germany www.arvato-mobile.com ℡ +49 4038617400 +49 4038617490

Fourth Location 1920 Yonge Street Toronto, ON M4S 3E4 Canada Fifth Location 2000 McGill College Avenue, 14th Floor Montreal, Quebec H3A 3H3 Canada

Asociación Española De Comunicaciones Móviles AT&T Mobility is the largest wireless provider in the U.S. Industry Categories: Wireless Operator, Brand Asociación Española De Comunicaciones Móviles Spain


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AT&T Mobility 5565 Glenridge Connector Atlanta, GA 30005 USA www.att.com/wireless ℡ +1.404.236.6000

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Atlas Interactive (AI-NA) operates as a full service SMS service bureau providing wireless content, delivery, and billing on cross-carrier short codes; including but not limited to chat, dating, voting & mobile alerts. The products and services developed by AI-NA are designed to enable clients and partners to deliver value-added services to their customers and generate incremental revenues.

We create captivating interactive experiences that change the behavior of our clients’ target audience. Building profitable relationships with your target audience requires extensive digital media experience and a proven understanding of customer behavior. As the largest digital marketing services and technology firm and the largest buyer of Web media and search, we apply unsurpassed knowledge of the digital channel to help you get closer to your audience.

AI-NA has extended its telecom network over many countries. Our key alliances with 81 major Wireless Carrier Networks in 20 countries (with more to come) and our worldwide network, enable our customers to remain at the forefront of products and services innovation. AI-NA’s headquarters are located in Montreal, Canada. Additional Websites: www.aquantive.com Industry Categories: Aggregator, Application Provider


Atlas Interactive North America (Silverback Media) 1253 McGill College Avenue, Suite 900 Montreal, Quebec H3B 2Y5 Canada www.ai-na.com ℡ +1.514.223.7298 +1.514.223.8674

Avenue A | Razorfish Inc. 600 Fulton Street Suite 400 Chicago, IL 60661 USA www.avenuea-razorfish.com ℡ +1(206) 816-8800 +1(206) 816-8808

Azuki Systems provides the industry’s first comprehensive interactive mobile media services platform. Azuki enables content publishers and mobile operators to create, differentiate and monetize rich media services for mobile audiences. The Azuki platform provides everything needed to establish new revenue streams through the delivery of highly interactive and personalized mobile-content and social-networking services. Based in Acton, Mass., Azuki is led by an executive team that has built some of the communications industry’s most successful companies, including ArrowPoint, SightPath, Acopia Networks, DataPower, and Arris Networks. For additional information, please visit www.azukisystems.com or call +1978-844-5100. Industry Categories: Application Provider Azuki Systems (formerly Peermeta) 43 Nagog Park Acton, MA 01720 USA www.azukisystems.com ℡ +1(978) 844-5100 +1(978) 929-9184


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Bango has developed and deploys an open, global, infrastructure platform that enables content providers to market, sell and deliver their products and services directly to mobile phone users on all cellular networks through the mobile Internet. This "direct-to-consumer" channel operates alongside the carriers’ mobile content portals, enabling content providers to leverage their consumer marketing investments to drive revenue from mobile services. Leading mobile carriers including AT&T, Vodafone, Orange, Telefonica Moviles and O2 work with Bango to accelerate the growth of their direct-to-consumer businesses. Content Providers use the Bango platform through integration partners, or can sign-up directly at www.bango.com. Bango is based in Foster City, CA; New York; Cambridge, UK; Madrid; and Düsseldorf, Germany. Industry Category: Academic Institution


Ball State University Dept. of Journalism Muncie, IN 47306 USA www.bsu.edu ℡ 1(765) 285-8213 +1(765) 285-7997

Bango 5 Westbrook Centre Cambridge, CB4 1YG UK www.bango.com ℡ +44 1223 472 777 +44 1223 472 778


Industry Category: Aggregator

Bercut Ltd. Liter'3, 22 Moiseenko Street St. Petersburg, 191144 Russia www.bercut.com ℡ +7 812 327 3233 +7 812 327 3233

BINBIT Calzada del valle #400 Local #19 San Pedro, Garza Garcia, Nuevo Leon 66220 Mexico www.binbit.com


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Blackbetty Mobilmedia GmbH is a publisher specializing in Small Screen Publishing. Blackbetty has developed a convergent publishing concept which enables companies, advertising and marketing agencies as well as publishing houses to present contents (text, images, audio) and trademarks on customized mobile screens. Blackbetty Technology facilitates the mobile marketing of various contents and the exploitation of mobile rights on a technical basis. Blackbetty provides a comprehensive solution to the challenges of Mobile Publishing and Mobile Marketing. A Mobilebook allows the user to read complex and extensive contents (texts, images and audio) on small screens. It meets the highest qualitative publishing standards and copyright law standards. It has remarkable properties and functions and makes it possible for companies and publishers as well as advertising and marketing agencies to communicate various content and trademarks in a broad spectrum of applications directly to the user.

BLIP Systems was founded in August 2003 as a MBO of the Bluetooth activities within Ericsson Denmark. BLIP Systems (Bluetooth local infotainment point) was established by a vision of using new connectivity possibilities in mobiles such as Bluetooth and WiFi to deliver proximity services. The vision and high expertise at BLIP Systems derives from the extremely industry experienced team, who produces both the software & hardware in-house. BLIP Systems focuses on developing and selling the mobile marketing product BlipZones. The development of what is now known as BlipZones began in 1999 at Ericsson, and the product was transferred to BLIP Systems. Product entry on the market is through partnerships. BLIP Systems has strong relationship with their customers/partners and considers this as a vital part of the business model. BlipZones have found a solid role in the marketplace within the mobile marketing sector and has a main focus on Out-of-home, Retail, Malls, Cinema, Airports & sports-events. During 2007 LD Equity invested in BLIP Systems, and now has a minority share post. The investment will allow BLIP Systems to accelerate the growth and be even more competitive as one of the main leaders within Bluetooth mobile marketing.

Additional Websites: www.mobilebooks.com

Additional Brands: BlipZones, BlipNodes, BlipExplorer

Additional Brands: Mobile Books Industry Categories: Application Provider, Content Provider

Industry Categories: Infrastructure Vendor, Bluetooth

Blackbetty Mobilmedia GmbH Mooslackengasse 17 Vienna A-1190 Austria www.blackbetty.at

BLIP Systems Haekken 2, Vester Hassing Vodskov 9310 Denmark www.blipsystems.com ℡ +45 9825 8200 +45 9825 8300

Industry Category: Bluetooth Bluepod Media Ltd. 11-13 Charlotte Street London, WIT IRH UK www.bluepodmedia.com ℡ +44 020 7291 9150 +44 020 7291 9160


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Established in 1988 and headquartered in San Antonio, Texas, BSG Clearing Solutions is a leading and trusted provider of advanced payment services for digital media, communications providers and eCommerce merchants. BSG’s comprehensive, multi-channel payment solutions optimize merchant revenue by encompassing full service credit card merchant acquisition, integrated financial risk management, and unique, alternative payment options such as Bill2Phone™ that reaches more than 350MM consumer wireline and wireless phone bills. BSG Clearing Solutions is an operating subsidiary of Billing Services Group Limited, which is publicly traded on the London Stock Exchange (AIM) under the ticker symbol BILL.

Business Service Provision Company Limited (BSPCo) is managed and run by a young dynamic management team who are committed to delivering world-class services to its principle customer groups, whilst continuing to build a communication services company geared for success in the 21st century. BSPCo’s strategy is to position itself as a Wireless Applications Services Provider (WASP) and a Mobile Marketing Solutions Provider in the West African sub-region through the establishment of subsidiary companies BSPCo (Nigeria) Ltd and BSPCo Ghana Ltd - and by forging strategic partnerships with marketing and advertising agencies in the region. BSPCo is actively pursuing interconnects with regional mobile network operators and has today established direct interconnects for value-added services with Celtel (Nigeria), TIGO (Ghana), ONETouch (Ghana), and Kasapa (Ghana); and via joint venture & third-party agreements to MTN (Nigeria) and Comium (Sierra Leone). BSPCo is well positioned to achieve its vision of being the market leader in the - as yet untapped – mobile marketing space in West Africa.

Additional Websites: www.voicelog.com, www.bsgpayments.com, www.bill2phone-mobile.com Additional Brands: Bill2Phone, Bill2Phone Mobile, Advanced Payment Gateway (APG), eZ-Wi, URU, BC BETI Industry Categories: Aggregator, Payment services provider

Industry Categories: Agency, Content Provider, Application Provider

BSG Clearing Solutions 7411 John Smith Drive, Suite 1500 San Antonio, TX 78229 USA www.bsgclearing.com ℡ +1(210) 949-7010 +1(210) 949-7101

BSPCo 77 Bourne Hill London, N13 4LU UK www.bspco.net ℡ +44 20 8882 9770 +44 20 8351 7061

The BVDW Fachgruppe Mobile is one of nine sections of the Association for the Digital Economy (BVDW e.V.) in Germany. The Section Mobile has 3 major building blocks: Mobile Internet & Entertainment, Mobile Marketing and Mobile Solutions. In these areas the Section Mobile and its members define guidelines, standards and definitions to push the development of the medium Mobile. Since April 2007 the BVDW Section Mobile represents the MMA in Germany. BVDW Fachgruppe Mobile c/o MMA Germany Kaistr. 14 Düsseldorf 40221 Germany www.bvdw.org/fachgruppen/mobile.html ℡ +49 211 600456 0 +49 211 600456 33


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Buongiorno S.p.A. is a multi-national leader in the field of digital entertainment with over 500 professionals worldwide, coming from 18 different countries. Buongiorno is market leader in Europe and the United States, and has recently opened operations in emerging markets such as Latin America, Middle East and Africa. Buongiorno also operates in Russia and Pacific Asia through the Joint Venture with the Japanese group Mitsui & Co., Ltd.

Buzzd, is location-based city guide and social network on the mobile device. Buzzd delivers location-sensitive, premium editorial event and venue information, along with up-to-the-minute user-generated reviews and ratings from friends and other members of the Buzzd community. “Your city, in real-time.”

In addition to the MMA US and EMEA memberships, Buongiorno is also member of the GSM Association, the EdiMA, the MEF, and CTIA; it has ranked 30th amongst the fastest growing European companies monitored by Europe's 500, an annual chart endorsed by 3i, Microsoft, Boston Consulting Group and PricewaterhouseCoopers. Additional Websites: buzzd.com/m Industry Category: Content Provider

Industry Categories: Application Provider, Location Services

Buongiorno 235 Lincoln Road, Suite 400 Miami Beach, FL 33139 USA www.buongiorno.com ℡ +1.305.415.7515 +1.206.652.4466

Buzzd, Inc. 12 Desbrosses New York, NY 10013 USA www.buzzd.com ℡ +1(846) 723-4657 +1(917) 599-0420


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Bytemobile is the global leader in optimization solutions which simplify, unify and accelerate the delivery of advanced wireless data services to mobile handsets, laptops and PDAs. Today, Bytemobile solutions are installed in the wireless networks of mo re than 70 carriers, which serve nearly one billion mobile subscribers in over 40 countries across Asia, North America, South America, Europe, the Middle East, and Africa. The company's customers include leading network operators such as Astelit, China Mobile, Cingular, KPN, NTT DoCoMo, O2, Orange, PTC, PTK Centertel, Sprint Nextel, T-Mobile, Telecom Italia Mobile, Telef¢nica M¢viles, Vodafone, and Willcom. In addition to optimization, Bytemobile Internet protocol (IP) services for network operators include content adaptation for full Internet access on mass-market mobile devices, content filtering for parental controls, and WAP 2 gateway. With corporate offices in Mountain View, California, the company has regional sales and support facilities in Bracknell, England; Tokyo, Japan; Beijing, China; and Singapore; and research and development centers in Patras, Greece; Marlborough, Massachusetts; and Champaign, Illinois. To learn more about Bytemobile, visit www.bytemobile.com. Additional Brands: Unison Multi-Service Optimization Platform, Optimization Services Node (OSN), Monaco Edition, Unison Web Fidelity Service, Unison ACCESS Mobile Content Filtering Service Industry Categories: Infrastructure Vendor, Mobile Search Bytemobile, Inc. 2025 Stierlin Court, 2nd Floor Mountain View, CA 94043 USA www.bytemobile.com ℡ +1.650.641.7700 +1.650.641.7701


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Carlson Mobile is the dedicated mobile marketing unit of Carlson Marketing Worldwide, a global agency leader in marketing services. We have developed a unique way for companies to go mobile: while many marketers attempt to mobilize campaigns, we mobilize entire companies. To successfully mobilize companies, we align four core beliefs into a proven approach: -Mobile marketing is part marketing, part operations -Mobile marketing is best received when part of multi-channel campaigns -Mobile marketing is the ultimate loyalty mechanism -Mobile marketing is an ideal way to get closer to consumers

A venture resources company specialised in new technologies in Asia. We exist to transform business ideas into successful ventures, some we manage directly, others we support throughout their lifecycle. Each member of the team has a unique skillset key to making ventures successful. This allows us to support start-ups and entrepreneurs with their every need from marketing and funding to product development and recruitment.

With dedicated mobile experts in US, Canada, Europe and Asia-Pacific, we leverage real insights into the different drivers and dynamics of each global region for clients like Sprint, Ford, KitchenAid, Jenn-Air, Masterfoods, Sun Microsystems, Qwest, GM and Suzuki. And with fullyintegrated messaging, mobile ad-serving and delivery platforms, we have the capability in creating pragmatic yet innovative programs that has been proven to deliver business results. To learn how to mobilize your company, text “MOBILE” to “739273” and or email [email protected] to receive our latest Point of View. Additional Websites: www.carlsonmarketing.com; www.enterdoorc.com

Additional Websites: www.exicon.mobi, www.charged.mobi

Additional Brands: Carlson Marketing Worldwide, Peppers & Rogers Group, 1to1 Media

Additional Brands: EXICON, Charged, BoMeiTi

Industry Categories: Agency, Mobile Search

Industry Categories: Consultant, Venture Resources

Carlson Mobile 1405 Xenium Lane Minneapolis, MN 55441 USA www.themobileagencyofrecord.com

Catalist Group Limited 302, 19 - 27 Wyndham Street, Central Hong Kong www.catalistgroup.com ℡ +852 2167 8311

Third Location 116 Putney Bridge Road London SW15 2NQ UK Fourth Location 33 Saunders Street Prymont NSW 2009 Australia

Second Location 2845 Matheson Blvd East Mississauga, Ontario L4W 5K2 Canada ℡ +1(905) 214-8699 +1(905) 214-8606

Fifth Location One Maritime Square #07-02, Harbour Front Centre, Lobby C 99253 Singapore

Second Location Building C, Ste. 506-509, 700 Huangpi Nan Lu, 700 Entrepreneur Park Shanghai 2000021 China Third Location 301-302 Delhi Blue Apartments, Main Ring Road New Delhi-110029 India

Industry Categories: Content Provider Catalyst Mobile, Inc. 1900 Powell St, Suite 450 Emeryville, CA 94608 USA www.catalystmobile.com ℡ +1(510) 379-5200 +1(510) 379-5201


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Catapult Marketing is an action-biased marketing agency. We develop creative strategies and solutions that move beyond simply shaping consumer attitudes, and focus on driving consumers to action. We help build trial, repeat, and ultimately loyalty for our clients’ brands. We bring a deep understanding of the Brand, Consumer, and Retail environment to every assignment. Our retail insight and genuine depth of Shopper Marketing knowledge is a core differentiator that sets Catapult apart from other agencies. As a full service agency, Catapult provides strategic insights, consumer promotions, shopper marketing, interactive (web, mobile, CRM), direct, experiential, sales analytics, and merchandising -- all through an integrated team approach. Regardless of the communications discipline, ROI and post performance metrics are tracked for every program to ensure accountability, results, and continuous improvement.

Catchwind operates a mobile marketing platform which enables businesses to build permission-based lists via text messaging. Our platform offers several methods to attract consumers to opt in: double and single opt-in lists, text-to-screen, contesting, voting, and more. Additionally, Catchwind offers creative consulting for campaign execution. We are fully versed in the MMA Guidelines and manage our campaigns to cater to the consumer. Our experience with events and in the food/beverage industry allows us to provide insightful ideas on how to maximize our clients' mobile marketing efforts. Bars and nightclubs are marketed under the brand TextPromoter. Catchwind also operates a stand-alone platform for individual text message reminders under the brand Mobellie.

Catapult is ranked among the top 15 agencies in the PROMO Top 100 issue, and among the top 5 shopper marketing agencies by The HUB magazine. Headquartered in Westport, CT., Catapult maintains 5 fullservice offices, including Los Angeles, Nashville, Bentonville, and Phoenix. Catapult’s international efforts are headquartered in Singapore, with a global alliance providing reach to all seven continents. Additional Websites: www.textpromoter.com, www.mobellie.com Additional Brands: TextPromoter, Mobellie Industry Categories: Agency

Industry Categories: Application Provider, Aggregator, Agency

Catapult Marketing 55 Post Road West Westport, CT 06880 USA www. catapultmarketing.com ℡ +1(203) 682-4000 +1(203) 682-4096

Catchwind 1011 Locust Street, Suite 304 Des Moines, IA 50309 USA www.catchwind.com ℡ +1(866) 440-1313 +1(866) 440-1616


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CBS Corporation (NYSE: CBS.A and CBS) is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets. It has operations in virtually every field of media and entertainment, including broadcast television (CBS and The CW - a joint venture between CBS Corporation and Warner Bros. Entertainment), cable television (Showtime and CSTV Networks), local television (CBS Television Stations), television production and syndication (CBS Paramount Network Television and CBS Television Distribution Group), radio (CBS Radio), advertising on out-of-home media (CBS Outdoor), publishing (Simon & Schuster), interactive media (CBS Interactive), music (CBS Records) and consumer products (CBS Consumer Products). For more information, log on to www.cbscorporation.com.

Cellfire Inc provides a mobile couponing platform that allows consumers to find, store, and use valuable coupons for their favourite restaurants and retailers.

Additional Websites: www.cbsnews.com, www.sportsline.com, www.etonline.com, www.startrek.com Additional Brands: Letterman, CSI, CSI: New York, CSI: Miami, Survivor, Big Brother, Amazing Race, America's Next Top Model, Everybody Hates Chris, Entertainment Tonight Industry Categories: Content Provider, Media Company

Industry Categories: Content Provider, Application Provider, Brand, Location Services

CBS Corporation 7800 Beverly Boulevard Los Angeles, CA 90036 USA www.cbs.com ℡ +1.323.575.4404 +1.323.575.2325

Cellfire Inc. 2890 Zanker Rd, Suite 200 San Jose, CA 95134 USA www.cellfire.com ℡ +1.408.324.1000 +1.408.516.8397

Industry Category: Content Provider Cellfish Media LLC. 1633 Broadway, 20th Floor New York, NY 10019 USA www.cellfishmedia.com ℡ +1.212.497.9281 +1.212.497.9271


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Cellit Mobile Marketing is a premier provider of mobile marketing solutions, for both large and small companies. We help you reach out to your customers in ways that previously weren't possible.

Cellnet is a major distributor and reseller for the mobile industry in Colombia. Offers and sales (O&S)is our mobile marketing services business unit.

Through our sister web sites, Cellit Studio and House4Cell, we make it easy for our smaller clients to manage their own mobile marketing campaigns and monitor their results. It is so simple that if you can surf the web, you can launch mobile content. Cellit has the tools and proven expertise to help larger organizations with more advanced, custom mobile campaigns. Working with some of the largest organizations in the world, including Hearst Corporation and HSBC, as well as nearly 6% of all Broadway shows, Cellit has proven expertise for implementing world-class mobile solutions. Contact us to learn how we can help you. Additional Websites: www.house4cell.com, www.couponzap.com, www.cellit.net, www.cellitstudio.com

Additional Brands: Offers and Sales, Mediacom

Additional Brands: House4Cell, CouponZap Industry Categories: Application Provider, Agency


Cellit 213 W. Institute Place, Suite 611 Chicago, IL 60657 USA www.cellitmarketing.com ℡ +1(800) 790-6597 +1(800) 790-6597

Cellnet S.A. Kra 13 # 90-20 of. 605 Bogota DC 571 Columbia www.oscolombia.com ℡ +571 759 9181 +571 759 8826

CellTrust is a leading provider of mobile software and infrastructure for the secure and trusted exchange of information on mobile devices. CellTrust's patent pending SecureSMS Gateway™ features Secure SMS and a suite of mobile applications provide advanced mobile messaging and marketing solutions to customers and resellers in the financial services, advertising, marketing, education, travel and hospitality, technology, and government sectors, among other global industries across 160 countries and over 400 carriers. For more information, visit www.celltrust.com Additional Websites: www.flightassist.com, www.campusreact.com, www.optintoday.com Additional Brands: CellTrust SecureSMS, CellTrust SecureSMS Gateway, CellTrust Secure Mobile Information Management Gateway, CellTrust SecureWallet, CellTrust FlightAssist, CellTrust CampusReact Industry Category: Application Provider

Industry Categories: Aggreator, Content Provider

Celltick 32 Maskit Street Herzliya, 46733 Israel www.celltick.com ℡ +972 9 9710200 +972 9 9710222

CellTrust Corporation 20701 N. Scottsdale Rd Suite #107-451 Scottsdale, AZ 85255 USA www.celltrust.com ℡ +1(408) 515-5200 +1(480) 699-9491


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Center for Media Design Industry Category: Content Provider

Industry Category: Academic Institution

Cellufun, Inc. 135 William Street, 7th Floor New York, NY 10038 USA www.cellufun.com ℡ +1.212.385.2255 +1.212.385.4965

Center for Media Design BC 214, Ball State University Muncie, IN 47303 USA http://bsu.edu/cmd ℡ +1.765.285.0123 +1.765.285.0124

ChaCha, a free mobile answers service, allows users to call 1-8002ChaCha™ or text questions to ChaCha (242242™) on mobile phones and receive answers within minutes. ChaCha expert guides — trained and skilled individuals — use ChaCha's powerful internal patent-pending search tools to respond to any query. Everyone has questions throughout the day though they may not have access to the Internet. ChaCha can help. And because our human Guides provide the answers, there’s no need for complex algorithmic terms or syntax. Best of all, it’s free. Traditional “search” does not work well for mobile answers. Entering the question can be frustrating, either via voice or text, because speech recognition and other technologies are still error-prone. Even more, current search technology still delivers “a million results” which users cannot process on a mobile device. ChaCha solves all major problems by using a unique combination of technology and human intelligence. Our speech recognition works well because we utilize human Guides. We allow users to speak or text naturally and conversationally. We deliver an answer…not a page of results. With ChaCha, it’s really like having thousands of smart friends in your mobile phone! Industry Categories: Mobile Search, Brand

Industry Category: Consultant

ChaCha Search Inc. 14450 Clay Terrace Blvd. Ste. 130 Carmel, IN 46032 USA www.chacha.com ℡ +1(800) 820-0827 +1(317) 660-6687

Chapell & Associates 235 West 10th Street New York, NY 10014 USA www.chapellassociates.com ℡ +1(212) 675-1270 +1(646) 304-7147


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CHARGED is a straight talking business and lifestyle magazine, website, and mobile platform providing readers with insights into the world of the mobile consumer. The magazine is the thought leader on successful business models and future trends in the industry. Not just for the technically minded, CHARGED covers everything from the latest music, TV, games and gadgets to interviews, as well as bringing you statistics about the more surprising aspects of mobile. In keeping with the mobile lifestyle, you’ll be able to stay in touch with new developments with CHARGED’S weekly newsletter. CHARGED is an Asian publication with a global reach.

Cincinnati Bell (NYSE: CBB) is one of the nation’s most respected and best performing local exchange and wireless providers, with a legacy of unparalleled customer service excellence and financial strength. Cincinnati Bell provides a wide range of telecommunications products and services to residential and business customers in Ohio, Kentucky and Indiana.

Industry Categories: Publisher, Content Provider, Media Company


Charged Media 302 Wilson House, 19 Wyndham Street Central Hong Kong www.charged.mobi ℡ +852 9222 7095 +852 2559 7002

Cincinnati Bell Wireless 221 E 4th St Cincinnati, OH 45202 USA www.cincinnatibell.com ℡ +1(513) 397-7974

At CNET Networks, we are passionate about interactive content. Across our growing family of brands, we are focused on harnessing the power of the Internet and the Mobile Web to create deeply engaging destinations that fuel people's passion for the things they love to do or need to know. Additional Websites: cnet.com, gamespot.com, tv.com, bnet.com, zdnet.com, techrepublic.com, mp3.com, mysimon.com, webshots.com, chow.com, urbanbaby.com, search.com, help.com Industry Category: Infrastructure Vendor

Industry Categories: Brand, Content Provider

ClairMail 4 Hamilton Landing, Suite 200 Novato, CA 94949 USA www.clairmail.com ℡ +1.415.884.7270 +1.415.884.7299

CNET Networks 235 Second Street San Francisco, CA 94105 USA http://cnetnetworks.com ℡ +1.415.344.2000 +1.415.344.1203


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CODEC İletişim ve Danışmanlık Hizmetleri Ltd. Şti. Industry Category: Legal


Cobalt LLP 819 Bancroft way Berkeley, CA 94710 USA www.cobaltlaw.com ℡ +1(510) 841-9800 +1(510) 295-2401

CODEC İletişim ve Danışmanlık Hizmetleri Ltd. Şti. Koru Villalari, Findikli Gecit No. 37, Sarner Istanbul, 34450 Turkey www.codec.com.tr ℡ +90 212 253 3220 +90 212 253 3258

COMMERCETEL is an innovative telecommunications service developer and inventor of CallForContentSM (C4CSM). C4C is an enabling technology for media interaction and the discovery, payment and delivery of mobile content. The service provides audience participation, interactive advertising and mobile content distribution capabilities that make interacting with TV, or delivering mobile content, as easy as dialing a phone number. Industry Category: Agency


Come&Stay 6700 N. Andrews Avenue, 2nd Floor Fort Lauderdale, FL 33309 USA www.comeandstayusa.com ℡ +1.954.202.6000 +1.954.202.6002

CommerceTel 8929 Aero Drive, Suite E San Diego, CA 92123 USA www.commercetel.com ℡ +1.866.622.4261 +1.619.725-0958


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Condé Net is the premier creator and developer of upscale lifestyle brands online, providing enjoyable, useful services that build upon the heritage of the world's most prestigious magazines. The company publishes the foremost properties in the categories of food (Epicurious), travel (Concierge.com), and fashion (STYLE.COM and MEN.STYLE.COM); these titles have won numerous accolades from industry organizations, including the American Society of Magazine Editors, the James Beard Foundation, Media Industry Newsletter, and the Webby Awards. Additional Websites: www.style.com, www.men.style.com, www.epicurious.com, www.concierge.com, www.self.com, www.cookie.com, www.allure.com, www.dominomag.com, www.architecturaldigest.com, www.glamour.com, www.janemag.com, www.houseandgarden.com, www.luckymag.com, www.mensvogue.com, www.teenvogue.com, www.vanityfair.com, www.newyorker.com, www.wired.com Industry Categories: Content Provider, Brand


Condé Net 1166 Ave. of Americas New York, NY 10036 USA www.condenet.com ℡ +1.212.286.5717 +1.212.790.5961

Converge Technologies 3rd Floor Uzma Court Plot No. DC-3, Block-8 Clifton Karachi, Sindh Pakistan www.converget.com ℡ +92 21 8525977

Industry Categories: Content Provider, Media Company

Industry Categories: Agency, Content Provider

Cox Newspapers 6205 Peachtree Dunwoody Road Atlanta, GA 30328 USA ℡ +1(678) 645-4056 +1(678) 645-5002

CPX Interactive 1600 Stewart Ave, Suite 401 Westbery, NY 11590 USA www.cpxinteractive.com ℡ +1(516) 693-1766 +1(516) 706-7881


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Our Mission: To be a leading provider of mobile entertainment and connectivity services for operators, brands, media and consumers worldwide. Our Company Values: Innovating communication and delivering value for our customers and shareholders. In all aspects of our business, we are committed to the principles of transparency, honesty, integrity and fairness and staying true to what we believe. We strive to show constant respect to all those we interact with and value the difference of diverse individuals around the world. Industry Category: Content Provider CRE8 PO Box 585, Elizabeth House, Ruettes Brayes St Peter Port, Guernsey G41 6LP Channel Islands, UK www.cre-eight.com ℡ +44 1481735555 +44 1481 735 566

Second Location Ejercito Nacional # 505 Colonia Granada Distrito Federal Mexico City CP. 11520 Mexico

creative media multimedia- und Informations. GmbH Ditscheinergasse 4/3 Wien, 1030 Austria www.creative.co.at +43 1 7150227 +43 1 715022799

Leap, headquartered in San Diego, Calif., is a customer-focused company providing innovative mobile wireless services targeted to meet the needs of customers under-served by traditional communications companies. With the value of unlimited wireless services as the foundation of its business, Leap pioneered both Cricket® and Jump Mobile™ services. Through a variety of low, flat rate, service plans, Cricket service offers customers a choice of unlimited anytime local voice minutes, unlimited anytime domestic long distance voice minutes, unlimited text, instant and picture messaging and additional value-added services over a high-quality, all-digital CDMA network. Designed for the urban youth market, the Jump Mobile service is a unique prepaid wireless service offering customers free unlimited incoming calls from anywhere with outgoing calls at an affordable 10 cents per minute and free incoming and outgoing text messaging. Both Cricket and Jump Mobile services are offered without long-term commitments or credit checks. For more information, please visit www.leapwireless.com.

Crisp Wireless is the leader in mobile solutions and services designed to effectively monetize and power mobile business for top media and entertainment companies worldwide. The Crisp Wireless Publisher Network includes 10 of the top 20 major media companies and their brands including USA Today, Tribune Interactive, A&E, Bravo Cable Network, Hearst, Discovery, Hachette Filipacchi, NBC Sports and Paramount Pictures, among others. A pioneer in building and powering mobile solutions, Crisp Wireless’ proprietary mLogic™ platform enables turnkey deployment of mobile web sites that offer publishers and advertisers robust rich media features including audio and video, commerce solutions, text messaging, and integrated data feeds for content management and campaign optimization. Crisp enables customers to monetize their content with advertising through its ad platform and MicroSite Builder, a tool that enables non-technical personnel to create professional, feature-rich landing sites for advertisers in less than an hour.

Additional Websites: www.mycricket.com

Additional Websites: http://crisp.mobi

Additional Brands: Leap Wireless has two brands, Cricket Communications and Jump Mobile

Additional Brands: mLogic(TM)


Industry Categories: Application Provider, Mobile content management platform provider

Cricket Communications 5775 DTC Boulevard, Suite 300 Greenwood Village, CO 80111 USA www.leapwireless.com ℡ +1.720.374.9041 +1.720.374.1873

Crisp Wireless 386 Park Avenue South, Ste. 1405 New York, NY 10016 USA www.crispwireless.com ℡ +1(212) 557-1850 +1(212) 202-7602


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Industry Categories: Content Provider, Aggregator, Mobile Search, Location Services Cross Country Automotive Services One Cabot Road Medford, MA 02155 USA www.crosscountry-auto.com ℡ +1.781.306.3030 +1.781.306.3051


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Dada Entertainment is a 50/50 joint venture between Dada SpA and Sony BMG Music Entertainment. Dada Entertainment operates the Dada.net & Dada Music service in the USA, as well as the Music Box ringtone store available on-deck through various US mobile carriers. Dada Entertainment is the first mobile subscription service in the USA to offer DRM-free full track downloads to its subscribers.

DAEM is a company focusing on the development of image recognition technologies for m-marketing, m-commerce, m-social networks and dynamic advertising.

Additional Websites: http://us.dada.net

Additional Websites: www.skuair.com

Additional Brands: Dada.net, Music Box Industry Categories: Content Provider, Aggregator, Brand

Industry Categories: Application Provider, Agency, Brand

Dada Entertainment LLC 14 Penn Plaza, Suite 501 New York, NY 10122 USA www.dada-ent.com

DAEM Interactive Aragon 295, 2-2 Barcelona 8005 Spain www.daeminteractive.com ℡ +34934671109

DeNA Global is a wholly owned by DeNA, most successful mobile portal company in Japan. DeNA Global was founded in January 2008 to launch worldwide mobile service from San Mateo, CA. Industry Categories: Agency, Application Provider

Industry Categories: Content Provider, Agency

Dataport Bilgi Islem Cozumleri San. ve Tlc. Ltd. Sti. 2After Mah. Ataturk Cad., Taskentsok No. 7 Istanbul Turkey www.dataport.com.tr ℡ +90 212 451 2730 +90 212 4512733

DeNA Global,Inc. 1840 Gateway Drive Suite 206 San Mateo, CA 94404 USA ℡ +1(650) 378-1431 +1(650) 378-1399


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Industry Categories: Brand, Content Provider


Dennis Digital 1040 Avenue of the Americas, 15th Floor New York, NY 10118 USA www.maximonline.com ℡ +1.212.372.3906 +1.646.302.2631

Deutsche Post AG Deutsche Post Headquarters Bonn, 53250 Germany www.dpum.com ℡ +492281820

The diamond:dogs group of companies has 100 employees and offers a complete service portfolio in the digital field. The services offered range from e-business consulting, product development and IT infrastructure to content-production, online –media and marketing consultancy. In the year 2006 the diamond:dogs group had a turnover of about 9.8 million euro making it the Austrian market leader in the sector of new media agencies. Additional Brands: Mercato, netlounge, Ideal Communications, Doppelschicht, Diller&Partner Industry Categories: Agency, Application Provider


diamond:dogs group Weyringergasse 30 Vienna 1040 Austria www.diamonddogs.cc ℡ +0043/1/315 67210 +0043/1/315 672115

digital SIDEBAR 2890 Colorado Avenue Santa Monica, CA 90404 USA www.digitalsidebar.com ℡ +1(310) 450-1158 +1(310) 450-9225


Second Location Alte Bahnhofstrasse 3 Herisau, Zürich 9100 Switzerland

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DIMOCO was founded in the year 2000 and is one of the leading mobile solutions providers today. The business areas are Mobile Entertainment, Mobile Marketing, Mobile Payment, Messaging and Solutions. The comprehensive portfolio, the innovations skills, the technical infrastructure as well as the creativity and the personal client service form DIMOCO to a strong full service partner attracting many brand names, publishing companies, agencies and portal providers. DIMOCO’s main markets are Austria, Germany, Switzerland, Hungary, the Czech Republic, Slovakia, Croatia, Slovenia and the Ukraine. Over international partnerships mobile services can be realised worldwide. In order to offer customers the best and most modern solutions quickly and inexpensively, technically skilled staff members and a highly trained service team work on continued development of DIMOCO services. In addition, the international full service provider has invested in the most advanced technology available on the market. Many companies trust in the mobile services of DIMOCO, for example: the Austria Press Agency (APA), Eduscho/Tchibo, Nokia Alps (Austria & Switzerland), and many more. Industry Categories: Mobile Service Provider, Application Provider


DIMOCO - Direct Mobile Communications GmbH Campus 21, Liebermannstr. A01/405 Brunn am Gebirge, Lower Austria 2345 Austria www.dimoco.org ℡ +43/1/8667021050 +43/1/8667021051

Discovery Communications, LLC One Discovery Place Silver Spring, MD 20910 USA www.discovery.com ℡ +1(240) 662-5485 +1(240) 662-1881

DISTRIBUIDORA PANABAL, S.A Industry Categories: Agency, Mobile Distribution DISTRIBUIDORA PANABAL, S.A Panama City, Panama 0831-2050 Panama ℡ +1.507.399.3344 +1.507.339.3345


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Distributive Networks is a privately-held company, headquartered in Washington DC, that provides its partners with an extensive range of mobile content products and mobile marketing solutions. Distributive Networks' in-house staff produces a catalogue of more than 100 original daily SMS content titles, in multiple languages, on topics ranging from Animal Trivia to Hip-Hop Gossip to Love Horoscopes and Poker Tips. Distributive Networks also enables delivery and reporting via its proprietary content and subscription management system. The company's customized mobile marketing solutions include mobile coupons, customizable alerts, real-time voting and polling, in-venue interactivity, WAP services and end-to-end technical and customer service support. Distributive Networks is proud to serve its partners across the globe and across industries including wireless, media, sports, politics, consumer products, education and public relations. For more information, please visit distributivenetworks.com.

DoubleClick is a leading digital marketing technology and services company that helps businesses succeed in delivering billions of marketing messages every day. At the very nerve center of digital marketing, we provide innovation and insight to guide the world's foremost media, agency and marketing brands into the digital future.

Industry Categories: Content Provider, Application Provider

Industry Category: Mobile Advertising Network

Distributive Networks 819 7th Street, NW #200 Washington, DC 20001 USA www.distributivenetworks.com ℡ +1.202.289.2246 +1.202.289.2270

DoubleClick 111 Eighth Avenue New York, NY 10011 USA www.doubleclick.com/us ℡ +1.212.271.2542 +1.212.287.1203

Founded in 1802, DuPont puts science to work by creating sustainable solutions essential to a better, safer, healthier life for people everywhere. Operating in more than 70 countries, DuPont offers a wide range of innovative products and services for markets including agriculture, nutrition, electronics, communications, safety and protection, home and construction, transportation and apparel.

Netbiscuits creates PC web user experience tailored to mobile devices. Netbiscuits, the online platform for professional Mobile Internet development, empowers customers to overcome the three main obstacles to implementing a successful Mobile Internet strategy: create perfectly formatted rich media mobile websites; publish any content to any mobile device on any network in any country worldwide; and quickly generate revenue from mobile advertising and commerce.

Over 2000 customers rely on our ad serving, rich media, video, search and affiliate marketing solutions to maximize their business results. Headquartered in New York, with 18 offices worldwide, more than 1000 employees serve our clients in over 10 languages. As the digital landscape continues to change, DoubleClick is committed to creating industry-leading solutions that allow marketers to effectively manage their campaigns and extend their reach with any new medium using our integrated product suite.

Based on its one-fits-all approach, Netbiscuits dramatically speeds and improves mobile website development, so that content publishers, marketing and advertising agencies, application developers and service providers can achieve a faster path to profit from Mobile Internet programs. Industry Category: Brand

Industry Categories: Application Provider, Developer Platform

DUPONT (E.I. du Pont Nemours and Company) Barley Mill Plaza, 16-1126 Wilmington, DE 19880 USA www.dupont.com ℡ +1.302.992.2941 +1.302.992.4072

Dynetic Mobile Solutions

Third Location

1760 Reston Parkway, Suite 304 Reston, VA 20190 USA www.netbiscuits.com

Luxemburger Straße 2 Kaiserslautern Rheinland-Pfalz 67657 Deutschland ℡ +496313031400 +496313031414


Second Location #02-01 The Aquarius, 21 Science Park Road 117628 Singapore

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Industry Categories: Aggregator, Application Provider, Content Provider


Echovox, Inc. 370 Convention Way, Suite 2J Redwood City, CA 94063 USA www.echovox.com ℡ +1(650) 216-2313 +1(650) 362-2375

Edelman 200 East Randolph, 63rd Floor Chicago, IL 60601 USA www.edelman.com ℡ +1.312.240.3000 +1. 342.240.2900

edioma is a mobile marketing solutions company which targets lucrative but difficult-to-influence demographics,initially the US Hispanic community. The edioma platform delivers culturally relevant advertising on behalf of major consumer product goods companies embedded within high-contextual value and frequently used mobile applications. edioma’s titles, initially games, language education, and edutainment, when coupled with the company’s back-end marketing engine, represent a highly effective platform for monetizing this subscriber base. Additional Brands: egoal, edigo Industry Categories: Application Provider, Content Provider

Industry Categories: Aggregator, Brand, Content Provider

edioma, Inc. 815A Brazos Street, No. 275 Austin, TX 78701 USA www.edioma.com ℡ +1(512) 851-1500 +1(512) 233-1781

Editora Abril SA Av. Das Nacoes Unidas, 7.221 Sao Paulo, SP 05425-902 Brazil www.abril.com.br ℡ +55 11 3037 3332 +55 11 3037 4775


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EL2 - leader of m-marketing on Polish market. A group of enthusiasts of new media and technologies with strong marketing background. Main competences: transferring marketing communication into mobile channel for sales promotions, loyalty programmes, market surveys. Active in the field of educating marketers as well as in the field of generating business. Industry Categories: Agency, Application Provider

Industry Categories: Agency, Aggregator

EkoBuzz Inc. 7004 Blvd East, #30F West New York, NJ 07093 USA www.ekobuzz.com ℡ +1(646) 258-6947 +1(413) 730-6342

EL2 Bitwy Warszawskiej 1920r. 7 Warsaw 560249 Poland www.el2.pl ℡ +0048223309380 +0048223309381

Ellow is the leading provider of value added services in Puerto Rico. Ellow offers a comprehensive portfolio of products, services and solutions to meet a variety of market segments, such as: Short Message Service, Multimedia Service, Video, Ringtones, Ringback Tones, Sponsorships, Brand and Content, Product Placements, Mobile Coupons, Contests, Sweepstakes, Interactive Participation, Bluetooth Content Transfer, Voice Portal, & Mobile Banking. Industry Categories: Agency


Electric Agency Buyukdere Cad. 112/1, Esentepe Istanbul, NA Turkey www.electric-agency.com ℡ +1.787.641.8070 +1.787.641.3144

Ellow City View Plaza Suite 105 Carr 165 Km 1.2 #48 Guaynabo, PR 00968 USA ℡ +1.787.641.8070 +1.787.641.3144


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E-Mobile Solutions Empowered is focused on the web-to-mobile delivery of interactive multimedia messages, advertising and communications. Rich content (multi images, audio, video) messages are composed, delivered and tracked realtime via our proprietary messaging platform. Additional Websites: mobiblast.com Additional Brands: Mobiblast Industry Categories: Content Provider, Application Provider

Industry Categories: Application Provider

E-mobile Solutions 1981 Marcus Avenue, Suite 141 New York, NY 10042 USA ℡ +1.516.684.8200 +1.516.684.8222

Empowered Wireless, Inc. 4501 Hayvenhurst Avenue Encino, CA 94136 USA www.empoweredwireless.com ℡ +1(818) 400-5930 +1(413) 723-2141

Second Location 24 Avenue at Port Imperial #410 West New York, NJ 07093 USA

Entumovil.net develops and distributes to mobile services on technology 3G and WAP 2.0. for the development of campaigns of mobile marketing and mobile commerce. In the scope of technology WAP 2.0 we designed and we developed to innovators Vestibules WAP, with all the contents that need (ringtones, wallpapers, videos, advergamings). We facilitated the access to the site by means of WAP Push or code QR (shortcode). And we facilitated the promotion by means of mobile techniques SEO or SEM (adwords or publicity WAP). By means of the technology of Videocalling 3G will be able to offer any type of content multimedia (contained direct, deferred or video call center). The levels of interactivity by means of this technology are enormous; the user can communicate at any time with an operator or leave to a video message. We took care to offer the mobile service to him that needs and when it needs it. Additional Websites: www.sitioswap.com, wap-site-builder.ipractic.com Additional Brands: entumovil.net, SitiosWAP.com, iPractic Industry Category: Application Provider


Entumovil.net Rda. General Mitre 17 5o 2a Barcelona, 08017 Spain www.entumovil.net ℡ +34.935.342.248 +34.933.964.590

Envio Networks, Inc. 950 Winter Street , Suite 4600 Waltham, MA 02451 USA www.envionetworks.com ℡ +1.978.660.4055 +1.781.290.0999


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Epic Advertising (www.EpicAdvertising.com), is a leading Performancebased marketing company specializing in customer acquisition and conversion. The company houses two divisions: AzoogleAds, the preeminent international performance-based ad network; and Bazaar Advertising, the company’s Search Engine Marketing division. Utilizing its patent-pending optimization/targeting and search technologies, and leveraging a network of tens of thousands of publishers, Epic Advertising generates the highest volumes of quality consumer traffic for its advertising partners. A pioneer in the online performance marketing industry, the company brings an intense focus on achieving the highest ROI yield, and scales its solutions by leveraging vast quantities of data, its proprietary technologies, and its unparalleled industry expertise.

Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world. Ericsson enables management and distribution of targeted and personalized advertising across networked platforms and devices - for operators, media companies and agencies alike, as well as being the business partner when developing the networked advertising business. Through our neutral position, global presence and long-term relations with network operators, Ericsson is bringing the telecom, media and advertising industries together. Ericsson IPX is a global Content Aggregator offering a non-branded, white-label service that comprises mobile billing and connectivity via SMS, MMS, Web and WAP. The premium service, IPX Payment, is available to more than one billion mobile subscribers in 22 countries, and new markets are being added continuously. With the non-premium service, IPX Messaging, content providers can deliver to and receive SMS messages from mobile subscribers worldwide. With Ericsson IPX’s simple, cost effective payment and messaging services, and with a single connection, content and application providers can reach virtually all mobile subscribers worldwide and get paid for their content.

Additional Websites: www.azoogleads.com, www.bazaaradvertising.com

Additional Websites: www.ipx.com

Additional Brands: AzoogleAds, Bazaar Advertising

Additional Brands: Ericsson IPX AB

Industry Categories: Ad Network

Industry Categories: Aggregator, Application Provider, Infrastructure Vendor

Epic Advertising, Inc 512 Seventh Avenue, 12th Floor New York, NY 10018 USA www.epicadvertising.com ℡ +1(905) 946-0300 +1(888) 666-3120

Ericsson Gesellvagen 23 Stockholm, 17281 Sweden www.ericsson.com ℡ +46-8-719 00 00 +46 8 56866100 Second Location C/Retama 1, Edificio Torre Suecia Madrid, 28045 Spain


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Third Location 1114 Avenue of the Americas, Ste 3410 New York, NY 10036 USA Fourth Location Middleton Gate Guildford Business Park Guildford, GU28SG UK

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Experian® is a global leader in providing information, analytical and marketing services to organizations and consumers to help manage the risk and reward of commercial and financial decisions. Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organizations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage. For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organizations from financial services, retail and catalog, telecommunications, utilities, media, insurance, automotive, leisure, ecommerce, manufacturing, property and government sectors. Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif., and Nottingham, UK. Experian employs approximately 15,500 people in 36 countries worldwide, supporting clients in more than 65 countries. Annual sales are in excess of $3.8 billion. Additional Websites: www.experianmarketingservices.com, www.lowermybills.com, www.freecreditreport.com, www.pricegrabber.com, www.cheetahmail.com, www.smrb.com, www.venteinc.com, www.hitwise.com, www.qas.com Additional Brands: Experian, CheetahMail, Hitwise, Vente, Simmons Market Research Bureau, PriceGrabber, LowerMyBills, QAS. Industry Categories: Information Services, Market Research Firm Evolaris Privatstiftung Hugo-Wolf-Gasse 8, 8a Wien, 8010 Austria www.evolaris.net ℡ + 43 664 841-4410 +43 316351111200


Experian 955 American Ln Schaumburg, IN 60173 USA www.experiangroup.com ℡ +1(224) 698-5600

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Fidelity Investments is one of the world’s largest providers of financial services, with custodied assets of more than $3.2 trillion, including managed assets of more than $1.5 trillion as of March 31, 2008. Fidelity offers investment management, retirement planning, brokerage, and human resources and benefits outsourcing services to 24 million individuals and institutions as well as through 5,500 financial intermediary firms. The firm is the largest mutual fund company in the United States, the No. 1 provider of workplace retirement savings plans, the largest mutual fund supermarket and a leading online brokerage firm. For more information about Fidelity Investments, visit www.fidelity.com.

Figensoft is mobile services provider based in Istanbul. Figensoft has a business partnership with Turkcell which is the leading GSM operator in Turkey. Figensoft is also a business partner of Ericsson Mobility World since 2001. It has a joint venture company in Azerbaijan. MSM, Mobile Solutions and Marketing Ltd is currently the only mobile marketing agency of Azerbaijan. Our expertise is Location Based Services. We implemented the first Location Based Mobile Marketing activity for BP in Turkey. Figensoft's vision is that mobile marketing is a paradigm shift and will change marketing world completely.

Additional Websites: www.fidelity.mobi, www.fidelity.com/wireless Industry Categories: Content Provider, Application Provider, Brand, End User

Industry Categories: Agency, Location Services

Fidelity Investments 82 Devonshire St. Boston, MA 02109 USA www.fidelity.com ℡ + 1(617) 563-6859 + 1(617) 392-9787

Figensoft Ahi Evran cad no: 1 kat: 1 Polaris Plaza Maslak Istanbul Turkey www.figensoft.com ℡ +90 212 335 8454 +90 212 335 8495

Second Location Dilara Aliyeva str. 243 Baku Azerbajan

Industry Category: Application Provider First Data Corp. 6200 South Quebec St Greenwood Village, CO 80111 USA www.firstdata.com ℡ +1.303.488.8000


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Flycell is a wholly-owned subsidiary of Italian mobile-messaging pioneer Acotel Group. Launched in November of 2004, Flycell empowers mobile lifestyles by delivering personalized infotainment on the fly - unique and custom information, entertainment and more - to mobile users across the US. Flycell leverages Acotel Group's proven expertise in developing and operating consumer infotainment services in Europe with partners including MTV, IBM and Telecom Italia. In the US, Flycell is delivering original content and services for consumers and is partnering with media companies to deliver partner-branded mobile messaging services. For media companies, Flycell provides the ability to implement revenuegenerating mobile messaging services that are designed to target users based on their special interests and lifestyles. With the ability to target and offer content tailored to specific communities, media companies are able to strengthen customer relationships and turn passive audiences into active buying customers.

FoneMine is the first company to launch a next generation interactive mobile services platform. This platform is designed around the fundamental belief that mobile must be treated as a “first class citizen” and is neither just an extension of earlier computing models nor only for youth. FoneMine enables customers to offer mobile services in whatever way they want: to any demographic, building their offerings based on their own strategies. FoneMine is working with a variety of customers that want to seize the mobile opportunity rapidly and cost-effectively while still building their capability based on their own internal strategy. These include service providers offering mobile group messaging or social networking services, large advertisers launching interactive mobile advertising, a major OEM offering mobile services to the financial community and others. FoneMine’s interactive mobile services platform is unique because it is the only company with an offering that is fully integrated (voice, data, messaging, social networking, etc.), real time publishing, and completely interactive between groups and individuals. It offers customers the ability to choose any starting point for their mobile strategy and develop and evolve their services easily in real time.

For consumers, Flycell provides a broad range of premium SMS and MMS services and a variety of do-it-yourself MMS capabilities like mobile greeting cards and wallpapers that empower mobile users to customize their phones and make them an extension of their personalities. Additional Websites: www.flycell.com.br

Additional Websites: www.fonemine.com Additional Brands: FoneMine, FonePages, FoneNames


Industry Categories: Application Provider, Infrastructure Vendor

Flycell, Inc. 120 Broadway, 15th floor New York, NY 10271 www.flycell.com ℡ + 1(212) 400-1212 + 1(212) 714-0738

FoneMine Inc. 924 Borregas Ave. Sunnyvale, CA 94089 USA www.corp.fonemine.com ℡ +1.408.542.8118 +1.408.542.8121


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A division of News Corporation (NYSE: NWS, NWS.A), Fox Interactive Media (FIM) is a portfolio of leading social networking, entertainment, sports and information sites that offer a platform and tools for consumers to express themselves, communicate with each other, and engage with media. The company's worldwide network includes such category leaders as MySpace, Photobucket, IGN, FOXSports.com, RottenTomatoes, AskMen, Flektor and more that together comprise one of the largest audiences on the Web.

Fox Mobile Entertainment (FME) is a division of 20th Century Fox Television. The unit has established direct relationships with the world’s largest carriers and third-party developers and reaches nearly 1 billion cell phone subscribers worldwide, including 180 million in the U.S. FME created the “Mobisode™”, the now pervasive term for short video programming designed exclusively for transmission and viewing on cellular telephones. To date, FME has distributed four series and 100 Mobisodes including “24:Conspiracy,” an original series inspired by the critically acclaimed television drama “24,” and “Simple Life: Interns,” a mobile program created from never-before-seen material from the Fox reality hit. FME also manages the phenomenally successful “American Idol” voting franchise for the Fox Broadcasting Company. Setting an industry record, the program generated 14 million SMS messages last year. FME also structures alliances and content programs for more than a dozen News Corp. units including Fox Filmed Entertainment, FOX cable channels such as FX and FOX News and TV Guide.

Additional Brands: Photobucket, MySpace, Rotten Tomatoes, AskMen.com, FoxSports.com, IGN.com, AmericanIdol.com, Flektor, Scout.com, whatifsports.com Industry Category: Content Provider


Fox Interactive Media 407 N. Maple Dr. Beverley Hills, CA 90210 USA ℡ + 1(310) 969-7200 + 1(310) 969-7802

Fox Mobile Entertainment 10201 W. Pico Blvd. , Building 103, Room 5244 Los Angeles, CA 90035 USA www.fox.com

F.biz is a full-service digital agency. Originated from the team that created Fulano.com and Beltrano.com, two of the main social and entertainment networks in Brazil. F.biz has a 8 year story of innovative projects for leading brands such as Unilever, Nestle, Pepsico. We have been working with operators since 2003, providing white-label applications. Our mobile marketing division started out in 2007 joining our interactive experience with an experienced team. Additional Websites: www.mobilepedia.com.br Industry Category: Mobile Search


Frucall Inc. 10080 Wolfe Road Cupertino, CA 95014 USA www.frucall.com ℡ +1.949.270.0606 +1.949.724.9701

F.biz Rua Tenente Negrao, 90/2º andar Sao Paulo 4530910 Brazil www.fbiz.com.br ℡ + 5511 3525 5336 + 5511 3078 6772


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We are 360° advertising agency, specialized in one to one communication, using both off-line and on-line disciplines as mobile tools. Orange is one of our main clients so we have a lot of experience in run mobile marketing campaigns directed to customers and leads.

Funmobile is the leading mobile content developer and messaging service provider providing entertainment, infotainment and messaging services to mobile users in Asia-Pacific. Funmobile has been at the forefront of the innovation and well positioned as a reputable developer and keep provider of messaging services. Funmobile develops interactive and portable gaming to partners around the world with a considerable compatibility to the latest phone models in the market. We strive to provide a wide range of cutting-edge content, including games, ringtones, logos, MMS, themes that are high-quality and innovative to enrich people’s mobile life with fun. Headquartered in Hong Kong, we also have our regional offices in Australia, Belgium, Malaysia, Singapore, Thailand and San Francisco, USA. There will be extended coverage in Europe and the United States in the coming year with an aim of providing all-rounded catalogue of premium mobile content and exploring new possibilities of value added services for mobile devices. Industry Category: Content Provider

FullContact Principe, 1 Madrid, 28012 Spain www.full-contact.es


Funmobile Limited 15/F, Tower 1, Grand Central Plaza, 138 Shatin Rural Committee Road, Shatin Hong Kong www.funmobile.com ℡ +852 3760 9333 +852 3012 1414

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FunMobility delivers a unique mobile entertainment experience by providing applications and services that enable creativity, personalization, and community-building. FunMobility's FLEX Mobile Application Platform is comprised of interchangeable modules featuring content, applications, and services supported by proprietary implementation technology. These modules can be deployed as a complete solution, or as stand-alone components that work within a carrier's existing mobile services offering, providing carriers with unparalleled flexibility, greater reliability, and faster time-to-market. FunMobility provides carriers with some of the industry's most popular and successful mobile applications, including Wallpaper Universe, America's Best Mobile Pit, Ringtones Universe, TrueTones Universe, Mobile Comics Network, Personalized Wallpaper, Miscreant, Mutant and FunMobility Animated Greetings. FunMobility's mobile applications and services are distributed through major carriers across the globe, including, Verizon Wireless, Alltel, Sprint PCS, U.S. Cellular, Cingular Wireless, and many others. FunMobility has achieved an industry reputation for creativity, innovation and reliability, and is considered one of the industry's most unique wireless entertainment companies. Additional Websites: www.mlab.com, www.myscreenz.com, www.mytonz.com Additional Brands: America's Best Mobile Pix, Flirt Pix, MLAB, Wallpaper Universe, FunGirl, MyScreenz, MyTonz and more Industry Categories: Application Provider, Content Provider


FunMobility, Inc. 5568 Gibraltar Drive Pleasanton, CA 94588 USA www.funmobility.com ℡ +1.925.598.9700 +1.925.598.9770

Future Mobile Interatividades Digitais LTDA Rua Quintana, 887 / 4th Floor Sao Paulo, Sao Paul 04569-011 Brazil www.futuregroup.com.br ℡ + 55 11 5506 4160 + 55 11 5103 2297


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FuturLink provides Mobile Marketing platforms to enable brands to interact with their clients from the “Location to the Mobile” and the “Web to the Mobile”, creating new communication paradigms and content distribution systems based on the proximity of mobile phones using short range wireless technologies embedded in mobile phones as Bluetooth, Wi-Fi and NFC. FuturLink Location to Mobile solution allows the communication, interaction and transaction in the point of sale, based on the proximity of mobile phones and using wireless technologies such as Bluetooth, WI-Fi and NFC. FuturLink provide customers with electronic equipment and software tools that enable them to create advanced mobile applications easily. It is the ideal solution for retailers, brands, software integrators, media companies, content creators, advertising agencies and real state owners. FuturLink Web to Mobile solution, Wimob, is a revolutionary concept that allows internet users to transfer the multimedia content on a website from a PC to a mobile phone via Bluetooth, infrared or USB. It adapts the website content automatically to more than 1.000 different mobile phone models. Wimob is a powerful tool for Publishers, Bloggers and Advertisers, opening new ways to interact with Internet users. FuturLink solutions aim to see mobile phones and other portable devices converted into remote controls systems that will allow the consumers to interact with a product or service, obtain information or make payments in the point of sales or from the website. Additional Websites: www.wimob.com Additional Brands: Wimob Industry Categories: Application Provider, Agency, Web to Mobile FuturLink C/ Almogàvers 107 -119 Barcelona 8018 Spain www.futurlink.com ℡ + 3493 30088 66 + 3493 485 1318 Second Location C/ Pujades, 74 - Distrito 22@ Barcelona 8005 Spain


Third Location Avenida de la Vega 1 Edificio Veganova Alcobendas, Madrid 28108 Spain Fourth Location Johann-Hammer-Str. 22 Bad Mergentheim 97980 Germany

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g8wave, Inc. is a leading integrated mobile media company and a global provider of interactive entertainment, social networking/community services and mobile marketing services. The Company provides services in the following areas: mobile content distribution services, mobile marketing applications and consulting, and mobile community development services. g8wave has worked with brands ranging from Metallica, to Snapple, to AT&T. Headquartered in Boston, Ma, g8wave also has offices in London, Los Angeles and New Dehli. For more information about g8wave, Inc., visit www.g8wave.com. Industry Categories: Agency, Application Provider


g8wave 126 Brookline Ave Boston, MA 02215 USA www.g8wave.com ℡ +1.617.450.8601 +1.617.859.8328

Gameloft 17 rue Auber Paris, 75009 France www.gameloft.com ℡ +331 58 16 20 60 +331 58 16 20 41

Secondary Location 65 Enterprise Suite D110-L Aliso Viejo, CA 92656 USA Third Location 10 Kings Exchange, Tileyard Rd. London, N7 9AH UK www.g8wave.co.uk

Gannett Co., Inc. is a leading international news and information company. In the United States, the company publishes 85 daily newspapers, including USA TODAY, and nearly 900 non-daily publications. Along with each of its daily newspapers, the company operates Internet sites offering news and advertising that is customized for the market served and integrated with its publishing operations. USA TODAY.com is one of the most popular news sites on the Web. The company is the largest newspaper publisher in the U.S.

Gavitec AG - mobile digit is a pioneer and leading innovator in creating scanning systems able to read linear barcodes and two-dimensional symbols from mobile phone displays, and in developing code-reading solutions using the built-in camera included in mobile imaging phones. As a specialist in designing and manufacturing flexible and easy-to-use code readers for mobile marketing, mobile ticketing and mobile couponing, and in mobile payment systems, Gavitec provides customers in industry, finance, media, retail and IT with standardized or customized high-quality products, services and integrated solutions. With our strengths and core competencies we have the perfect basis for developing attractive solutions that give our customers a competitive advantage and put them at the leading edge of their industry. As we build efficient products and services, we constantly utilize new technologies to make the mobile phone a universal and ubiquitous accessory of our everyday life – enhancing consumer convenience.

Additional Websites: www.usatoday.com Additional Brands: USA TODAY Industry Category: Content Provider

Industry Categories: Application Provider, Content Provider, Device Manufacturer Gavitec, a NeoMedia Technologies Company Jens-Otto-Krag-StrBe 11 Wurselen, D-52146 Germany www.g8wave.com ℡ +49 24054992244

Gannett 7950 Jones Branch Drive McLean, VA 22107 USA www.gannett.com


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GetLisa is a complete mobile solutions provider that delivers revenuegenerating infrastructure and content solutions for wireless carriers to maximize data ARPU. Our successful results-based approach is structured around four main areas: Infrastructure, Content, Community, and Interactivity. Infrastructure: We provide MMSC gateway, WAP gateway, OTA, and SMS services with our proven and reliable solution for both GSM and CDMA carriers. Content: We provide national content feeds like news, weather, sports, and more - plus a truly unmatched catalog of ringtones, graphics, games, and video for your subscribers. Better content means more usage and downloads, and that means more revenue for you. Community: Our LISA local community application system is an innovative platform for localized, community content that can drive data usage and differentiation for wireless carriers. Interactivity: Our iTV and premium SMS solutions let you to monetize your subscribers desire for interactive TV, chat, and other premium SMS services.

The European operations base for Itochu Corporation’s Aerospace Electronics and Multimedia division company, GNS was established in 1982 to replicate successful businesses from Japan into Europe. In April 2007, we have launched MOBIKADE in alliance with Excite Japan. Excite Japan Co., Ltd. is an internet information company running the internet portal site Excite in Japan. Ever since its opening in December 1997, Excite thrives to provide high quality, original contents to its users. Excite is now known to its users as an internet media that stimulates the intellectual curiosity to those who love urban life style. MOBIKADE is a Free mobile games Full-scale, high¬free off-portal mobile site which offers Wide variety of¬quality games equal to those available on official game sites. Community features: E-mail, photo & video blogs, friends & shared Users earn points for activities on the community – like¬interest communities. Adding blogs, and contributing to shared interest communities. Points can be redeemed for gifts. Gifts include valuable items like PSP, Handsets, etc. In return for receiving free games, users receive SMS advertisements (4 per week) and all games start up with an advertisement splash screen. Additional Websites: www.mkade.com Additional Brands: mobikade



GetLisa Information Services 1800 30th Street, #213 Boulder, CO 80301 USA www.getlisa.com ℡ +1(303) 442-6653 +1(303) 442-5432

Global Network Solutions Europe Ltd. International Press Centre, 76 Shoe Lane London, EC4A 3PJ UK www.gnseurope.com ℡ +44-(0)20-7827-0730 +44 (0)20 7827 0878

Industry Category: Content Provider Globo Comunicacao e Participacoes S/A (Globo.com) Av Americas, 700/BL2 - 2and Rio de Janeiro, RJ 22640-100 Brazil www.globo.com ℡ +21 2483 6730 +21 2483 6808


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Glomobi is one of the largest suppliers of entertainment services for mobile phones in the world. We offer services from downloadable ringtones to news services by means of text messages. And even java games which can be played simultaneously against several players in different parts of the world! Glomobi develops 'entertainment services for the mobile phones. For example (interactive) games, text alerts and downloadable content. Glomobi originally started in Amsterdam, where our company was established in 2001. At that time Glomobi was one of the first companies to offer services for mobile phones. Since then we have developed into a worldwide operating concern with activities in more than 25 countries. In order to rapidly respond to new developments, changing circumstances and the possibility of using our worldwide connections, it is important to fully control all technical aspects. For this reason Glomobi has its own platform which will continue to be developed permanently. The Glomobi management consists of professionals with experience in divergent fields, from mobile telecom to TV production and direct response marketing. With that we possess every bit of knowledge needed to serve our customers and partners rapidly and efficiently. Not only in the field of product development, but also in the field of management and sales. Glomobi offers the unique mix of content development and knowhow of TV productions and direct response. Additional Websites: www.glomobi.com

G-nius Mobile Intelligence was formed in 2007 to address the growing need for mobile marketing and business solutions in the Australasian market. Its directors and shareholders have decades of advertising, technology, telecommunications and legal experience, and combined, bring to the mobile industry an unheralded level of knowledge and an impressive list of contacts in the regions largest companies. As the name suggests, G-nius markets intelligent products created to service the new Generations of mobile networks and technology. The G in our name relates to the abbreviation used when describing the generations of mobile network, for example 2.5G, 3G and Telstra's "Next G". G-nius also is part owner of Mobot a fully owned mobile technology Portal. We have licensed and developed a suite of new world technologies offering a previously unheard of range of mobile solutions and services to both the consumer and businesses alike. No other portal offers this choice of mobile technology, supported by the actual developers of the technology, former advertising professionals and telecommunications executives. Mobot is a suite of mobile marketing platforms, applications and services.

Additional Websites: www.mobot.com.au, www.myclick.com.au, www.zapme.com.au Additional Brands: Mobot, ZapMe, MyClick

Industry Category: Content Provider Glomobi BV (R&D Media) Max Euweplein 32 Amsterdam, 1017 MB The Netherlands www.glomobi.net ℡ +31 (0) 20 530 6666 +31 (0) 20 330 2891


Industry Categories: Application Provider, Agency Second Location 10th floor, KUB.Com, No 12, Jalan Yap Kwan Seng 50450 Kuala Lumpur Malaysia

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G-nius Mobile Intelligence 1 / 2 Fleay Court Burleigh Heads, QLD 4220 Australia www.g-nius.com.au ℡ +61 7558 62720 +61 5586 2727

www.mmaglobal.com

Second Location 7 / 40 Pacific Pde. Manly, NSW 2095 Australia Third Location 32 Parr Ave. North Curl, NSW 2099 Australia

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Since 1999, go2 Media™ has been leading and revolutionizing the ways in which users interact with their mobile devices and brands connect with the mobile consumer. go2 Media enables users to easily access the relevant information they are searching for, including millions of retailers with location details and turn-by-turn directions, movie reviews, ticketing information, local events, entertainment, news, sports and weather.

Gold Mobile, a leading global provider of mobile solutions, designs and implements mobile marketing and business solutions. Gold Mobile works with corporate clients, brands, and content owners to create mobile services that increase sales, expand into new markets, reduce costs, and allow more convenient communications with their prospects, customers, and employees.

go2 Media allows advertisers and content providers to effortlessly target a large consumer audience directly and personally with their information. Built and optimized for mobile from the ground up and controlling key local search patents, go2 Media provides a highly customizable and intuitive mobile discovery experience. With more than one billion contextual and location relevant WAP pages delivered, go2 Media understands the evolving dynamics of today's mobile environment.

Through its parent company, Gold Group, a leading digital marketing agency, Gold Mobile delivers true innovation through a wide range of integrated mobile, interactive and social media marketing programs. Available services: - Mobile strategy and campaign development - Text, picture, and voice messaging - One-on-one messaging via a PC - Multimedia – video, audio, images that can be downloaded. - Mobile Web – supporting over 5000 mobile devices - Contest, incentive and coupon creation – Make coupons more portable - Text to screen broadcast for arenas, stadiums and venues – moderated to screen inappropriate language - Mobile polling and voting - Location Based Service (LBS) - QR Codes - ability to place barcodes on material and have consumer take a picture of code and return an experience (message, coupon, video, WAP site) - Interactive Mobile Response –IMR™ -- next generation IVR

go2 Media’s local information portal consists of hundreds of content and lifestyle sites in categories including: Local Search, Cities, Movies, Dining, Travel, Sports, Colleges, Politics and more than 350 sites dedicated to specific demographics and user interests. With both extensive on-deck and off-deck placement, go2 is accessible through the majority of U.S. carriers, and has designed and run high-touch, highvalue advertising, promotional and sponsorship programs for leading agencies and brands.

The Conversation Starts Here. Additional Websites: www.gold-group.com, www.mobilehealthtec.com Additional Brands: Mobile Health Tech™, Message Goblin™, Chat Goblin™, Shout Goblin™, Interactive Message Response™, Mobile Valet™, Silent Salesperson™, Mobile Concierge™ Industry Categories: Content Provider, Mobile Search

Industry Categories: Application Provider, Agency

go2 Media 133 Federal St., 5th Floor Boston, MA 02110 USA www.go2.com ℡ +1(949) 553-0800

Gold Mobile 77 Brant Ave. Clark, NJ 07066 USA www.gold-mobile.com ℡ +1(732) 587-2101 +1(732) 587-2109


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Behind the click - What's behind all the mobile advertising banners, text links, short code keywords, bluetooth broadcasts, search, QR Codes and other mobile advertising channels? How do you get build long lasting and fruitful relationships with your customers through mobile? Golden Gekko provides new innovative and efficient ways for companies to build closer relationships with their customers through needs and enjoyment based mobile applications. Our off-the-shelf products and bespoke solutions range from mobile cookbooks, cocktail guides and training coaches to mobile blogs and social network apps integrating camera, video and address book. The unique advantage is the GG Mobile Media Engine(tm) developed by Golden Gekko which enables rapid, high quality, easy-to-use and inexpensive implementations of applications across more than 1000 mobile devices. Since the first campaign in October 2006 we have delivered successful projects to more than 30 major brands including Absolut Vodka, Accenture, Arla Foods, Axe, Cadbury’s, Coca Cola, Novartis, Paramount, Stimorol, Unilever, Vodafone and many more.

GoldSpot Media, is a mobile media technology company, headquartered in Sunnyvale, California with a Research and Development Center in Bangalore, India. Our passion and core competencies encompass interactive mobile media solutions, mobile advertising and broadcast. GoldSpot’s innovative client-server technology enables targeted ad insertion and interactivity for mobile broadcast TV, which enables rewarding and sustainable business models for mobile operators, content providers, broadcasters and advertisers.


Industry Categories: Media Technology Solution, Broadcast Advertising Services

Golden Gekko 59 Kensington Gardens Square, Suite 3 London W2 4BA UK www.goldengekko.com ℡ +44 778 994 8836 +34 93 217 5829

GoldSpot Media 530 Lakeside Dr. Suite #110 Sunnyvale, CA 90485 USA www.goldspotmedia.com ℡ +1(650) 548-1300 +1(650) 548-1600

Second Location 77 Rambla Catalunya, Pral 1 Barcelona, Catalunya 8001 Spain


Third Location Garnisonsgatan 25C Helsingborg, Skåne 25466 Sweden Fourth Location Street 254, Nr 23 Phnom Penh Cambodia

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Small screen, big opportunity. There are 405 million mobile internet users worldwide, according to Internet research firm eMarketer, and within four years this number is expected to double. Google mobile ads allow you to target this large and growing audience while they're on the go. Customized to fit your needs * Reach Google's mobile search and content networks * Track impressions, clicks, and conversions * Target by country, language, and mobile carrier * Direct prospects to your business phone, your mobile site, or both * Build your own mobile site with AdWords Business Pages * Manage online and mobile AdWords campaigns from one account Additional Brands: Google, Picasa, Blogger, Orkut Industry Categories: Mobile Search, Location Services


Google 1600 Amphitheatre Pkwy Mountain View, CA 94043 USA www.google.com ℡ +1(650) 623-4000

Granada America 15303 Ventura Boulevard, Suite C-800 Sherman Oaks, CA 91403 USA ℡ +1.818.455.4600 +1.818.455.4700

Second Location 76 Buckingham Palace Rd London W9 1EY UK

Greystripe is the world's first and leading ad-supported mobile games and applications distributor. Greystripe's AdWRAP technology enables: publishers to gain advertising revenue by serving ads through their games; advertisers to reach a new mobile audience; and consumers to download great games for free. The AdWRAP system is protected by a broad array of patents pending and currently serves ads into more than 800 game titles from 100 publishers supporting over 1,000 handset models. Greystripe reaches millions of mobile game players through its online portal GameJump.com (http://www.gamejump.com/), through the mobile web (http://gjmp.tw), and through its over 45 AdWRAP Catalog Platform partners. Greystripe was named a Red Herring Global 100 winner in 2007 and the Under the Radar Best in Show: Mobility winner in 2006. Visit Greystripe at http://www.greystripe.com Additional Websites: www.gamejump.com Additional Brands: AdWRAP, GameJump Industry Categories: Ad-Supported Mobile Game Distribution Platform, Infrastructure Vendor Greystripe, Inc. 150 Executive Park Blvd. Ste. 3000 San Francisco, CA 94134 USA www.greystripe.com ℡ +1(650) 960-2389 +1(650) 960-0933


Second Location 12 Desbrosses Street New York, NY 10013 USA

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GroupM is the leading global media investment managemnt operation. It serves as the parent company to WPP media agencies including MAXUS, MediaCom, Mediaedge:cia and MindShare.

Marketing Communications Consultants with broad experience in Agencies, media (inc. new media) and advertisers. Research and Surveys well known, with offices in Madrid, Lisbon, Sao Paulo and Shanghai

Our primary purpose is to maximise the performance of WPP's media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performanceenhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. The agencies that comprise GroupM are all global operations in their own right with leading market positions. The focus of GroupM is the intelligent application of physical and intellectual scale to benefit trading, innovation, and new communication services, to bring unfair competitive advantage to our clients and our companies. Additional Brands: MindShare, MEC, MediaCom, Maxus

Additional Brands: Consultores de Publicidad


Industry Categories: Marcom Consultancy, Market Research Firm

GroupM 498 Seventh Avenue New York, NY 10018 USA www.groupm.com ℡ +1(212) 297-7942 +1(646) 264-9488

Second Location 124 Theobalds Road London WC1X 8RX UK Third Location 8 Sheraton Way Temasek Tower #08-02 68811 Singapore

Grupo Consultores Mártires de Alcalá 4 Madrid 28015 Spain www.grupoconsultores.com ℡ +34 917021113

Established in 1988, Guthy-Renker is today one of the world's largest direct response television companies with sales of more than $1.5 Billion per year and an average annual growth rate of 25% over the last 10 years. Originally launched as a television direct marketer by Co-CEOs Bill Guthy and Greg Renker, the independently-owned, vertically-integrated company has since broadened its focus into every area of electronic retailing, making quality products available to U.S. and international consumers through broadcast television, cable and satellite, as well as internet, telemarketing, direct mail and retail channels. Additional Websites: www.proactiv.com, www.sheercover.com, www.scalpmed.com, www.malibupilates.com, www.winsorpilates.com, www.naturaladvantage.com Additional Brands: Proactiv® Solution, ScalpMed®, Sheer Cover®, MalibuPilates™, Natural Advantage®, Winsor Pilates® Industry Category: Brand Guthy-Renker Corporation 3340 Ocean Park Blvd Santa Monica, CA 90405 USA www.guthy-renker.com ℡ +1(310) 581-6250


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Handmade Mobile Entertainment Launched in 2006, Flirtomatic has quickly developed flirting as a new entertainment category. Operating an uninterrupted service across the web and mobile, Flirtomatic enables users to flirt, meet new people and have fun online. The addictive nature of the service generates phenomenally high levels of interaction. September 2007 saw Flirtomatic reach more than 110 million WAP page impressions, whilst in May 2008 Flirtomatic has passed its first Billionth wap ad, highlighting the high levels of interaction generated by the addictive nature of the service. Flirtomatic offers brands a range of marketing opportunities to tap into this intimacy with their customer base. Additional Brands: Flirtomatic Industry Categories: Social Networking, Application Provider

Industry Categories: Application Provider, Aggregator, Mobile Search, Location Services

Handmade Mobile Entertainment 54 Europa House; Marlborough Street London, Britain W1F7JU UK wap.flirtomatic.com ℡ + 44 020 479-4363 + 44 020 479 4369

Handmark Inc. 909 Walnut Street, 4th Floor Kansas City, MO 64106 USA www.handmark.com ℡ +1.816.472.7256 +1.816.421.6618

Hello. We're a new mobile service dedicated to giving young, connected people the type of wireless experience they've been waiting for. HELIO offers unique, exclusive devices, innovative services that connect you to your friends, and world-class customer care. HELIO is a joint venture between SK Telecom, the world's most innovative wireless carrier, and EarthLink, the next generation Internet service provider. www.helio.com. Additional Brands: Helio powered by SK Telecom Industry Category: Application Provider

Industry Categories: Wireless Operator, Brand

HANZO S/A Praia De Botafogo 518, 13th Floor Rio de Janeiro, 22250-040 Brazil www.hanzo.com.br ℡ +55 (21) 2244 0050 +55 (21) 2542 3346

Helio, LLC. 10960 Wilshire Blvd. 7th Floor Los Angeles, CA 90024 USA www.helio.com ℡ +1.310.445.7000 +1.310.445.7001


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• Hemisphere Nobrainer is the specialist mobile advertising agency. • Our mission is to empower the instant relationship between consumer and brand • Our expertise is to create and maximize your brand’s mobile audience among the 236+ million mobile users. • We integrate mobile media in your existing marketing mix to help reach your marketing objectives. • Through our best of breed technical partners network, we give you access to our bleeding edge portfolio of mobile products. • 100% service oriented, and tech agnostic, we recommend flexible solutions tailored to your needs. Industry Category: Agency


Hemisphere No Brainer 405 Lexington Avenue New York, NY 10174 USA www.hemisphere-nobrainer.com ℡ +1.212.286.2300 +1.212.286.3476

Hill | Holliday 200 Clarendon Street Boston, MA 02116 USA www.hhcc.com ℡ +1(617) 859-4253 +1(617) 927-4653

HipCricket is a mobile marketing software and services company that specializes in producing interactive mobile marketing campaigns that generate new revenue for radio, television, brand and agency clients. The company drives revenue and increases listenership, viewership and loyalty by tapping into the behaviors and interests of more than 136 million Americans. HipCricket's unique technology creates one-to-one relationships between participants and advertisers, based on the trust of an opt-in only program.

Hiwave provides excellent Proximity marketing solutions and mobile marketing tools for both indoor, and also rough outdoor usage - 'made in Germany'. We offer advertisers and agencies a wide range of perfect mobile content, and scalable software/hardware solutions. Our solutions fully comply to the MMA best practise guidelines for Proximity Marketing.

Additional Websites: www.hiwave.mobi .net .eu .asia, and many others Additional Brands: HiwaveBox, HiwaveNet, HiSpot, The Finest Tools for Mobile Marketing Industry Categories: Content Provider, Brand, Infrastructure Vendor

Industry Categories: Proximity Solutions Provider, Agency, Location Servcies

HipCricket 11241 Slater Ave. NE, Suite 201 Kirkland, WA 98033 USA www.hipcricket.com ℡ + 1(425) 452-1111 + 1(425) 827-1561

Hiwave GmbH - The Finest Tools for Mobile Marketing Zossener Straße 55-58 D Berlin 10961 Germany www.hiwave.de ℡ + 49.30 - 6107-6016 + 49.30 - 6107-4350


Second Location 466 Lexington Avenue, 2nd Floor New York, NY 10017 USA

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Hook Mobile provides an open API for Web 2.0 and traditional media companies to reach mobile using Multimedia Messaging (MMS) to deliver video and photo applications to mobile phones. Any social network application deployed in Facebook, MySpace, Bebo, Hi5, and others can be extended to deliver a multimedia experience directly to the handset, and drive users back to the application. Industry Categories: Aggregator, Multimedia Service Provider


Hook Mobile, Inc. 8300 Boone Blvd, Suite 300 Vienna, VA 22182 USA www.hookmobile.com ℡ + 1(650) 996-0359 + 1(650) 745-2808

Hutchison 3G Austria GmbH Gasometer C Guglgasse 12/10/6 Wien, 1112 Austria


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IAG measures the branding impact of advertising across a variety of platforms. Our clients are major brand advertisers and networks.

iamota's on-demand mobile services help agencies and brands of all sizes access, interact with and sell to mobile consumers. iamota is the lowest cost of entry into the mobile channel, while providing scalable mobile services that span all forms of mobile marketing, messaging, content delivery, location based services, social networking and payment. iamota removes the complexity within the mobile channel allowing customers such as Barrett-Jackson, MEI, The Grid Records, Pure Fitness and 7UP’s Fido Dido to go live with their mobile services within minutes, rather than the typical eight to twelve weeks required for carrier approval and certification. iamota manages privacy, mobile device compatibility, specific carrier rules, content retrieval, device formatting and billing. For as little as $49.99/month, iamota enables brands to mobilize traditional marketing and customer lifecycle management by adding mobile keywords and short codes to existing communications: Web, blogs, email, social networks, TV, print, billboards, busboards, onproduct, radio, POS and live events. For more information about iamota, please visit www.iamota.com. U.S. mobile users can text "iamota" to 426682. Additional Websites: www.iamotaimpact.com, www.iamotaimpulse.com, www.iamotaicast.com Additional Brands: iamota impact, iamota icast, iamota impulse

Industry Category: Market Research Firm


IAG 345 Park Avenue South, 12th Floor New York, NY 10010 USA www.iagr.net ℡ +1(212) 871-5200 +1(212) 871-5300

iamota corporation #560-1188 W. Georgia St. Vancouver, BC V6E 4A2 Canada www.iamota.com ℡ +1(604) 307-8050

The Icare Research Institute is specializing into telecommunication and Internet of Things research and development. Industry Categories: Academic Institution, Market Research Firm, Application Provider Icare Research Institute TechnoArk 3 Sierre, VS 3960 Switzerland www.icare.info ℡ +41 27 456 3380 +41 27 455 9000


Iceberg Media C/ Academia, 4 Madrid, 28014 Spain www.icebergmedia.es

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IceBreaker connects people through mobile social networking software and services that are engaging and easy to use. With offices in Bellevue, Washington and Beijing, China, the company has an international network of vendors and partners who collectively serve our customers. IceBreaker is defining the next generation of mobile social networking communities. We enable partners to engage and monetize mobile data users across millions of daily page views and within multiple international markets. Our wireless social networking software and services are built on a robust, multi-platform technology and our executive team has deep consumer software development, wireless, marketing and entrepreneurial experience.

iCrossing is a different kind of digital marketing agency – one that sees search and analytics as integral to the success of all media. The 4th largest interactive agency in the US and the largest independent interactive agency in the world, we have over 550 employees on 2 continents developing creative media solutions for our Fortune 500 clients. We began exploring mobile in 2005 because we saw that mobile users weren’t just surfing – they were searching. Our expertise in search and analytics gives us unique insight into creating media for this emerging channel and our capabilities extend to mobile web development, strategy, marketing, SMS, paid media, display and natural search optimization.

Additional Websites: www.crushorflush.com Additional Brands: Crush or Flush Industry Categories: Content Provider, Application Provider

Industry Categories: Agency, Mobile Search

IceBreaker, US. Inc. 3001 112th Avenue #112 Bellevue, WA 98004 USA www.icebreaker.mobi ℡ +1(425) 533-9216 +1(425) 803-0900

iCrossing 260 Madison Avenue New York, NY 10016 USA www.icrossing.com ℡ +1(866) 620-3780 +1(480) 505-5801


Second Location No. 6 Zhichun Rd. Room 1101 Building B Beijing 100088 China

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Second Location 14822 North 73rd Street Scottsdale, AZ 85260 USA

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iLoop Mobile is the leader in mobile technology and services for interactive mobile marketing, mobile advertising and mobile content distribution. Our award-winning mFinity™ platform makes it fast and easy for companies to independently create, connect, and manage mobile initiatives and campaigns worldwide using Web-based self-service software. iLoop Mobile also offers managed services for brands, marketing agencies, content owners and other companies who prefer to leverage iLoop Mobile’s expertise in launching and managing mobile initiatives. For SMS based initiatives, iLoop Mobile provides quick solutions for SMS mobile marketing, subscription and enterprise programs that are supported by a carrier-grade messaging gateway. For mobile content distribution, iLoop Mobile has software applications for creating Web storefronts and mobile Internet sites featuring both an easy drag and drop visual editor and an advanced code editor for state-of-theart site building. The mobile site creator features integrated automated ad serving from leading ad networks, and both the Web and mobile site builders are integrated with a full-featured content management system for total control of mobile content inventories. Additional Brands: mFinity Platform Industry Category: Application Provider


iLoop Mobile, Inc. 55 South Market St., Suite 1560 San Jose, CA 95113 USA www.iloopmobile.com ℡ +1(408) 907-3377 +1(408) 907-3397

Immersion Corp. 801 Fox Lane San Jose, CA 95131 USA www.immersion.com ℡ +1(408) 467-1900 +1(408) 467-1901

Second Location Rentemestervej 69A 2400 Copenhagen NV Denmark


Industry Categories: Application Provider, Aggregator

I-Mobile Marketing, LLC 2200 Pool Road, Suite 204 Grapevine, TX 76051 USA www.imobilemarketing.com ℡ +1.817.488.0650 +1.817.488.0670

Impact Mobile Inc. 460 Richmond Street West, Suite 700 Toronto, Ontario M5V 1Y1 Canada www.impactmobile.com ℡ +1(416) 368-8400 +1(416) 368-2157


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Incentivated works with brands, the public sector and charities to help them communicate with customers instantly and easily via their mobile phones. We develop and manage mobile marketing and advertising campaigns and services on local, national and international levels. We reach people in all corners of the world and in many languages, using text messaging, mobile internet and all other mobile data formats. We believe the mobile phone is an intensely private medium. Respecting this principle, our campaigns provide information that consumers find useful and welcome. Founded in 2001, Incentivated's fast growing client base includes British Airways, Central Office of Information, Halifax Bank of Scotland, Hilton Group, Macmillan Cancer Support, Mars, NHS, Pricewaterhouse Coopers, Scottish Power, Transport for London, Virgin and VisitBritain. Industry Categories: Agency, Application Provider, Content Provider, Location Providers, Mobile Search, Mobile Advertising

Industry Category: Mobile Commerce Solution Company

Incentivated One Love Lane London EC2V 7JN UK www.incentivated.com ℡ +44 845 130 3985 +44 845 230 3985

Infinian Corporation 939 W Randolph St. #3W Chicago, IL 60607 USA www.infinian.net ℡ +1.312.560.1109

Industry Category: Mobile Search Ingenieros y Profesionales Especializados, S.L. c/ Agustín Querol 5, Bajo Local A Madrid, 28014 Spain ℡ +34 915130016 +34 915529637


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Ingenio 419 Lafayette St., 3rd Floor New York, NY 10003 USA www.ingenio.com ℡ +1.646.723.1424 +1.646.219.4738

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innerActive provides a smart media platform for delivery of promotions and advertising in the space of rich content mobile media. This innovative solution is a unique tool to maximise the potential of relevant and targeted advertising, presenting contextually aligned promotions and branding within content. In the Ad-funded Games camapign Cellcom’s mobile users the opportunity to download mobile games for free, in exchange for exposure to advertisements within the game. The ads dynamically injected into the games as Product Placement and appear at different media areas within the game as part on the environment, using innerActive innovative technology. The Campaign are targeted and segmented in real time according to user profiles, and generated – among other - upon users' behavior and responses. The value-added infotainment service offers the subscribers free game downloads, sponsored by top brands such as: Tnuva, Nokia, McDonalds, Diadora, Samsung, Adidas and Walt Disney. Leading interactive advertising agencies such as McCann Digital, Saatchi & Saatchi, BBDO and nextin participated in the mobile campaign.

Inside Mobile is a full service mobile media, strategy and execution company. We assist brands in creating market leading mobile solutions that we plan, execute and deliver. These solutions range from mobile strategy consultancy and workshops, mobile internet sites, mobile media planning & buying, and mobile CRM. At Inside we help businesses to understand where the quick wins are in mobile, where trends and technology will develop in the next 5 years and how you can build these into your marketing strategy and tactics. We'd love to hear your thoughts on mobile and about your business challenges!. To organise an informal chat, please give James a call on +44 (0) 207 405 0767 or alternatively send us an e-mail on: [email protected].

The platform supports a complete managed service, providing product placement on mobile games, rich media ads and digital coupons. To speed time-to-market, we have a catalogue of advertising-ready games ready to launch, and advertisers signed up to fund them. We are well connected to the leading media agencies (eg. OMG, CARAT, McCann Digital, Saatchi & Saatchi) in Europe and US and are currently working on a large scale trial in both of the markets. Industry Category: Media Company


innerActive Ben Gurion 8 Ramatgan, 52573 Israel www.inner-active.com ℡ +972 03 6120578 +972 03 6120578

Inside Mobile Clerkenwell House, 67 Clerkenwell Road London EC1R 5BL UK www.insidemob.com ℡ +44 (207) 405-0768 +44 0207 990 9110


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Integmo Iletişim A.S. InsightExpress is a leading provider of high-quality, digital marketing research and plays a preeminent role in the measurement of advertising effectiveness across online, mobile and other media. Through its patented technologies, proprietary solutions, world-class expertise and time-tested research principles, InsightExpress transforms the way advertisers, agencies, publishers and researchers optimize their marketing activities. InsightExpress is headquartered in Stamford, CT, with offices in San Francisco, New York, and Los Angeles. For more information, visit www.insightexpress.com or call 203-406-3233. Industry Category: Market Research Firm


InsightExpress 1351 Washington Boulevard Stamford, CT 06092 USA www.insightexpress.com ℡ +1(877) 329-1552 +1(203) 359-4718

Integmo Iletişim A.S. Ordm cad. 292/62 Istanbul, Eminonu Turkey www.integmo.com ℡ +90 212 253 7575 +90 212 253 7733


Industry Category: Distribution Network

IntegraClick Inc. 342 S. Tamiamitkail, Ste. 201 Nokomil, FL 34275 USA www.integraclick.com ℡ +1(941) 483-4188 +1(941) 296-7911

Intera Group 5724 W. Las Positas Blvd. , Suite 110 Pleasanton, CA 94588 USA www.interainc.com ℡ +1(925) 600-2100 +1(925) 461-5000


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Interop Technologies (www.interoptechnologies.com) is a leading provider of advanced wireless technology solutions for the global wireless, packaged goods, and content industries. The company delivers hosted and turnkey messaging, device management, and entertainment and personalization solutions. These technologies help increase revenue and brand loyalty for major companies and meet consumer demand for innovative services. A proven partner with in-depth wireless expertise, Interop Technologies currently has nearly 160 deployments with more than 55 wireless operators and major brands across North America, the Caribbean and Latin America. Founded in 2002, Interop is headquartered in Fort Myers, FL.

iO™ global develops an open content ecosystem platform, deployed through a managed service model. Its platform intelligently orchestrates all the different constituents required to enable consumer enjoyment or empowerment while on the run – network operators, content providers, advertisers and other complementary service providers. The iO Mobile Experience platform -Serves and facilitates consumers’ on the run activities and demands Enables a converged content experience across three screens (mobile, PC, TV) • Orchestrates content services reaching beyond simple content transations into rich mobile experiences • Enables inclusive (not intrusive) service-oriented advertising

• •

Industry Categories: Infrastructure Vendor, Application Provider, Content Provider

Industry Category: Infrastructure Vendor

Interop Technologies 13500 Powers Court Fort Myers, FL 33912 USA www.interoptechnologies.com ℡ +1(239) 425-3000 +1(239) 425-6845

iO global limited RM 118-119, 1st Floor, Columba House, BT Adastral Park Ipswich, Suffolk IP3 5RE UK www.io-me.com ℡ +44 (0) 207 099 1010 +44 (0) 871 714 3379

Industry Categories: Agency, Aggregator, Application Provider I-Pop Networks Private Limited 101B & 100B Amoy Street 069921 Singapore www.i-pop.net ℡ +65 62366828 +65 62366822


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ipsh! is the award-winning, full service, global mobile marketing agency. With nearly 1,000 campaigns since the company's inception in June 2001, ipsh! provides strategy, creative, execution and analytics across an array of mobile technologies including 1-way and 2-way SMS, alerts, promotions, ringtones, logos, pictures, wallpaper, screensavers, java games, real-time voting/polling, chat, interactive TV, text to screen, IVR (interactive voice response), premium SMS, MMS, mobile video, bluecasting, location-based services, and mobile media planning & buying. ipsh! is part of The Marketing Arm network and a wholly owned subsidiary of Omnicom Group Inc. and has offices in San Francisco, New York, and London.

Isobar is the first truly global digital marketing services network specifically designed to deliver creativity, innovation and agility across creative, media, search, mobile, e-commerce, data and technology. Isobar provides clients with a full service digital marketing offering through its global network of 2,500 staff across 92 offices in 37 markets worldwide. Isobar currently has online billings in excess of $1 billion. Isobar and all the agencies in the Network share a clear communication philosophy, "Creating Time". Our central belief is that brands need to create experiences and communications that compel consumers to choose to spend time with brands, to tell stories about brands and to be in an active relationship with the brand. Time is now the true currency of communication.

Additional Websites: www.eztxtmsg.com Additional Brands: ipsh!, ipsh!net, eztxtmsg, ipsh! Messenger Industry Categories: Agency, Aggregator, Application Provider, Location Services, Market Research Firm


ipsh!

Isobar Global 30/F Cambridge House, Taikoo Place 979 King’s Road, Quarry Bay Hong Kong www.isobar.net ℡ +852 2523 4222 +852 2523 2380

Second Location

555 Market Street, Suite 1650

1285 Avenue of the Americas,

San Francisco, CA 94105 USA www.ipsh.com ℡ +1.415.355.9313 +1.415.355.9315

7th fl, Ste 304 New York, NY 10019 USA


Third Location The Glasmill, 1 Battersea Bridge Road London, SW11 UK

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Third Location 10th Floor, Parker Tower 43-49 Parker Street London , WC2B 5PS UK

Second Location 475 Brannan, Suite 410 San Francisco, CA 94107 USA ℡ +1.415.227.2121 +1.310.225.9573

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J.D. Power and Associates is a global marketing information firm that conducts independent consumer surveys of product and service quality, customer satisfaction, and buyer behavior. Services include industry wide and client-commissioned research, business-to-business consulting, automotive forecasting, corporate training and performance improvement, and media research. The firm does not review, judge, or test products and services; rather it relies on the opinions and expectations of millions of consumers who have actually owned the products and services being rated. Annual syndicated studies are based on survey responses from millions of consumers and business customers worldwide. J.D. Power and Associates is best known for its work in the automotive industry, where its metrics have become the industry standard for measuring quality and customer satisfaction. A team of associates worldwide conducts quality and customer satisfaction research across industries including automotive, telecommunications, travel, real estate, finance, marine, health care, utilities, consumer electronics, and professional services. The firm's clients include numerous Fortune 500 companies as well as virtually all manufacturers in the U.S. market and many internationally. J.D. Power and Associates has five U.S. offices and international locations serving Canada, the United Kingdom/Europe, and the Asia Pacific region. There are approximately 800 full-time associates worldwide. J.D. Power and Associates, based in Westlake Village, Calif., was founded in 1968 as a privately held corporation. In April 2005, J.D. Power and Associates and the Power Information Network were acquired by The McGraw-Hill Companies. Industry Category: Market Research Firm


J.D. Power and Associates 2625 Townsgate Road Suite 100 Westlake Village, CA 91361 USA www.jdpower.com ℡ +1.805.418.8000 +1.805.418.8900

Jamster Karl-Liebknecht-Strasse 5 Berlin, 10178 Germany www.jamba.net

Jet Multimedia Spain www.jetmultimedia.es


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Jingle Networks Jingle Networks, operator of the nation’s leading ad-supported directory assistance service 1-800-FREE411, has significantly changed the directory assistance market by giving consumers an anytime, anywhere source of free information on the phone. 1-800-FREE411 is for anyone who owns a phone and needs information but is dissatisfied with the high cost of directory assistance. Jingle Networks has changed the industry by creating an exciting new media channel through 1-800-FREE411. With over 225 million annual calls, 1-800-FREE411 offers advertisers highly targeted and timely promotional opportunities to reach a large but targeted customer base who are ready-tobuy, garnering a response rate twice that of other direct response media. For more information, visit: www.free411.com.

Jinny enables network operators to deliver compelling personalised messaging and media services to subscribers that add value and increase mobile operator revenues. Jinny’s product suite focuses on increasing ARPU and on reducing costs and is built to open standards and current specifications. Jinny offers solutions that include carrier-grade messaging, routing and filtering and rating and charging platforms. A complete turnkey solution including software, hardware installation, deployment and ongoing support is also provided. High Performance Core Messaging Systems Jinny’s core messaging systems, SMSC, MMSC, USSD and Voicemail, provide carrier class platforms that allow customers to deliver reliable and market-leading services to their subscribers. Services to Grow Revenue and Cut Costs Jinny builds on its proven excellence in core messaging systems with offerings that ensure that Operator services extend the revenue earned from every subscriber or drives out waste and inefficiency in the network traffic. Mobile Advertising - Driving Rapid Revenue Growth Jinny’s Advertising Engine delivers effective mobile marketing over current network technologies allowing operators to quickly add additional revenue streams. The advertisements can be targeted at particular user groups with sophisticated keyword and profile matching techniques, making them more relevant than many of today’s advertising media.

Additional Brands: 1-800-FREE411 Industry Categories: Mobile Search, Application Provider, Marketing Channel


Jingle Networks, Inc 149 Commonwealth Drive, Suite 2060 Menlo Park, CA 94025 USA www.free411.com ℡ +1.650.617.6500 +1.650.617.6552

Jinny Software Ltd. 29 North Anne Street Dublin 7 Ireland www.jinny.ie, www.jinnysoftware.com ℡ +353 1 887 2626 +353 1 887 2690

JNJ Mobile, Inc. develops and publishes MocoSpace, the premier mobile community in North America. Join the fun at www.mocospace.com Additional Websites: www.jnjmobile.com Additional Brands: MocoSpace Industry Categories: Content Provider, Application Provider JNJ Mobile (Mocospace) 138 Smith Road Colchester, VT 05446 USA www.mocospace.com ℡ +1.617.407.4044 +1.617.407.4044


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Reaching over 140 million mobile subscribers through partnerships with 16 mobile operators and numerous content publishers, JumpTap's powerful search and advertising solutions benefit the whole mobile Internet ecosystem: JumpTap enables carriers to maintain a strong, sustainable position in the mobile marketing value chain, drives traffic and revenue opportunities to content publishers, and gives advertisers access to targeted customers. Recently awarded the best advertising and marketing search engine award by Visiongain and selected by IDC as one of the 10 emerging mobile players to watch, JumpTap has developed the most comprehensive search and advertising solutions in the market. For more information, please visit www.jumptap.com. Industry Categories: Mobile Advertising, Mobile Search JumpTap 245 First St. Suite 1100 Cambridge, MA 02142 USA www.jumptap.com ℡ +1617.301.4550 +1.617.301.4599


Second Location 32 Habarzel St., Ramat Hachayal Tel Aviv 69710 Israel Third Location Stureplan 4c, 4tr Stockholm 11435 Sweden

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kajeet™ is a brand-new pay-as-you-go mobile phone service designed exclusively for kids and parents navigating the tween years. The company operates as a mobile virtual network operator (MVNO), leveraging the spectrum and national network of a major wireless operator. Kids will love that kajeet comes fully loaded with content and applications relevant to their specific interests and activities, and that the service can be personalized to their tastes. Parents will be happy with the service’s simplicity and their ability to easily budget costs and manage access to features and capabilities as kids grow –- all without any longterm contracts or costly termination fees. Industry Categories: Agency, Application Provider


Kahkaha Kom Internet Bilgi ve Reklam Pazar Sok. No. 8/1 Gayrettepe Istanbul, Turkey www.kahkaha.com ℡ +90 212 273 25 64 +90 212 273 25 67

kajeet, Inc. 7101 Wisconsin Ave, Suite 1111 Bethesda, MD 20814 USA www.kajeet.com ℡ +1.301.652.2818 +1.301.652.2907


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Kargo develops and publishes some of the worlds most innovative and exciting mobile entertainment and lifestyle products. Kargo provides the most up to date content capabilities that comply with carrier standards. Our capabilities enable us to provide an incredibly quick time to market with dynamic customization to meet the evolving needs of our partners’ programs. Our focus is to identify and leverage the natural synergies shared between print, television, web and mobile. We do this by focusing on the following areas: Mobile Publishing/Messaging Services: With Kargo’s Advanced Messaging Platform (KAMP) Kargo enables companies to generate rich messages and manage subscription lists to communicate with their customers on a more intimate level. Users benefit by receiving rich and timely information on the go while publishers are empowered with the tools to receive valuable business intelligence as well as monetize advertising and sponsorship opportunities. Mobile Web: Kargo enables brands that wish to have a superior mobile presence to enter the market quickly and easily. Kargo does this with minimum backend integration and maintenance.

Kikucall, Inc. is a premier mobile services company helping brands, agencies, and media companies reach consumers through unique wireless programs. Kikucall offers innovative marketing strategies, hands-on campaign management and support, and cutting-edge technology. Kikucall programs are powered by Momix, the agency's proprietary Mobile Messaging Platform. Kikucall is a privately held company. The founder and chairman is Brian Hecht, who is a veteran of numerous successful media and marketing startups, including Tripod, Inc., which was acquired by Lycos, and enews, a magazine marketing company which was acquired by Barnes & Noble, Inc. Kikucall is backed by Montefiore Partners; directors from Montefiore are Martin Peretz, who is publisher and editor-in-chief of The New Republic magazine and a co-founder of TheStreet.com, and Daryl Otte, a veteran publishing executive formerly of the ZiffDavis M&A group. Operations are run from the company's headquarters in Tribeca, New York City.

Mobile Personalization: Kargo’s extensive catalog of quality ringtones, ringbacks, graphics and games is continuously updated and maintained. Kargo distributes this content across every major carrier in the United States. Additional Websites: www.fevermobile.com Additional Brands: Fever, RedCarpet, GameDay, Runway Industry Categories: Application Provider, Content Provider


Kargo 36 East 12th St. 6th Floor New York, NY 10003 USA www.kargo.com ℡ +1.212.979.7900 +1.212.979.7950

Kikucall 9 Desbrosses Street, #409 New York, NY 10013 USA www.kikucall.com ℡ +1.212.343.1485 +1.212.343.1973

Second Location 184 Munro St, Studio 1 Toronto, ON M4M 2B9 Canada

Kleine Zeitung Online-Service GmbH & Co KG Schönaugasse 64 Graz, 8010 Austria www.kleinezeitung.at


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Kona Interactive is a leading provider of software solutions for the marketing of mobile services and content. Our Kona Café‚' suite enables personalized interaction directly to your target market, via their mobile device, by optimizing the effectiveness of offline, online and mobile campaigns. Kona helps Marketers and Agencies leverage their current campaigns by delivering it directly and effectively to its intended audience mobile device, establishing a 1 to 1 relationship with their customers. Our customers gain a significant competitive advantage by using Kona Products to personalize their marketing to their clients with the latest and most compelling mobile technology available. Additional Websites: www.aptxt.com Additional Brands: ApTxt Industry Categories: Application Provider, Agency, Brand, Content Provider, Infrastructure Vendor, Market Research Firm Kona Interactive 8700 Monrovia Lenexa, KS 66215 USA www.konainteractive.com ℡ +1.913.647.7550 +1.913.538.7464


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Lavalife is ranked the #1 website for online dating in Canada* and is ranked among the top 10 worldwide dating sites.** A leading provider of products and services designed for singles, Lavalife connects, engages and entertains through a variety of web, voice and mobile offerings. Founded in 1987, Lavalife Corp. markets its products and services across the United States, Canada and Australia. Lavalife's open-minded approach to online dating allows singles to choose how they want to "click" by offering three unique and distinctive services in personals: dating, relationships and intimate encounters. Lavalife has attracted millions of unique members who exchange 1.3 million messages every day. For more information, visit www.lavalife.com. Industry Category: Brand Laola1.at Multimedia GmbH Hosnedlgasse 25 Wien, 1220 Austria

Lavalife Mobile, a division of Lavalife Corp. 905 King Street West, Suite 500 Toronto, ON M6K 3G9 Canada www.lavalife.com ℡ +1.416.236.6300 +1.212.263.8338

Levendo Holidings LLC Launched in 2005 as the nation’s first identity theft prevention service, LifeLock requests fraud alerts and free credit reports from all three credit bureaus for its members. LifeLock also requests their members’ names be removed from pre-approved credit card and junk mail lists. In addition, members receive LifeLock’s WalletLock™, eRecon™ and TrueAddress™ services. WalletLock™ works to cancel and replace all documents and personal identifying information inside a lost or stolen wallet. An ongoing patrol of over 10,000 websites where criminals illegally trade and sell information, eRecon™ searches specifically for matches on members’ Social Security numbers, credit card numbers, driver’s license numbers and email addresses to make sure they’re not being sold or traded. LifeLock’s TrueAddress™ service alerts members if they have had a change of address form filed in their name, a tactic used by identity thieves to reroute consumers’ mail. All LifeLock members are backed by LifeLock’s $1 million service guarantee. Famous for its CEO giving out his Social Security Number in advertising and national press, the company is experiencing strong growth. LifeLock® is a private company backed by Goldman Sachs, Kleiner Perkins Caufield and Byers, as well as Bessemer Venture Partners. Industry Categories: Financial Services, Application Provider, Content Provider

Industry Categories: Security, Content Provider

Levendo Holdings, LLC 200 Executive Way Ponte Vedra, FL 32082 USA www.levendo.com ℡ +1.310.316.4408 +1.310.316.4178

LifeLock, Inc. 60 E Rio Salado Parkway, Ste 400 Tempe, AZ 85281 USA www.lifelock.com ℡ +1(480) 682-5100


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Lightspeed Research is global interactive data solutions provider delivering market research results through global panels and products. Through its network of panels, Lightspeed Research provides access to household members in North America, Europe, and Asia-Pacific. Lightspeed Research's panels are recruited and maintained to ensure quality and representative sampling to support studies that range in scope and complexity across most industry sectors. Lightspeed Research operates panels covering healthcare, finance, automotive, B2B, mobile, media, beverage, travel, sports & leisure, and family. The company also provides custom panel solutions for clients, building customized panels to address specific client needs.

Limbo is the largest, fastest growing mobile community, with two million passionate members and a monthly reach over five million people. Limbo makes life more social by giving us more from our mobile phones: more friends, more fun, more connections, more rewards. Limbo is free for everyone to use and is paid for by friendly and valuable advertising. Limbo’s innovative social games and services are served with a touch of humor and a fresh perspective - it's the playground in your pocket.

Lightspeed Research is a member of WPP, one of the world's leading communications services companies. For more information, please visit www.lightspeedresearch.com or send an e-mail to [email protected]. Industry Category: Market Research Firm Lightspeed Research 180 Mt Airy Road, Suite 100 Basking Ridge, NJ 07920 USA www.lightspeedresearch.com ℡ +1(908) 630-0542 +1(908) 630-9436


Second Location 4 Queens Road, The Old Town Hall Wimbledon SW19 8YB UK Third Location Level 12, 99 Walker Street North Sydney, NSW 2060 Australia

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Industry Categories: Content Provider, Application Provider, Brand, Location Services, Market Research Firm Limbo Inc 270 East Lane Burlingame, CA 94010 USA www.limbo.com ℡ +1(917) 774-1233 +1(650) 347-4324

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LimeLife Inc is the only publisher of wireless content and applications exclusively focused on the women's market. The company's products are based on unique insights about what women seek in mobile entertainment experiences derived from the company's proprietary research conducted with women ages 15+. Products include wireless games, wallpapers and daily text messages, with lifestyle tools coming soon. LimeLife distributes its mobile applications through the company's relationships with multiple wireless carriers, including Cingular, Sprint, TMobile, and Verizon Wireless. In 2007, LimeLife will launch four mobile software titles based on Time's top-tier magazine properties through a unique content partnership with Time, Inc. LimeLife's direct-to-consumer website (www.limelife.com) extends the ways in which women can discover and purchase mobile content, including a wide selection of fashion wallpapers, subscriptions to lifestyle text messages, and a variety of entertaining games. The website reaches several hundred thousand monthly visitors, making it one of the most highly trafficked sites among mobile content publishers. LimeLife is marketing the new web site to female consumers in a number of ways including online advertising, search engine marketing, coverage in women's consumer magazines, targeted e-mails, and innovative promotional campaigns with wireless carriers and major consumer brands such as Procter & Gamble.

LiveWire Mobile, a subsidiary of NMS Communications Corporation, is a global provider of managed personalization services for mobile operators. LiveWire Mobile's integrated suite of music and video services includes ringback tones, ringtones and full track downloads, as well as dedicated content and service marketing. LiveWire Mobile makes mobile personalization services easier to use and helps operators drive service usage and adoption. For more information, please visit www.livewiremobile.com.

Additional Brands: Girls Night Out Solitaire, Girls Night Out BlackJack, Word Heaven, Hollywood Hangman, Flutter, Daily Dose Industry Category: Content Provider


LimeLife, Inc. 4300 Bohannon Drive, Suite 230 Menlo Park, CA 94025 USA www.limelife.com ℡ +1.650.292.5190 +1.650.321.7510

LiveWire Mobile One Monarch Drive, Suite 203 Littleton, MA 01460 USA www.livewiremobile.com ℡ +1(508) 271-1000 +1(508) 271-1300

LOC-AID, based in Boca Raton Fla., provides a suite of award-winning LBS solutions including Friend Finder, Location-aware Mobile Marketing platform and social networking applications. Additional Brands: LOC-AID People, Mobile Marketing ACE (Application Creation Engine), LOC-AID Treasure Industry Categories: Application Provider, Location Services LOC-AID Technologies 1225 Broken Sound Parkway NW, Suite C Boca Raton, FL 33487 USA www.loc-aid.net ℡ +1.561.245.9468 +1.561.245.9476


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The LOVO Lifestyle Assistant is a mobile leisure and lifestyle guide which, owing to detailed interest profiles from registered customers, is able to provide customized leisure recommendations (restaurants, bars, hotels, museums, shopping etc.) on the users mobile phone. Like the leisure tips, personalized advertising messages (text and banner) are also embedded on the basis of the interest profiles. The recommendation engine ascertains the best leisure tips (and advertising messages) for the consumer on the basis of the following parameters: current mood and requirements of the consumer, location, weather, season, time of day, consumer's individual basic tastes, personal interests, preferences and hobbies, and the opinion of the lifestyle group to which the consumer belongs. Based on these parameters, LOVO ascertains suitable tips for every situation along with the optimum advertising message, making LOVO to a very powerful mobile marketing instrument.

LSN, inc. is a leading provider of mobile media and marketing solutions for top brands, media companies and local advertisers. Through our proprietary technology, our Local Wireless® division delivers the largest single source network of local content to wireless carriers covering more than 200 million subscribers while enabling local media properties to successfully integrate their wireless initiatives. Our Mobile Technologies division delivers and manages local and national direct mobile marketing programs for large brands and local advertisers. Mobile Technologies provides clients with effective direct marketing programs via the mobile channel.

Additional Websites: http://m.lovo.cc

Additional Websites: www.gowithsms.com, www.mobiletech.com Additional Brands: Local Wireless®, Go With SMS®, txt4fun®, txt4sports®, txt4savings® / txt2save®, txt2voteSM, OnthegoSM

Industry Categories: Location Services, Agency, Application Provider, Content Provider, Mobile Search

Industry Categories: Content Provider, Aggregator

LOVO Lifestyle Service GmbH Liechtensteinstrasse 57/2 Vienna A-1090 Austria www.lovo.cc ℡ +43 664 346 6655 +43 8048 053 7626

LSN, Inc. 1000 Abernathy Road Suite 1110 Atlanta, GA 30328 USA www.lsnmobile.com ℡ +1(678) 366-1308 +1(678) 366-1301


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M is a new product development and delivery business, focused on modern consumer lifestyles. In particular, M addresses consumer needs that are related to, or can be resolved by, the widespread use of mobile phones around the world. M's core product to date is the M System. The M System exploits proprietary and patented technology and uniquely enables retailers, manufacturers and telecommunications network operators to attract new customers expand consumption and increase loyalty by: • Selling virtual products • Incentivising their customers with innovative promotional rewards • Offering new services relevant to consumer lifestyles. The M System also enables retailers, leading brands and telecommunications network operators to partner easily and effectively in order to engage with willing shoppers in a one to one dialogue based on regular insights into their recent and cumulative shopping behavior. The M System has been created by a management team with blue-chip, boardlevel experience in food retailing, FMCG manufacturing, banking and retail IT systems, mobile telecommunications, consumer and trade marketing, retail and merchant banking and international treasury management. Industry Categories: Application Provider, Aggregator


M Cashback 1 Royal Exchange Avenue London EC3V 3LT UK www.m-ontheweb.com ℡ +6622318435 +66 2231 8121

M:Metrics 83 South King Street, #301 Seattle, WA 98104 USA www.mmetrics.com ℡ +1.206.447.1860 +1.206.447.1855

Second Location Zuellig House 3rd floor, 1-7 Silom Road, Silom, Bangrak. Bangkok, 10500 Thailand

Third Location Darmawangsa Square Unit 26, Jl. Darmwangsa VI, No.26 Jakarta, 12160 Indonesia Fourth Location Room 2108, Universal Mansion, No. 168 Yu YuanRoad, Jing An District, Shanghai 200040 Shanghai China Fifth Location 3101 - A - East Tower, Philippines Stock Exchange Centre Pasig City, 1605 Philippines


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Madhouse is China's Largest and Most Intelligent Mobile Advertising Network, providing leading-edge mobile marketing solutions to bring advertisers together with mobile publishers to unleash the power of mobile media advertising.

MLB Advanced Media is the interactive media and Internet arm of Major League Baseball and manages the 30 club site

Madhouse offers three key services: • MadSolutions: A platform of Mobile marketing solutions and campaign management services, encompassing mobile innovations featuring mobile interactive messaging platform, site building and visual optimization, integrating wireless applications such as location-based SMS broadcasting, Bluecasting and 2-Dimentional Code technologies to enhance marketing effect and consumer interaction. • MadServing: A highly intelligent, fully-automated, in-house system that serves specially targeted ads to mobile websites and client media, and provides detailed reports on performance. • MadNetwork: China’s largest and the most intelligent mobile ad network that Madhouse has built for advertisers and ad agencies consisting of 1,100 + major publisher sites representing 65%+ of total China’s mobile internet traffics. Additional Brands: Madhouse, MadSolutions, MadServing, MadNetwork

Additional Websites: www.mlb.com, MLB.com operates the 30 club websites and mobile services


Industry Categories: Content Provider, Application Provider, Brand

Madhouse Inc. Room 706, Cloud Nine Plaza. No. 1118 West Yan An Road. Shanghai China www.madhouse.cn ℡ + 86-21 61159760 +86 21 6115 9755

Second Location B-618B, Nanxicang Business Tower, A22 Dongsishitiao, Dongcheng District Beijing, 100007 China

MLB Advanced Media, LP 75 9th Avenue, 5th Floor New York, NY 10011 USA www.mlb.com/Mobile ℡ +1(212) 485-8419 +1(212) 485-3485

Third Location Room 2706, Zhongkangge Oriental Times Plaza, No. 12 Hubin West Road Xiamen, Fujian 361001 China


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MangoMOBILE™, combines a highly experienced group of strategic mobile marketers with one of the most technologically advanced mobile marketing platforms in the industry to help brand marketers, agencies, wireless carriers and content providers engage consumers one-on-one via mobile marketing campaigns. A member of the Omnicom Group, MangoMOBILE is headquartered in Dallas, TX, and has offices in Chicago, IL and New York City. For further information on any of our programs please visit our website at www.mangomobile.com.

MarketTools is the defining provider of on-demand market research, giving companies and individuals the ability to continuously understand their target customers through innovative approaches based on advanced technology, research expertise, global market reach and an online panel community of over 2.5 million individuals worldwide. MarketTools’ fullrange of research applications and services provide organizations from Fortune 500 companies to small businesses and non-profits with unique access to their target markets to uncover unmet needs, reduce time to market and capture market share. Additional Brands: Zoomerang, Ztelligence

Industry Categories: Mobile Marketing Solutions, Agency

Industry Categories: Market Research Firm, Content Provider

MangoMOBILE 2701 Dallas Parkway Suite 180 Plano, TX 75093 USA www.MangoMobile.com ℡ +1(972) 473-2002 +1(972) 473-2005

MarketTools 150 Spear Street, Suite 600 San Francisco, CA 94118 USA www.markettools.com ℡ +1.415.957.2278 +1.415.957.2183

mBlox is the world’s largest mobile transaction network. We are in the business of connecting companies with customers. The company specializes in simplifying the complexities, commercial and technical, of mobile billing and message transmission for our clients.

MBmobileinteractive, LLC is an industry leader in mobile marketing and content delivery. MBmobile helps companies add new revenue streams by leveraging the mobile marketing channel.

Via a carrier-grade network, mBlox enables companies to communicate with mobile subscribers on more than 500 carriers in 180 countries, millions of times each day. In the U.S. market, we can deliver messages to 93% of all mobile subscribers via our direct carrier connections. mBlox maintains a unique position in the mobile industry as the only company to focus its resources on the commercial and technical complexities of mobile billing and message delivery, therefore we do not compete against our customers. For further information, visit www.mBlox.com.

Direct to Consumer Content Delivery and Billing. Whether you have existing content that you wish to make available to a mobile audience, or need a mobile storefront, MBmobile has a solution for you. Handling over 400,000 mobile billing transactions per month MBmobile has the technical and advertising expertise to help you generate new revenue streams. Interactive Media. MBmobile has turnkey applications allowing you to develop and manage mobile initiatives through a variety of media formats, including television and radio. Engage your audience by allowing them to interact with your program through their mobile phone. Increase brand awareness and sponsor value through mobile alerts and updates sent to your audience. Mobile marketing offers a wealth of opportunities for marketers to communicate with customers in exciting new ways. Let us guide you through this new marketing medium.



mBlox 485 East Evelyn Ave Sunnyvale, CA 94043 USA www.mblox.com ℡ +1(408) 617-3700 +1(408) 617-3799

MBmobileinteractive, LLC 1490 W 121st Ave, Ste 201 Westminster, CO 80234 USA www.mbmobileinteractive.com ℡ +1(303) 464-8164 +1(303) 464-8218


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Media Layers is a leading, global provider of mobile advertising solutions. With its proprietary and innovative technology, the company is creating new paradigms of highly personalized and relevant ad targeting for each user. Coupled with our focus and expertise in video & rich media, this ensures a valuable and exciting experience for end users, thus maximizing Mobile Advertising campaigns’ ROI. Media Layers offers the industry’s most comprehensive mobile advertising solution, synchronizing all processes and players across the value chain, while creating a win-win situation for mobile operators, advertisers and content owners. Industry Category: Agency


Media Contacts 101 Huntington Avenue Boston, MA 02199 USA www.mediacontacts.com ℡ +1(617) 425-4100

Media Layers 27 Maskit St. Herzliya 12840 Israel www.medialayers.com ℡ +972 737 907 240 +972 995 670 79

Mediavivence is a company dedicated to the design, development and implementation of marketing technological solutions that qualify new interactive bonds between the companies and their clients or prospects. The concept that we are impelling is "Brand Experience" understanding it as the fact to create a brand atmosphere where the consumers choose the way they interact with brands, based on their technology preferences, generating a 360° customer experience increasing brand equity. Besides the interconnection with mobile operators and the good relation we have with them, we mix different mobile technologies with traditional relationship marketing strategies in order to design and implement new strategic and disruptive marketing tools, through conversion of raw breakthrough and legacy technologies into easy to use, quick to adopt, reliable products with compelling user experiences. (We integrate legacy and new trend Technologies such as SMS, MMS, S@T, WAP, WEB, J2ME, IVR, Blogs, Bluetooth, social networks, CRM, CEM, etc.) Mediavivence is integrated by a group of professionals with more than 15 years of experience in marketing and mobile solutions, working in telecommunications market, and leading mobile campaigns for multinationals companies in the Banking, Retail and Massive markets. Industry Categories: Agency, Application Provider, Aggregator

Industry Category: Mobile Search

Mediavivence Alicia M de Justo 740 piso 1 of 5 Ciudad Autonoma de Buenos Aires Buenos Aires C1107CFK Argentina www.mediavivence.com ℡ +(5411) 4342-2481 +(5411) 4342-2481

Medio Systems, Inc. 701 Pike Street , Suite 1500 Seattle, WA 98101 USA www.mediosystems.com ℡ +1.206.262.3700 +1.206.262.3799


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Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Industry Categories: Brand, Content Provider

Industry Categories: Application Provider, Brand

MGM Grand 3799 Las Vegas Blvd S Las Vegas, NV 89109 USA www.mgmgrand.com ℡ +1(702) 891-1680 +1(702) 891-1688

Microsoft (MSN & Windows Live) One Microsoft Way Redmond, WA 98052-6399 USA www.microsoft.com ℡ +1.425.882.8080 +1.425.936.7329

Millennial Media provides mobile advertising solutions to advertisers, publishers and mobile operators. Through our family of mobile ad products, technologies and services, we deliver mobile advertising campaigns and solutions for advertisers who are looking to this exciting new medium for reach, exposure and performance. We also provide a clear path for publishers and operators to access and optimize this new revenue opportunity. We have deep knowledge of both the mobile media and online advertising space, and offer services to benefit publishers, advertisers, and operators. We deliver results, and stand behind our commitment to the customer experience.

MindMatics is a global leader for the developing and implementing mobile services. As a full service provider, MindMatics comprises four divisions: Mobile Messaging, Mobile Applications, Mobile Content, and Mobile Marketing. MindMatics enables over 500 businesses and their mobile services needs, including Interactive TV and mobile CRM. MindMatics was founded in 2000 and employs a staff of more than 140 across its offices in Munich, London, New York, and Los Angeles.

Additional Websites: www.mindmatics.co.uk, www.mindmatics.de Industry Category: Mobile Advertising Network


Millennial Media, Inc. 2400 Boston Street, Factory Building, 3rd Floor Baltimore, MD 21224 USA www.millennialmedia.com ℡ +1.410.522.8705 +1.410.522.8706

MindMatics, LLC 415 Madison Avenue, 20th Floor New York, NY 10017 USA www.mindmatics.com ℡ +1.212.355.8241

Second Location Marcel-Breuer-Strasse 18 Munich, 80807 Germany

Third Location Macmillan Building, 8-14 Crinan Street London, N1 9SQ UK


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mInfo is a leading provider of Mobile Search Service，with two mobile search products families. mInfo Search (for Chinese users) and Guanxi (for English users). mInfo is headquartered in Shanghai, with offices in Beijing and Chengdu. Our mission is to utilize advance technologies to improve the daily lives of the Chinese consumer by providing the most intuitive and innovative mobile information services available.

M-invent inc is a U.S registered, wholly owned subsidiary of 2ergo Group plc, a UK based company listed on the London Stock Exchange (RGO) www.2ergo.com. 2ergo is a leading provider of interactive and convergent communications solutions using mobile phone technologies, fixed-line telecommunications and the internet. The Group provides end-to-end solutions in the growing mobile sector by enabling organizations to advance the use of technology, switch on new revenues, optimize business processes and open up new marketing channels. The Group's client base includes a broad section of industries including mobile operators, media, entertainment, retail, consumer goods, automotive, leisure, travel, marketing agencies and education. The Group is unique amongst mobile technology players by offering clients a complete menu of mobile applications, solutions, content and services. The Group has the ability to completely meet the end-to-end needs of both B2B and B2C focused enterprises. Its portfolio of solutions and services, bridge the entire mobile industry value chain.

Additional Brands: mInfo Search - mInfo SMS:1066 958866, Guanxi Search - Guanxi SMS:1066 95882929 Industry Category: Mobile Search mInfo Information Technology Co., Ltd. 28F City Gateway, 398 North Cao Xi Road, Xu Hui District, Shanghai 200030 China www.minfo.com ℡ +0086 21 60904388 +0086 21 64399150

Industry Categories: Brand, Application Provider, Content Provider, Aggregator, Infrastructure Vendor, Location Services Second Location

m-invent

Suit 1510 NO.19 Chao Wai Street ChaoYang District Beijing 100020 China

481 Eighth Avenue, Suite 1557 New York, NY 10001 USA www.m-invent.com ℡ +1.212.239.4440 +1.212.239.4260

Industry Categories: Agency, Infrastructure Vendor, Location Services MMCast Inc. 9701 Wilshire Boulevard Beverly Hills, CA 90212 USA www.mmcast.net ℡ +1(310) 860-9013 +1(310) 388-3002


MO7 Mobile Interactive Media 7155 Old Katy Road, Suite 100 North Houston, TX 77024 USA www.mo7mobile.com ℡ +1(281) 822-6850 +1(281) 822-6865

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Mobext is the mobile marketing division of Havas Digital. It has presence in six countries in its first year of activities.

Mobiento is the mobile marketing market leader in Scandinavia, working with brands such as H&M, Volvo, Stimorol, Coca-Cola and others. Mobiento has won "Best Use of Mobile Marketing" awards at the 2006 and 2007 MMA Awards. Mobiento helps companies and organisations to utilise the mobile channel to create, develop and capitalize on their customer relations. Mobiento has been active in mobile and digital marketing since 2000. The company has offices in Stockholm, Copenhagen, and Oslo, and is owned by Edda Media A/S and management. In 2007 Mobiento launched the mobile ad network Adiento. www.adiento.se

Additional Websites: www.havasdigital.com

Additional Websites: m.mobiento.com (mobile site), www.adiento.se

Additional Brands: Havas Digital

Additional Brands: Adiento Mobile Ad Network

Industry Categories: Agency

Industry Categories: Agency, Mobile Ad Network

Mobext Avda General Peron 38 Madrid 28020 Spain www.mobext.mobi Second Location 101 Huntington Avenue Boston, MA 02199 USA

Third Location Prolongacion Pasweo de la Reforma 1015 - Torre a Piso 24 Col. Desarrollo Santa Fe Mexico D.F. 1376 Mexico

Mobiento Mobile Marketing Wallingatan 2 Stockholm SE – 11160 Sweden www.mobiento.com ℡ +46 8 225710 +46 8 222070

Fourth Location Rua Luigi Galvani, 42 - 11º andar São Paulo Brooklin 04575-020 Brazil

Second Location Akersgate 28 Oslo 158 Norway Third Location Virumgårdsvej 25 Virum 2830 Denmark

Fifth Location 11 Square Leon Blum Puteaux Cedex 92806 France


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Denver-based Mobile Accord, Inc. provides turnkey tools for organizations to leverage the power of mobile technology using SMS (text messaging), PSMS (premium SMS), and mobile content (ringtones, wallpapers, etc.). With connectivity to all major North American wireless carriers Mobile Accord offers its clients a reach of nearly 200 million mobile phone subscribers. Mobile Accord can easily make any part of an organization's existing outreach efforts mobile -- for example, distributing urgent action alerts, volunteer opportunities, or donation requests via text message. As the first company in the United States to offer mobile tools specifically built for non-profit organizations, Mobile Accord is unique in its ability to facilitate wireless fundraising and constituent outreach campaigns while also helping clients understand the immense power of mobile technology.

DeviceAnywhere by Mobile Complete solves one of the biggest challenges facing mobile app/content developers - access to handsets in target carrier networks. DeviceAnywhere is a revolutionary online service that provides access to more than 1000 real handsets, on live worldwide mobile networks, remotely over the Internet, meeting all development, porting, testing, and monitoring needs. Unlike emulator/simulator-based solutions, DeviceAnywhere employs real, physical handsets – so, anything that a user can do with a device in his/her hand, he/she can do with the handsets in DeviceAnywhere – in real-time. This includes tasks such as pressing device buttons, tapping on touch screens, connecting/disconnecting the battery, viewing the LCD, listening to ringers and speakers, and opening/closing a handset. Cost-effective and efficient, DeviceAnywhere eliminates the burden of manual testing and the high costs of acquiring handsets and service plans, as well as enables developers to bring content to market faster than ever before. Beyond remote access, mobile content developers can also perform automated testing through DeviceAnywhere Pro™ (http://www.deviceanywhere.com/da_pro/index.htm), and perform 24x7 Quality of Service (QoS) monitoring through DeviceAnywhere Monitoring™ (http://www.deviceanywhere.com/da_monitoring/index.htm) to ensure ongoing quality and availability of their products. Additional Websites: www.tryphone.com Additional Brands: Tryphone, DeviceAnywhere


Industry Categories: Application Provider, Mobile Application Testing Solution

Mobile Accord, Inc. 2150 29th Street, Suite 200 Denver, CO 80211 USA www.mobileaccord.com ℡ +1.303.531.5505 +1.303.531.5509

Mobile Complete 1730 South Amphlett Blvd. Suite 300 San Mateo, CA 94402 USA www.deviceanywhere.com ℡ +1(888) 675-8612 +1(650) 240-3885 Second Location 29th Floor One Canada Square, Canary Wharf London E14 5DY UK


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Mobile Data Systems, Inc. is a privately held company based on Long Island, New York that is committed to creating the interactive link between traditional media and its target audience. The company’s universal visual search application, ClicnC, decodes bar coded and digitally watermarked printed media using industry standard mobile device and cell phone platforms. Mobile Data Systems is enabling consumers to interact with product packaging, printed advertisement, and a growing list of other printed media. ClicnC is redefining how the world markets products and services by enabling businesses to reach, attract and increase the responsiveness to their brands and advertising initiatives though interactive campaigns.

MobileDreams is a full service mobile marketing agency. MobileDreams provides strategy, creativity and technology using the mobile phone as a tool of interaction and as a medium itself.

Additional Websites: clicnc.com, personalcodes.com, urcodes.com

Additional Websites: www.microeditions.com

Additional Brands: CLICnC, CLIC2C Industry Categories: Mobile Search, Application Provider

Industry Categories: Agency, Application Provider, Content Provider

Mobile Data Systems 110 Lake Ave South Suite 35 Nesconset, NY 11767 USA www.mobiledatasys.com ℡ +1(631) 360-3400 +1(631) 360-3268

MobileDreams Factory Comandante Franco 4. Madrid 28003 Spain www.mobiledreamsfactory.com ℡ +34 91 395 2299 +34 91395 2967

Second Location Lope de Vega 124. Interior 4 Mexico City 11570 Mexico Third Location 415 Madison Av. New York, NY 10017 USA

Industry Categories: Content Provider, Brand Mobile ESPN Publishing 605 Third Avenue New York, NY 10158 USA www.espn.com/wireless/ ℡ +1.212.916.9200 +1.212.916.9249


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Established in 1999, Mobile Messenger is an Australian headquartered company that develops innovative, “Ready To Go” mobile entertainment solutions. Our global reach and industry expertise covers North America, Canada, Australia and New Zealand. With physical offices in Australia and North America. We recently received recognition of our fast growth, placing 5th in the prestigious Australian “BRW Fast 100” (Fastest Growing Companies in Australia). Mobile Messenger facilitates all aspects of mobile phone entertainment from concept, creative, delivery, technology, billing, customer service to analysis. The company provides a complete managed service to their clients.

ONE2ONE es una empresa espa¤ola l¡der en servicios de marketing m¢vil, dedicada al dise¤o y ejecuci¢n de proyectos a medida para sus clientes, con desarrollos y plataformas tecnol¢gicas exclusivas para el m¢vil. Fundada hace un a¤o y medio se ha convertido en l¡der por su capacidad para ofrecer servicios exclusivos a empresas de gran consumo y entretenimiento, as¡ como agencias de publicidad, marketing y comunicaci¢n, a las que aporta el canal de interactividad m¢vil como herramienta para llegar directamente a los consumidores. Internet m¢vil, aplicaciones y software, servicios de proximidad y mensajer¡a SMS y MMS, han sido hasta la fecha los servicios m s demandados por los clientes de ONE2ONE, que tambi‚n pueden hacer uso de la herramienta Mobile Marketing An lisis Tool (MMAT) para gestionar o hacer seguimiento Industry Categories: Agency, Application Provider de sus propias campa¤as.

The Mobile Messenger team has expertise, energy, professionalism, drive and determination. We strive for service excellence, with cutting edge development and reliability. Mobile Messenger provides you with the partner that you can count on. Industry Categories: Application Provider, Aggregator Mobile Messenger 60 E 42nd Street New York, NY 10165 USA www.mobilemessenger.us ℡ +1.800.747.4024 +1.800.747.4193


Mobile One2One C/Luchana N§ 23 4 Planta Madrid, 28010 Spain www.mo2o.com ℡ +34 917883250 +34 913103876

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Mobile Posse, Inc., a privately-held company based in McLean, VA, is the leading provider of a permission-based idle screen delivery solution for mobile content and advertising. Using proprietary patent-pending technology, Mobile Posse allows marketers to radically enhance their reach and conversion rates in a cost-effective manner while strengthening relationships with consumers. Mobile Posse is the first company to commercially rollout the delivery of a permission-based idle screen solution with a U.S. carrier. Mobile Posse is realizing unprecedented click-through rates reflecting high consumer engagement and satisfaction with the service.

Mobile2Win (M2W) is the leading technology platform provider to media companies enabling them to interact with and publish content to mobile consumers. Using M2W’s platform, media companies can: a) Interact with mobile consumers (e.g., through SMS & mobile Internet) b) Publish content (e.g., music or video downloads) c) Create products (e.g., targeted news subscription services). M2W’s platform also extends to the operator level, enabling them to seamlessly deliver content to consumers from multiple media companies. M2W addresses a key concern for media companies – the issue of how to monetize their content via the telecom medium.

Mobile Posse’s solution delivers graphically rich and interactive messages to participating subscribers’ mobile phones periodically during the day and includes content such as weather forecasts, sport scores, entertainment, and information about local events, as well as occasional promotional offers and exclusive discounts. Messages are delivered to the phone when it is not in use and are automatically saved by the application for later review and redemption. Mobile Posse’s solution supports a variety of calls to action as well as the ability to conduct surveys. Operators are leveraging Mobile Posse’s ability to deliver targeted CRM messages to their subscribers and driving discovery and visibility of existing products and services, in addition to up selling and cross selling other products. For more information about Mobile Posse, please visit www.mobileposse.com. Industry Category: Mobile Content and Advertising

Industry Categories: Content Provider, Agency, Aggregator, Application Provider

Mobile Posse, Inc. 7600 Colshire Drive, Ste. 110 McLean, VA 22102 USA www.mobileposse.com ℡ +1(703) 348-4084 +1(703) 286-0888

Mobile2win 3rd Floor, Todi Estate, Sun Mill Compound, Lower Parel Mumbai, Maharashtra 400013 India www.mobile2win.com ℡ +91 22 66541468 +91 22 66541469

MobileMarketing.at Hietzinger Kai 199/14 1130 Austria ℡ +43/1/8908955


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Mobilera is a leading and independent mobile services provider, offering innovative new age marketing agency services to and through mobile telecom operators, media companies and brands. It was established in 2001 in Istanbul by four young entrepreneurs who have been in mobile industry since the commercial introduction of GSM services in Turkey in 1994. Mobilera currently have offices in Turkey, Kazakhstan, Georgia, Moldova and Bulgaria and a subsidiary in Ukraine, offering Managed Acquisition Services to mobile operators. Company currently employs over 200 employees in total and has aggressive expansion plans. The company started its operations in 2001 and today holds vast know-how & experience in Community Marketing Programs, Mobile Marketing and Advertising. According to Deloitte Fast 500 Research 2006, Mobilera was listed as “The Fastest Growing Technology Company” in Turkey and “The Second Fastest Growing Telecoms Company” in EMEA. Two years in a row (2007&2008); Mobilera holds a seat in the Board of Directors of the Mobile Marketing Association (MMA) EMEA Chapter, as well as a seat in Mobile Advertising Committee. Industry Categories: Agency, Application Provider, Managed Services MOBILERA Odakule Is Merkezi Kat:9 Tepebasi Instanbul, Beyoglu 34430 Turkey www.mobilera.com ℡ +90 (212) 245 33 00 +90 (212) 245 18 45

mobilkom Austria AG & CoKG Obere Donaustraße 29 Wien, 1020 Austria www.mobilkom.at



Mobiltim Iletisim Kurumsal Hizmetler A.S. Ideal Site A Blok No:127 Cumh. Cad. Idealtepe Istanbul, 34841 Turkey www.mobiltim.com ℡ +90 216 3670800 +90 216 3670188

Mobisix 2101 Rexford Road, Suite 300W Charlotte, NC 28211 USA www.mobisix.com ℡ +1(704) 227-0700 +1(704) 227-0703


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MobiTV, Inc. is the leading provider and platform for content delivery over mobile and broadband networks; delivering live television, premium and primetime programming, video-on-demand, satellite and digital music services from the top broadcast and cable television networks and major music labels to millions of users worldwide. Founded in 1999, MobiTV is a privately held company headquartered in Emeryville, CA. Additional Brands: MobiTV, MobiRadio, MobiTV 2 Industry Category: Application Provider


MobiTV, Inc. 6425 Christie Ave, 5th Floor Emeryville, CA 94608 USA www.mobitv.com ℡ +1.510.450.5000 +1.510.450.5001

MobiTX Inc. 4301 Westbank Dr., Bldg B, Suite 150 Austin, TX 78746 USA www.mobitix.com ℡ +1(512) 327-1502


Industry Categories: Agency, Application Provider, Aggregator, Content Provider, Location Services, Mobile Search

Mobixell Networks (Europe) Ltd 55 Station Road Beaconsfield Bucks, HP9 1QL UK www.mobixell.com ℡ +44 0 1494 683737 +44 0 1494 731802

MobX – Mobile Marketing 360 S/A Rua Antônio de Albuquerque, 271, 13 Belo Horizonte, MG 30112-010 Brazil www.mobx.com.br ℡ +55 31 2108 2222 +55 31 2108 2222


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For brand marketers and retailers looking to influence consumers’ shopping habits and buying decisions, Modiv Media orchestrates relevant retail messages and improved shopping experiences at exactly the right moment in exactly the right place. Modiv Media’s multi-touch platform delivers consumer-convenient media through in-store self-service solutions and on-the-go shoppers’ mobile phones. Unlike other retail media companies, Modiv Media removes the complexity out of providing the right offers and ads, delivery timing and self-service solutions when consumers are at their “moment of decision” with what, where and when to buy. With Modiv Media’s multi-touch platform, consumers benefit by saving time and money with self-service options and instant product information, specials and rewards, while retailers can boost operational efficiencies, loyalty and sales. Retail leaders such as Stop & Shop, Giant Eagle, Ukrop’s and Subway rely on Modiv Media for measurable ROI gains. Modiv Media has received several accolades: 1st place at the Wireless Emerging Technologies Award at CTIA WIRELESS 2006; Gold Star Award in Mobile Marketing/CRM Category at MobileVillage’s 2006 Mobile Star Awards; GEM Award for Best Systems and Programs; Innovation Award from the Global Mobile Marketing Association; and the 2005 Global Retail Technology Award for Best In-Store Innovation.

Momail is focused on offering a global e-mail service for mobile devices. Through patent pending in-house developed technology, Momail makes a reality of optimal mobile communication for all mobile devices. Via a growing network of partners offering mobile services based on Momail’s products and technology, Momail’s vision is for mobile email communication to be synonymous with - Momail. Momail is mobile email the way it should be. It is easy to setup, easy to use, has many useful and smart functions and a very low TCO. Momail utilizes its patent pending technique, MMOPE (Mobile Message Optimization & Protection Engine), to optimize every email to the mobile phone on which it will be shown. Uniquely in the market, all content is optimized for the handset model to which it will be sent, thus the size of incoming emails and attachments may be reduced up to 99,9 percent. In addition, documents and pictures are scaled, rotated and converted in real-time. The combination of these features provides consumers with the fastest, smartest and most cost-effective mobile email solution on the market today.

Modiv Media, a service of Vayusa, Inc., is privately held and based in the Boston area. To learn more, please visit www.modivmedia.com. Industry Categories: Mobile Commerce, Application Provider

Industry Categories: Application Provider, Service Provider

Modiv Media 1250 Hancock Street, 502N Quincy, MA 02169 USA www.mobivmedia.com ℡ +1.617.826.3200 +1.617.826.3232

Momail PO Box 60084 Limhamn, Malmoe SE-216 10 Sweden www.momail.com ℡ +46 40 6082680 +46 40 6082679

Industry Category: Device Manufacturer

Industry Categories: Application Provider, Content Provider, Aggregator

Motorola 600 N US Hwy 45 Libertyville, IL 60048 USA www.motorola.com

Motricity 2800 Meridian Parkway , Suite 150 Durham, NC 27713 USA www.motricity.com ℡ +1.800.746.4646


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Movius Interactive Corporation gives people the power to enrich their lives through viable innovations that transform the way they interact with information, media and each other. Formerly under the name of IP Unity Glenayre, Movius is a global leader in messaging, collaboration and mobile media solutions for service providers worldwide. Movius solutions include a full suite of interactive mobile media applications that enable and incorporate mobile marketing and advertising include video portal, mobile IM and other media rich solutions. Industry Category: Agency

Industry Categories: Application Provider, Platform and Media Server Manufacturer

MoviDream Ciruelos 4, San Sebastian de los Reyes Madrid 28700 Spain www.movidream.com ℡ +34 916586580 +34 916586581

Movius Interactive Corporation 11360 Lakefield Dr Johns Creek, GA 30097 USA www.moviuscorp.com ℡ +1(770) 283-1000 +1(770) 497-3993

Industry Category: Application Provider MOWIS GmbH – Mobile Web Information Systems Max- Winterstraße 28 Lenzing, 4860 Austria www.mowis.com ℡ +43 7672-94700 +43 7672-94700-20


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Mozes, Inc. 235 Alma St. Palo Alto, CA 94301 USA www.mozes.com ℡ +1.415.317.0826 +1.650.325.1497

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dotMobi (the informal name of mTLD Top Level Domain Ltd.), a consortium headquartered in Dublin, Ireland, is leading the growth of internet use from mobile phones with the .mobi domain name. Unique among domain name providers, dotMobi ensures that services and sites developed around .mobi are optimized for use by mobile devices. On-thego consumers can have confidence that a web site will work on their mobile phones when using a .mobi address. dotMobi is backed by leading mobile operators, network & device manufacturers, and internet content providers, including Ericsson, Google, GSM Association, Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung Electronics, Syniverse, T-Mobile, Telefonica Moviles, TIM, Visa and Vodafone. For more information on dotMobi domains and registration information, visit http://dotmobi.mobi. Visit the dotMobi blog at http://blog.mobi. Additional Websites: http://dev.mobi, http://blog.mobi, http://ready.mobi Additional Brands: ready.mobi, dev.mobi, DeviceAtlas, .mobi Industry Category: Application Provider

Industry Category: Mobile Web

mSnap Inc. 388 Market St., Ste 854 San Francisco, CA 94111 USA www.msnap.com ℡ +1(415) 981-0812 +1(415) 981-0808

dotMobi (mTLD Top Level Domain Ltd.) 10 / 11 Exchange Place, IFSC Dublin 1 Ireland http://dotmobi.mobi ℡ +1(703) 234-2348 +1(703) 234-2349


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MTV Networks, a unit of Viacom International Inc. (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with 100 channels worldwide, owns and operates the following television programming services -- MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks are trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 80 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

mVentix, Inc. is a Mobile Marketing and Technology Agency specializing in empowering large National Brands, Ad Agencies and Media Organizations to communicate in real-time with their target consumer groups through the mobile channel. Our business model features a consultative and collaborative approach in building custom-tailored mobile solutions that match exactly our clients’ unique go-to-market strategies. Each mVentix solution integrates world-class marketing expertise, cutting edge technology, cross-media capabilities, superior execution and unmatched return on investment. mVentix technology enables consumer loyalty campaigns, mobile couponing, mobile locators, consumer qualifiers, ad-response solutions and many more. The mVentix cellYourBrand platform pioneered short code based two-way training and branding mobile communications utilized by national brands to grow mindshare, product knowledge and overall revenues at retail. mVentix clients include: Epson, Logitech, Fujitsu and other brands.

Additional Brands: MTV: Music Television, MTV2, VH1, mtvU, Nickelodeon, Nick at Nite, Comedy Central, TV Land, Spike TV, CMT, Noggin, VH1 Classic, Logo, MTVN International and The Digital Suite From MTV Networks Industry Categories: Content Provider, Brand

Industry Categories: Agency, Application Provider, Content Provider, Market Research Firm

MTV Networks 1515 Broadway, 6th Floor New York, NY 10036 USA www.mtvn.com ℡ +1.212.846.3557 +1.212.846.1984

mVentix, Inc. 26893 Bouquet Canyon Rd. Ste C337 Santa Clarita, CA 91350 USA www.mventix.com ℡ +1(888) 455-2341 +1(888) 455-2341


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MX Telecom is a leading global provider of connectivity for SMS text messaging and wireless multimedia solutions. We offer a robust, highcapacity gateway connected to every major North American wireless carrier and hundreds of millions of mobile subscribers worldwide for SMS, MMS, Video, Voice and Location-based services. Content Providers, Marketing Agencies, Brand Owners and Wireless Carriers use MX Telecom to provide consumer and enterprise wireless services. Whether selling content via Premium SMS, marketing existing services through mobile phones, or opening valuable new channels of communication to your customers, MX Telecom can help you profit from text and multimedia messaging. MX Telecom is in its eighth year of operation and is an experienced leader in North America, Europe and Australia. Our mature carrier relationships and reputation for reliability, efficiency and quality of service ensure the best possible chance of success for your program. We take care of the technical and commercial complexities of message delivery and billing so you don't have to. The world of mobile content moves quickly - with MX Telecom you won't be left behind. Industry Categories: Aggregator, Application Provider MX Telecom 55 Washington Street, Suite 559 Brooklyn, NY 11201 USA www.mxtelecom.com ℡ +1(212) 627-7509 +1(646) 365-3423


Second Location 389 Chiswick High Road, 15th Floor London W4 4AL UK

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MyThum 439 King Street West Toronto, Ontario M5V1K4 Canada www.mythum.com ℡ +1(416) 848-4115 +1(416) 595-8287

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mywaves is the fastest-growing mobile video destination for consumers, attracting millions of daily mobile page views for its free mobile video service. Consumers can browse through nearly 200,000 channels of premium, private and user-generated videos and have their favorites automatically updated and delivered to their phones. The service works globally across all 3G, EDGE, BREW and EV-DO carriers as well as most video-capable mobile phones. mywaves provides advertisers and content owners an entirely new level of reach and engagement with the mobile consumer. Most users tune in to watch mywaves video weekly with average viewing times of 20 minutes per session. Headquartered in Sunnyvale, Calif., mywaves is led by a team that includes veterans from Yahoo, Napster, Danger, Palm and TiVo. The company is financially backed by Menlo Ventures. For more information or to sign up for mywaves, go to www.mywaves.com or from a mobile browser: www.mywaves.com/m.

Myxer, with over 8 million mobile users, 20 millions mobile downloads a month, and a growth rate of 35,000 to 40,000 new users a day, is the leader in ad-supported mobile content. Myxer’s offerings appeal to a variety of individuals and businesses, artists, content owners, and advertisers. The Myxer website is home to an unprecedented library of digital content including over 350,000 ringtones, wallpapers, videos,and games. And, it’s free. It’s ad-supported. No hidden costs, no subscription fees. No surprises. Myxer also offers a vehicle to make your mobile voice be heard. For content owners, organizations and advertisers who want to take their own content out into the mobile world, Myxer offers a unique, free mobile platform that enables them to move content such as ringtones or video clips from their Website or desktop direct to their mobile phone – for themselves, their families, their friends, fans or their target audience, with a few clicks of a mouse. With Myxer, advertisers can deliver unified digital ad campaigns that are relevant to targeted consumers, all the way from their PCs to their mobile phones. And, Myxer has the largest and most engaged audience spanning the web and mobile environments.


Industry Categories: Content Provider, Aggregator

mywaves inc. 440 N. Wolfe Rd. Sunnyvale, CA 94085 USA www.mywaves.com www.mywaves.com/m ℡ +1.408.524.7450 +1.408.524.1497

Myxer 245 N. Ocean Blvd., Suite 306 Deerfield Beach, FL 33441 USA www.myxer.com ℡ +1(954) 360-0360 +1(954) 421-0460


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NBC Universal Digital Distribution is a division of NBC Universal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBC Universal Digital Distribution drives the company’s North American distribution of content across the Internet, wireless, set-top devices and other emerging platforms, and leads content strategy for offerings that include video on demand (VOD), electronic-sell-through (EST), interactive television, and wireless products and services (WAP, SMS, etc.).

MOVO extends your ability to communicate in exciting new ways. With the "always on, always with you" nature of mobile devices, mobile marketing is quickly becoming a 'must have' for enterprises seeking to interact with their audience - wherever they are. From turnkey SMS campaigns to a fully customizable approach where the only limitation is your imagination, MOVO combines the IT infrastructure and industry expertise necessary to ensure the success of your mobile campaigns. MOVO is available as a stand-alone solution, or can be offered as an integral part of our complete ELAvate solution - the most comprehensive way to engage consumers and build profitable communities.

Additional Brands: NBC Universal includes the following networks: Bravo, Chiller, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus, Oxygen, SCI FI, ShopNBC, Sleuth, Telemundo, Universal HD, and USA.

Additional Websites: www.neighborhoodamerica.com



NBC Universal 900 Sylvan Ave. Englewood Cliffs, NJ 07632 USA www.nbc.com ℡ +1(212) 664-2784 +1(212) 664-3461

Neighborhood America 2210 Vanderbilt Beach Road Naples, FL 34109 USA www.movomobile.com ℡ +1(941) 556-0382 +1(508) 437-0561


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Additional Brands: MOVO Mobile, ELAvate Enterprise Social Networks

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Neolane drives marketing that delivers, with the only enterprise marketing software that effectively unites emerging technologies, like mobile, with traditional channels to create an optimal customer experience, improve marketing effectiveness and drive revenue. More than 100 of the world’s most innovative marketers including Accor Hotels, EMI Music, Sephora and Virgin Megastores/zavvi trust Neolane to drive highly personalized, tightly coordinated digital and print marketing initiatives. Neolane offers a single, open platform that encompasses all the essentials for managing campaigns, leads, dynamic content, marketing resources, customer data and analytics. This enterprise marketing platform was built specifically to power a broad range of marketing process automation requirements from budgeting and planning through creation and real-time execution, to measurement and reporting.

NeoMedia Technologies, Inc. is a global leader in mobile barcode scanning solutions. Our technology allows mobile devices with cameras to read 1D and 2D barcodes and provide “one click” access to mobile content. The output is Mobile Digital Media – a powerful new media form where print, mobile and web converge. Combining this technology with advanced analytics & reporting capabilities revolutionizes the way advertisers market to mobile consumers. NeoMedia provides the infrastructure to make 2D camera barcode scanning and its associated commerce easy, universal, and reliable – worldwide.

Neolane allows companies to gain better visibility and control over their total marketing operations and more efficiently build and execute communications strategies. With Neolane, business-to-consumer and business-to-business companies can drive dynamic content personalization across multiple mediums to create more relevant twoway dialogue. The platform can easily combine direct mail, email, web personalization, digital printing, WAP Push, and mobile applications like SMS (“Short Message Service” or text messaging) and MMS (“Multimedia Message Service”) into a highly orchestrated marketing program. Additional Websites: www.neolane.fr, www.neolane.co.uk

Additional Websites: www.neoreader.com Additional Brands: NeoReader, NeoSphere


Industry Categories: Infrastructure Vendor, Aggregator

Neolane, Inc. One Gateway Center - 7th Floor; 300-334 Washington Street Newton, MA 02458 USA www.neolane.com ℡ +1(617) 467-6760 +1(617) 467-6701

NeoMedia Technologies, Inc. Two Concourse Parkway, Suite 500 Atlanta, GA 30328 USA www.neom.com ℡ +1(239) 337-3434 +1(239) 337-3668

Second Location Jens-Otto-Krag-Str 11 Wuerselen 52146 Germany

Industry Category: Application Provider Netomat, Inc. 307 W. 38th St, #901 New York, NY 10018 USA www.netomat.com ℡ +1(212) 594-1955 +1(212) 594-1963


Netsize C/ Vía de las Dos Castillas 33. Ed. Atica 7 Pozuelo de Alarcón, Madrid 28224 Spain www.netsize.com ℡ +34 918373001

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Digital full service agency. Display, creativity, search, mobile, e-mail, etc.

NeuStar (NYSE: NSR) is a provider of clearinghouse and directory services to the global communications and Internet industry. Working with the CTIA – The Wireless Association® and participating mobile operators across America, NeuStar has established and operates the authoritative directory for U.S. Common Short Codes (CSCs). Brands, agencies and enterprises can now mobilize their advertising and communications by applying a common short code – a five- or six-digit string of numbers – to their marketing. Adding a CSC enables brands to send and receive text and rich multimedia messages, and to put their marketing “on the move” with today’s consumers – creating an interactive, direct and permission-based relationship with more than 235 million mobile subscribers. For more information, visit www.NeuStar.biz and www.USshortcodes.com.


Industry Category: Registry Operator

Net Think Iberia Spain www.netthink.es ℡ +34915938367 +34 914454188

NeuStar, Inc 46000 Center Oak Plaza Sterling, VA 20166 USA www.neustar.biz ℡ +1.571.434.5400 +1.571.434.5301

New Motion, Inc. (NMI) provides digital entertainment products and services for businesses and consumers in North America. We use the power of the Internet, the latest in mobile technology, and traditional marketing and advertising methodologies in our three company divisions: MobileSidewalkT, RingtoneChannel and Bid4Prizes.

The New York Times Company publishes The New York Times, the International Herald Tribune, The Boston Globe and 15 other daily newspapers; owns nine network-affiliated television stations and two New York radio stations; and has approximately 35 Web Sites including NYTimes.com, Boston.com and About.com.

Additional Websites: www.mobilesidewalk.com, www.ringtonechannel.com, www.bid4prizes.com Additional Brands: New Motion Inc., Mobile Sidewalk, Ringtone Channel, Bid 4 Prizes Industry Categories: Content Provider, Aggregator


New Motion, Inc. 42 Corporate Park Irvine, CA 92606 USA www.newmotioninc.com ℡ +1.949.777.3700 +1.949.777.3707

New York Times Company 500 Seventh Avenue, 8th Floor New York, NY 10018 USA www.nytimes.com ℡ +1.646.698.8000 +1.646.698.8081


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News Over Wireless develops custom applications and services for local television broadcasters and media companies to deliver news and information to mobile phone users. Station partners focus on the local news they know best, while News Over Wireless ensures it reaches viewers with industry-leading technology and platforms. Partners have the opportunity to customize the solution for their market. Stations define their own menu structure, control their own content and select special event categories such as weather closings, regional sports coverage, hurricane tracking and elections. In addition to partnerships with stations, News Over Wireless works with carriers to expand national reach and support. The subscription solutions are available directly through carriers as downloadable applications, premium mobile web and video channels. Ad-supported WAP access provides carrier-agnostic availability to any data-enabled mobile phone. News Over Wireless technology provides handset detection for over 10,000 phones and the subscription solutions are supported on more than eighty phones. News Over Wireless has been a pioneer in US mobile space: - 1st mobile news application for local TV station in 2004 - 1st video channel devoted to local television in 2006 - 1st live mobile streaming of local television station programming in 2007 Additional Websites: www.cbcnewmedia.com Additional Brands: My Local TV (mobile solution on-deck with AT&T, Sprint and Verizon as downloadable application, video channel and/or premium WAP) * 4MYTV (46988) short code Industry Categories: Application Provider, Aggregator


News Over Wireless 2619 Western Blvd Raleigh, NC 27606 USA www.newsoverwireless.com ℡ +1(919) 821-8781

Newsphone Hellas SA 280 Thiseos Avenue Kallithea, Athens 17675 Greece www.newsphone.gr ℡ +30 210 947 2222 +30 210 947 2223

Industry Category: Test & Monitoring Equipment NexPerience 10 Granit St., PO Box 10026 Petah-Tikva, 49514 Israel www.nexperience.com ℡ +972 3 9260100 +972 3 9260106


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Nielsen Mobile, a service of The Nielsen Company, is the world’s largest provider of syndicated consumer research to the telecom and mobile media markets. Nielsen Mobile is your connection to the mobile consumer. Since 1998, executives at service providers, device manufacturers, content providers, and retailers have relied on Nielsen Mobile data to make confident competitive strategy, marketing and resource allocation decisions. Nielsen Mobile uses its unique measurement tools and large-scale consumer panels to completely understand the mobile consumer’s behavior, attitudes and experience. For more information, visit: www.nielsenmobile.com.

About Nokia Interactive Nokia Interactive has an ambition for all consumers to have connected mobile devices with rich and valuable services supported by relevant and respectful advertising. The Nokia Media Network provides reach to millions of mobile consumers through advertising on more than 80 blue-chip mobile publishers, operator partners and Nokia properties. Hundreds of top brands, including BMW and Paramount, advertise on the network and use Nokia Interactive’s award-winning mobile marketing team to create end-to-end, high performance mobile experiences for their customers. To see mobile advertising in action go to http://nokiaads.mobi on any mobile device. Additional Websites: www.enpocket.com, www.nokia.com Additional Brands: Nokia Media Network, Enpocket


Industry Categories: Mobile Advertising Network, Agency, Device Manufacturer

Nielsen Mobile 101 Green Street San Francisco, CA 94111 USA www.nielsenmobile.com ℡ +1.415.395.0500

Nokia 31 St James Avenue Boston, MA 02116 USA www.adservice.nokia.com/

Second Location 10 Great Pulteney Street London W1F 9NB UK Third Location 438B Alexandra Road #07-00 Alexandra 119968 Singapore

Nortel is a recognized leader in delivering communications capabilities that make the promise of Business Made Simple a reality for our customers. Our next-generation technologies, for both service provider and enterprise networks, support multimedia and business-critical applications. Nortel's technologies are designed to help eliminate today's barriers to efficiency, speed and performance by simplifying networks and connecting people to the information they need, when they need it. Nortel does business in more than 150 countries around the world. For more information, visit Nortel on the Web at www.nortel.com. Industry Categories: Infrastructure Vendor, Application Provider

Industry Category: Academic Institution

Nortel Networks 2221 Lakeside Blvd Richardson, TX 75082 USA www.nortel.com ℡ +1(972) 684-0000

Northeastern University 75 Collier Road Scituate, MA 02066 USA www.cba.neu.edu ℡ +1.617.373.5241


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NPR (National Public Radio) is an internationally acclaimed producer and distributor of noncommercial news, talk, and entertainment programming. A privately supported, not-for-profit membership organization, NPR serves a growing audience of 26 million Americans each week in partnership with more than 800 independently operated, noncommercial public radio stations. Each NPR Member Station serves local listeners with a distinctive combination of national and local programming. NPR's Web site at NPR.org features ten years of archived radio programming plus interactive features and an online shop. In mid2006, npr.org was averaging 5 million unique visitors and 35 million page views each month. Additional Brands: NPR, National Public Radio, Morning Edition, All Things Considered, Fresh Ai, Car Talk Industry Category: Consulting

Industry Categories: Content Provider, Brand, Media Company

Nova Ventus Consulting C/ Balmas 185 5 1 Barcelona, 08006 Spain www.nova-ventus.com ℡ +34 902 947 148 +34 933 689 590

NPR 635 Massachusettes Avenue NW Washington, DC 20001 USA www.npr.org ℡ +1.202.513.3620 +1.202.513.4017

Additional Brands: BeVocal Industry Category: Application Provider

Industry Categories: Aggregator, Application Provider, Infrastructure Vendor

Nuance Communications 685 Clyde Ave Mountain View, CA 94043 USA www.bevocal.com ℡ +1.650.210.8600 +1.650.210.9275

Numobiq, Inc. 39300 Civic Center Dr., Ste. 240 Fremont, CA 94538 USA www.numobiq.com ℡ +1.650.210.8600 +1.650.210.9275


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OgilvyInteractive Worldwide is the world’s largest and most experienced full-service digital marketing agency, with a global reach of 42 offices in 39 countries. It provides clients with a full range of interactive and consulting services to deliver profitable customer relationships. The roster of clients is equally balanced between global clients including American Express, IBM, Nestlé, Unilever and Yahoo!, and leading clients in our local markets. OgilvyInteractive is a wholly-owned subsidiary of OgilvyOne Worldwide, a unit of The Ogilvy Group. The agency is part of WPP Group plc (NASDAQ: WPPGY), one of the world's largest communications services groups. Industry Category: Wireless Operator


O2 www.o2.co.uk ℡ + 44 7712 397122

OgilvyInteractive Worldwide Plaza 309 W 49th St New York, NY 10019-7399 USA www.ogilvyinteractive.com +1.212.237.6130

Okto is a pioneer in SMS, SIM Browsing and WAP services. The company offers an “integrated network” allowing corporations and media companies to establish immediate connection with all of the Brazilian mobile operators. Industry Categories: Mobile Solutions Provider, Aggregator, Application Provider


Okto Rua Dr. Renato Paes de Barros, 714 13º andar São Paulo, SP 04530-001 Brasil www.okto.com.br ℡ +5511 3054 2041 +5511 3054 2043

ON2 Technologies, Inc. 21 Corporate Drive #103 Clifton Park, NY 12065 USA www.on2.com ℡ +1(518) 724-3872 +1(518) 348-2098


Second Location Av. das Américas, 3434 bl. 5 sl 308 Rio de Janeiro. RJ 22631-003 Brasil

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OpenMarket is the only complete messaging and financial solution for mobile commerce and the provider of choice for companies looking to reliably sell premium digital content directly to consumers. OpenMarket provides an innovative and powerful suite of on-demand services from a trusted industry expert enabling the largest consumer brands to high growth new ventures to rapidly and cost effectively leverage the mobile channel to market and promote their digital content offerings.

Openwave Systems Inc. (Nasdaq: OPWV) provides Communication Service Providers (CSPs), including wireless and wireline carriers, Internet Service Providers (ISPs), portals, and broadband providers worldwide, with the software and services they need to build boundaryfree, multi-network communications services for their subscribers.

OpenMarket provides the most direct network operator connections in the U.S. market today, enabling reach to more than 98% of U.S. mobile subscribers. Industry Category: Aggregator

Industry Categories: Infrastructure Vendor, Software

OpenMarket Inc. 2211 Elliott Avenue, Suite 400 Seattle, WA 98121 USA www.openmarket.com ℡ +1(877) 478-0700 +1(734) 527-6124

Openwave Systems Level 10, 383 Kent Street Sydney, NSW 2000 Australia www.openwave.com

Second Location 1400 Seaport Boulevard Redwood City, CA 94063 USA ℡ +1(650) 480-8000 +1(650) 480-8100

Since its November 2000 launch, Opera Telecom has enjoyed rapid growth. Our offices in the USA, United Kingdom, Republic Of Ireland, Germany, Jamaica, Saudi Arabia, Ukraine and Spain deliver world-class services for our customers, worldwide. We are one of the world’s leading providers of Premium Wireless and Wireline Content to internet portals, television and radio broadcasters, publishers, carriers and independent telecommunications companies. As a licensed Network Operator, we enjoy cost advantages over our competitors. We have the capabilities to rapidly deliver integrated solutions over SMS, MMS, J2ME, WAP, Voice/IVR and Fixed Line Internet as well as the facilities to deliver unique solutions and source unique content for our customers worldwide. Industry Category: Content Provider


Opera Interactive Technology Group 13800 Coppermine Road Herndon, VA 20171 USA www.operatelecomusa.com ℡ +1.703.234.7814 +1.703.234.5858

Orange NSM 28/30 Rue du Gal LeClerc Issy Les Moulineaux, 92130 France www.orange.fr ℡ +33 145 29 5646


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Ortiva Wireless offers the industry's only commercial solution for proactive management of mobile video, allowing service and content providers to dramatically improve control, quality, and efficiency of rich media content delivery. Ortiva's Media Streamer platform extends service reach, increases network efficiency, and improves video coverage density for mobile operators. Content providers and aggregators can leverage Ortiva's innovative, hosted Mobile-CDN service to easily manage and scale video delivery, and control insertion of additional targeted viewer content, all without the need to buy equipment. And in every case, Ortiva Wireless will dynamically shape the content to give subscribers the smoothest video and clearest audio experience possible regardless of fluctuating and hostile network conditions. Industry Category: Infrastructure Vendor ORF-Enterprise GmbH & Co KG Würzburggasse 30 Wien, 1136 Austria www.orf.at

Ortiva Wireless, Inc. 4255 Executive Square, Suite 700 La Jolla, CA 92037 USA www.ortivawireless.com ℡ +1.858.704.1550 +1.858.704.1721

Out There Media is one of the leading full service mobile advertising firms. With its leading edge mobile adserver platform Mobucks™, Out There Media enables publishers and operators to monetize their inventory. Through its experienced creative and project management team, Out There Media supports advertisers and agencies to bring great concepts to the mobile ad space – thus making sure that the medium is used in an optimal way and that all members of the value chain are satisfied with the results. Out There Media is based in Vienna with offices in Athens, Skopje and Los Angeles. Industry Categories: Mobile Advertising Enabler, Agency Out There Media Schottenfeldgasse 20/2 Vienna 1070 Austria www.out-there-media.com ℡ +43 664 316 9028


Second Location Ydras 8 N. Psychiko, Athens 154 51 Greece

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PDM has always been a pioneer in the Spanish Direct Marketing arena. One year after our birth, in 1976, we were the first company to produce a mailing of 1 million packs, and the following year we introduced Laser printing technology for personalisation, again the first ones in our country. In PDM we are targeting specialists. Over the last 30 years we have implemented the most modern techniques that our clients were requesting in order to help them in their recruitment campaigns. Analysing their current customers, we identify their main features and then we look for similar people in our prospects’ database, UNIVERS. We also run a LIST BROKING activity and can offer you some of the best responding mail order buyers. Either way, we can give you professional advice and tools to help you acquire new customers to refresh and enrich your housefile. Additional Websites: www.didimo.es Industry Categories: Application Provider, Content Provider Payzy Corporation 400 Madison Avenue, 11th Floor New York, NY 10017 USA www.payzy.com ℡ +1.212.751.2837 +1.206.202.1402

PDM - Digital Marketing Iberia S.L Travesía de Costa Brava 6 Madrid, 28034 Spain www.pdm.es ℡ + 34 91 382 20 04 + 34 91 729 07 90

Pelago is an early-stage company developing innovative location-aware mobile and Web applications for consumers. Our first product is right around the corner, so stay tuned!

Pharos Consulting is a digital marketing agency integrating both marketing and innovation. Providing leading projects over mobile marketing, loyalty card programs, and database marketing implementations, Pharos also combines available technologies and focuses on new marketing infrastructures and technologies to make end-to-end solutions and products available, with its operational excellence.


Industry Categories: Agency, Infrastructure Vendor

Pelago, Inc. 1601 Fifth Avenue, Suite 1100 Seattle, WA 98101 USA www.pelago.com ℡ +1.206.223.0660 +1.206.223.0659

Pharos Consulting Ataturk Oto Sanayi Sitesi . Kysym €iftkurtlar Plaza No:78 Kat:5 Maslak Istanbul, 34398 Turkey www.pharos.com.tr ℡ +90-212-2865855 +90-212-2865865


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Ping Mobile (formerly Pop Solutions) is a creative full-service mobile agency providing a complete range of mobile marketing solutions, including discount offers, promotions and content services, with a specialization in assisting clients in building brand awareness and customer loyalty. A strong focus on consumers, both through the unique Ping Rewards™ mobile portal, and vast experience in consumer marketing, combined with industry-leading consultancy, reporting, data analysis and client services packages, makes Ping Mobile the premier mobile marketing agency for clients of all sizes.

The Playboy Entertainment Group consists of several units: Playboy TV, Playboy Home Entertainment, Playboy Radio, and Playboy Online and Wireless. The Entertainment Group creates approximately 1,500 hours of original programming annually in a range of genres that is used for the TV properties and online. The programming is used on Playboy TV networks both in the U.S. and abroad as well as in the creation of DVDs and home videos that are sold in 200 countries and territories. In the U.S., Playboy TV and the Company's Spice-branded portfolio of movie channels are available in more than 142 million cable and direct-to-home satellite household units. The Company also operates more than 27 Playboy and Spice networks in more than 70 countries throughout Europe, Latin America and Asia. Playboy Online is a leading lifestyle and entertainment offering for men on the Internet. The Company has international ventures in several countries including Germany, France, the Netherlands and Brazil. Playboy Wireless offers the fun and sexiness of the classic Playboy lifestyle through custom wireless content including Playboy-themed games, images, video clips, voice clips and ring tones. Playboy is now offering wireless entertainment services through licensees in 30 territories around the globe including Germany, the United Kingdom, Australia, France, Italy and Brazil.

Additional Websites: www.pop-solutions.com

Additional Websites: www.playboy.com, www.playboymobile.com, www.playboytv.com, www.playboyradio.com

Additional Brands: POP Solutions Additional Brands: Playboy, Spice, Club Jenna Industry Categories: Mobile Solutions Provider, Content Provider

Industry Categories: Content Provider, Aggregator, Brand

Ping Mobile 560 Sylvan Avenue Englewood Cliffs, NJ 07632 USA www.ping-mobile.com ℡ +1.818.501.9360 +1.818.386.6955

Playboy Entertainment Group 2706 Media Center Drive Los Angeles, CA 90065 USA www.playboyenterprises.com ℡ +1.323.276.4000 +1.323.276.4500

Second Location 730 Fifth Avenue New York, NY 10019 USA Third Location 680 North Lake Shore Drive Chicago, IL 60611 USA

Leading direct-to-consumer distributor of mobile content covering all major consumer touch points. Also offer the only true B2B turn key solution. Industry Categories: Off Portal Distributor & Destination, Aggregator PlayPhone Inc. 5300 Stevens Creek Blvd. #460 San Jose, CA 95129 USA www.playphone.com ℡ +1.408.261.6200 +1.408.261.6201


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Pliq is a mobile marketing agency providing a full suite of services and mobile delivery formats. We consult, create and implement SMS/MMS, WAP and IVR campaigns for brands and entertainment properties. Pliq has a unique blend of creative talent, entertainment industry connections and in-house technology platforms. In addition to the HQ in Los Angeles, Pliq has an additional office located in Germany handling our European partnerships. Visit the Pliq web site, www.pliq.com for a partial client list, product/service overviews and demonstrations. Industry Categories: Agency, Content Provider


Pliq 5700 Wilshire Blvd.,Suite 285 Los Angeles, CA 90036 USA www.pliq.com ℡ +1.818.501.9360 +1.818.386.6955

Plutolife LLC 517 Starr Blvd. Calverton, NY 11900 USA www.plutolife.com ℡ +1(908) 872-2134 +1(908) 399-5494



pontomobi interactive Rua Amauri, 24 Sao Paulo, 01448-000 Brazil www.pontomobi.com.br ℡ +55 11 3375 0510

Predicto Mobile LLC Park 80 West, Suite II Saddle Brook, NJ 07663 USA www.predictomobile.com ℡ +1.408.261.6200 +1.408.261.6201


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Progressive Concepts Inc. Leading direct-to-consumer distributor of mobile content covering all major consumer touch points. Also offer the only true B2B turn key solution.

For over 40 years, Teletouch has offered a comprehensive suite of telecommunications products and services, including cellular, two-way radio communications, GPS-telemetry and wireless messaging services throughout the United States. Teletouch's wholly-owned subsidiary, Progressive Concepts, Inc. (PCI), is a leading U.S. provider of wireless cellular voice, data, and entertainment products and branded wireless services to individuals, businesses, and government agencies. PCI provides these products and services through its chain of retail stores (under the 'Hawk Electronics' brand), Hawk-branded agents, a direct sales force in Texas and Arkansas, and through the Internet (www.hawkelectronics.com). PCI also operates a significant national wholesale distribution business serving smaller cellular and automotive retailers, car dealers and cellular service providers throughout the country. Teletouch's common stock is traded on the Pink Sheet electronic exchange under stock symbol: TLLE. Additional information about Teletouch and Hawk Electronics can be found at: www.hawkelectronics.com and www.teletouch.com. Additional Websites: www.teletouch.com


Industry Category: MVNO Operator, MVNE Operator

Procter & Gamble 1 or 2, Procter & Gamble Plaza Cincinnati, OH 45201 USA www.pg.com ℡ +1.513.983.1100

Progressive Concepts, Inc. 5718 Airport Freeway Fort Worth, TX 76117 USA www.hawkelectronics.com ℡ +1.817.831.6789 +1.817.654.6816 Second Location 3801 W. George Bush Hwy #132 Plano, TX 75075 USA


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Third Location 5759 WW Green Oaks Blvd. Arlington, TX 76017 USA Fourth Location 6411 A Camp Bowie Blvd. Fort Worth, TX 76116 USA Fifth Location 9971 IH-10 West San Antonio, TX 78230 USA

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Project House is an Istanbul based interactive marketing agency, serving global and local brands with 360 degree interactive marketing projects. We are not just a marketing firm, a consultancy house or a technology-creator, but a combination. We code machines to decode consumers. We create technology to enable marketing professionals to market smarter in their highly competitive environments. We create campaigns to stand out in the crowd. Founded in 1999, our services include web projects management, mobile marketing, e-mail marketing , database management, creative design, search engine marketing, interactive media buying, planning and campaign management. PH’s mobile marketing muscle is a unique blend of interdisciplinary projects, utilizing cross-media synergies for leading brands. PH team is a blend of different talents and perspectives: Marketing brains, creative artists, brand experts, coding gurus. Our people provide outstanding corporate service with just one objective in mind: Creating sustainable value for our client brands. Industry Category: Agency Project House Sakir Kesebir Cad. Balmumcu Plaza 4 36/10 Balmumcu Besiktas Istanbul 34349 Turkey www.ph.com.tr


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Promotions.com 29 West 38th Street, 17th Fl. New York, NY 10018 USA www.promotions.com ℡ +1(212) 764-7674 +1(212) 764-8905

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Proteus is a veteran provider of mobile marketing products and solutions with deep carrier connectivity around the globe. From mobile Internet sites to SMS messaging campaigns to entertainment content storefronts, Proteus develops products to help companies create innovative marketing programs, connect with consumers, drive additional revenue and build their brands. Swift is a professional-grade, self-service mobile Internet publishing platform that allows clients to create, edit and monetize mobile sites quickly and cost effectively. Via is a self-managed mobile messaging product that supports the creation, delivery and management of SMS and WAP Push alerts, auto-responders, trivia, polls, sweepstakes and text-to-screen messaging. Merx is a mobile content management and storefront solution that manages and delivers binary content such as ringtones, graphics and games. Current clients include major media and entertainment brands (FOX, Disney, Scripps, NBC Universal, EMI, etc), advertising agencies, newspaper publishers, large corporations and Tier 1 mobile operators. Proteus' strong client relationships and frequency of repeat customers are indicative of the company's commitment to excellence and execution. Based in Arlington, VA, with offices in New York, Buenos Aires, Mexico City and Bogotá, Proteus is owned by U.K.-based 2ergo Group. For more information, visit www.proteus.com or www.2ergo.com. Additional Websites: www.2ergo.com, www.swiftmob.com Additional Brands: 2ergo, Swift, Via, Merx, Lyra Industry Categories: Application Provider, Agency, Aggregator, Infrastructure Vendor


Proteus (a 2ergo company) 2020 14th St N, Suite 500 Arlington, VA 22201 USA www.proteus.com ℡ +1.202.452.6800 +1.703.776.9226

Publicidad Interactiva 2006 Sevilla 41005 Spain ℡ +34 954980915


Second Location Malabia 2162 Planta Baja B Capital Federal, Buenos Aires CP1425 Argentina Third Location St. Mary's Chambers, Haslingden Rd Rawtenstall, Lancashire BB4 6QX UK

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Publicis Groupe is the world's fourth largest communications group, and a global leader in digital and online advertising, media consulting, and healthcare communications. With some 42,000 professionals in 104 countries, the Groupe's activities cover advertising, through three global advertising networks: Leo Burnett, Publicis, Saatchi & Saatchi, as well as through its two multi-hub networks Fallon Worldwide and 49%-owned Bartle Bogle Hegarty; media agencies with two worldwide networks ZenithOptimedia and Starcom MediaVest Group; and marketing services, including digital and interactive communications through Digitas; relationship and direct marketing, public and media relations, corporate and financial communications, multicultural communications, and event communications.

Púca is a global leader in mobile marketing solutions and services which enable organisations to manage interactive relationships with their customers and target audience using mobile phones. We are renowned for thought leadership and innovation which allow us to constantly deliver the most effective services for our customers. We are a neutral gateway carrier for Vodafone, O2, Meteor and 3, so we can offer you access to everyone! Púca’s expertise spans all areas of mobile marketing allowing us to offer our clients a truly integrated approach to mobile interaction with their consumers. Púca was founded in 2000 to help organisations utilise new interactive SMS and mobile Internet technologies to communicate with their consumers. In 2005 Púca acquired the Beijing, China-based company Mobile Factor. Renamed Púca China, this is now a leading Mobile Marketing specialist in the Chinese market with offices in Beijing, Shanghai and Guangzhou. Púca is a founding member and of the Mobile Messaging Forum (MMF), now MMA Ireland. MMA Ireland formulates industry standards, best practice and educational activities.

Additional Websites: www.denuogroup.com, www.starcomworldwide.com, www.leoburnett.com Additional Brands: Denuo Group, Starcom WorldWide, Arc WorldWide, a division of Leo Burnett Industry Category: Agency

Industry Categories: Application Provider, Aggregator

Publicis Groupe, North America 35 W. Wacker Drive Chicago, IL 60601 USA www.publicisgroupe.com ℡ +1.646.278.6730 +1.646.278.6732

Púca 15d Gilford Road Sandymount, Dublin Ireland www.puca.com ℡ +353 1 218 6830 +353 1 218 6881 Second Location Building 16, Rm 0505, Jianwai SOHO 39 Dong San Huan Zhong Lu Road Chaoyang District Beijing, 100022 China


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Third Location Suite7A, Bao Qing Tower, 8 Tao Jiang Road Shanghai, 200031 China Fourth Location Room 501/502 Commercial Tower of China Hotel Liuhua Road Guangzhou, Guangdong, 510015 China

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Qmobile is one of the leading service providers in the emerging digital media industry. Launched in 2003 and leveraging the founding team's deep domain knowledge, Qmobile has delivered compelling entertainment and information services to millions of mobile phone users across the US. The company currently offers downloadable ringtones, wallpaper images and games. It also runs SMS chat services, and additional services are under development. Qmobile markets its services through direct response advertising and through www.qtones.com. Based in the Washington DC metro area, Qmobile is privately held and is backed by Draper Fisher Jurvetson, Draper Atlantic and the Grosvenor Funds. For more information on Qmobile, please visit www.qmobile.us.

qode® is a revolutionary mobile marketing solution that links consumers directly to desired web pages on the mobile internet. This patented technology, formerly branded as PaperClick®, turns brand names, keywords, barcodes and smartcodes into hyperlinks to the mobile Web. By simply clicking on a code with a camera phone or entering keywords or barcodes in a search-style window, consumers bypass long URLs, search engines or difficult-to-navigate phone menus to go straight to the destination they want to reach. qode® takes the exciting new medium of mobile marketing (where marketers interact with consumers via their cell phone) to new heights by offering one click connectivity™ to the mobile web. qode links mobile users quickly and directly to advertising, mCommerce, polling, content, promotions (rebates, contests, coupons, etc.) and numerous other consumer and enterprise applications such as product registration, homeland security, food labeling, inventory control and more. With qode, marketers can now make any product package, ad campaign, retail display, publication or any other medium immediately interactive and attract new consumers, improve customer loyalty and increase brand awareness and revenues, without the need to reprint packaging.

Industry Categories: Content Provider, Aggregator, Off Portal Consumer Service

Industry Categories: Application Provider, Enabling Technology Provider

Qmobile, Inc. 11600 Sunrise Valley Drive, Suite #250 Reston, VA 20191 USA www.qmobile.com ℡ +1.703.860.5700 +1.703.860.0078

qode, a NeoMedia Technologies Company 2201 Second Street, Suite 600 Fort Myers, FL 33901 USA www.qode.com ℡ +1.239.337.3434 +1.239.337.3368


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QUALCOMM CDMA Technologies (QCT) is the largest provider of 3G chipset and software technology in the world, with chipsets shipped to more than 50 customers and powering the majority of all 3G devices commercially available. QCT partners with nearly 60 3G network operators around the globe and has the largest CDMA engineering team in the wireless industry. QCT has been the world's largest fabless semiconductor producer for the last five years and named the best financially managed fabless semiconductor company for the past four years by the Fabless Semiconductor Association. QCT provides complete chipset solutions and integrated applications from the Launchpad(tm) suite of advanced technologies. Our integrated solutions offer device manufacturers reduced bill-of-materials costs, time-to-market, and development time. Mobile handsets powered by QCT chipsets can offer more features while maintaining a smaller, sleeker form-factor and benefiting from reduced power demands. QCT values collaboration with its customers and partners and works closely with them to enable their success. We offer a wide range of tools to support the device development process, and develop new technologies based on the needs and demands of the wireless market. Devices for all market segments can now include features enabled by 3G wireless technology, in demand by a growing and increasingly sophisticated wireless community. Additional Websites: www.cdmatech.com, www.umtschips.com, www.3gchipsets.com Additional Brands: Mobile Station Modem (MSM), Q3Dimension, gpsOne, Snapdragon, MediaFLO, QUALCOMM Single Chip (QSC) Industry Category: Chipset Provider/Wireless Technology


QUALCOMM CDMA Technologies 5775 Morehouse Drive San Diego, CA 92121-1714 USA www.qualcomm.com ℡ +1.858.845.3353 +1.858.651.0549

Quattro Wireless 93 Hayden Ave Lexington, MA 02421 USA www.quattrowireless.com ℡ +1.781.482.1072 +1.781.482.1048


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QuickPlay Media provides content management and service delivery solutions for mobile television and video services. The QuickPlay OpenVideo™ platform offers maximum flexibility and streamlined application integration for mobile operators, media companies and technology partners. OpenVideo integrates with many different mobile content ecosystem players, seamlessly operating with major search, billing and user interface frameworks. QuickPlay Media Inc. has offices in Toronto, San Francisco and London.

Quigley-Simpson is a full service, response driven advertising agency dedicated to active engagement through powerful creative executions, precision media planning & buying, and effective & accountable advertising that we call Brand Response.

Additional Brands: QuickPlay Media, QuickPlay Personal Entertainment Server, QuickPlay Personal Entertainment Center, QuickPlayer for BlackBerry

Additional Websites: http://qs-mc.com, http://brandresponse.com


Industry Categories: Agency, Market Research Firm

QuickPlay Media 43 Hanna Ave, 5th Floor Toronto, ON M6K 1X1 Canada www.quickplay.com ℡ +1.416.916.7529 +1.416.535.2415

Quigley-Simpson Interactive 11601 Wilshire Blvd., Suite 210 Los Angeles, CA 90025 USA www.quigleysimpson.com ℡ +1 (310) 996-5860 +1 (310) 996-5802

Industry Category: Location Services Qwikker 440 9th Ave , 11th Floor, Ste D New York, NY 10001 USA www.qwikker.com ℡ +1 212 404-1205 +1 650 592 1533


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R/GA (www.rga.com is a full-service digital agency that transforms the way people interact with brands. It was the only digital agency named to AdAge’s Agency “A-List” in 2006 and Interactive Agency of the Year in 2005, was Adweek’s Interactive Agency of the Year in 2006, 2004, and 2002, and Creativity’s Interactive Agency of the Year in 2007. R/GA provides a wide range of services for world-class brands, Fortune 500 companies, and educational and cultural institutions. A commitment to design, technology, and innovation has defined R/GA’s continuing legacy as an iconoclast in the world of communications and marketing. Founded in 1977, R/GA has received the top creative awards for film, broadcast, design, advertising, and interactive. R/GA is part of The Interpublic Group (NYSE:IPG), one of the world's largest advertising and marketing services organizations.

Radius-ED is a global mobile messaging solutions service provider with offices in Singapore, Malaysia, Philippines and the USA. We own and operate our proprietary messaging platforms and global network infrastructure to offer innovative messaging solutions and mobile marketing programs to our international partners and clients, who are primarily, Global Brand Owners, Mobile Operators and Content Providers / Aggregators.

Additional Brands: Radius-ED International Wholesale Messaging, G1 Global 1 Number, SMSAssure & Revenue Assurance Industry Category: Agency R/GA 350 West 39th Street New York, NY 10018 USA www.rga.com ℡ +1(212) 946-4165 +1(212) 946-4010

Industry Categories: Agency, Aggregator, Application Provider Second Location 3rd Floor, 30 New Oxford Street London, England WC1A 1AP UK

Radius-ED Sdn Bhd Suite 3B-20-3, Level 20, Block 3B, Plaza Sentral, Jalan Stesen Sentral 5, KL Sentral, Kuala Lumpur 50470 Malaysia www.radius-ed.com ℡ +603-2260 3700 +603-2260 3708

Real Content Group provides a digital distribution, radio promotion and business development service to elite content owners and brands. Real Content Group distributes content to over 300 online and mobile sales channels, provides a comprehensive radio promotion service and secures sponsorship arrangements for the clients that we represent. Real Content Group specializes in online and mobile media platforms, marketing campaigns, business strategy development and implementation. Industry Categories: Content Provider, Aggregator

Industry Category: Legal

Real Content Group, LLC 1021 N. Hollywood Way #140 Burbank, CA 91505 USA www.realcontentgroup.com ℡ +1(310) 600-0301

Reed Smith LLP 599 Lexington Avenue New York, NY 10022 USA www.reedsmith.com ℡ +1.412.288.3882 +1.412.288.3063


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Resource Interactive is one of the nation's preeminent digital marketing agencies, helping Fortune 500 companies thrive in the evolving internet economy with award-winning digital strategy, creative and technology solutions. Known for its revolutionizing consumer insights, leading edge interactive design and technological innovation, Resource Interactive is ranked among the top twenty independent interactive agencies in the nation. Unique in the industry as female-founded, owned and operated, the company has grown over its 26-year history from its first marketing relationship with Apple to ongoing partnerships with clients such as Procter & Gamble, Hewlett-Packard, Wal-Mart, The Coca-Cola Company, Victoria's Secret, Best Buy, Sherwin-Williams and L.L. Bean, among others. For more information, visit www.resource.com. Industry Category: Wireless Operator


Reliance Communications J Block, 2nd Floor, 3rd Wing, DAKC Navi Mumbai, Maharashtra 400710 India www.relianceada.com ℡ +91 22 30387871 +91 22 30387899

Resource Interactive 343 N Front Columbus, OH 43215 USA www.resource.com ℡ +1(614) 621-2888 +1(614) 621-2873

Thomson Reuters is the world’s leading source of intelligent information for businesses and professionals. We combine industry expertise with innovative technology to deliver critical information to leading decision makers in the financial, legal, tax and accounting, scientific, healthcare and media markets, powered by the world’s most trusted news organization.

Millions of young consumers call into RH Brands’ network of phone concepts each month. Most of our callers use mobile phones, tell their friends and call back often. During the calls, listeners are actively paying attention to contextually-placed brand messages and acting upon call-toaction promotions, including text opt-ins and call transfers. While providing entertainment to our users, these inbound calls create a valuable mix of audio and SMS advertising options for brands to effectively reach and interact with our large audience while on their phones. As a compliment to our audio concepts, RH provides a suite of interactive web properties. Additional Websites: www.RejectionHotline.com

Industry Category: Content Provider Reuters 3 Times Square New York, NY 10036 USA www.reuters.com ℡ +1(646) 223-4328 +1(646) 223-5959


Industry Categories: Brand, Content Provider Second Location 88 Kearny Street, 6th floor San Francisco, CA 94108 USA

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R. H. Donnelley Inc. (NASDAQ: RHD) R.H. Donnelley is one of the nation's leading Yellow Pages and online local commercial search companies. The company has more than 4,000 employees operating in 28 states across the United States. Every day, consumers rely on the company's more than 600 directories, online city guides, and search websites to find businesses that provide the services they need. RHD's directories, which have a circulation of approximately 80 million, are marketed under three of the industry's most recognized brands: AT&T Yellow Pages (formerly SBC Yellow Pages) in Illinois and northwest Indiana; Dex® Yellow Pages and EMBARQ Yellow Pages™. R.H. Donnelley's expanding presence on the Internet now includes the Best Red Yellow Pages® brand at bestredyp.com®, in AT&T Yellow Pages markets at CHICAGOLANDYP.com and local search services through DexKnows® at DexKnows.com®. Visit www.rhd.com for more information.

Rhythm NewMedia offers turnkey mobile advertising solutions, including video, games and banners. Rhythm's offering includes ad serving, ad sales and content sourcing. Rhythm's patent-pending ad platform enables broad reach, sharp targeting, precise frequency management, high customer satisfaction, extensive reporting and automation of business processes. Rhythm provides unique real-time measurement of ad effectiveness and customer satisfaction. Leading mobile operators 3UK, Vodafone Spain and T-Mobile-UK are currently using Rhythm's solution, with several more coming. Rhythm is also working with top brands, content providers and advertising agencies worldwide. Investors include The Carlyle Group, Lightspeed Venture Partners, Morgenthaler Ventures and Rembrandt Venture Partners.

Additional Websites: www.dexknows.com Additional Brands: Dex Industry Categories: Mobile Search, End User

Industry Categories: Mobile Advertising, Content Provider

RH Donnelley 198 Inverness Drive West Englewood, CO 80112 USA www.rhd.com ℡ +1(303) 784-2264 +1(303) 784-1850

Rhythm NewMedia 800 West El Camino Real, Suite 250 Mountain View, CA 94040-2587 USA www.rhythmnewmedia.com ℡ +1(415) 531-0098 +1(917) 591-8608

Second Location Suite 104, London, W1W 8HS UK Third Location Arcadia, 1 MG Road Sector 14, Gurgaon 122001 Haryana India

Ringleader Digital 286 5th Avenue, 6th Floor New York, NY 10001 USA www.ringleaderdigital.com ℡ +1(212) 947-9800 +1(212) 947-9861


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Rip Road is a leading mobile marketing company built by experienced mobile industry insiders. We have a rich history in mobile marketing. Our founders come from the largest U.S. wireless carriers, where we were responsible for launching mobile marketing and premium SMS in the U.S. Additionally, we helped teach America how to text through our work on American Idol. We provide mobile strategy and execution services. We work with brands and advertisers to create mobile marketing programs that engage consumers & create mobile databases. And we help media companies develop and run new mobile revenue businesses. We deliver innovative mobile applications and programs through our technology platforms. Our product offering includes: gateway SMS services, SMS applications, premium SMS, mobile internet, mobile media planning and buying, and custom mobile platform development. We are based in New York City. Industry Category: Agency


Rip Road, Inc. 215 Park Avenue South, 2nd Floor New York, NY 10003 USA www.riproad.com ℡ +1.877.RIP.ROAD

RMG Connect Worldwide 466 Lexington Avenue, 5th Floor New York, NY 10017 USA www.rhythmnewmedia.com ℡ +1.212.210.7839 +1.212.210.5678



RockeTalk, Inc. 6551 Cornerstone Court San Diego, CA 92121 USA www.rocketalk.com ℡ +1.212.210.7839 +1.212.210.5678

RuleSpace, LLC 1925 NW AmberGlen Pkwy. Ste. 210 Beaverton, OR 97006 USA www.rulespace.com ℡ +1.503.290.5100 +1.503.290.5200


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Industry Categories: Agency RUN THE RED Servicos em Telecomunicacoes Ltda. Avenida Paulista, 949 21st Floor cj. 211 Sao Paulo, Sao Paulo 01311-100 Brazil www.runthered.com ℡ +1.212.210.7839 +1.212.210.5678


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SView, LLC., ("SView" or the "Company"), a Santa Monica, California based company, is a software service provider that offers a unique compression, conversion and viewing technology that enables a wide variety of electronic documents to be viewed by the vast majority of existing mobile phones, not just smart phones. This proprietary electronic document format, called CSD™ (“compact shared documents” Feb. 2004 patent issued) is very adaptable and can be used for many applications not currently available to non-smart phone users (which comprise of the majority of the mobile users worldwide), including the viewing of 2D content of all types, sizes, fonts and formats. The Company uses a mobile Internet platform that is compatible with substantially all global platforms (including Symbian, Java, and Brew, among others), consisting of a best-in-class digital compression technology which allows a mobile network operator to extend the reach of its existing applications and services to a much greater portion of its installed customer base. Additional Websites: www.sviewjapan.com, www.sviewchina.com, www.csdcenter.com Additional Brands: SView, LLC, SView USA, LLC, SView China, SView Taiwan, SView Mexico Industry Categories: Content Enabler, Content Provider S View LLC 100 Wilshire Blvd., Suite 1200 Santa Monica, CA 90401 USA www.sview.com ℡ +1(310) 593-0822 +1(310) 393-4838


Safecount 909 Third Avenue New York, NY 10022 USA www.safecount.net ℡ +1.212.548.7255 +1.630.799.3679

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Salient Mobility is a wireless technology company that provides a full service text messaging platforms utilizing SMS (Short Message Service), WAP (Wireless Application Protocol). Salient Mobility develops customized advertising campaigns that engage customers, in one-to-one and interactive social networking experiences. At Salient Mobility, we know that by utilizing wireless technology we are adopting more environmentally friendly business practices and make a BIG difference in the world by reducing waste, and the clutter of junk mail. As a result of Salient Mobility’s success in delivering mobile content, more and more people are requesting our platforms. Our nationwide reach means we can facilitate mobile messaging services and products across North America. We have developed strong partnerships with many major industry leaders to ensure our solutions are compatible, well-connected and secure.

Scanbuy’s mobile solutions use the camera phone as a simple and direct link between the physical and digital world. Our 2D code capture technology and platforms are revolutionizing the way marketers, content providers, handset manufacturers and carriers around the world provide information and services to consumers on their mobile phones. Scanbuy is widely acknowledged as the leading provider in this emerging market. Founded in 2000, Scanbuy has a strong and growing intellectual property base. We have been highlighted as a Fortune’s 25 breakout company and honored as one of Red Herring’s 100 most innovative companies.

Additional Websites: www.txtysingles.com Additional Brands: EcoTextSmart, EcoTextMedical, and TxtySingles.com Industry Categories: Content Provider, Application Provider


Salient Mobility LLC 1230 Peachtree Street, 19th Floor Atlanta, GA 30309 USA www.salientmobility.com ℡ +1(404) 942-3310 +1(404) 942-3401

Scanbuy 54 W 39th St New York, NY 10018 USA www.scanbuy.com ℡ +1.212.278.0178 +1.212.202.4318


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SendMe is a leading provider of direct to consumer mobile entertainment. SendMe offers the broadest selection of mobile subscription services currently available online in the US. Whether it's interactive mobile trivia, the latest ringtones and wallpaper, mobile sweepstakes or one of the many other services we provide, SendMe is focused on delivering the best wireless content and experiences straight to your pocket. SendMe was founded in June 2006 by three friends with a simple mission: delight our customers with the latest in wireless entertainment. We figured that mobile games didn't have to be about complicated downloads or only playable on a few of the latest, most expensive handsets. We saw that text messaging, connecting with other people and personalization were areas where we could make fun products available for anyone with a phone and a few minutes. So we started SendMe to bring those dreams to life

Sennari is a mobile advertising company that enables personalized marketing programs across all mobile channels. Using Sennari’s proprietary platform, M20, advertisers are able to create highly-targeted, 1-1 customer interactions (including loyalty, rewards and ad-funded programs) using contextual and behavioral targeting, and deliver those programs via text, mobile web, voice, video and custom handset applications. This unique advertising ecosystem provides new revenue opportunities for carriers, allows brands to extend their reach to the handset, and delivers relevant offers and messaging to consumers on an opt-in basis. Sennari is headquartered in Cupertino, CA and has satellite offices in Los Angeles, New York, Atlanta, London, and India.

Additional Websites: www.solow.com Additional Brands: SendMe Mobile, SoLow Industry Categories: Content Provider, Application Provider, Brand

Industry Category: Mobile Advertising

SendMe Mobile 116 New Montgomery Street, Suite 800 San Francisco, CA 94105 USA www.sendmemobile.com ℡ +1.415.860.4963 +1.415.680.1634

Sennari Entertainment, Inc. 10050 North Wolfe Road, SW2-255 Cupertino, CA 95014 USA www.sennari.com ℡ +1.561.208.4480


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Sensei has built a next-generation mobile phone application platform and user experience focused on health and wellness programs. Our applications offer personalized user experiences (with customized content, tone, and appearance) which are actionable and just-in-time through interactive multimedia messaging technology. Through proprietary push-to-client software, using Sensei products is almost effortless. The clinical theme is Behavior Informatics-the study of technology used to promote behavior change. Targeted information and advice, timely contextual incentives and rewards with taskless tracking and feedback, all promote that vision. Incorporating cutting-edge technology, like location-based services and wireless biometric sensors, further enhances the offering, experience, and outcome. Our initial program is focused on weight loss and fitness. Other programs in development include Hypertension, Hyperlipidemia, Diabetes Mellitus, and Smoking Cessation. Sensei is initially focused on the direct-to-consumer market. Channels for distribution with synergistic partners (i.e., health clubs) provide the opportunity to extend both reach and relationship with existing and new customers. Additionally, we are working with channel partners providing products, information, and discounts as part of a targeted incentive and rewards program. This unique mobile marketing opportunity will increase sales and brand loyalty through personalized, contextual interactive marketing. Industry Categories: Application Provider, Content Provider


Sensei, Inc 2300 Glades Road 220W Boca Raton, FL 33431 USA www.sensei.com ℡ +1.561.208.4480 +1.561.208.4485

Shackleton Glorieta de Pérez Cidón Spain www.shackletongroup.com


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Sharpcards Ltd provides content to the mobile industry. Developing it's business over the last 3 years it now provides content direct to all the operators in the UK, Australia, Sprint, Verizon Wireless and AT&T in the US as well as Bell in Canada. With offices in New York and London it is now looking to Africa and India as it's next territories. Sharpcards focuses on visual content, remaining specialized and providing only the highest quality of offering. We believe it's this focus that will provide the mobile industry with innovation in this area and help to ensure that data really is something that will provide in the future. It's products include wallpapers, animations, themes, video, video ringtones (concentrating on the visual) and it's unique greetings service. Heralding from the licensing industry we work with over 60 licensors and 100 brands, bringing their creations to life within the parameters of the mobile phone. We also work with tv production companies including the BBC.

ShopText is a mobile commerce and promotions company. Our software platform transforms any advertisement into a point of sale opportunity. ShopText technology creates a secure, direct-to-consumer marketplace where consumers can shop, sample and save.


Industry Categories: Mobile Commerce Solution Company, Brand

Sharpcards Ltd. 1133 Broadway, Suite 645 New York, NY 10001 USA www.sharpcards.net ℡ +1(212) 352-2540 +1(212) 352-2541

ShopText, Inc 536 Broadway, 11th Floor New York, NY 10012 USA www.shoptext.com ℡ +1.917.595.2200 +1.917.595.2299

ShoZu is the leading provider of mobile social media services that connect mobile consumers with their online social networks, personal blogs, photo storage sites and other Web 2.0 properties from the handset. The company’s patented technology provides fast, easy, oneclick uploads of photos and video clips from the mobile to the Web, fullresolution photo and video delivery without compression, an emerging suite of services that push content to the phone, the ability to work in the background even if a connection is dropped, and other unique features that simplify and enhance the user experience, plus a mobile advertising service that provides non-intrusive and behaviorally targeted ad delivery. The company was founded in 2000 and has formed partnerships with some of the leading players in the mobile ecosystem, including Motorola and Samsung. For more information, visit www.ShoZu.com/AboutUs.

Silverpop is a leading provider of permission-based email marketing solutions, strategy and services, with offices throughout the United States and in the United Kingdom. For the second year in a row, in 2005 Jupiter Research ranked Silverpop as the email service provider with the highest overall value for emailers with lists of over 150,000 recipients. Jupiter's annual evaluation of email service providers said "Silverpop offers one of the most complete email marketing applications, and together with its very usable interface, makes an excellent value for marketers."

It works with any: - Text-enabled phone - Major credit card and debit card - Wireless carrier - Traditional and web-based advertisement

Silverpop helps marketers cultivate and maintain long-term strategic relationships with customers and partners by maximizing the potential of email as a relationship tool. Its flexible service model allows marketers to choose from full service or ASP and easily move between the two, making it an ideal solution for any stage of an email program. Silverpop provides email marketing to industry leading companies including Fossil, The Bombay Company, British Sky Broadcasting, Weather.com, Golfsmith and more. Best practices and white papers are available at www.silverpop.com.

Additional Websites: http://shozu.vox.com/ Industry Categories: Application Provider, Mobile Social Media


ShoZu 600 Townsend St., Suite 120E San Francisco, CA 94103 USA www.shozu.com

Silverpop 200 Galleria Parkway Suite 750 Atlanta, GA 30339 USA www.silverpop.com ℡ +1.678.247.0500 +1.678.247.0501


Second Location 57-61 Mortimer St London W1W 8HS UK ℡ +44 20 7101 7400 +44 207 101 7401

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Single Touch Interactive is a pioneer and leader in customized easy-touse wireless solutions. Single Touch's Patent Pending technology drives adoption by reaching new data subscribers and generating new revenue streams for carriers and content owners. Single Touch’s Abbreviated Dial Code program makes downloading content to your mobile phone as easy as making a phone call while the Mobile Machine enables consumers to download content from the Web to a mobile device by its simple drag and drop interface. Single Touch is a privately held, Southern California based company. For more information, please go to www.singletouch.net.

SinglePoint provides a way for content owners and broadcasters to create, connect and confirm the delivery of wireless messages to mobile consumers. It combines a message delivery service with a producer and distributor of branded, made-for-mobile entertainment, interactive TV formats and mobile advertising concepts. Today, SinglePoint is engaged with an audience of more than 240 million mobile users throughout North America working with mobile network and portal operations, media companies, brand managers and agencies.

Industry Categories: Infrastructure Vendor, Aggregator

Industry Categories: Aggregator, Application Provider

Single Touch Interactive 2235 Encinitas Blvd, Suite 210 Encinitas, CA 92024 USA www.singletouch.net ℡ +1(760) 438-0100 +1(760) 438-1171

SinglePoint 600 108th Avenue NE, Suite 610 Bellevue, WA 98004 USA www.singlepoint.com ℡ +1(425) 638-4500 +1(425) 638-4700

SinglePoint is the leading provider of interactive television campaigns in North America, processing 84% of the interactive TV text message transactions in second half of 2007. Customers include ABC, BET, Bravo, CNBC, the CW, Fox, NBC, MSNBC, USA Network, NBC/Universal, the SciFi Channel, and Telemundo.

SIT Mobile Barcelona 08005 Spain ℡ +34 670506070


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Smaato Inc. is a leading mobile advertising technology company that provides the open mobile advertising platform called SOMA™ (Smaato Open Mobile Advertising) for developers, publishers, ad sales networks and operators. SOMA enables the delivery of targeted advertising to mobile phones within applications and for the mobile web. Additional features are: game wrapper ad technology; ad support for widgets, J2ME and all smartphone platforms including iPhone. SOMA‘s unique feature is the SOMA client which is a mobile ad server on the handset that optimizes the process of ad-enabling applications for mobile software developers. SOMA can be easily integrated with 3rd party ad sales networks, ad inventory owners (developers, publishers, operators) and ad technology providers. Smaato is an active member of the Mobile Marketing Association, the dot.mobi Advisory Group and the German digital media association BVDW. Smaato received a Top 100 Private Company award by AlwaysOn Media (US) in January of 2007.

SMART is the Philippines' leading wireless services provider with over 30 million subscribers on its GSM network as of end-January 2008. SMART is a wholly-owned subsidiary of the Philippines' leading telecommunications carrier, the Philippine Long Distance Telephone Company. Smart operates a nationwide cellular network, a fixed wireless broadband service and a satellite phone service. It has the most extensive and modern digital communications GSM network and infrastructure in the country, covering over 99 percent of the population. Of its total subscriber base, more than 20 million subscribers are served under the brands Smart Buddy, Smart Gold and Smart Infinity. Over 10 million subscribers are served through its subsidiary, Pilipino Telephone Corp., under the brand Talk 'N Text. Smart has built a reputation for innovation, having introduced world-first wireless data services, including mobile commerce services such as Smart Money, Smart Load and Smart Padala. Smart also offers a 3G service, Smart 3G. Another subsidiary, Smart Broadband, Inc., offers a wireless broadband service, Smart Bro.

Smaato Inc. is based in San Mateo, California. The privately held company was founded in 2005 by an experienced international management team. The European headquarter is in Hamburg, Germany. Additional Websites: www.smaato.mobi

Additional Brands: Smart Gold/Smart Buddy/Talk n Text/Smart Infinity/Smart Bro/Smart Money/Smart Padala/ Smart Pinoy/Smart Link

Additional Brands: SOMA™ - Smaato Open Mobile Advertising platform Industry Categories: Mobile Advertising Network, Downloadables


Smaato Inc. 1555 W. Hillsdale Blvd., Suite 313 San Mateo, CA 94402 USA www.smaato.com ℡ +1(917) 385-0099 +1(650) 240-0708

Smart Communications, Inc. (SMART) Smart Tower, 6799 Ayala Avenue Makati City 1226 Philippines www.smart.com.ph


Second Location Gerhofstr. 2 Hamburg 20354 Germany

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Smarter Agent has developed the mobile industry’s first vertical search application focused on bringing a slice of the $11 billion real estate advertising market to mobile devices. Smarter Agent, who patented the first mobile GPS-based real estate search, operates on multiple mobile carriers utilized by millions of consumers. With Smarter Agent, brands can reach potential clients when they are in a particular neighborhood searching for homes and apartments via Smarter Agent with GPS accuracy giving new meaning to the real estate maxim: location, location, location. Working in conjunction with Smarter Agent’s mobile real estate applications, advertisers can now target local consumers based on their interests, needs and best of all, their locations using GPS technology. This revolutionary medium will allow advertisers to create early relationships with their new neighbors by introducing them to relevant promotions associated with their move, home improvement needs, services or local retail consumption.

The most successful and innovative retailers and grocers in North America partner with SmartReply for voice and mobile marketing solutions. We look at our client's business through the eyes of the consumer and the marketer - thoughtful about the brand, and careful about the customer relationship. This strategic mix, uniquely centered on execution excellence and proprietary knowledge development, creates breakthrough sales and marketing results for our clients When was the last time you contacted your best customers one at a time to thank them for their loyalty, or to invite them to a special sale? SmartReply's voice and mobile marketing campaigns are designed to reach your customers with a friendly, personable message that represents your brand's personality and voice. Messages are targeted, relevant and responsive. We are the marketplace leader in voice and mobile marketing communications with the insights and experience to bring these new mediums to every retail brand, successfully.

Additional Brands: Recently Sold, Apartments for Rent, Homes for Sale Industry Categories: Application Provider, Location Serives, Mobile Search

Industry Categories: Agency, Aggregator, Content Provider, Market Research Firm, Mobile Search

Smarter Agent 200 Federal Street, Suite 300 Camden, NJ 08103 USA www.SmarterAgent.com ℡ +1(856) 614-5423 +1(856) 614-5489

SmartReply 114 Pacifica, Ste 290 Pacifica, CA 92618 USA www.smartreply.com ℡ +1.949.340.0700 +1.94.340.0777

Industry Category: Wireless Operator SMS Arena S.L. Avda. María Fortuny 81-83, 3º Reus, Tarragona 33203 Spain www.arenamobile.biz ℡ +34 977128446 +34 977341526


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Das Mobilfunkportal sms.at (http://www.sms.at) ist seit neun Jahren Österreichs größte Kommunikations-Website, Community- und Mobile Entertainment Plattform. Mit 32 Mitarbeitern in Graz, Wien und Buchs (CH) betreibt die sms.at mobile internet services gmbh eine der beliebtesten Websites im deutschsprachigen Raum. sms.at bietet ein breites Angebot an Kommunikations- und Communitydiensten, Handy Content und Mobile Entertainment Services. Das Kernangebot von sms.at macht die loyale Community von knapp 1 Million monatlicher Nutzer aus, die Millionen von Gästebuch- und Blogeinträgen erstellt haben, bisher fast 1,5 Milliarden SMS & MMS versendeten und über 200.000 Mobile Content Artikel generiert haben, welche sms.at mit Gewinnbeteiligung für den Nutzer verkauft. Die beispiellose Service-Qualität ist eine wichtige Komponente des Erfolgs von sms.at. Neben dem Flaggschiff-Portal sms.at betreibt das Unternehmen auch die internationale Spiele und Community-Plattform jippii.com in den Ländern Belgien, Niederlande, Schweiz, UK, Deutschland, Spanien, Frankreich, Irland, Litauen, Lettland, Norwegen, Schweden, Portugal und USA. In Summe besuchen rund 2,5 Mio. Unique User pro Monat die OnlineServices des Portal-Betreibers.

SnapNow’s patented mobile visual search technology provides a powerful mobile marketing solution that connects the real world to the mobile web through the snap of a camera phone for any and every consumer… changing forever how consumers interact with media in the world around them. You can’t judge a book by its cover… or a magazine by its pages when it's been web-enabled with SnapNow. Using our service, all traditional media, even video, becomes a hyperlink, adding the infinite layer of the Internet to content, advertisements and products, allowing consumers to interact the very moment they’re interested. Though invented by rocket scientists from NASA’s Jet Propulsion Lab, SnapNow is incredibly simple to use for both consumers and partners. The consumer simply snaps a picture of an image with a camera phone, sends it via MMS or email, and receives an immediate response; a dedicated application streamlines the process to three clicks of a button. Snapping an image can take the consumer directly to a mobile store, to a brand site, or anywhere else on the mobile web. For partners, enabling images is as simple as uploading them to our database… no costly equipment, no disfiguring barcodes.

Im Geschäftsjahr 2006 setzte die sms.at mobile internet services gmbh rund 10 Millionen Euro um. Additional Websites: SnapNow.co.uk, ShaLink.com, evryx.com Additional Brands: Evryx Technologies Inc. Industry Categories: Agency, Aggregator, Content Provider, Market Research, Mobile Search

Industry Categories: Mobile Search, Application Provider

sms.at mobile internet services gmbh Sporgasse 25/2 Graz, 8010 Austria www.sms.at ℡ +43 (316) 813380-0 +43 (316) 813380-50

SnapNow 412 W. Broadway, Suite 201 Glendale, CA 92104 USA www.snapnow.com ℡ +1(818) 552-3568 +1(818) 552-3587 Second Location 81 Gower Street, 3rd Floor London WC1E6HJ UK

Third Location Charme Kuramae 1102, 4-21-10 Kuramae Taito-ku Tokyo 111-0051 Japan Fourth Location Room 3615, China Shine Plaza,No. 9, Lin He Xi Road, Tian He District Guangzhou, Guangdong 510610 China



Snaptell, Inc. 2741 Middlefield Rd, #200 Palo Alto, CA 94306 USA www.snaptell.net ℡ +1.650.326.7627 +1.650.326.7620

SPH Search Pte. Ltd. 1000 Toa Payoh North News Centre 318994 Singapore www.sphsearch.com ℡ +65 6319-2257 +65 6319 8185


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Split P Media, LLC is the leader for delivering Online Direct Marketing Solutions for companies around the world. We target leads using our online reach in Search, Email, Media Buying and Mobile Marketing. Split P Media, LLC offers a complete Interactive Mobile Messaging Platform that allows our clients to launch a successful mobile program. Our content distribution and campaign management system enables Split P Media to provide a host of services through our mobile messaging platform: SMS Bulk Messaging, PSMS program development and management, Mobile List Management, Real Time Messaging, Messaging Gateway Services, Short Code Management and Reporting and Analytics If you are looking to simply ‘mobile enable’ your website to provide additional content to your users or launch a Premium SMS program to target consumers, Split P Media. LLC provides the knowledge and resources you need to succeed. For more information email us at: [email protected] Industry Category: Application Provider

Industry Category: Agency, Content Provider, Application Provider, Mobile Marketing Channel

Spiral Solutions P.O. Box 10, Bar Lev Industrial Park Misgav 20179 Israel www.ki-bi.com ℡ +97236061122 +97249553040

Split P Media 6701 Sierra Court, Ste E Dublin, CA 94568 USA www.splitpmedia.com ℡ +1.800.531.5804 +1.510.880.6400


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Founded in 2001 by a team of experienced members within the media sector, Sports.comm has ambitious plans for supplying global services in the sports and entertainment sectors. We are specialized on a wide range of technologically advanced services such as, Virtual Sports Enhancement, Virtual Advertising, On-Air Broadcast Graphics and Mobile Value Added Services. With a proven track record in providing major mobile phone operators with end to end publishing services, video content and applications for a diverse range of clients, Sports.comm can guarantee delivery to the highest level of client satisfaction. Sports.comm has created effective solutions for clients such as Supersport Mobile TV and Renault S.A Greece. We are the principal service provider for UEFA Champions League supplying content to Vodafone Greece and Vodafone-Cyta Cyprus. Beside the exclusive partnership in the sports section of Wind PLUS, Sports.comm made the first Mobile Web Advertising campaign using its own advertising platform. Here, at Sports.comm our aim is to provide you, our valued customers, with dedicated, efficient and quality driven services. Our company’s philosophy is based on the fact that we are small enough to care but large enough to provide a thorough and professional service to all of our customers both existing and new. Additional Brands: Nextel Industry Categories: Aggregator, Application Provider, Content Provider


Sports.comm Ltd. 74, Avgis Str. & 2 Halkis Str., Neo Iraklio Athens, Attica 14121 Greece www.sports-comm.gr ℡ +30 210 2854600 +30 210 2854609

Sprint Nextel 6200 Sprint Parkway Overland Park, KS 66251 USA www.sprint.com ℡ +1.800.829.0965

Industry Category: Brand State Farm Insurance One State Farm Plaza Bloomington, IL 61710 USA www.statefarm.com ℡ +1.309.766.8065 +1.309.766.5366


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Street Savings is a branded marketing service that enables businesses to interact with their customers by using text message coupons and offers. Consumers may join via text, IVR, web or traditional paper slip. Street Savings is powered by a software application that is also available for white label. The application incorporates an open XML API allowing for customization and integration with other applications such as email, corporate websites etc. Both the branded service and white label applications are delivered over the internet as a “software as a service” (SaaS) model. Customers are not required to install software, hire additional IT staff or perform any maintenance. They retain complete control over message content and campaign scheduling. Security is assured with permission based rights management. Industry Category: Agency Street Savings 1442 E. Lincoln Avenue #479 Orange, CA 92865 USA

Studiocom 1545 Peachtree St NE, Ste 500 Atlanta, GA 30309 USA www.studiocom.com ℡ +1(678) 916-4996 +1(770) 984-1108

SUMOTEXT is an application provider with the short codes, SMS gateway, and campaign management tools that marketers and organizational leaders need to attract, identify, and engage mobile audiences. For marketers, no other channel (radio, TV, print, internet) can compete with the cost-effectiveness of text message marketing. With SUMOTEXT, customer loyalty and rewards initiatives can be planned and launched in minutes. Campaigns can send text messages that contain basic product announcements and mobile coupons, or can engage audiences with interactive voting polls, contests, and links to mobile web sites. For organizational leaders, no other channel offers the immediate or ubiquitous reach of a text message alert. Our powerful keyword and group management controls streamline communications and keep dispersed groups organized, connected, and informed. Additional Websites: www.sumotext.com Industry Category: Application Provider Styria Media AG Schönaugasse 64 Wein, 8010 Austria www.styria.com ℡ +43 316 8063 +43 316 8063-1004


SUMOTEXT, Inc. 2 Innwood Circle Little Rock, AR 72227 USA www.textmarketing.com ℡ +1(800) 480-1248 +1(501) 228-4482

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Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), leads the world in the global delivery and settlement of mobile messaging interoperability, and the management and distribution of mobile content. Processing more than 6 billion messages per month, Sybase 365 reaches more than 700 mobile operators around the world. For more information, visit: www.sybase.com/365.

Operating since 1987, Syniverse Technologies (NYSE:SVR) is a global communication solutions provider that does whatever it takes to simplify the complexities of mobile technology. We serve over 350 customers in more than 50 countries with strategic partners and gateways around the world. Specializing in innovative business and engineering solutions that manage and interconnect voice and data networks. An 800+ dedicated global work force with corporate headquarters in Tampa, Florida, USA, and international headquarters in Utrecht, The Netherlands and Hong Kong, China. Global sales presence: Brazil, France, India, Italy, Japan, Norway, Singapore, Slovakia, United Kingdom and major cities in the US.



Sybase 365 4511 Singer Court, Suite 300 Chantilly, VA 20152 USA www.sybase.com/365/ ℡ +1.703.961.8300 +1.703.961.8308

Syniverse Technologies 8125 Highwoods Palm Way Tampa, FL 33647 USA www.syniverse.com ℡ +1.813.273.3000 +1.703.961.8308


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Tagit was founded by two serial entrepreneurs with a passion for bringing about change in people’s life through innovation and technology. Their previous venture was an e-payments company and their patented technology was recognized as the “Best Financial Application” in Malaysia in 2005. This experience has held them in good stead in developing the concept of mobile commerce for Tagit, enabling them to provide an innovative system for secure payments on the mobile phone, something which very few mobile solution providers can claim to have today. This has given Tagit a head start over competitors in the mcommerce space.

TakeNET is an enabler of digital mobile entertainment and infotaiment services to the consumer market with offices in Brazil and Chile. TakeNET partners with telecom, media and Internet companies to create, package and distribute Music, Games, Videos, Wallpapers, Ringtones, Chat, Voting, Quizzes, News, and to sell Advertising / Sponsored Products. TakeNET market its products through proprietary labels from carriers (On-Portal) and branded labels (Off-Portal). As of today TakeNET has delivered + 100 million downloads and + 20 million messages are delivered monthly with News, Chat, Voting, Quizzes, etc. With the largest licensed catalog with mass-market appeal in LATAM, TakeNET licenses music from the rights holders through local and global agreements and optimizes this content to make it suitable for mobile devices. TakeNET has agreements and it is connected/integrated with all cellular carriers in Brazil and Chile through its proprietary platforms. The core of TakeNET operations is a comprehensive array of modular technology platforms where carriers can run ALL of their desired digital consumer services from it, rather than spreading content around different platforms and content providers.

Additional Websites: http://kooltag.com Additional Brands: Kooltag, Tagit Industry Categories: Application Provider, Infrastructure Vendor


Tagit Pte Ltd 1 North Bridge Road #19-01, High Street Centr 760850 Singapore www.tagit.tv ℡ +65 633 84824 +65 633 94824

TakeNet Rua Pagaguacu 83 Belo Horizonte, Minas Gerais 30410 530 Brazil www.takenet.com.br ℡ +55 31 3349 6201 +55 31 3349 6233

Second Location Rua Helena 285, 7th floor Sao Paulo 04552 050 Brazil

Tapioca Mobile provides the most efficient, direct way to get rich media (videos, pictures, more) into the hands of mobile phone users. We help content providers move their digital assets from servers onto handsets. We help advertisers reach a whole new base of eyes and ears, as well as allowing those users to interact with the content. We specialize in video delivery to mobile phones using the messaging paradigm, specifically through MMS. Content is delivered directly to the end consumer's phone and optimized for every handset on every carrier. Industry Categories: Application Provider, Infrastructure Vendor


Tapioca Mobile 7966 Arjons Drive San Diego, CA 92126 USA www.tapiocamobile.com ℡ +55 31 3349 6201 +55 31 3349 6233

Target Corporation 33 South Sixth Street CC-0320 Minneapolis, MN 55402 USA www.target.com


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Tedexis is a leading mobile solutions company based in Caracas, Venezuela, that provides solutions for the banking industry as well as Mobile Marketing Solutions in the region, with commercial presence in Caracas, Bogota, Quito, Lima and Guatemala as of March 2008. Tedexis has successfully developed and deployed Mobile Marketing campaigns for major global brands in the region. Additional Websites: www.smsblacklists.com, www.smsblacklists.org Industry Categories: Aggregator, Platform Provider


Tedexis Av San Felipe Centro Coinasa Piso 8 Caracas Miranda 1050 Venezuela www.tedexis.com ℡ +58 212 267 3405 +58 212 267 1256

TEKNOmart Sair Arsi Cad No: 6 - Goztepe Istanbul, 34732 Turkey ℡ +90 216 5770607 +90 216 355 0909

Second Location 10 de Agosto y Mañosca Edf. Luna Andrade ofc 203 Quito Ecuador

Supplying 35.3 million mobile lines, around 23 million landlines and 7.4 million broadband clients, Telecom Italia is a Italy's leading ICT enterprise with a significant international presence in Europe and South America. The Group trades through pre-eminent brands Telecom Italia, Alice, TIM, La7, MTV Italia, APCom and Olivetti in fixed-line and mobile telecommunications, Internet and media, office & system solutions. Group's 2006 consolidated revenues amounted to 31.3 billion Euro (23.2 billion Euro in the third quarter 2007). Industrial investment for the first nine months of 2007 amounted to 3.7 billion euros, applying a business plan for growth based on ongoing infrastructure and technology modernization, product and service innovation and multimedia content development. In Europe, the Broadband Project is set to expand broadband access and services in France, Germany and Holland and its overall portfolio has reached 3.3 million clients. In South America TIM Brasil is country's number two carrier supplying 29.2 million lines. Additional Brands: TIM Industry Category: Wireless Operator


Telecom Italia SpA Via P. de Francisci 152 Rome 164 Italy www.tim.it; www.telecomitalia.it

Telecom Personal S.A. Alicia M. Justo 50 Capital Federal, Buenos Aires 1107AAB Argentina www.personal.com.ar


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TCS provides white label location applications to leading wireless operators and consumer brands. TCS' application suite includes whitelabel solutions for navigation, local search, driving directions and realtime traffic. TCS customers include leading wireless operators and consumer brands including AAA, DENSO, Rand McNally and The Weather Channel. TCS also provides an end-to-end solution which includes hosted location infrastructure and applications that minimizes operator capital investment. Industry Categories: Location Services, Application Provider


TeleCommunication Systems (TCS) 275 West Street Annapolis, MD 21401 USA www.telecomsys.com ℡ +1(410) 263-7616 +1(410) 263-7617

Telefonica Moviles Spain www.telefonica.es

Telescope Inc. (www.telescope.tv) was founded in 2002 and is headquartered in Los Angeles, CA, with offices in New York. Telescope Inc. provides fixed-line and wireless mass-scale TV voting solutions, vote management services and, more recently, mobile games. Telescope provides high profile brands with SMS content, mobile marketing campaigns and other Interactive applications. Telescope, jointly owned by Bertelsmann AG and Harvest Media Group, is the provider of vote management services for ‘American Idol’ since its launch in 2002 and has a flawless reputation in the interactive TV market in the US and UK. With our proven record of protecting and enhancing the brands we work with, our reputation, experience and resources provide all necessary ingredients for the successful execution of projects. Telescope’s wireless platform, the Text Generator, has an established track record of developing SMS applications (over 20,000 to date) and is flexible, robust and specifically adapted for the US market. Industry Categories: Application Provider, Location Services, Wireless Operator


Telenor Nordic Mobile Snarøyveien 30 1331 Fornebu Norway www.telenor.com ℡ +47 900 20 516

Telescope, Inc. 1950 Sawtelle Blvd, Suite 185 Los Angeles, CA 90025 USA www.telescope.tv ℡ +1.310.575.0260 +1.310.575.0220


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Teligence is the voice-enabler connecting people to people for social networking in North America. Our company uses advanced technology and telecommunications to offer a full spectrum of choices to find the right connection. Teligence provides local connections across North America. Each month more than two million people make over 16 million calls using our services to connect with people. Behind our edgy brands are a group of unique and innovative Associates in the areas of Technology, Finance and Sales & Marketing Operations who come together in this complex industry to develop products to make a positive difference to people's social life. We are a privately owned, financially strong Canadian company with our head office located in beautiful Vancouver, Canada since 1990 with offices in the US and Mexico. For additional information, please visit our website at www.teligence.net Industry Category: Content Provider


Televisa / Esmas Movil Av. Vasco de Quiroga 2000 Mexico DF, 01210 Mexico www.esmasmovil.com ℡ +52 55 5261 2000

Teligence 1045 Howe St. 7th Floor Vancouver, BC V6Z 2A9 Canada www.teligence.net ℡ +1(604) 629-6055 +1(604) 678-8282


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Tempos 21, develops and implements mobile applications for enterprises, and combines strategy, technology and service to offer our clients a complete solution that guarantees results and improves their business processes. We act through 4 Product Lines that cover different types of business: -Business & Technology Consultancy -Customized end-user solutions -Wireless Applications as ASP: Mobile Marketing, Location Based Services, Wireless -Enablers, and Productivity Services. In Multimedia Mobile Marketing Tempos 21 offers solutions for promotional and relational marketing, Customer Value Management activities and CRM/CVM, allowing companies to take advantage of the power of mobile devices in the new multimedia environment. Our Mobile Marketing Solutions are specially targeted to Media and Consumer Goods companies, but are also used in other areas as Banking and Assurances, Industry, Government, Health and SMEs. Tempos 21 is a Joint Venture between leading telecom companies in Spain: Telef¢nica M¢viles, Ericsson, Hewlett Packard, and the Government of Catalonia.

TeriMobile is an innovation mobile marketing agency specializing in the development of efficient tools and promotion campaigns for products and services through utilization of various mobile devices: mobile phones, PDAs and laptops. We define our strategy as striving at leveraging the contact between the companies and their customers. Having stepped away from the passive channel of promoting products and services we develop software/hardware tools and the marketing campaigns that aim at the interactive communication with the end users, i.e. Bluetoothmarketing, SMS-marketing and Internet-marketing. Our agency works on the border of two industries: marketing and IT mobile technologies and Web 2.0. We are aiming at Russia, Europe and USA as the primary markets.

Industry Categories: Application Provider, Location Services

Industry Categories: Agency, Application Provider, Infrastructure Vendor, Location Services

Tempos 21 Avda. Canal Olímpic s/n, ed. PMT-B 08860 Castelldefels, Barcelona Spain www.tempos21.es ℡ +34 636 99 08 67 +34 93 635 29 22

TeriMobile Varshavskoe Shosse, 9, bui.1, office 316 Moscow, 117105 Russia www.terimobile.com ℡ +7 495 785 3385 +7 495 785 3385


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Terra.com (www.terra.com) is the largest original digital content producer for U.S. Hispanics. Its portal Terra.com includes 29 channels in Spanish featuring News, Music, Entertainment, Sports and Terra TV, as well as community areas, blogs and services, reaching the broadest audience in the U.S. Hispanic market according to comScore Media Metrix and Nielsen/Net Ratings. Terra Latin America operates in 18 countries, including the USA, with approximately 56 million unique visitors per month. The primary countries served by Terra Latin America are: Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, United States, Guatemala, Honduras, Mexico, Nicaragua, Panama, Peru, Puerto Rico, Dominican Republic, Uruguay, and Venezuela. The Terra portals in Latin America and the U.S. are owned by Telefónica Internacional S.A.

The Coca-Cola Company is the world's largest beverage company. Along with Coca-Cola, recognized as the world's most valuable brand, the Company markets four of the world's top five soft drink brands, including Diet Coke®, Fanta® and Sprite®, and a wide range of other beverages, including diet and light soft drinks, waters, juices and juice drinks, teas, coffees and sports drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate exceeding 1.3 billion servings each day. For more information about The Coca-Cola Company, please visit our corporate website at www.thecoca-colacompany.com.

Additional Websites: http://tonos.terra.com Additional Brands: Terra Móviles Industry Categories: Internet Portal, Aggregator, Content Provider


Terra Networks 95 Merrick Way, Suite 706 Coral Gables, FL 33134 USA www.terra.com

The Coca Cola Company One Coca Cola Plaza Atlanta, GA 30313 USA www.coca-cola.com

Second Location Av. Paseo de La Reforma, 2620-15 Mexico DF 11950 Mexico

Av. Nações Unidas, 12.901/12º andar São Paulo 04578-000 Brazil ℡ +5411 5776 5096 +5411 5776 5057 Fourth Location Vitacura 2736, Piso 2 Santiago Chile Fifth Location Diagonal 97, nº 17-60 oficina 42 Bogota Columbia


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TCS is a full-service promotional marketing agency providing strategic and innovative marketing solutions supported by flawless execution. Services include promotion planning, creative and asset activation across mobile, online, experiential/event, POP, television, radio, print, legal and fulfillment. TCS' mobile marketing division is dedicated to the next generation of marketing solutions via wireless. As a leader in the wireless community, TCS is a driver of the adoption and usage of mobile products and services and their incorporation into the marketing mix. TCS develops and executes promotions utilizing Text, MMS, Video Messaging, WAP (the mobile internet), ringtones, mobile gaming, graphics and advertising. Industry Categories: Agency, Content Provider, Application Provider, Location Services, Market Research Firm The Concept Studio, LLC 165 Kings Highway North Westport, CT 06880 USA www.tcspromo.com ℡ +1.203.227.7444 +1.203.227.7010

Second Location 22525 SE 64th Place, Suite 214 Issaquah, WA 98027 USA

The Digital Door C/ Pollensa 4, Ed. Atenea 2ª Plta Las Rozas, Madrid 28230 Spain www.thedigitaldoor.es ℡ + 34 916402429 + 34 916403817

Founded in 2000 with offices in Auckland, LA, NY, Hong Kong, China and India, The Hyperfactory is the most experienced full-service mobile ideas and media company responsible for the most award-winning innovative mobile marketing solutions seen anywhere in the world. Industry Categories: Application Provider, Aggregator The Hyperfactory 109 Wellesley Street, PO Box 2922 Shortland Street Auckland, 1001 New Zealand www.thehyperfactory.com ℡ +64 9 307 8172 +64 9 307 8194


Second Location 375 Hudson St., 14th Floor New York, NY 10014 ℡ +1.212.463.2269

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The Phorsite Group is a full service Advertising, Consulting and Marketing operation, involved in the areas of lead generation, Virtual Advertising, Customer Relationship Marketing and Internet Business Development. We are exclusive and totally set apart from all others, hence we are not competitors with advertising agencies, simply because our principal product is the only one of its kind in the world. The consortium has six (6) major divisions including but not limited to multi-media for web and print collaterals, a state of the art client retention and customer service center where quality comes first. We are the bridge that Small and Medium-size enterprises can partner with, transcending them beyond many of their challenges to a state of business and corporate opulence, whereby they are ahead of the evolving trends and assumed competition. We are committed to blazing a new path that others will be compelled to follow. The inspiration for a new path was manifested from the lamenting reality of what today’s business owners really yearn forreal Service and tangible results!

mDisney publishes Disney-branded mobile games, graphics and tones based on popular Disney characters and franchises such as Hannah Montana, Pirates of the Caribbean, High School Musical and Disney Fairies to major North American wireless carriers. mDisney also recently launched mobile Web site that allows users to access the world of Disney on their cell phones and will soon be connected across platforms with Disney.com, the No. 1 site on the Internet for kids and families. The site can be accessed by texting the word MOBILE to 347639. Additionally, mDisney works closely with Walt Disney Studios, Disney Channel, Walt Disney Studios Home Entertainment, Walt Disney Records, Radio Disney, Disney Interactive Studios and Disney Live Events to create unique mobile entertainment and content for key initiatives around The Walt Disney Company.

The splendid result is a new path (www.anewpath.com) and the advent of a group of companies that has blended the now trends with over 35 years in global business development and strategic economic commercial participation. Additional Websites: www.thephorsitegroup.com, www.phorsite.com, www.itpartner.com, www.yourbetterbusiness.com, www.phorsitedesign.com

Additional Websites: family.com Additional Brands: Disney (ABC, ESPN)

Additional Brands: Phorsite Group, Phorsite Partner, Phorsite Design, IT Partner, Your Better Business, Your Better Business Journal, Real Mail E-Coupons Industry Category: Content Provider

Industry Categories: Content Provider, Aggregator, Application Provider, Brand

The Phorsite Group 2450 E Commercial Blvd Fort Lauderdale, FL 33308 USA www.anewpath.com ℡ +1(954) 776-3900 +1(954) 208-6743

The Walt Disney Company 500 South Buena Vista Street Burbank, CA 91505-6755 USA www.disney.com ℡ +1(818) 623-3642 +1(818) 623-3637


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The Weather Channel Interactive is the leading provider of broadband and wireless weather products including weather.com, Desktop Weather by The Weather Channel, and The Weather Channel Mobile. weather.com, the Web site of The Weather Channel, is the ultimate source of weather on the Web helping users plan their lives by delivering timely current conditions, expert forecasts and relevant lifestyle content for 98,000 locations worldwide. weather.com reaches more than 30 million unique users each month, is the most popular source of online weather, news and information and is the most trusted source of online weather information according to Nielsen//NetRatings.

Thin Multimedia, Inc. (TMI) provides advanced advertising solutions for the mobile market. This includes the ability to insert an advertisement before, during or after the playback of a video or audio clip; and the ability to show an advertising banner while a user is viewing a video or listening to audio content. TMI also provides a turnkey solution allowing mobile advertising publishers, carriers or content providers to stream video or audio content to mobile devices. Eleven wireless carriers have commercially deployed TMI solutions and TMI has also licensed its solutions to some of the most prestigious content providers in the world.

The Weather Channel Interactive also provides consumers with unique and customizable products such as Desktop Weather and a full lineup of mobile services including downloads, messaging, mobile Web, and mobile video. Industry Categories: Content Provider, Application Provider


The Weather Channel 300 Interstate North Parkway Atlanta, GA 30339 USA www.weather.com ℡ +1.770.226.0000

Thin Multimedia, Inc. 1731 Embarcadero Road, Suite 220 Palo Alto, CA 94303-3339 USA www.thinmultimedia.com ℡ +1(650) 856-2700 +1(650) 856-2424

Thumbplay, Inc. is a leading online platform of mobile entertainment content. The company aggregates, promotes and delivers mobile content directly to members via Thumbplay.com. The site offers ringtones, wallpapers, games and text-based services through a membership-based, community experience. Thumbplay is headquartered in New York.

ThunderHouse, a next generation strategy group, works exclusively with innovators to bring their innovations to fruition in the shortest possible time. ThunderHouse charts strategic pathways to success, sets forth and launches Action Plans to achieve agreed upon goals, and helps overcome the inevitable obstacles that crop up along the way.

Second Location 59-4 Banpo-dong, Seocho-gu (Songwon Bldg, 3rd Fl.) Seoul Korea

ThunderHouse is now focusing on NextGen MarCom ™ and New Media, industries closely aligned with the market expertise of ThunderHouse principals. More specifically, it is concentrating on the exciting developments in advanced television and mobile technologies. Additional Brands: NextGen, MarcomTM Industry Category: Direct-to-Consumer Subscription Service

Industry Category: Consulting

Thumbplay Inc. 599 Broadway, 8th Floor New York, NY 10012 USA www.thumbplay.com ℡ +1.646.808.1500 +1.212.651.1796

ThunderHouse 210 Central Park South New York, NY 10019 USA www.thunderhouse.org ℡ +1.212.264.2114 +1.212.265.6167


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T-Mobile USA, Inc. is the U.S. operation of Deutsche Telekom AG’s Mobile Communications Business, one of the world’s leading companies in mobile communications. In 2007, over 120 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — over 30 million by T-Mobile USA — all via a common technology platform based on GSM, the world’s most widely used digital wireless standard. T-Mobile’s innovative wireless products and services help empower people to connect effortlessly to those who matter most. Multiple independent research studies continue to rank T-Mobile highest, in numerous regions throughout the U.S. in wireless customer care. Headquarters: Bellevue, Washington. Number of Employees: 36,000. Industry Categories: Wireless Operator Industry Categories: Wireless Operator TMN - Telecomunicacoes Móviles Nancionais Ed Rarconi, Avenida Alvara Pais, No 2 Lisbon, 1649-041 Portugal www.tmn.pt ℡ +351 21 791 4400 +351 21 791 4500

T-Mobile USA 12920 SE 38th St Bellevue, WA 98006 USA www.t-mobile.com

T-Mobile Austria www.t-mobile.at

TMP Directional Marketing, (TMP DM) LLC is a progressive and rapidly expanding Search Engine Marketing (SEM) and Local Search Interactive agency; as well as the leading print and online Yellow Pages advertising agency in the world. TMP has over 1,700 clients and 800 employees; representing (among others) 32 of the Fortune 100 and 104 of the Fortune 500 companies. We work to position our clients to be found where people are actively searching, shopping and buying, in print directories, online directories, search engines and mobile devices. Industry Categories: Mobile Search, Agency Industry Category: Market Research Company TMP Directional Marketing 317 Madison Ave, Suite 2310 New York, NY 10017 USA http://interactive.tmpdm.com ℡ +1.414.918.6589 +1.414.368.5589


TNS 100 Park Ave, 4th Floor New York, NY 10017 USA www.tnsglobal.com ℡ +1(212) 991-6000 +1(212) 919-6100

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With offices in the USA, Europe and South Africa, Touchwork provides a range of mobile marketing and mobile market research solutions based on its ESP platform. These solutions enable brand owners and agencies to conduct interactive marketing campaigns with consumers as well as capture customer feedback at the point of experience for research purposes. ESP Delight is a customer service application for real time customer satisfaction monitoring and service recovery. ESP Metrix is a market research application for conducting mobile surveys using either text messaging or WAP. In addition to these standard products, Touchwork provides customized solutions based on the requirements of its clients. It has conducted over one hundred campaigns since 2003 with companies that include Budget, Goodyear/Hi-Q, Guinness, Car Magazine and ACSA amongst others.

Toyota Motor Sales, U.S.A. is responsible for the sales and marketing of cars, trucks, SUV's, and vans in the US.

Additional Websites: www.txtandtell.com, www.message4events.com

Additional Websites; www.buyatoyota.com

Additional Brands: ESP, txtandtell, message4events Industry Categories: Application Provider, Market Research Firm


Touchwork 11956 Mil Pitrero Rd San Diego, CA 92128 USA www.touchwork.com ℡ +1(858) 435-0722 +1(858) 605-9641

Toyota Motor Sales 19001 S. Western Ave., HQ23 Torrance, CA 90501 USA www.toyota.com ℡ +1(310) 468-4500 +(310) 468-7820

Transpera is a leading provider of mobile video services in North America, delivering a complete and innovative solution for online content owners, network operators and advertisers to capitalize on the exploding mobile video market and build new ways for mobile consumers to communicate. Through the company's patent-pending platform and bridging technology, Transpera is the only company to connect all the necessary pieces for optimizing the monetization of mobile video content. Transpera provides video content and brand owners with the ability to instantly mobilize and distribute video to mobile phone users based on their interests and communities, enhance on-deck video offerings for network operators and provide brand owners and advertisers with a direct route for marketing to their target audiences. Transpera is based in Santa Monica, Calif. and is funded by top venture firms Intel Capital, Flybridge Capital (formerly IDG Ventures) and First Round Capital Ventures. Industry Category: Application Provider Transpera 1945 Euclid Santa Monica, CA 90404 USA www.Transpera.com ℡ +1(310) 584-4472 +1(310) 450-6830


Industry Category: Agency Second Location 785 Market Street San Francisco, CA 94103 USA

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Turatel Mobil Medya İletişim ve Bilişim Hiz. Ltd. Şti. Perpa Tic Merkezi Ablok Katill 1569 Istanbul, 81100 Turkey www.turatel.com ℡ +90 212 210 4949 +90 212 210 4950

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Turkcell is the leading GSM operator in Turkey with 35.4 million postpaid and prepaid customers as of December 31, 2007 operating in a three player market with a market share of approximately 57% as of December 31, 2007 (Source: The Telecommunications Authority). In addition to highquality wireless telephone services, Turkcell currently offers General Packet Radio Service (“GPRS”) countrywide and Enhanced Data Rates for GSM Evolution (“EDGE”) in dense areas, which provide for both improved data and voice services. Turkcell provides roaming with 570 operators in 197 countries as of February 1, 2008. Serving a large subscriber base in Turkey with its high-quality wireless telephone network, Turkcell reported US$6.3 billion net revenue for the year ended December 31, 2007 as per IFRS financial statements. Turkcell has interests in international GSM operations in Azerbaijan, Georgia, Kazakhstan, Moldova, Northern Cyprus and Ukraine. Turkcell has been listed on the New York Stock Exchange (“NYSE”) and the Istanbul Stock Exchange (“ISE”) since July 2000 and is the only NYSE listed company in Turkey. 51.00% of Turkcell’s share capital is held by Turkcell Holding, 4.22% by Cukurova Group, 13.07% by Sonera Holding, 2.32% by M.V. Holding and 0.01% by others while the remaining 29.38% is free float. Additional Websites: http://mobilpazarlama.turkcell.com.tr/ Additional Brands: Hazir Kart, Muhabbet Kart Industry Category: Wireless Operator


Turkcell Turkcell Plaza, Mesrutiyet Cad No: 71 Tepebasi Istanbul Beyoglu 34430 Turkey www.turkcell.com.tr ℡ +902123131494 +902122929321

Turner Broadcasting System, Inc. 101 Marietta Street, 21st Floor Atlanta, GA 30303 USA www.turner.com ℡ +1.404.827.0100 +1.404.885.4673


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TV10s is a sales and marketing firm, specializing in the sale of closedcaptioning sponsorships and promotional advertising. TV10s is dedicated to the expansion of advertising opportunities through 10-second shortform video messaging across the three-screen environment i.e. Television, Broadband and Mobile. The company offers national advertisers the opportunity to extent their branded campaign beyond the traditional media environment in an efficient and effective manner, while offering platform executives the ability to monetize the high cost of delivering video content. TV10s believes that ten second short form messages are long enough to deliver an advertiser's branded message while short enough not to be intrusive.

TWISTBOX ENTERTAINMENT is a global producer and publisher of mobile content. Through exclusive licenses with industry leading brands and direct distribution with over 100 operators in over 40 countries, we provide an extensive portfolio of award-winning games, WAP sites, and mobile TV channels worldwide. From programming to marketing and game development to portal management, Twistbox is the total solution in mobile entertainment. Our portfolio consists of a full suite of mobile products including: - Branded WAP sites: 400+ globally - Customized video clips: Offered as both downloads and streams - Mobile TV: Over 50 live channels - Images: Full range of galleries and images - Wallpapers: Optimized for the broadest range of handsets - Games: Portfolio of over 150 game titles - Chat Services: Including both video and text -Portals: Fully-managed portals and aggregating capabilities Award-winning Twistbox Games offers an extensive portfolio of more than 150 addictive puzzle, casino, arcade and premium branded titles. Our RapidPort technology supports development in Java, DoJa, BREW and Symbian and ensures game play on the widest range of handsets. Advanced features include 3D, multi-player, in-game advertising and support for all languages. Additional Websites: www.twistboxgames.com, www.waat.com Additional Brands: Twistbox Entertainment, Twistbox Games, Waat Media

Industry Category: Advertising Sales and Marketing


TV10s 387 Park Ave South New York, NY 10016 USA www.tv10s.com ℡ +1.212.481.2990 +1.212.481.2939

Twistbox Entertainment 14242 Ventura Blvd, 3rd Floor Sherman Oaks, CA 91423 USA www.twistbox.com ℡ +1.818.301.6200 +1.818.708.0598


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Chicago-based U.S. Cellular Corporation (AMEX: USM) is a multiregional wireless company, serving more than 5.2 million customers in 149 markets in 25 states. With 2004 service revenues of $2.64 billion, U.S. Cellular maintains one of the industry’s highest levels of customer satisfaction by emphasizing customer support, quality network coverage and a comprehensive range of wireless products and services. The company is an active corporate citizen through charitable contributions, award-winning community relations programs and associate volunteer activities. Industry Category: Wireless Operator U.S. Cellular Corp USA www.uscellular.com

Ubiqua Instant Response S.L Rabassa, 71 Pl. Baixa Barcelona, 08024 Spain www.ubiqua.es +34 934583514

WHERE, developed by uLocate Communications, Inc., is a location based application platform that offers consumers access to over 70 unique location based applications. Every application on WHERE allows users to get customized content based on their current location, see their selection on a map, get directions and connect directly with the location they have chosen.

See www.unilever.com/ourcompany

Additional Websites: www.where.com

Additional Brands: See www.unilever.com/ourbrands

Additional Brands: WHERE™, Buddy Beacon® Industry Categories: Application Provider, Aggregator, Content Provider, Location Services

Industry Categories: Advertiser, Brand

uLocate Communications, Inc. 60 Canal Street, 2nd Floor Boston, MA 02114 USA www.ulocate.com ℡ +1(617) 502-3100 +1(617) 973-5871

Unilever 800 Sylvan Avenue Englewood Cliffs, NJ 07632 USA www.unilever.com


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Universal McCann Paseo de la Castellana 165-5 Madrid, 28046 Spain www.universalmccann.es ℡ +34 91567 91 83 +34 91 570 22 07

Universo Online S.A. (UOL) Av Brigadeiro Faria dima, 1384-11and Sao Paulo, 01452-002 Brazil www.uol.com.br ℡ +55 11 3038 8201 +55 11 3038 8162

Univision Communications Inc. ('Univision') is the leading Spanishlanguage media company in the United States. Our powerhouse portfolio includes Television, Radio, Music and Internet offerings that entertain and inform more Hispanics each day than any other media company in the country. Our television operations include the Univision Network, TeleFutura Network, Galavision and Univision and TeleFutura Television Groups. Univision also owns and operates Univision Radio, Univision Music Group and Univision Online.

n-games advertising is based on the use of videogame productions to create non-intrusive advertising, which is, more efficient. Unkasoft Advergaming promotes this new and entertaining way of creating static or dynamic publicity. Thanks to the automation of the processes for the transformation of the contents between mobile telephones, it will be capable of avoiding the fragmentation of the devices, saving production costs and times. Unkasoft, European company, with offices in Madrid and Salamanca, is from the year 2004. Unkasoft launches the best solutions for the mobile market: * Advergaming: Catalogue with mobile games for any sector of the market which may incorporate advertising. * Advergaming on the fly: Unkasoft goes one step further with Advergaming on the fly, have at your disposal publicity truly personalized for your client and in real time. Our values: 1. Quality, thanks to its internal processes of administration, production and development. 2. Awarded (NETI) for its R&D projects and backed by public and private institutions. 3. Creative, where ideas, drawings, fantasy worlds and videogame playing are encouraged. 4. Committed with its partners and customers, focus to success. 5. Experience, big companies like Pepsi, Intermon Oxfam or Cosmopolitan TV already used Unkasoft Advergaming.

Additional Websites: www.univision.com

Additional Websites: www.kasiunblog.blogspot.com

Additional Brands: Univision, Telefutura, Galavision, Univision.com, Univision Radio, Univision Music Group

Additional Brands: Unkasoft Advergaming, Advergaming On The Fly

Industry Categories: Brand, Content Provider, Media Company


Univision Communications 5999 Center Drive Los Angeles, CA 90045 USA www.univision.net ℡ +1.310.410.5606 +1.310.410.5608

Unkasoft Advergaming Vivero de Empresas Genesis, c/ Hoces del Durat¢n 57 Montalvo II Salamanca 37008 Spain www.unkasoft.com ℡ + 34 923 194 457 + 34 923 193 084


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Upstream is among the largest mobile marketing companies in the world, bringing its expertise and ideas to over 100 blue chip brands in projects across more than 35countries. Now well into our seventh year of operation we have never lost focus on the mission that has inspired us from day one: to enable brands to connect with their audience. Industry Category: Location Services


UnoMobi 55 Administration Road, Unit 12 Concord, ON L4K 469 Canada ℡ +1(905) 592-2039 + 1(905) 918-0690

Upstream S.A. Kastoria 4 Gerakas Attiki 15344 Greece www.upstreamsystems.com ℡ +30 210 6618500 + 30 210 6618550

Useful Networks, a subsidiary of Liberty Media, creates innovative consumer LBS applications for mobile and web. The UN platform brings rapid, low-cost, and compliant location-based services (LBS) application deployment to wireless carriers. Useful Networks powers cross-carrier location aggregation for carriers and content providers, promoting LBS as a core revenue stream. Our first product - sniff(tm) - enables users to locate each other using their mobile phones or via the web on supported carrier networks. sniff never lets anyone locate you without your permission, and lets you cancel, block other users, or become invisible at any time.

Secondary Location 7 Albion Mews London N1 1JX UK Third Location Str. Putul de Piatra nr. 5, et. 3, ap.7 Sector 1 Bucharest, 010669 Romania

U-Turn is a company focused on enabling broadcasters, media companies and wireless operators the ability to offer a custom-branded mobile community to their viewers and subscribers. Founded in 2001, U-Turn was one of the first companies in the world to bring high-quality video content to mobile phones. U-Turn Media Groups technology allows broadcasters and content owners to manage and display their content within the menu structure of the mobile device. Our scalable solution supports both On and Off deck portals as well as subscription and advertising based solutions. With U-Turn, you can create an anytime-anywhere dialog with your audience, expanding your brand presence while creating new revenue streams utilizing your sales team working with our marketing team.

If you are interested in partnering with Useful Networks, please send an email to [email protected] with your company name, contact name, number, email, company information and details on a partnership. Additional Websites: www.sniffu.com Additional Brands: sniff - The Social Network Integrated Friend Finder Industry Category: Location Services


Useful Networks 1670 Broadway, Suite 825 Denver, CO 80202 USA www.useful-networks.com ℡ +1(303) 493-5760 +1(303) 469-4442

U Turn Media Group 600 17th Street South , Suite 2800 Denver, CO 80202 USA www.uturnmediagroup.com ℡ +1.303.634.2222 +1.303.260.6401


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Industry Category: Aggregator uVuMobile 3505 Koger Blvd, Suite 400 Duluth, GA 30096 USA www.smartvideo.com ℡ +1.770.279.3100 +1.770.270.3149


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Vantrix makes video work. Our focus is to deliver the best customer experience on a mobile phone. Vantrix overcomes the technology hurdles of providing live and on demand TV and audio, user-generated content, video sharing, and any other type of multimedia in mobile and other digital platforms. And we do it in a way that helps our customers choose and implement the right business model for their multimedia services. Leading companies like ABC News, Orange, T-Mobile and The Weather Channel already trust Vantrix to satisfy their mobile media needs. You shouldn’t have to worry about which mobile phones your customers have, and you shouldn’t have to compromise on how you deliver video and other media to them. Whether it’s on-deck or off-deck, premiumbased or ad-supported, push or pull, we put video to work for you. This is our promise and our commitment. Vantrix is headquartered in Montreal with presence in New York, London, Dubai and Bangalore. See the difference at www.vantrix.com. Industry Category: Mobile Commerce


Valista 1900 S. Norfolk St, Suite 100 San Mateo, CA 94403 USA www.valista.com ℡ +1.650.287.3700 +1.650.287.3701

Vantrix 1425 Rene-Levesque Blvd., West, Suite 1200 Montreal, QC H3G 1T7 Canada www.vantrix.com ℡ +1(908) 630-0542 +1(908) 630-9436

VEGAS.com features extensive, constantly updated information for travelers to Vegas, and provides a full range of travel products including hotel rooms, air-hotel packages, show tickets, tours and golf. In addition, the site offers exclusive inventory and products such as dining reservations and front-of-the-line nightclub passes. VEGAS.com operates Casino Travel & Tours, with retail and concierge desk locations at the Palms, Paris, MGM Grand, Bally's, Mandalay Bay, Excalibur, New York-New York, Luxor and Stardust. Casino Travel & Tours also offers city tours, limousine service, as well as tours to the Hoover Dam and the Grand Canyon. VEGAS.com is a member of the Greenspun Family of Companies, a privately owned company operating in Southern Nevada for more than 60 years. Industry Categories: Content Provider, Application Provider


Vapor Mobile 3665 East Bay Dr. Largo, FL 33771 USA www.vapormobile.com ℡ +1.866.389.9768 +1.272.524.32.62

Vegas.com 2370 Corporate Circle, Suite 300 Henderson, NV 89074 USA www.vegas.com ℡ +1.702.992.7900 +1.702.987.2702


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Velti’s market-leading mobile marketing technology platform, coupled with its experience in the mobile advertising industry, enables clients around the world to deliver an extensive range of highly targeted marketing campaigns. With operations in 18 countries, and a mobile marketing joint venture with the Interpublic group, a top global holding group of advertising agencies, Velti has the ability to reach through its platform an estimated 1.4 billion consumers. Velti’s unique Mobile Marketing and Advertising Platform (version 4.0) manages the full cycle of planning, execution and monitoring of multiple campaigns across differing mobile formats and channels, offering customers more than 70 mobile marketing and advertising templates, which can be managed from one user interface.

V-ENABLE is the leading provider of mobile speech search solutions for accessing content and information over the mobile network. V-ENABLE's patent-pending mobile speech search allows mobile users to simply input/search using their voice and receive personalized content and information in a visual format on their mobile phone. Search results are based on the carrier's/provider's catalog and on a proprietary mobile search algorithm which integrates the most relevant content along with additional similar content and information available from our recommendation engine. No more complicated WAP trees or typing required. Our mobile speech search software is a unique client-server solution, available for carriers, application developers and publishers using BREW, JAVA, SYMBIAN, WAP, xHTML platforms. Mobile speech search applications, powered by V-ENABLE technology, are currently available on Verizon Wireless, ALLTEL, U.S. Cellular, and Cricket. The company, founded in 2001, is headquartered in San Diego, CA. VENABLE was founded by wireless experts from Nokia, Motorola, PacketVideo and Cisco.

Industry Category: Application Provider, Aggregator


Velti th 4 Floor,Bastille Court 2 Paris Garden London, SE1 8ND UK www.velti.com

V-Enable 5935 Cornerstone Court W., Ste 120 San Diego, CA 92121 USA www.v-enable.com ℡ +1.858.824.1888 +1.858.824.1889


Secondary Location One Broadway, 14th Floor Cambridge, MA 02142 USA Third Location 44 Kifissias Avenue Athens, GR 151 25 Greece ℡ +30 210 6378800 +30 210 6378888

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VeriSign® Messaging and Mobile Media Division is a global provider of application services that reliably deliver SMS, MMS, and mobile content across any wireless operator and mobile device throughout the world. As a leader in mobile messaging, mobile banking and mobile content delivery, the company offers a broad portfolio of mobile infrastructure and delivery services. Offering reliable delivery, a worldwide presence, and rapid and effective deployment, VeriSign Messaging and Mobile Media has built a trusted and respected brand with global mobile operators, media content providers and enterprises. VeriSign Messaging and Mobile Media is focused on delivering massive message volumes with superior: • Reach. VeriSign Messaging and Mobile Media’s global presence is combined with local market knowledge and regional operator requirements to offer carriers, media content providers, and enterprises with unparalleled penetration. • Reliability: VeriSign Messaging and Mobile Media application services are designed with the high reliability and scalability that a true global mobile delivery engine requires. • Value Add. As a global partner with a local presence, VeriSign Messaging and Mobile Media helps its partners maximize their revenues and reduce their costs. The reach, reliability and value add of VeriSign Messaging and Mobile Media services enable companies to capitalize on the rapidly growing messaging and media content markets. Industry Categories: Aggregator, Content Provider

Industry Categories: Infrastructure Vendor, Content Provider

VeriSign, Inc. 487 E Middlefield Road Mountain View, CA 94043 USA www.verisign.com ℡ +1-888-716-0023

Verizon Live Source One Verizon Way Basking Ridge, NJ 07920 USA www.verizon.com ℡ +1.908.599.2262 +1.908.766.5082


Second Location 311 Arsenal Street Watertown, MA 02472 USA ℡ +1-888-716-0023

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Verizon Wireless owns and operates the nation's most reliable wireless network. Headquartered in Basking Ridge, N.J., Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Customers 56.7 Million Employees 61,000 Annual Revenue $32.3 Billion

Verve is the leading provider of mobile applications and services to local media companies. Using the proprietary Verve Local Content Gateway™, media partners and their advertisers are able to extend their communities and readership onto mobile devices by providing access to event listings, breaking news, restaurant guides, classifieds, and other rich media offerings.


Industry Categories: Application Provider, Aggregator, Content Provider, Mobile Search

Verizon Wireless One Verizon Way Basking Ridge, NJ 07920 USA www.verizonwireless.com ℡ +1.800.922.0204

Verve Wireless, Inc 1010 S. Coast Hwy 101, Suite 106 Encinitas, CA 92024 USA www.vervewireless.com ℡ +1.760.479.0055 +1.760.479.0056

Vibes has been on the forefront of the mobile marketing industry since 1998. After launching the first mobile campaign in the U.S., the company has gained a reputation for developing innovative solutions designed to meet a number of business objectives including audience engagement, revenue generation and sponsorship opportunities. By merging cutting edge mobile technology with disciplined marketing principles, Vibes has helped dozens of clients – across every major category – leverage time, location and interaction to see a positive return on their mobile marketing investment. Having executed more than fifty thousand mobile campaigns, and delivered over 300 million messages, Vibes taps its extensive program database to make informed decisions on everything from the appropriate tactic to the tone of a call to action on the display.

Vidiator is a leading platform provider for the end-to-end delivery of live and on-demand TV, music and 3G multimedia services and content to mobile devices. Vidiator pioneered mobile multimedia technology research and development, specializing in streaming, encoding, transcoding, 3D messaging, mobile TV and mobile music streaming solutions. Vidiator, whose platforms are deployed in 20+ countries on four continents, with customers like AT&T, Sprint, NTT DoCoMo, “3”, Vodafone and PCCW, is headquartered in Bellevue, Washington, USA with offices in England, China, Korea, Spain and Italy. Experience Vidiator online at www.vidiator.com.

Vibes’ work has been recognized by industry peers with numerous accolades from organizations including the Chicago Innovation Awards, Promo Interactive Marketing Awards, CTIA Technology Marketing Awards and the Mobile Marketing Association Awards. In 2007, Vibes was ranked #92 in the Inc. 500 list of fastest growing U.S. companies and #16 on Deloitte’s Wireless Fast 50. Industry Categories: Application Provider, Aggregator

Industry Categories: Content Provider, Application Provider, Mobile Multimedia Platforms

Vibes Media 205 W. Wacker Drive, Suite 2300 Chicago, IL 60606 USA www.vibes.com ℡ +1(312) 753-6333 +1(312) 753-6332

Vidiator 10900 NE 8th St., #1486 Bellevue, WA 98004 USA www.vidiator.com ℡ +1.425.688.8811 +1.425.688.8338


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Vindigo is a leading developer and distributor of mobile applications and mobile advertising solutions and has one of the largest carrier distribution networks in the world, including all U.S. mobile operators. Vindigo publishes award-winning BREW and J2ME products, including the top revenue-generating applications MapQuest Mobile, and top location based application Vindigo City Guide. Vindigo’s platform-agnostic suite of mobile marketing and advertising solutions include sponsored branded applications, ad-supported mobile web sites and messaging capabilities. Industry Categories: Application Provider, Content Provider


Vindigo 500 7th Avenue, 17th Floor New York, NY 10018 USA www.vindigo.com ℡ +1(212) 590-0500 +1(212) 590-0502

Virgin Mobile USA 10 Independence Boulevard Warren, NJ 07059 USA www.virginmobileusa.com ℡ +1.908.607.4000 +1.908.626.0475

Visa is the world's leading payment brand and largest payment system, enabling banks to provide their consumer and business customers with a wide variety of payment alternatives. Nearly 21,000 financial institutions worldwide rely on Visa's processing system, VisaNet, to facilitate $2.5 trillion in annual transaction volume with virtually 100-percent reliability. Cardholders in more than 150 countries carry more than 1 billion Visabranded cards, accepted at millions of locations worldwide. Within the United States, nearly 14,000 financial institutions issue 396 million Visa cards, accounting for more than $1 trillion in annual transaction volume. Visa offers a trusted, reliable and convenient way to access and mobilize financial resources - anytime, anywhere, anyway.

VML, a WPP company based in Kansas City, Missouri, is one of the world’s leading marketing technology companies. More than 300 employees work in VML’s offices in Kansas City, New York, Seattle, Chicago and London. Founded in 1992, VML is a problem-solving organization that specializes in digital marketing  the intersection of marketing and technology. VML’s unique credentials include everything from brand development, offline advertising and direct marketing to the most complex web enablement and digital marketing solutions, including integrated mobile marketing and mobile CRM. This year, HR Magazine recognized VML as one of the “Top 25 Best Companies to Work for in America.” VML’s client list includes some of the world’s most recognizable and powerful brands like AMC Theatres, ACNielsen, Accenture, Bayer, Burger King, BP/Castrol, Colgate-Palmolive, Hill’s Pet Nutrition, Intuit, Microsoft, Simon Property Group, Sprint, Weight Watchers and Yellow/Roadway Transportation. VML can be found online at www.vml.com.



Visa USA PO Box 8999 San Francisco, CA 94128 USA www.visa.com

VML 250 Richards Road Kansas City, MO 64116 USA www.vml.com ℡ +1.816.218.3127 +1.816.283.0954


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VOCEL is transforming the way wireless operators market data services with its INCA active push promotion engine. Since 2005, VOCEL has applied its patent-pending template-based interactive messaging technology to solve critical carrier challenges - expanding data usage and increasing ARPU. While the company is currently rolling out its initial implementations of the complete platform, it has also leveraged the technology in a variety of premium branded applications for companies like The Princeton Review, Living Language, Harlequin and Prima Games. Additionally, INCA marks the first worldwide launch of an application using QUALCOMM's Application Value Billing technology.

Vodafone is the world's leading international mobile communications group with over 252 million proportionate customers as at 31st December 2007. Vodafone currently has equity interests in 25 countries across five continents and a further 40 partner networks worldwide. For more information, please visit www.vodafone.com

VOCEL's Interactive Commerce Accelerator (INCA) is an active-push promotion engine that puts you, the wireless operator, in the data driver's seat. The INCA platform makes it easy to target the 85% of your customer base that has not yet purchased mobile content. INCA's compelling marketing power and opt-in personalization will motivate your customers to try and continue buying ringtones, wallpaper, games and any other applications you want to offer. With INCA, you can control content marketing and make expanded usage and increasing ARPU a true reality. INCA makes content purchasing easy by allowing customers to opt-in for the services they want and then pushing that content directly to their phones. And by streamlining purchase to just one click, INCA removes one of the greatest barriers to content purchases, which is hoping subscribers will search for services themselves. Now you can deliver time sensitive content to your customers instantly. Additional Brands: INCA

Additional Websites: www.vodafone.com plus local Op Co website domain names, eg www.vodafone.co.uk Additional Brands: Vodafone plus an extensive list of trademarked brand names

Industry Categories: Application Provider, Brand, Aggregator, Content Provider, Mobile Search


Vocel 13400 Sabre Springs Pkwy, Ste 255 San Diego, CA 92128 USA www.vocel.com ℡ +1.858.679.1919 +1.858.679.1920

Vodafone Group Vodafone Headquarters, The Connection Newbury, Berkshire RG14 2FN www.vodafone.com


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VoodooVox™ is an advertising, technology and services firm that has created an international marketplace for In-Call Media. The company enables the creation and delivery of interactive audio media into a variety of call streams such as 411, radio station IVR lines, prepaid calling cards, conference call and call center hold systems, and more. VoodooVox’s technology combines Web marketing techniques with the unique qualities of the phone network. The company’s proprietary In-Call Media Exchange provides the mechanism for call publishers to bring their telephony applications to the network and instantly access a robust advertising market. Advertisers, in turn, enjoy simplified access to hundreds of millions of calls from a diverse group of consumers. VoodooVox is backed by venture capital investors such as Apax Partners, Steamboat Ventures, Softbank Capital, and Village Ventures. Additional Websites: www.myvox.com Additional Brands: In-Call Media Server, In-Call Media Network, In-Call Media Industry Category: Media Network VoodooVox 80 5th Avenue 18th Floor New York, NY 11201 USA www.voodoovox.com ℡ +1(413) 663-8049 +1(212) 229-0770


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Washington State Employees Credit Union 400 E Union Olympia, WA 98501 USA www.wsecu.org ℡ +1(360) 754-6130

WAUMOVIL SA Ave. Uberiador, Torre Xerox, Piso 8 Caracas, Miranda 1060 Venezuela www.waumovil.com ℡ +1.503.937.7000 +1.503.937.8000

WeatherBug® (http://www.weatherbug.com and http://www.weatherbugprofessional.com) ensures that individuals, schools, businesses and government agencies receive the most precise live weather information, the most relevant weather reports and the earliest weather warnings to safeguard property and lives and to plan with confidence. With a worldwide network of weather sensors, WeatherBug Tracking Stations and cameras primarily based at neighborhood schools and public safety facilities across the U.S., WeatherBug maintains the largest exclusive weather network in the world. The live local weather conditions are delivered to millions of consumers via the Internet and mobile devices; to more than 100 state and local government agencies, including the National Weather Service; and to broadcast television stations, schools and businesses. WeatherBug is a brand of AWS Convergence Technologies, Inc. (http://www.aws.com)

Wieden+Kennedy, founded in Portland, Oregon, is one of the largest independently owned advertising agencies, with offices in Amsterdam, Beijing, Delhi, London, New York, Portland, Shanghai and Tokyo. A fullservice, creatively led communications company, Wieden+Kennedy has helped build some of the strongest global brands, including Nike, ESPN, Starbucks, Honda, Electronic Arts, P&G and Coca-Cola.

Industry Categories: Application Provider, Brand, Content Provider


WeatherBug 12410 Milestone Center Dr, Suite 300 Germantown, MD 20876 USA www.weatherbug.com ℡ +1.800.544.4429 +1.800.528.9206

Wieden+Kennedy 224 NW 13th Avenue Portland, OR 97209 USA www.wk.com ℡ +1.503.937.7000 +1.503.937.8000


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Member Companies, W

WIN are a dynamic enabler of entertainment, information and interaction services. We help leading content owners, mobile operators, corporate enterprises, media agencies & entertainment corporations engage customers, create brand loyalty, maximise revenues and reduce costs. We take the complexity out mobile technology whether it is CRM, opt-in marketing campaigns, ad-funded content, data collection or just straightforward messaging. We are currently running services using SMS, MMS, WAP, video and voice for the likes of the AA, BBC, Vodafone, TMobile, Starbucks and Guardian Media.

Wired Assets offers its partners a comprehensive solution set, empowering them with the ability to create and deliver mobile messaging and communications that: - Enhance and extend their brand - Better serve their current customers - Create new audiences, and - New revenue streams.

Our services, whilst mobile centric, embrace mobile, fixed telephony, internet, broadcast and on-demand technologies. Our technology is built on a robust, secure, scaleable and flexible delivery platform developed over many years by some of the best mobile technologists in the UK. We pride ourselves on being more than just a technology services provider. We offer a complete solution from consultation and concept, through to design, development, implementation and on-going support. Our reach is Global and we operate 24/7, 365 days a year. WIN’s people are among the best in the business. Their knowledge and experience plus a creative, fresh-thinking approach, means clients can rely on us to deliver leading edge solutions for their business challenges. Additional Websites: www.pocketgroup.co.uk, www.quattrocomm.com Additional Brands: WIN Interactive, WIN SA, Quattrocomm, Pocket Group Industry Categories: Application Provider, Content Provider


WIN plc 1 Cliveden Office Village, Lancaster Road High Wycombe, Bucks HP12 3YZ UK www.winplc.com ℡ + 44 01494 750 500 + 44 01494 750 800

Wired Assets Data Corporation 284 Riversville Road Greenwich CT 06831 USA www.wiredassets.com ℡ +1.203.340.2316

Second Location Unit 62/63 Pall Mall Deposit, 124-128 Barlby Road London W10 6BL UK

Third Location 22 Sorou Str. Athens, Marousi 15125 Greece Fourth Location Wessex House, Station Road Westbury, Bath BA13 3JN UK Fifth Location Poststrasse 14, Zug 6301 Switzerland

Industry Categories: Application Provider, Content Provider, Aggregator Wireless Idea Corp./DBA Pure Mobile Solutions PO Box 70171 - PMB 244 San Juan, PR 00936-8171 Puerto Rico www.wirelessidea.net ℡ +1.787.641.1007 +1.787.622.7711


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Member Companies, W

Wireless Media Consulting is the exclusive provider of In-Market Compliance Monitoring to three tier one US wireless carriers as well as several aggregators and content providers. We intercept over 5,000 SMS and Abbreviated Dialing related campaigns on a monthly basis and audit them for their compliance with MMA Best Practices and carrier policies.

Wunderman creates impactful conversations between our clients and their customers. For 50 years, listening has been at the core of every campaign and vital to success. We believe strong, lifelong, profitable customer conversations result from getting the right people talking, in the right way, at the right time. We constantly look for deep customer insights and new and better ways to create these conversations. Our global network spans 15 companies and 130+ offices in 55 countries. We have an enviable roster of blue chip clients and expertise across every channel and discipline. Last year, Advertising Age ranked Wunderman the #1 marketing services network in the world. In the U.S and around the world, Wunderman consistently ranks in the Top 10 Direct and Digital agency lists. The Cannes Lions International Advertising Festival recognized our work with the Direct Grand Prix two years in a row and Forrester Research acknowledges the depth of our capabilities. Wunderman, part of Young & Rubicam Brands, is a member of WPP (NASDAQ: WPPGY).

Additional Websites: www.psmsindustrymonitor.com Additional Brands: The PSMS Industry Monitor

Additional Brands: AGENDA, AquaOnline, Blast Radius, Burrows Datacore Marketing, Facts+Fiction, Fortelligent, Futurecom Interactive, KnowledgeBase Marketing, RTCRM, These Days, Wunderman, ZAAZ

Industry Categories: In-Market Monitoring, Market Research Firm


Wireless Media Consulting 11350 Random Hills Road, Suite 800 Fairfax, VA 22031 USA www.wirelessmediaconsulting.com ℡ + 1(703) 934-6000 + 1(866) 846-7931

Wunderman Network 285 Madison Avenue New York, NY 10017 USA www.wunderman.com ℡ + 1(212) 941-3000 + 1(212) 880-7513 Second Location 300 Beach Road #36-03/05 The Concourse 199555 Singapore

Third Location Greater London House, Hampstead Road London, England NW1 7QP UK Fourth Location Courvoisier Centre II 601 Brickell Key Drive, Suite 1100 Miami, FL 33131-2662 USA Fifth Location Tupiza 3950 Buenos Aires 1425 Argentina


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Member Companies, Y

Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Yahoo! is headquartered in Sunnyvale, California. For more information on Yahoo! Mobile please visit http://mobile.yahoo.com/newsroom. Additional Websites: www.yahoo.com, www.yahoo.com.sg Industry Categories: Mobile Search, Brand, Content Provider


Yahoo! 701 First Avenue Sunnyvale, CA 94089 USA http://mobile.yahoo.com/ ℡ +1.408.349.7411 +1.408.348.7752

Yavox Latin America S/A Av. Brigadiro Faria Lima, 1800 Piso P Sao Paulo, 01451-001 Brazil www.yavox.com ℡ +5511-3819-4262 +5511-3819-4262

Yell Publicidad Spain www.yellgroup.com


Second Location 6 Temasek Boulevard, #08-00 Suntec Tower Four Singapore 038986 Singapore

Second Location UK ℡ +44 0118 9506 510

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YOC UK www.yoc.com ℡ +44-(0) 207-154-2985 +44-(0) 207-154-2986

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Member Companies, Z

Zed was launched in 1999 and is a truly integrated media agency planning and buying across more than 15 media channels on and offline. Zed’s proposition is "where all lines meet." This reflects the breadth of Zed’s specialist skills that can deliver media strategies that incorporate any combination of above the line, below the line, through the line, online and offline because only by being adept at all approaches can an agency generate the best ROI for its clients. Zed now has a team of more than 110 media specialist and clients include BMW, BT, Capital One, and Scottish Widows Industry Category: Agency


Zed Digital Spain www.zed.com

Zipwhip 2917 West Eaton St. Seattle, WA 98199 USA www.zipwhip.com ℡ +1.313.414.7502

Zoove enables brands and advertisers to better control and direct their media purchases and advertising budgets by bridging offline advertising to on-line information. With Zoove, a consumer responds directly to an advertisement of a brand, product or service using their mobile phone.

Zumobi is a new mobile widget application delivering entertainment and information content to phones in an innovative and fun way. Utilizing widget-like “Tiles”, Zumobi’s intuitive, lush, high-frame rate user interface allows people to easily “bounce” in and out of snack-sized bits of information. Background synchronization retrieves and delivers relevant data throughout the day. Free to consumers, Zumobi has an advertising-supported business model with revenue sharing opportunities for business partners. Fully branded Tiles offer a compelling and engaging mobile experience. Split Tiles provide content, with advertising in the form of a banner on the bottom of the Tile. Contact [email protected] for more information.

Zoove solutions provide the following advantages to consumers, advertisers, and brands: · Easy and consistent user interface for end-users – it is as intuitive as calling someone · Flexibility of response for advertisers – can response with virtually any data mechanism · Supports all demographics – even a child or a grandmother can respond to advertisements · Engenders spontaneity – it is quick and easy, allowing for immediacy and conversion · Provides end-user control and secures privacy – the end-user controls the response mechanism. Industry Category: Application Provider

Industry Categories: Application Provider, Mobile Advertising

Zoove 2200 Geng Road, Suite 230 Palo Alto, CA 94301 USA www.zoove.com ℡ +1.401.207.1845

Zumobi 520 Pike Street, Suite 1375 Seattle, WA 98101 USA www.zumobi.com ℡ +1.206.269.1111 +1.206.269.5205


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Individual Members

Amit Bose Andres Manguel Anthony Johnson Azita Arvani Bhavuk Kaul Carmen Corrada Damon Miller David Krynauw Didier Jaubert Douglas Schumann Dr. Jeff W. Totten Ed Jennings Eric Lazar Frank Chindamo Gwyneth Anderson Heikki Karjaluoto Jane Satree Jim Brown Joao Gonzaga John Fitzwater John Hadl Joshua Chastain Karen Manross Karla Allen Leon Samuel Mark Beccue Mark Kaplan Matt Booth Michael Marchese Moira Tamayo Noam Samson Panagiotis Chatziathanasion Peter Yeh Rafael Salaberry Ricardo Márquez Uribe Richard Bennett Roman Brandl Shabnum Norling Shaun Rosen Sibyl Masquelier Sophia Sheikh Susan Finch Tamer Serag el Din Tara O'Doherty


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Maximize the power of the mobile channel…

…by joining the Mobile Marketing Association. Over 600 MMA member companies worldwide are leading the development of this powerful new media channel. Membership in the MMA allows you to: • • • • • •

Receive discounted registration rates for the Mobile Marketing Forums Network and meet potential customers, par tners and other industr y leaders Collaborate on effective ways to use the mobile channel Gain access to MMA exclusive primar y research Obtain discounts for leading industr y events and research Make an impact on the industry through our action-oriented groups which include: Mobile advertising, consumer best practices, education and more...

Join the leaders in the mobile marketing industry. Join the Mobile Marketing Association today! For more information visit www.mmaglobal.com © 2008 Mobile Marketing Association USA • 1670 Broadway, Suite 850, Denver, CO 80202 UK • 28 Broadway, London SW1H 9JX

The Mobile Marketing Association (MMA) is the premier global association that strives to stimulate the growth of mobile marketing and its associated technologies. The MMA is a global organization with 600 members representing over fifty countries. MMA members include agencies, brands, content providers, hand held device manufacturers, operators, technology enablers, market research firms, as well as any company focused on the potential of marketing via mobile devices.

MMA Global Member Directory

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