The Efect o Globalization Globalization on Philippine Culture Let me begin by sharing to you two o my riends. My rst riend lo!es to eat. "is a!orite ood is Mc#onald$s ried chic%en. &nd he always cra!es or that crispy and 'uicy ried chic%en with lots o gra!y. "e really li%es Mc#onald$s that he e!en loo%s li%e (onald. Then) my other riend is more into music. *he spends a lot o time listening music in her +,G- pod. &nd her a!orite singer is no less than /ustin -ieber or /-. *he really lo!es /- that she would e!en scream each time /- appears on T.0. 1ow) can you spot something common on both o them2 t$s the efects o the process o globalization. globalization. This process has afected the way we communicate) we thin%) we eat) we dress and we li!e our li!es. n short) globalization has transormed our culture) our 3ilipino culture. Globalization has become one o the most popular buzzword used by diferen Globalization diferentt people worldwide. *o what is globalization2 t is the integration o the economic) political and cultural systems across the globe2 4r is the 5Mc#onaldization6 or) perhaps) &mericanization o world culture and 7nited *tates dominance o world afairs2 s globalization good or bad2 These 8uestions 8uestions would recei!e recei!e !ery !ery diferent diferent answers rom 9ashington) 9ashington) -erlin) -erlin) To%yo) 1ew 1ew #elhi) -ei'ing) Manila and other places worldwide. ndeed) simple answers to these 8uestions) answers that people rom diferent wal%s o lie in diferent countries would agree on) would be !irtually impossible to reach. -ut let us ha!e a balanced and comprehensi!e denition o globalization. &ccording to Globalization+:+.org Globalization+:+.org)) ;Gobalization is the acceleration and intensifcat intensifcation ion o interaction and integration among people, companies companies and governments governments o dierent dierent nations. nations. And this process process has eects on human well-being, on the environment, on economic development and, most importantly, importantly, on culture. " The process process o globalization globalization has instituted instituted proound proound impact on culture culture since since ancient ancient times. The Phoenician Phoenician traders$ impact on ancient ancient Gree% Gree% culture) culture) Chinese sil% sil% and 'ars 'ars used in pre< historic Philippines and the spread o cofee) chocolate and tobacco rom Latin &merica to the world are ew o the e=amples o globalization o culture. n today$s modern world) globalization has become more comple= and per!asi!e. &nd this is brought by diferent actors that ha!e compounded through time. &mong these actors are as ollow> The shit to a new mode o production and distribution or) simply) capitalism? impro!ed and cheaper cost o transportation and communication? colonization? prolieration prolieration o mass media? and recently) recentl y) the rise o computers. Culture) as way o lie shared by a certain group o people in a certain society) has created a uni8ue identity as that o -ritish) Chinese or 3ilipino. -ut today) culture has become the arena o contention on the issue o globalization. &nd with the unprece unprecedented dented presence o globalization) Castells argues that globalization has eroded diferences in culture and produced a seamless global system o culture and economic !alues. "ence) are we ha!ing a common culture or a dominant culture o!er another2 say) it depends on how we !iew globalization o culture in relation to !alues. t depends on whether one thin%s that local cultures should be protected rom outside in@uence) or whether one thin%s that new cultural creati!ity results rom interaction and mi=ing o ideas rom diferent cultures. n our own culture) the efects o globalization are immense and di!erse. 1ow) let us loo% some o these efects. The usage o English language is one o the most apparent efects o globalization on our culture. <hough English is important or us to be globally competiti!e) it has under!alued our nati!e languages. &nd it has become a pre
3ilipino acti!ities such as Moro
than suFcient oreign e=change. The industrial sector was growing rapidly and the country had one o the highest per capita incomes in *outheast &sia.
There was much to loo% orward to on the economic and business ront. The Philippines is a country o ups and downs o conspicuous consumption o de!astating po!erty) hunger and sufering. The economy is basically agricultural) with rice) corn) and %amote Bsweet potatoes the staple ood crops. Aey cash crops include coconuts) ruits and !egetables) sugar) tobacco) and abaca Bthe amous ;Manila hemp; used or rope ma%ing. n aggregate) about two
liberalization) mobility o capital) technology) and management o organization through pri!ate and public sectors. Each o these actors has been in its own way orce throughout the world. -ut more interesting is the realization that go!ernments today no longer possess the reser!es to materially afect the global capital mar%ets. Capital now mo!es according to the dictates o mar%ets) not o go!ernments. 9ith its great condence on 'oining the 9T4) the Philippines are still lagging behind its *outheast &sian neighbors in terms o economic perormance. 9hereas) the Philippine economic growth was second only to /apan $s in the +D,:$s. -ut when the nation 'oined the 9T4 in +DD) the Philippines had entered the global economic game with its domestic political economy unprepared and unde!eloped. &s a result) the Philippine state has ailed to create the %ind o organized socioeconomic en!ironment that would ha!e prepared the country or global competition. There are many things that globalization that brought 8uic% changes into the Philippine society. 9ith its !ast de!elopment it has brought about technologies mostly computers and sotware and also telecom companies are being introduced into the mar%et. Than%s to globalization) such technologies were in@uenced by Philippines neighboring &sian countries li%e Malaysia and China ) and e!en /apan . Than%s to globalization) it has opened its economy to oreign trade and in!estment. 3urthermore) globalization has allowed 3ilipino wor%ers to tra!el the world) but most head or the Middle East) East &sia) the 7* and Canada and Europe due to better economies and better money. 3ilipinos wor%ing o!erseas numbered more than three million < about +: percent o the labor orce. The total number o o!erseas 3ilipinos may be as high as eight million) according to the go!ernment.
Those 3ilipinos wor%ing o!erseas send about I+:.J billion bac% to their amilies or relati!es in the Philippines in K::. n contrast) the 8uestion that the 3ilipino society as%s themsel!es is> 5Can the Philippines handle globalization62 Many 3ilipinos belie!e that globalization has done nothing or their country. &nd this is due to the po!erty that has been becoming worse each year. The Philippines is still corrupt and still aces economic and political problems) thereore) the nation and its people does not trust the process o globalization. The ma'ority o 3ilipinos belie!e that globalization has brought about problems and con@ict rather than changes. The people o the Philippines mostly rely on its leaders because it$s the leaders whom the society belie!es and trust or the people %now that the leaders are the ones that can ma%e the whole Philippine society better and much more de!eloped or well
Philippines. The most efecti!e actor in the Philippines is education. The society$s mentality is to be educated and it$s with education that people in the nation see their opportunity or a better lie in the uture.
