questionnaire on pepsico ltd india

SPECIMEN OF PEPSICO INDIA

Note: Please tick mark in the square which apply to you. General (This information will be kept confidential). Name _______________

Age ____ 

Address _____________________________ ________________________________________  ___________  Sex

Male Male

Martial Status

Female Female Married

Unmarried

Monthly Income Rs.0-5,000 Rs.5, 000-10,000 Rs.10, 000-15,000 Rs. Above 15, 000 Number of members in the family 1-3 4-6 Above 6

I.

Which soft drinks do you like the most ? (a) Miranda (b) Mountain Dew (c) Slice (d) Pepsi (e) Any other(Specify) _______________ 

II.

Do you like our products because: (a) They are reasonably priced. Yes No (b) (b) They They are ea easi sily ly avail availab able le.. Yes Ye s No (c) They are liked and used used by by you you and your friends. friends. Yes No

(d) They are available in many flavors No Do you prefer PepsiCo mainly due to: (a) Taste (b) Price (c) Brand (d) Any _________ 

III.

IV.

V.

Yes

other, other,

specify specify

Do you find our product costly ? (a) Yes (b) No

Do you think our company should manufacture manuf acture a new product ? (a) Yes (b) No

VI.

Which product do you think needs improvement: (a) Soft Drink (b) Snacks (c) Any other, specify ___________ 

Do you find any difference in the quality of PepsiCo and other brands ? (a) Yes (b) No VII.

Do you find any difference in the prices of PepsiCo and other brands ? (a) Yes, PepsiCo is cheaper (b) No, all are same (c) There are other brands brands cheaper than PepsiCo PepsiCo VIII.

IX.

X.

Do you like soft drinks ? (a) Yes

(b) No

Which snacks of PepsiCo do you like the most ? (a) Kurkure (b) Uncle Chips (c) Aliva (d) Lays (e) Any other, specify ______________  ______________ 

Do you PepsiCo ? (a) Yes XI.

prefer

any

other

company’s (b) No

product

over

XII.

Would you like to give any suggestion to PepsiCo India ?