The potential for growth in business is surely moving towards the rural market from the urban one and marketers have to gear up for this change by devising suitable marketing strategies for the Rural market place. Abhijit Gupta "Rural Marketing in In
The buzzword today in the Marketing Industry is "Rural Marketing reportedly three times that of the European Market, the Indian rural market is a huge untapped resources Almost half of the national income is generated here. Rural market offers new an
Rural marketing is a process of developing, pricing, promoting, and distributing rural specific goods and services leading to desired exchange with rural customers to satisfy their needs and wants, and also to achieve organizational objectives In Ind
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Presentation on titan watches regarding it's segmentation,targeting and positioning process.