ONLINE SHOPPING
Online shopping or e-shopping is a form of electronic commerce which allows consumers to
directly buy goods or services from a seller over the Internet using a web browser. Alternative Alternative names are: e-web-store, e-shop, e-store, Internet shop, web-shop, web-store, online store, online storefront and virtual store. Mobile commerce (or m-commerce) describes purchasing from an online retailers mobile optimi!ed online site or app. An online shop evo"es the physical analogy of buying products or services services at a bric"s-andmortar retailer or shopping center# the process is called business-to-consumer ($%&) online shopping. In the case where a business buys from another business, the process is called business-to-business ($%$) online shopping. 'he largest of these online retailing corporations are Alibaba, Ama!on.com, and e$ay. etail success is no longer all about physical stores. 'his is evident because of the increase in retailers now offering online store interfaces for consumers. ith the growth of online shopping, comes a wealth of new mar"et footprint coverage opportunities for stores that can appropriately cater to offshore mar"et demands and service re*uirements.
History
Michael Aldrich, pioneer of online shopping in the +s.
/nglish entrepreneur Michael Aldrich invented online shopping in +0. 1is system connected a modified domestic '2 to a real-time transaction processing computer via a domestic telephone line. 1e believed that videote3t, the modified domestic '2 technology with a simple menu-driven human4computer interface, was a new, universally applicable, participative communication medium 5 the first since the invention of the telephone. 'his enabled closed corporate information systems to be opened to outside correspondents not 6ust for transaction processing but also for e-messaging and information retrieval and dissemination, dissemination, later "nown as ebusiness. 1is definition of the new mass communications medium as participative 7interactive, many-to-many8 was fundamentally different from the traditional definitions of mass communication and mass media and a precursor to the social networ"ing on the Internet %9 years later. In March + he h e went on to launch edifons ffice evolution, which allowed consumers, customers, agents, distributors, suppliers and service companies to be connected on-line to the corporate systems and allow business transactions to be completed electronically in real-time. ;uring the +s he designed, manufactured, sold, installed, maintained and supported many online shopping systems, using videote3 technology. 'hese systems which also provided voice response and handprint processing pre-date the Internet and the orld ide eb, the I$M <&, and Microsoft=s-;>, and were installed mainly in the ?@ by large corporations. 'he first orld ide eb server and browser, created by 'im $erners-ee in +, opened for commercial use in ++. 'hereafter, subse*uent technological innovations emerged in +B:
online ban"ing, the opening of an online pi!!a shop by
> v% encryption standard for secure data transfer, and Intershops first online shopping system. Immediately after, Ama!on.com launched its online shopping site in +9 and e$ay was also introduced in +9.
International E-Commerce statistics >tatistics show that in %+%, Asia-. revenue of FDGB.GG billion. It is estimated that Asia-
Customers nline customers must have access to the Internet and a valid method of payment in order to complete a transaction. Henerally, higher levels of education and personal income correspond to more favorable perceptions of shopping online. Increased e3posure to technology also increases the probability of developing favorable attitudes towards new shopping channels. In a ;ecember %++ study, /*uation esearch surveyed +,9 online shoppers and found that 0E of tablet owners made online transactions with their tablet devices during the early &hristmas shopping season.
Logistics &onsumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine. nce a particular product has been found on the website of the seller, most online retailers use shopping cart software to allow the consumer to accumulate multiple items and to ad6ust *uantities, li"e filling a physical shopping cart or bas"et in a conventional store. A chec"out process follows (continuing the physical-store analogy) in which payment and delivery information is collected, if necessary. >ome stores allow consumers to sign up for a permanent online account so that some or all of this information only needs to be entered once. 'he consumer often receives an e-mail confirmation once the transaction is complete. ess sophisticated stores may rely on consumers to phone or e-mail their orders (although full credit card numbers, e3piry date, and &ard >ecurity &ode, or ban" account and routing number should not be accepted by e-mail, for reasons of security).
Payment nline shoppers commonly use a credit card or a
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$illing to mobile phones and landlines &ash on delivery (&..;.) &he*ueJ &hec" ;ebit card ;irect debit in some countries /lectronic money of various types Hift cards wit!erland $itcoin or other crypto currencies
>ome online shops will not accept international credit cards. >ome re*uire both the purchasers billing and shipping address to be in the same country as the online shops base of operation. ther online shops allow customers from any country to send gifts anywhere. 'he financial part of a transaction may be processed in real time (e.g. letting the consumer "now their credit card was declined before they log off), or may be done later as part of the fulfillment process.
Product delivery nce a payment has been accepted, the goods or services can be delivered in the following ways: •
;ownloadingJ;igital distribution: 'he method often used for digital media products such
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as software, music, movies, or images. ;rop shipping: 'he order is passed to the manufacturer or third-party distributor, who
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then ships the item directly to the consumer, bypassing the retailers physical location to save time, money, and space. In-store pic"-up: 'he customer selects a local store using a locator software and pic"s up
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the delivered product at the selected location. 'his is the method often used in the b ric"s and clic"s business model.
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tic"ets and scrip (e.g., gift certificates and coupons). 'he tic"ets, codes, or coupons may be redeemed at the appropriate physical or online premises and their content reviewed to verify their eligibility (e.g., assurances that the right of admission or use is redeemed at the correct time and place, for the correct dollar amount, and for the correct number of uses). >hipping: 'he product is shipped to a customer-designated address. ill call, l&$ (in &are f $o3 ffice), or at the door pic"up: 'he patron pic"s up prepurchased tic"ets for an event, such as a play, sporting event, or concert, either 6ust before the event or in advance. ith the onset of the Internet and e-commerce sites, which allow customers to buy tic"ets online, the popularity of this service has increased.
Shopping cart systems
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>imple systems allow the off-line administration of products and categories. 'he shop is
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then generated as 1'M files and graphics that can be uploaded to a webspace. 'he systems do not use an online database. A high-end solution can be bought or rented as a stand-alone program or as an addition
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to an enterprise resource planning program. It is usually installed on the companys webserver and may integrate into the e3isting supply chain so that ordering, payment, delivery, accounting and warehousing can be automated to a large e3tent. ther solutions allow the user to register and create an online shop on a portal that hosts
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multiple shops simultaneously. pen source shopping cart pac"ages include advanced platforms such as Interchange,
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and off-the-shelf solutions such as Magento, nop&ommerce, os&ommerce, hop, >hopify, Ken &art, pen&art. &ommercial systems can also be tailored so the shop does not have to be created from scratch. $y using an e3isting framewor", software modules for various functionalities re*uired by a web shop can be adapted and combined.
Design &ustomers are attracted to online shopping not only because of high levels of convenience, but also because of broader selections, competitive pricing, and greater access to information.$usiness organi!ations see" to offer online shopping not only because it is of much lower cost compared to bric"s and mortar stores, but also because it offers access to a world wide mar"et, increases customer value, and builds sustainable capabilities.
Information load ;esigners of online shops are concerned with the effects of information load. Information load is a product of the spatial and temporal arrangements of stimuli in the webstore. &ompared with conventional retail shopping, the information environment of virtual shopping is enhanced by providing additional product information such as comparative products and services, as well as various alternatives and attributes of each alternative, etc. 'wo ma6or dimensions of information load are comple3ity and novelty.&omple3ity refers to the number of different elements or features of a site, often the result of increased information diversity. Covelty involves the une3pected, suppressed, new, or unfamiliar aspects of the site. 'he novelty dimension may "eep consumers e3ploring a shopping site, whereas the comple3ity dimension may induce impulse purchases.
Consumer needs and expectations A successful webstore is not 6ust a good loo"ing website with dynamic technical features, listed in many search engines. In addition to disseminating information, it is also about building a relationship with customers and ma"ing money. $usinesses often attempt to adopt online shopping techni*ues without understanding them andJor without a sound business model# often, businesses produce webstores that support the organi!ations culture and brand name without satisfying consumer e3pectations. ?ser-centered design is critical. ?nderstanding the customers wants and needs is essential. iving up to the
companys promises gives customers a reason to come bac" and meeting their e3pectations gives them a reason to stay. It is important that the website communicates how much the company values its customers. &ustomer needs and e3pectations are not the same for all customers. Age, gender, e3perience and culture are all important factors. Lor e3ample, apanese cultural norms may lead users there to feel privacy is especially critical on shopping sites and emotional involvement is highly important on financial pensions sites.7+G8 ?sers with more online e3perience focus more on the variables that directly influence the tas", while novice users focus on understanding the information. 'o increase online purchases, businesses must use significant time and money to define, design, develop, test, implement, and maintain the webstore. 'ruly said, it is easier to lose a customer than to gain one. /ven a top-rated website will not succeed if the organi!ation fails to practice common eti*uette such as responding to e-mails in a timely fashion, notifying customers of problems, being honest, and being good stewards of the customers data. $ecause it is so important to eliminate mista"es and be more appealing to online shoppers, many webshop designers study research on consumer e3pectations.
ser interface
An automated online assistant, with potential to enhance user interface on shopping sites.
'he most important factors determining whether customers return to a website are ease of use and the presence of user-friendly features. ?sabilitytesting is important for finding problems and improvements in a web site. Methods for evaluating usability include heuristic evaluation, cognitive wal"through, and user testing. /ach techni*ue has its own characteristics and emphasi!es different aspects of the user e3perience.
!ar"et share /-commerce $%& product sales totaled F+B%.9 billion, representing about E of retail product sales in the ?nited >tates. 'he F%G billion worth of clothes sold online represented about +DE of the domestic mar"et, and with 0%E of women loo"ing online for apparel, it has become one of the most popular cross-shopping categories. Lorrester esearch estimates that the ?nited >tates online retail industry will be worth F%0 billion in %+9. 7%08 'here were %B% million people shopping on-line in &hina in %+%. Lor developing countries and low-income households in de veloped countries, adoption of ecommerce in place of or in addition to conventional methods is limited by a lac" of affordable Internet access.
#dvantages Convenience nline stores are usually available %B hours a day, and many consumers have Internet access both at wor" and at home. ther establishments such as internet cafes and schools provide
internet access as well. In contrast, visiting a conventional retail store re*uires travel and must ta"e place during business hours. In the event of a problem with the item (e.g., the product was not what the consumer ordered, the product was not satisfactory), consumers are concerned with the ease of returning an item in e3change for either the correct product or a refund. &onsumers may need to contact the retailer, visit the post office and pay return shipping, and then wait for a replacement or refund. >ome online companies have more generous return policies to compensate for the traditional advantage of physical stores. Lor e3ample, the online shoe retailer Kappos.com includes labels for free return shipping, and does not charge a restoc"ing fee, even for returns which are not the result of merchant error. (Cote: In the ?nited @ingdom, online shops are prohibited from charging a restoc"ing fee if the consumer cancels their order in accordance with the &onsumer elling) Act %).
Information and revie$s nline stores must describe products for sale with te3t, photos, and multimedia files, whereas in a physical retail store, the actual product and the manufacturers pac"aging will be available for direct inspection (which might involve a test drive, fitting, or other e3perimentation). >ome online stores provide or lin" to supplemental product information, such as instructions, safety procedures, demonstrations, or manufacturer specifications. >ome provide bac"ground information, advice, or how-to guides designed to help consumers decide which product to buy. >ome stores even allow customers to comment or rate their items. 'here are also dedicated review sites that host user reviews for different products. eviews and even some blogs give customers the option of shopping for cheaper purchases from all over the world without having to depend on local retailers. In a conventional retail store, cler"s are generally available to answer *uestions. >ome online stores have real-time chat features, but most rely on e-mails or phone calls to handle customer *uestions.
Price and selection ne advantage of shopping online is being able to *uic"ly see" out deals for items or services provided by many different vendors (though some local search engines do e3ist to he lp consumers locate products for sale in nearby stores). >earch engines, online price comparison services and discovery shopping engines can be used to loo" up sellers of a particular product or service. >hipping costs (if applicable) reduce the price advantage of online merchandise, though depending on the 6urisdiction, a lac" of sales ta3 may compensate for this. >hipping a small number of items, especially from another country, is much more e3pensive than ma"ing the larger shipments bric"s-and-mortar retailers order. >ome retailers (especially those selling small, high-value items li"e electronics) offer free shipping on sufficiently large orders. Another ma6or advantage for retailers is the ability to rapidly switch suppliers and vendors without disrupting users shopping e3perience.
Disadvantages %raud and security concerns Hiven the lac" of ability to inspect merchandise before purchase, consumers are at higher ris" of fraud than face-to-face transactions. Merchants also ris" fraudulent purchases using stolen credit cards or fraudulent repudiation of the online purchase. 1owever, merchants face less ris" from physical theft by using a warehouse instead of a retail storefront. >ecure >oc"ets ayer (>>) encryption has generally solved the problem of credit card numbers being intercepted in transit between the consumer and the merchant. 1owever, one must still trust the merchant (and employees) not to use the credit card information subse*uently for their own purchases, and not to pass the information to others. Also, hac"ers might brea" into a merchants web site and steal names, addresses and credit card numbers, although the ecurity >tandard is intended to minimi!e the impact of such breaches. Identity theft is still a concern for consumers. A number of high-profile brea"-ins in the %s has prompted some ?.>. states to re*uire disclosure to consumers when this happens. &omputer security has thus become a ma6or concern for merchants and e-commerce service providers, who deploy countermeasures such as firewalls and anti-virus software to protect their networ"s. hop web page if it has undergone an independent assessment and meets all re*uirements of the company issuing the seal. 'he purpose of these seals is to increase the confidence of online shoppers. 1owever, the e 3istence of many different seals, or seals unfamiliar to consumers, may foil this effort to a certain e3tent. A number of resources offer advice on how consumers can protect themselves when using online retailer services. 'hese include: •
>tic"ing with "nown stores, or attempting to find independent consumer reviews of their
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e3periences# also ensuring that there is comprehensive contact information on the website before using the service, and noting if the retailer has enrolled in industry oversight programs such as a trust mar" or a trust seal. $efore buying from a new company, evaluate the website by considering issues such as:
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the professionalism and user-friendliness of the site# whether or not the company lists a telephone number andJor street address along with e-contact information# whether a fair and reasonable refund and return policy is clearly stated# and whether there are hidden price inflators, such as e3cessive shipping and handling charges. /nsuring that the retailer has an acceptable privacy policy posted. Lor e3ample note if the retailer does not e3plicitly state that it will not share private information with others without consent.
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/nsuring that the vendor address is protected with >> (see above) when entering credit
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card information. If it does the address on the credit card information entry screen will start with 1''<>. ?sing strong passwords, without personal information. Another option is a pass phrase, which might be something along the lines: I shop B good a buyOO 'hese are difficult to hac", and provides a variety of upper, lower, and special characters and could be site specific and easy to remember.
Although the benefits of online shopping are considerable, when the process goes poorly it can create a thorny situation. A few problems that shoppers potentially face include identity theft, faulty products, and the accumulation of spyware. If users are re*uired to put in their credit card information and billingJshipping address and the website is not secure, customer information can be accessible to anyone who "nows how to obtain it. Most large online corporations are inventing new ways to ma"e fraud more difficult. 1owever, criminals are constantly responding to these developments with new ways to manipulate the system. /ven though online retailers are ma"ing efforts to protect consumer information, it is a constant fight to maintain the lead. It is advisable to be aware of the most current technology and scams protect consumer identity and finances. ome shipping companies will offer refunds or compensation for the damage, but this is up to their discretion.
Lac" of full cost disclosure 'he lac" of full cost disclosure may also be problematic. hile it may be easy to compare the base price of an item online, it may not be easy to see the total cost up front. Additional fees such as shipping are often not be visible until the final step in the chec"out process. 'he problem is especially evident with cross-border purchases, where the cost indicated at the final chec"out screen may not include additional fees that must be paid upon delivery such as duties and bro"erage. >ome services such as the &anadian based ishabi attempts to include estimates of these additional cost, 7D8 but nevertheless, the lac" of general full cost disclosure remains a concern.
Privacy ome as" for a shoppers address and phone number at chec"out, though consumers may refuse to provide it. Many larger stores use the address information encoded on consumers credit cards (often without their "nowledge) to add them to a catalog mailing list. 'his information is obviously not accessible to the merchant when paying in cash or through a ban" (money transfer, in which case there is also proof of payment).
Product suita&ility Many successful purely virtual companies deal with digital products, (including information storage, retrieval, and modification), music, movies, office supplies, education, communication, software, photography, and financial transactions. ther successful mar"eters use drop shipping or affiliate mar"eting techni*ues to facilitate transactions of tangible goods without maintaining real inventory. >ome non-digital products have been more successful than others for online stores. .
#ggregation 1igh-volume websites, such as PahooO, Ama!on.com,and e$ay, offer hosting services for online stores to all si!e retailers. 'hese stores are presented within an integrated navigation framewor", sometimes "nown as virtual shopping malls or online mar"etplaces.
Impact of revie$s on consumer &ehaviour ne of the great benefits of online shopping is the ability to read product reviews, written either by e3perts or fellow online shoppers. 'he Cielsen &ompany conducted a survey in March %+ and polled more than %0, Internet users in 99 mar"ets from the Asia-outh America to loo" at *uestions such as 1ow do consumers shop onlineQ, hat do they intend to buyQ, 1ow do they use various online shopping web pagesQ, and the impact of social media and other factors that come into play when consumers are trying to decide how to spend their money on which product or service. According to the research,7D+8 reviews on electronics (90E) such as ;2; players, cell phones, or tations, and so on, reviews on cars (B9E), and reviews on software (D0E) play an important role in influencing consumers who tend to ma"e
purchases online. Lurthermore, BE of online shoppers indicate that they would not even buy electronics without consulting online reviews first. In addition to online reviews, peer recommendations on online shopping pages or social media websites play a "ey role7D%8 for online shoppers when they are researching future purchases. E of all purchases made are influenced by social media. /ach day, over two million buyers are shopping online for 6ewelry.
E-CO!!E'CE I( I(DI#
E-commerce in India India has an internet user base of about +D0 million as of une %+%. 'he penetration of ecommerce is low compared to mar"ets li"e the ?nited >tates and the ?nited @ingdom but is growing at a much faster rate with a large number of new entrants. 'he industry consensus is that growth is at an inflection point. ?ni*ue to India (and potentially to other developing countries), cash on delivery is a preferred payment method. India has a vibrant cash economy as a result of which E of Indian e-commerce tends to be &ash on ;elivery. >imilarly, direct imports constitute a large component of online sales. ;emand for international consumer products (including long-tail items) is growing much faster than in-country supply from authorised distributors and e-commerce offerings.
!ar"et si)e and gro$th Indias e-commerce mar"et was worth about F%.9 billion in %, it went up to FG.D billion in %++ and to F+B billion in %+%. About 09E of this is travel related (airline tic"ets, railway tic"ets, hotel boo"ings, online mobile recharge etc.). nline etailing comprises about +%.9E (FD Million as of %). India has close to + million online shoppers and is growing at an estimated DE &AH vis-R-vis a global growth rate of 4+E. /lectronics and Apparel are the biggest categories in terms of sales. @ey drivers in Indian e-commerce are: •
Increasing broadband Internet (growing at %E MoM) and DH penetration.
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ising standards of living and a burgeoning, upwardly mobile middle class with high disposable incomes
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Availability of much wider product range (including long tail and ;irect Imports) compared to what is available at bric" and mortar retailers
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$usy lifestyles, urban traffic congestion and lac" of time for offline shopping
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ower prices compared to bric" and mortar retail driven by disintermediation and reduced inventory and real estate costs
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Increased usage of online classified sites, with more consumer buying and selling secondhand goods
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/volution of the online mar"etplace model with sites li"e e$ay,Llip"art, >napdeal, Infibeam,*netindia.in and 'radus. 'he evolution of ecommerce has come a full circle with mar"etplace models ta"ing center stage again.
Indias retail market is estimated at FB0 billion in %++ and is e3pected to grow to FG09 $n by %+G and F9 $n by %%, 4 estimated &AH of 0E. According to Lorrester, the e-commerce mar"et in India is set to grow the fastest within the Asia-F mn) in %++ and estimated to grow to s 9D, &rore (F++. billion) in %+9. n March 0, %+B e-tailer Llip"art claimed it has hit F+ billion in sales, a feat it has managed to achieve before its own target (%+9).
verall e-commerce mar"et is e3pected to reach s +,0, crores (?>F %B billion) by the year %+9 with both online travel and e-tailing contributing e*ually. Another big segment in e-commerce is mobileJ;'1 recharge with nearly + million transactions daily by operator websites.
Infrastructure 'here are many hosting companies wor"ing in India but most of them are not suitable for e&ommerce hosting purpose, because they are providing much less secur e and threat protected shared hosting. e&ommerce demand highly secure, stable and protected hosting. 'rends are changing with some of e&ommerce companies starting to offer >aa> for hosting webstores with minimal one time costs. 'here could be various methods of ecommerce mar"eting such as blog, forums, search engines and some online advertising sites li"e Hoogle adwords and Adroll. India got its own version of the so-called &yber Monday "nown as Hreat nline >hopping Lestival in ;ecember %+%, when Hoogle India partnered with e-commerce companies including Llip"art,1ome>hop+, >napdeal, Indiatimes shopping and Ma"emytrip. &yber Monday is a term coined in the ?>A for the Monday coming after $lac" Lriday, which is the Lriday after 'han"sgiving ;ay. In early une %+D, Ama!on.com launched their Ama!on India mar"etplace without any mar"eting campaigns.
%unding As of %+%, most of the e-commerce companies are yet to start ma"ing money. 1owever, due to their growth prospects, many venture capital firms such as Accel F+D million). /ntertainment tic"eting website $oo"My>how.com raised + crore(?>F+G million) investment by Accel tanley ealth Management, >ofina, 2ulcan Inc. and more from 'iger Hlobal. >napdeal - ?>; 9 million in April +D.
In Leb %+B, online fashion retailer Myntra raised F9 million from a group of investors led by
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(1) Flipkart.#"% – Score(4.84) -You can not only buy books online through Flipkart, but also mobile phones mobile accessories, laptops, computer accessories, cameras, mo!ies, music, tele!isions, re"rigerators, air-con#itioners, $ashing-machines, %&' players an# pro#ucts "rom a host o" other categories. "ter takeo!er o" letsbuy.com no$ "lipkart is largest player o" e-commerce o" n#ia.
(*)ma+one.in Score(4.8)- orl# lea#er in e-commerce market recently starte# operation in in#ia, o$ n#ians can buy /ooks, 0S an# 2lectronic at cheaper price "rom m+on.in. For limite# time they o""ering "ree shipping.
(') $*ay.in -Score(4.88) "ter almost month o" #ominating at number 1 ebay has come #o$n at number t$o on in#ia"reestu"".in list. e/ay.in is the n#ian !ersion o" the popular online shopping portal e/ay.com – $orl#3s online marketplace. 2bay has a #i!erse an# passionate community o" in#i!i#uals an# small businesses. 2bay o""ers use# an# "resh items $ith a $i#e net$ork o" international shipping. http55$$$.ebay.in5
(4) Snapd$al.#"% -Score(4.67) Snapeal o""ers e!erything "rom local #aily #eals on restaurants, spas, tra!el to online pro#ucts #eals. hey o""er you best price $ith "ree shipping.
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( ) 'yntra.#"% - score (9.71) %yntra.com is lea#ing online retailer o" li"estyle an# "ashion pro#ucts. %yntra o""ers -shirts, Shoes, $atches an# more at #iscounte# price.
(:) !"%$s!"p(8.#"% -Score(9.1*) here you "in# large range appliances, kitchen, cameras, mobiles, laptops, site, in#ian, gi"ts, apparel, buy, online, gi"ts. an# more, =omeShop18 is a !enture o" theet$ork18 18 an# 0/0 $aa+. =omeShop18 has also launche# n#ia3s "irst *4 hour =ome Shopping > channel. he company has its hea#?uarters in oi#a, @&. he $ebsite has recei!e# the A/est shopping siteB a$ar# "rom &0 orl# %aga+ine in *778
(8) )$*!i.#"% - Score(9.44) Yebhi is n#ia Cargest Shopping estination "or your ar#robe. Shop "or shoes, apparels, De$elery, /ags an# more. o matter yebhi rules in pparel catagory an# i" you $ant to buy clothes or shoes online this is best site, heir #eals become more lucrati!e $ith #iscount coupons, o$ they are also selling mobiles at goo# price.
(6) tradus.#"% - Score(9.8) ra#us.in is o$ne# by ibibo "rom books to clothes they sell you e!erything an# a"ter buying /uytheprice.com they ha!e become more bigger. ra#us o""ers the Enline Shopping in n#ia to buy /ooks, %obiles, 0ameras, atches, pparel, =ome ppliances, po#s %any %ore at Co$est &rice Free shipping although their re"un#ing process takes more than epecte# time an# they #on3t ship all o!er n#ia but still at no ' on our list.
(17)P$pp$r+ry.#"% - score (9.66)-&epper"ry is one o" lea#ing n#ian $ebsite in selling li"estyle pro#ucts ranging "rom men an# $omens clothing, home #ecor, De$ellery, per"umes an# cosmetics, "urnitures, bags an# accessories.
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(11) in+i*$a%.#"% – n#ia3s Enline Shopping &lat"orm o""ers /uy %obile &hones, /ooks, pparel, ;e$ellery, 0ameras, atches, Sen#
(1*) +utur$*aaar.#"% -Future/a+aar.com is o$ne# an# operate# by Future /a+aar n#ia Ct# "utureba+aar o""ers you $i#e range $ith goo# price he people o" behin# this company are same "rom bigba+aar, pantaloon an# e+one
1')Firstcry.com - Firstcry.com n#ia3s largest store "or Hi#s selling :7777I items "rom 477I top nternational an# n#ian bran#s.
(14) S!"ppin/.indiati%$s.#"% - Shopping.n#iatimes.com has a $i#e array o" pro#ucts that range "rom electronic items to pro#ucts relate# to h ealth beauty, home appliances, "ashion, music, mo!ies an# games.
0lick here "or n#iatimes coupons 0lick here "or n#iatimes #eals
(19) 0a*"n/.#"% - ;abong Fashion Ci"estyle Store o""ers you great #iscount on all liste# pro#uct.hey o""ers $i#e range o" pro#ucts "rom pparel to =ome nee#s.
(1) 1""2s.#"% - Hoo!s o""ers best o""ers in #ining, luury, technology, e ntertainment, utilities, health care, "ashion, tra!el a#!enture an# plenty more.
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(18) ""%in.#"% - o$ not only &hoto gi"ts but also you can buy 0amera, %obile, J ccessories an# more "rom +oomin $ith #iscounte# rate.
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