CRM Proposal

CRM System Proposal

Lacti n Computing Joint Stock Company HCMC Apr. 2011

CRM SYSTEM PROPOSAL

April 6, 2011

Table Of Content Introduction.................................................. ............................................................................... 4 About US .................................................................................................................................... 4 Technology Advancement ........................................................................................... ............... 4 Programing languages/tools:........................................................................................ ............... 4 Platforms:.................................................................................................................................... 4 Database: ..................................................................................................................................... 4 Software Development Architects: .................................................. ........................................... 4 Our Products/Our Services .............................................................. ........................................... 4 -

Develop Internet applications Website design IT consulting, training. Develop software based on customer demand.

Our customers ............................................................................................................................. 4 CRM System............................................... ................................................................................ 5 Description .................................................. ................................................................................ 5 Modules ...................................................................................................................................... 5 Features ....................................................................................................................................... 7 Stores complete Contact, Account information .................................................. ........................ 7 Records an unlimited number of Activities ................................................................................ 8 Manages your sales pipeline ................................................... .................................................... 9 Documents .................................................. .............................................................................. 10 Marketing campaign Management ........................................................................................ ... 11 Project management.................................................................................................................. 12 Smart Phone12Performance ................................................... .................................................. 13

Lactien Computing JSC 43 Vinh Nam, Ward 11, Dist 8, HCMC Phone: 08 22 11 5070 – 0839 500 533 Email: [email protected] – Website: http://lactien.com

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Implementation ................................................................................................... ...................... 13 Maintenance ................................................. ............................................................................. 14 Contact ............................................... ....................................................................................... 14 Lactien Computing Joint Stock Company: ................................................ ............................... 14 Sale Dept ................................................................................................................................... 14 Technical Dept .......................................................................................................................... 15


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1. Introduction 1.1 About US Founded on Oct. 2008, Lactien Computing JSC has 28 engineers graduated from top universities in Vietnam and Switzerland. Our members are strongly experienced in the field of Internet applications (corporate portal, business applications, e-commerce, online services etc.). Lactien is headquartered in Ho Chi Minh City.

1.2 Technology Advancement Lactien has gained competitive advantages by 5-7 years of solid experiences, great knowledge in IT Consultancy, large Web Portal Development, Social Network, Internet Application, e-Commerce.. We have never stopped updating skills, new trends and new technologies. We are fluent in following technologies:

1.2.1 Programing languages/tools: - C; C++, Java, PHP, .NET, Ruby - Java Script; VB Script - XML, HTML, DHTML - PL/SQL 1.2.2 Platforms: - Windows Platforms: Win9x/2000/XP/2003 - Unix: Sun Solaris; Linux - Mobile: Android; CE; J2ME - MacOS 1.2.3 Database: - MS SQL Server 7.0; 2000l; 2005 - MySQL; DB2; Postgre, Data Warehousing/OLAP 1.2.4 Software Development Architects: - Internet Applications: eGroupware; CRM; HRM.. - e-Commerce; Payment Gateway Service - Online Training

1.3 Our Products/Our Services -

Develop Internet applications Website design IT consulting, training.


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CRM SYSTEM PROPOSAL

-

April 6, 2011

Develop software based on customer demand.

1.4 Our customers -

Extocapital (http://www.extocapital.com ) a financial company from Switzerland ( business website and CRM system) We are also implementing a long-term project for our customer in Swiss Stock and other customers in USA (CRM system, Social Network for 2M Private Notaries) Press Communication (http://press.thuvienmini.com ) a portal to collect press information for a company in Switzerland. Createsoft Vietnam RRO. The http://cswellness.com Thuvienmini (http://thuvienmini.com, in pre-release phase) a social network for book lovers, users can find book, have bookshelf, discuss about book etc. An Internet Applications website for Phuoc Nam Industrial Park ( http://pnip.vn) CRM, HR and Project Management system for FTA (http://fta.com.vn ) Several CRM system ( based on SugarCRM, vTiger) for customers of our parner.

2. CRM System 2.1 Description In a nutshell, this CRM system can help you manage any interaction between your company with its customers — or potential customers. Concretely, it includes: -

Provide you with a unified database to house the contact details for all of your prospects and customers. Allow you to associate notes, histories, appointments, and even documents with a specific contact record. Give you automated methods to improve your marketing effectiveness. Improve your relationship with your current customers by providing you with customer service tools. Provide executives with tools to track their sales performance. Manages all projects in your company with every employee’s task. Manages employee’s working history and give you a system for performance evaluation. Be easily customized by adding fields and changing layouts based on your company’s requirements. Intergrates with Lotus Note.

2.2 Modules Home: Provides a quick snapshot of your most pressing information.


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My Portal: Gives you a quick way to access your favorite Web sites from within system. Calendar: Where you can view your activities by day, week, or month. Activities: Here’s where you create new activities including:

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Calls Meetings Tasks Notes

Contacts: You can add and keep track of the contacts you keep in Sugar. Accounts: Your accounts are the businesses that you work with. In Leads: Here’s where you add all of your potential customers! Opportunities: Most companies are in business to make money and here’s the place to keep track of all the money you hope to make. Cases: You use this module to help you manage problems or support issues your customers are experiencing, or any inquiries they might have. Emails: Here’s where you can send and receive e-mail as well as create personalized email templates. Documents: This is a great module to use if you have a need to share documents among your employees. It works particularly well if several people are editing the same document — and you need to keep track of the various versions. Campaigns: You use this module to track and manage your telemarketing, mail, or e-mail marketing efforts. Projects: You might want to bundle related tasks into a project so that you can assign the various tasks to different members of your team, and track the progress. Dashboard: If a picture is worth a thousand words, a dashboard must be worth a million. Dashboards give you a graphical view of your sales opportunities. Emplyee: You use this moduel to help you manage all of your employees information, employee’s performance and his/her activities during the time he or she works in your company.


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2.3 Features 2.3.1 Stores complete Contact, Account information A database is only as good as the records it contains. In this CRM system, adding, deleting, and editing the records in your database is easy. An Accounts record is basically a company. Generally, your business does business with other businesses — unless of course you mind your business and don’t do business with anyone else! A Contacts record is a person. You’ll probably find that most of your Contacts work at a company, so you might want to associate a Contacts record with an Accounts. A Leads record is a person with whom you are hoping to do business. Like the Contacts record, you can associate Leads with Accounts, or you can convert a Leads record to a Contacts record.


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2.3.2 Records an unlimited number of Activities One of the most useful of this CRM’s features is its ability to tie an activity, such as a call, meeting, or task, to a specific record. Most basic calendaring programs allow you to view your appointments and tasks on your calendar, but they don’t offer a way of cross-referencing an appointment to a record. For example, if you schedule an appointment with your Customer and forget when that appointment is, you have to flip through a traditional calendar until you see his or her name. Plus, you can’t easily see a list of all appointments that you’ve ever scheduled with someone. However, this CRM system offers these helpful features. In this system, you can associate an activity with just about any record type. You’ll probably schedule most activities with Accounts and Contacts records, but you can schedule them with virtually any type of CRM record including Opportunities, Projects, and even Bugs.


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2.3.3 Manages your sales pipeline In this system, a dashlet is one of the charts and graphs located on the Dashboard Home page. You can monitor the opportunities that you have at each stage of the sales development cycle and display this information graphically by making use of Sugar’s pre-defined sales dashlets.


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Whether you want to compare the progress of your sales people or measure the success of your lead sources, this sytem has a way of giving you the information, as you can see in below Figures:

2.3.4 Documents The Documents module is the module you turn to when you want to share documents with the rest of your company ( and with your customers). You can use the Documents module to store, share, and supervise the versions of your documents. And, just like with a traditional library, you can decide who is allowed to check out documents — and monitor what kind of shape the documents are in when they return.


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2.3.5 Marketing campaign Management Quite simply, a campaign is an activity or series of activities designed to accomplish a purpose. Just as a candidate campaigns to get elected, a sales manager campaigns to get products purchased. You measure the success of a political campaign by whether the candidate is elected; you measure the success of an advertising campaign by whether you see an increase in sales.And, to continue the analogy, should your campaign not attain the desired outcome, there’s nothing to prevent you from trying again!


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2.3.6 Project management The Projects module is designed to create and manage projects for your organization. Working with the Projects module in this CRM system is a three step process. First, you create a Projects record, then you create the individual tasks necessary to complete the project, and finally, you track the progress of the project. A company that deals with project management generally will purchase special software to help organize the mountains of tasks associated with a large project. Most project management software includes the ability to create a Gantt chart. A Gantt chart is a chart that graphically depicts the progress of tasks and schedules as they relate to a project.Using our additional module for this system, you can save your pennies because you’re able to create Gantt charts directly.

2.3.7 Smart Phone This system can use for: -

SMS notifycation SMS marketing campaign Data sync Access CRM’s data via smartphone browser


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2.4 Performance This CRM system is worked out on website, then it increases using ability from everywhere and everytime. It will be compatible with several popular internet browsers including Firefox, Internet Explorer, Google Chrome, Opera, especially Safari on MacOS. With advanced programming and struture design, this system allows a large number of browsing accesses at the same time, but also guarantees the performance. Besides, it helps users to exchange large files or data which can reach hundreds of MB.

2.5 Implementation This CRM system will be implemented on Internet or Intranet with following advantages: -

Easy to access: with web-based system, user can access it everywhere and everytime. Effective to work: user can update or create new information and immediately others can get them, it facilitates working and cooperation. Compatible with many Operating System: web-based system can run on different browers in many Operating Systems including MacOS, Windows, Ubuntu, Linux. Simple to setup: with web-based system, there is no need to install to computers. In addition, it does not require new hardware. Fast to fix and maintain: with website, it is very easy and fast to fix bugs and maintain the entire system. Compatible to mobile device: with web services, system can be built on mobile device in future


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2.6 Maintenance -

We guarantee system will work well in 12 months from the time begin to use and we are always ready to support everytime. Fix all the programming bugs.

3. Contact 3.1 Lactien Computing Joint Stock Company: -

Add: 43 Vinh Nam, Ward 11, Dist 8, HCMC Phone: 08 – 22 11 5070 ; 0839 500 533 Email: [email protected] - Website: www.lactien.com

3.2 Sale Dept -

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Mr Phan Qang Dien: o Title: Enterprise Sales Manager o Phone: 0129 731 2041 o Email: [email protected] Ms Nguyen Thi Bich Tram: o Title: Network Relationship Manager o Phone: 0936 388 463 o Email: [email protected]


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3.3 Technical Dept -

Mr Nguyen Thanh Thong: o Titile: Technical Manager o Phone: 0978 357 169 o Email: [email protected]


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CRM Proposal

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