SPONSORSHIP PROPOSAL
Dear Sir, SUBJECT: Sponsorship Proposal for Kshitij 2012
Kshitij is the annual techno-management symposium of Indian Institute of Technology, Kharagpur. A showcase for innovation, the symposium aims to bring competition alive and celebrate technology. The festival constitutes competitions, workshops, exhibitions and guest lecturers focusing on technological and managerial fronts.
The forthcoming edition of Kshitij will be held from January 27th – 30th, 2012. We would like to offer SAREGAMA INDIA LTD the role of our Gift Partner.
Our sponsors have been an integral part of our fest culture and we look forward to them as our partners in innovative education. We believe our symbiotic relationship will help the festival become bigger as well as generate a lot of goodwill among the student fraternity. At the same time, it will give SAREGAMA INDIA LTD a huge recall value among the students and faculty of IIT Kharagpur as well as other places.
Highlights of the previous editions of Kshitij With its inception in 2004, Kshitij has gone on to become Asia’s largest technomanagement fest in less than 6 years. The 2011 edition witnessed a participation of over 60,000 students from across the world. Prizes worth over INR 60,00,000 for various online and on-the-spot events in Kshitij 11.
Participation from IITs, IIMs, Stanford, N.U.S Singapore, Kyoto University and other leading engineering & management institutes in India and abroad. Guest Lectures by Shekhar Kapur (Director of Oscar winning movies), Jimmy Wales (Founder of Wikipedia), Sir Anthony Leggett (Nobel Prize in Physics 2003), Mr. Prahlad Kakkar (Renowned Ad guru), George Kourounis (active storm chaser and host of Angry Planet), Wg. Cmdr. Mr. Rakesh Sharma (First Indian cosmonaut), and Dilip Chhabria (Founder of DC Design), among others. Workshops on next generation technologies by experts on Adobe Streaming Technology, Jaguar workshop, CUDA workshop by Nvidia, 32 bit microcontroller by Texas Instruments apart from interactive workshops on UAV, Graphology, Software Reverse Engineering, Commodity Exchange and Equity Research. Expositions on Missiles, UAV by DRDO, PR 2 Robot, Augmented AR Pool, MIT Lab Exhibit of Sense Table, Exhibition by Bosch, and Innovations of IIT Kharagpur. Mega shows like the Stunning Acro-Dunk by the Dunk Kings in which their high leaps and breadth takings stunts left all spell bounded, Laser show by Laserman-3D, Pyro-technique show (Automated crackers), Pyromania (fire jugglery show by Anta-Agni). Organized over 15 pre-Kshitij workshops, organized in various major cities like Delhi, Pune, Bangalore, Kolkata, Indore, Jaipur, Hyderabad, etc., to mobilize the student community about Kshitij, which ensures year round publicity of sponsors among the students. Association with noted Fortune 500 companies like Barclays Capital, Nokia, Intel, Cisco, Google, Yahoo, Hewlett-Packard, IBM, Honeywell, Sun Microsystems, Texas Instruments, General Electric, Suzlon, Microsoft etc apart from some of the biggest names of India Inc. like ITC, Wipro, SBI, HAL, ONGC etc.
WHY ASSOCIATE WITH US?
Our participation base totals over 60,000 students including 5,500 outstation participants during the fest. Our website – www.ktj.in is one of the most visited college websites with over 8 million hits for Kshitij 2011. Presentations and publicity material (CDs, T-shirts, posters, souvenirs, notices, pamphlets etc) are taken twice (in October and December) to over 1200 educational institutes across the country in the publicity campaign by the organizing team members. The online events of the fest begin in October hence giving our sponsors a period of 4 months to interact with the participants and not limited to the four days of the fest alone. External workshops are conducted to mobilize the student community about Kshitij, which ensures year round publicity of sponsors among the students. Association with media and leading Magazines to promote our Sponsors.
Supporting our educational initiative will help you in meeting your Corporate Social Responsibilities and at the same time, give you a good recall value among the student fraternity and faculty in institutes across the country.
We sincerely believe that our sponsors form an integral part and contribute significantly to the betterment of Kshitij and hence we invite you to share our enthusiasm and interest to take Kshitij to a new horizon and make it a wholesome experience for our participants.
THE PROPOSAL We propose SAREGAMA INDIA LTD the role of our Gift Partner for providing Kshitij with goodies worth INR 30,000 which shall be distributed among participants and winners during the fest.
DELIVERABLES FOR GIFT PARTNER
1. SAREGAMA INDIA LTD will be given the tag of Gift Partner and the logo will appear wherever our sponsors are mentioned. 2. Benefits from in-house publicity: i)
All notices and posters regarding Kshitij ’12 prior to the fest will carry name and logo of SAREGAMA INDIA LTD as the Gift Parter of Kshitij.
ii)
The in-house workshops and event held 3-4 months prior to the fest will have banners prominently displaying SAREGAMA INDIA LTD’s logo.
iii)
Large hoardings located at prominent places in the campus will carry name and logo of SAREGAMA INDIA LTD for 2 months prior to the fest.
iv)
Web mailers regarding the event to our whole database will carry name of SAREGAMA INDIA LTD and the hyperlink to SAREGAMA INDIA LTD’s website.
3. Benefits from External workshops/presentations: i)
4.
SAREGAMA INDIA LTD’s name will be highlighted in the presentations given by our team in the 6 month long promotion campaign across 1200 colleges in India.
Benefits from the publicity material distributed:
i)
All publicity material dispatched to over 1200 engineering and business colleges in India and abroad will have SAREGAMA INDIA LTD’s logo.
ii)
Publications by the Kshitij Team will carry SAREGAMA INDIA LTD’s logo. These include K-speak (an official newspaper of Kshitij), schedules, maps, pamphlets which are distributed to over 15,000 students of IIT Kharagpur and other colleges.
5. Benefits during the fest (four days): i)
Giant back-drops put up in the arena, during the fest will prominently display SAREGAMA INDIA LTD’s logo.
ii)
Large hoardings located at prominent places in the campus will carry logo of SAREGAMA INDIA LTD as gift partner.
6. Benefits after the fest: i)
SAREGAMA INDIA LTD’s logo will be given in the Souvenir of Kshitij 2012, which is sent to all our past sponsors, potential sponsors, our alumni and educational institutes across the world.
ii)
The sponsorship brochure for Kshitij 2013 distributed to all our existing and potential sponsors will carry logo of SAREGAMA INDIA LTD.
iii)
The official documentary of Kshitij will carry the name, logo of SAREGAMA INDIA LTD.
iv)
The teaser of the Kshitij ’12 will carry the name, logo and special mention of SAREGAMA INDIA LTD.
v)
The Technology Output magazine of Kshitij will carry the logo of SAREGAMA INDIA LTD.
7. Benefits derived from our website (www.ktj.in):
i)
The logo of the SAREGAMA INDIA
company along LTD’s website
with the hyperlink to is given for 5 years.
8. Benefits through media coverage: i)
All advertisements for Kshitij 2012 in various media -Newspaper, magazine, television, radio and web - will display SAREGAMA INDIA LTD’s logo.
ii)
SAREGAMA INDIA LTD’s name is highlighted in the year-round publicity campaign via our various media partners like Times of India, The Telegraph, Red FM, Digit, CIOL, Radio Mirchi, Indian Management etc.
iii)
All publicity of Kshitij 2012 through digital media across various cities will display SAREGAMA INDIA LTD’s logo.
Kshitij 2012 promises to be a huge success, continuing the legacy of its predecessors. We look forward to our association with you as we embark upon our next step towards horizon.
Thanking you in anticipation of your co-operation, Yours sincerely, Saurav Sahu Organizing Team Member Kshitij 2012 Technology Students’ Gymkhana IIT Kharagpur
[email protected] (+91)7501549015
KSHITIJ 2011 SPONSORS
