The internet has changed the world. In line with other sectors, retail business have taken up e marketing or internet marketing, expanding outreach to customers beyond their conventional shopping places. Farmers can use internet on many possible ways
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MCQs of e Marketing 1. Which of the following elements are not parts of e marketing? A. Marketing over IP B .Interactive marketing C. mobile marketing D. print media marketing Ans. Print media marketing 2. Are e commerce and e marketing the same idea with slightly different names? A. No, e marketing is a subset of e commerce B. Yes, there is no difference between e commerce is the same as e marketing. C. No, e commerce is a subset of e marketing D. Yes, the two areas have sufficient overlap to be considered the same. . Ans. NO, e marketing is a subset of e commerce 3. The four components parts of the internet are:A. infrastructure, exchange, delivery and interaction B. infrastructure, exchange, interaction and environment C. interaction, exchange, environment and community D. network, exchange, economy and product Ans. Infrastructure, exchange, interaction and environment 4. What is the value of market space for the e market:A. distribution channel for information, transactional and payment B. feedback loop for advertising content C. access point for M D. business to consumer interface Ans. Distribution channel for information, transactional and payment.
5. How does e marketing fit into the internet framework:A. marketing metrics area by product of internet activity B. embedded advertising and downloadable product C. improving user experiences over time with marketing research. D. all of the above Ans. All of the above.